Overview
Summary
The useful answer before the supporting detail.
Preset is a fully managed cloud service for Apache Superset, the open-source BI and data visualization platform S9. It is used by data teams and business users to create interactive dashboards and charts without the overhead of installing or maintaining software S9. The platform provides drag-and-drop chart creation, a collaborative SQL editor, and a semantic layer for defining metrics S9. Its main practical value is enabling faster, more accessible analytics while leveraging the open-source Superset ecosystem S1.
Product identity and positioning
Name, category, positioning, audience, and first-party claims.
- Identity: Preset is a managed cloud service for Apache Superset, an open-source BI platform S9.
- Core purpose: It makes data visualization and analytics more accessible by removing the need to install or maintain software S9.
- Intended users: Data teams and business users who want to create and explore dashboards S21.
- Product scope: A single cloud platform offering dashboards, charts, a SQL editor, and a semantic layer S9.
- Positioning: Positioned as an open analytics platform for the modern data stack S9.
- Claimed distinction: Founded by the original creator of Apache Superset, with a commitment to open source S1.
Use cases and audiences
Who the product serves and the jobs it is designed to handle.
| Audience | Practical use case |
|---|---|
| Data teams | Define metrics and virtual datasets in a semantic layer to reduce repetitive SQL queries S9 S18. |
| Business users | Create interactive dashboards and charts via drag-and-drop without writing code S9. |
| Organizations with sensitive data | Use row-level security and RBAC to protect data access S9. |
| Teams needing alerts | Set up alerts and reports to be notified via Slack or email when dashboard events occur S9. |
| Developers building apps | Embed Preset dashboards into external applications using viewer licenses S92. |
Features
Features and capabilities
Core functions and evidence-backed product capabilities.
| Capability | What it does |
|---|---|
| Drag-and-drop chart builder | Create charts and dashboards visually without writing code S9. |
| Collaborative SQL editor | Write and share SQL queries to define dimensions, metrics, and virtual datasets S9. |
| Semantic layer | Define common metrics and calculations for reuse across charts and dashboards S9 S21. |
| Alerts and reports | Send dashboard notifications via Slack or email when events are triggered S9. |
| AI chatbot | Ask questions in natural language and get charts in response S9. |
| Row-level security | Prevent unauthorized access to sensitive data with fine-grained access control S9. |
| Dashboard CSS templates | Customize the look and feel of dashboards to match your brand S9. |
Integrations and ecosystem
Connected products, exports, APIs, and workflow compatibility.
| Integration or interface | Type | What it enables |
|---|---|---|
| dbt and Cube | Integration | Define and manage metrics in source control S21. |
| Preset API and CLI | API / CLI | Automate workflows and connect to internal or third-party systems S18 S156. |
| Preset MCP server | AI interface | Connect your own AI agents to Preset for building charts and discovering insights S49 S156. |
| Slack | Integration | Send alerts and reports to Slack channels S9 S92. |
| Snowflake, BigQuery, Redshift, Postgres, ClickHouse | Data connector | Connect to over 75 different databases with native SQL connectors S156. |
| OpenAI, AI model, Vertex AI | AI interface | Connect your own LLMs to power natural language querying and copilots S156. |
Pricing
Pricing and plans
Published plans, free access, trials, credits, and pricing limitations.
| Plan or offer | Verified price and billing | Included | Limits |
|---|---|---|---|
| Starter | $0, free forever S92 | Unlimited dashboards & charts, no-code chart builder, collaborative SQL editor S92 | Up to 5 users, 1 workspace S92 |
| Professional | $20 per user/month billed annually; $25 billed monthly S92 | Everything in Starter, plus Slack integration for alerts, embedded dashboards (add-on) S92 | Unlimited users, 3 workspaces, 14-day AI chatbot trial S92 |
| Embedded viewers | $500 per month for 50 viewer licenses S92 | Allows external users to access embedded dashboards without a Preset account S92 | Add-on for Professional and Enterprise plans S92 |
| Enterprise | Custom, annual billing S92 | SSO, SCIM, audit logs, AI chatbot with your own AI synthesis key S92 | Contact sales for tailored quote S92 |
Trust and proof
Customers, proof, and reviews
Published proof, customer signals, and review evidence.
