Incident Management & On-Call · Reviewed 26 Oct 2026

xMatters

Automated incident management and on-call platform for DevOps, SRE, and operations teams.

free tier · xmatters.com ↗

Paid against free › Incident Management & On-Call › xMatters

xMatters at a glance

Overview

01

Summary

The useful answer before the supporting detail.

xMatters is an incident management platform that automates workflows, alerting, and on-call scheduling to help DevOps, SRE, and operations teams resolve incidents faster S1 S5. It is used by over 1,000 global enterprise customers to send intelligent communications during business disruptions S1. The platform provides a unified console, no-code workflow automation, and integrations with monitoring and collaboration tools to reduce mean time to resolution S17 S13 S142.

02

Product identity and positioning

Name, category, positioning, audience, and first-party claims.

  • Identity: xMatters is an incident management and service reliability platform, now part of Everbridge S1.
  • Core purpose: It automates incident response and on-call management to minimize service disruptions S1 S5.
  • Intended users: DevOps, SRE, and operations teams S1 S5.
  • Product scope: A platform with workflow designer, analytics, incident response, and on-call management S13 S10 S17 S29.
  • Positioning: Positioned as an enterprise-ready platform that unifies toolchains and automates incident resolution S5 S103.
  • Claimed distinction: Claims to cut through noise and focus on signals that matter S5.
03

Use cases and audiences

Who the product serves and the jobs it is designed to handle.

AudiencePractical use case
DevOps teamsAutomate workflows to ensure infrastructure and applications are reliable S1 S5.
SRE teamsManage on-call schedules and escalations to respond to incidents S142.
Operations teamsCorrelate alerts and consolidate notifications to focus on quick resolution S25.
IT teamsIntegrate with monitoring tools to identify anomalies before end users notice S103.

Features

09

Features and capabilities

Core functions and evidence-backed product capabilities.

CapabilityWhat it does
No-code workflow automationFlow Designer lets users build and deploy custom workflows to automate incident response and remediation S13.
Incident response consoleProvides a unified console to review incident details, assign roles, and track resolvers in real time S17.
Intelligent alertingCorrelates and consolidates redundant alerts, and blocks noise to focus on critical issues S25.
On-call schedulingManages shift schedules, rotations, and escalations to ensure alerts reach the right person S142.
Incident analyticsDashboards track alert volume, team performance, and incident progress to drive improvements S10.
AI AgentPurpose-built AI provides intelligent recommendations and can trigger workflows or resolve incidents from notifications S103.
10

Integrations and ecosystem

Connected products, exports, APIs, and workflow compatibility.

Integration or interfaceTypeWhat it enables
Monitoring tools (Dynatrace, Datadog, New Relic, Splunk)IntegrationPasses alert priority and enriches notifications with context S142.
Collaboration tools (Microsoft Teams, Zoom, Slack, Google)IntegrationAutomates channel creation and conference bridge publishing for incident swarming S142.
Service desk tools (ServiceNow, Remedy, Helix, Cherwell)IntegrationIntegrates ticketing and incident management workflows