Independent reviews
| Platform | Page | How it was found | Note |
|---|---|---|---|
| Listicler | Preset Review: AI-Native BI Built on Apache Superset | Grounded web search | Preset is the commercial cloud platform built on Apache Superset, offering managed dashboards, embedded analytics, and self-service data exploration at enterprise scale. It combines a powerful open-source visualization engine with AI-assisted natural language-to-SQL capabilities and fully managed infrastructure. ... - Generous free tier with 5 users and no time limit - Built on Apache Superset — no vendor lock-in - AI Assist converts natural language to SQL - Extensive database connectivity fo |
| AI Tool Compass | Preset Cloud: pricing, free plan and alternatives / AI Tool Compass | Grounded web search | Cloud is a managed Apache Superset business intelligence platform with cloud hosting, workspaces, semantic layers, and AI chat features. The site markets Starter, Professional, and Enterprise tiers for teams embedding analytics and governed dashboards. |
Customer proof
No named customers, testimonials, or customer case studies were found.
Independent mentions
- AI-Native BI Built on Apache Superset™ / Preset — ## Enterprise SaaS powered by Apache Superset™ ... Explore your data with Preset's cloud-hosted, managed cloud, on-prem, or embedded analytics solutions. ... Preset’s intuitive drag-and-drop user interface and fully interactive dashboards offer a seamless experience for business users. SQL-savvy analysts can utilize the SQL IDE to run ad-hoc queries. ... Preset offers the most cost-effective BI solution. You have the flexibility to migrate your charts and dashboards to open-source Apache Superse
- Preset, quick look: Analytics & Data / Rapid Launches — It provides a modern data stack visualization layer with no-code dashboard creation, collaborative SQL editor ... and 40+ visualization types. The platform supports SQL-based data exploration, embedded analytics for custom applications
- Preset: Pricing, Free Plan & Features — AppClap — -and-drop dashboard and chart creation, embedded analytics for applications, and connections to 40+ ... It also offers Managed Private Cloud and on-prem deployment options, plus AI features like a conversational chatbot and MCP integration for AI agents
- AI-Native BI Built on Apache Superset™ / Preset — ## Enterprise SaaS powered by Apache Superset™ ... Explore your data with Preset's cloud-hosted, managed cloud, on-prem, or embedded analytics solutions. ... Preset’s intuitive drag-and-drop user interface and fully interactive dashboards offer a seamless experience for business users. SQL-savvy analysts can utilize the SQL IDE to run ad-hoc queries. ... Preset offers the most cost-effective BI solution. You have the flexibility to migrate your charts and dashboards to open-source Apache Superse
- Preset Competitive Intelligence & Landscape / ForesightIQ — s core mission is to empower everyone to build charts and dashboards, discover insights ... . They cater to a broad market, from business users leveraging their intuitive drag-and-drop interface to SQL-savvy analysts utilizing the SQL IDE for ad-
- preset.io (AI-Native BI Built on Apache Superset™ / Preset) - host.io — BI Built on Apache Superset™ / Preset Description AI-native business intelligence built on Apache Superset™. Dashboards, embedded analytics, self-service exploration, and conversational AI — all open source, enterprise-grade, and built for the AI era.
- Preset — Managed Apache Superset / AskableHQ — # Preset Managed Apache Superset Analytics· Freemium· Added by AskableHQ· Listed Oct 5, 2026 ## Overview Preset hosts Apache Superset for dashboards. ... Preset is a analytics product: Managed Apache Superset. Preset hosts Apache Superset for
- Preset Pricing Plans & History (2026) — PricingSaaS — San Mateo, CA-based data analytics company founded in 2018. Private. Operates in business intelligence and data visualization. Serves data teams and enterprises with AI-native BI built on Apache Superset.
External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.
Company, security, and trust
Ownership, policies, security signals, and public trust evidence.
| Signal | Finding | Source |
|---|---|---|
| Company and ownership | Preset was founded by the original creator of Apache Superset™. Our team of experts contributes over 75% of all commits to the open-source software project. | source |
| Contact and support | Contact us for a tailored quote. | source |
| Legal and privacy | This website uses cookies to improve user experience. By using our website you consent to all cookies in accordance with our Cookie Policy. Read more | source |
| Security and compliance | SOC 2 Type II compliant | source |
| Uptime and status page | Not published on the collected pages. | — |
Not found on the collected pages: uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.
Documentation and product updates
Help resources, product guidance, and visible changes over time.
| Resource or update | Type | What is available | Date or freshness |
|---|---|---|---|
| Apache Superset Community Office Hours - Feature Roadmap / Preset | Roadmap | In this small group setting (20 people max), a few committers will share context on the short-term roadmap and then will do an extensive Q&A. Bring your questio (source) | Not dated |
| Preset Cloud - Modern Open Source BI Platform / Preset | Product update | Product update is publicly available. (source) | Not dated |
| Feature Flags in Apache Superset and Preset / Preset | Release notes | Public product change history. (source) | Not dated |
Not found in the collected public sources: status page, separate help center or knowledge base.
Technical
Technical and delivery signals
Delivery model, platforms, API, data ownership, reliability claims and release activity.
| Signal | Finding | Source |
|---|---|---|
| Delivery model (cloud, self-hosted, desktop, browser extension) | Preset Cloud is fully managed and hosted; on-prem or private cloud options are available S9. | S9 |
| Platforms and apps | Web-based platform; no desktop or mobile apps are mentioned in the collected pages. | S9 |
| API and extensibility (API, SDK, webhooks, MCP, plugins) | Offers API, CLI, and MCP server for integration and automation S18 S49 S156. | S18 S49 S156 |
| Data ownership and export | Users grant Preset a license to user content for operating the site; export capabilities are not explicitly documented S100. | S100 |
| Performance and reliability claims | Caching for charts and dashboards reduces load on data stack S9. | S9 |
| Release activity | Superset features are released and tested every two weeks S9. | S9 |
Measured infrastructure
Domain, certificate, and hosting signals, measured directly.
| Signal | Finding |
|---|---|
| First archived | 2019-08-20 — web archive |
| TLS certificate | Amazon, valid, expires 2027-03-01 |
| Security headers | HSTS, X-Content-Type-Options, X-Frame-Options, Referrer-Policy |
| Headers not served | CSP |
| Server header | Netlify |
| Mail handled by | aspmx.l.google.com, alt1.aspmx.l.google.com |
| Nameservers | ns-1763.awsdns-28.co.uk, ns-385.awsdns-48.com |
Not measurable: rdap: no RDAP server published for .io. A gap here means the lookup was unavailable, not that the finding is negative.
Limits and method
Limitations and open questions
Known constraints and missing evidence from the collected pages.
The collected pages do not mention specific competitors by name. Evidence gaps include lack of detailed customer testimonials, independent review ratings, and specific uptime or performance metrics. Open questions remain about the full feature set of the Enterprise plan and the exact capabilities of the AI chatbot beyond the trial.
Sources, method, and limitations
Evidence inventory, collection method, provider use, and constraints.
This report is based on 15 collected pages from preset.io, including product, pricing, about, blog, and terms pages. Static and browser rendering rendering were used; external proof search was performed but no additional verification was completed. The catalog includes marketing claims, pricing details, and feature descriptions, but lacks independent reviews and detailed technical documentation. Limitations include potential bias from vendor-authored content and incomplete coverage of the full site (433 URLs mapped).
- Official Websitehttps://preset.io/Verified
- Official Websitehttps://preset.io/about/Verified
- Official Websitehttps://preset.io/product/Verified
- Official Websitehttps://preset.io/product/modern-open-source-bi-platform/Verified
- Official Websitehttps://preset.io/product/powerful-data-visualization-platform/Verified
- Pricing Pagehttps://preset.io/pricing/Verified
- Official Websitehttps://preset.io/request-premium-features/Verified
- Official Websitehttps://preset.io/terms-of-service-product-website/Verified
- Official Websitehttps://preset.io/blog/feature-flags-in-apache-superset-and-preset/Verified
- Official Websitehttps://preset.io/blog/headless-bi-the-not-so-scary-solution/Verified
- Official Websitehttps://preset.io/blog/how-withme-unlocked-product-and-engineering-analytics-with-preset/Verified
- Official Websitehttps://preset.io/blog/preset-managed-private-cloud-now-available-on-google-cloud-platform/Verified
- Official Websitehttps://preset.io/blog/why-preset-is-the-most-open-data-analytics-platform/Verified
- Official Websitehttps://preset.io/events/2021-02-03-tour-of-new-features-in-superset-1-0/Verified
- Official Websitehttps://preset.io/events/apache-superset-community-office-hours-feature-roadmap/Verified
- Review Sitehttps://listicler.com/tools/presetVerified
- Review Sitehttps://aitoolcompass.net/tools/preset-cloudVerified
- Articlehttps://rapidlaunches.com/launch/presetVerified
- Articlehttps://app-clap.com/software/presetVerified
- Articlehttps://preset.io/?featured_on=talkpythonVerified
- Articlehttps://www.foresightiq.co/competitive-landscape/presetVerified
- Articlehttps://host.io/preset.ioVerified
- Articlehttps://askablehq.lol/product/presetVerified
- Articlehttps://pricingsaas.com/companies/presetVerified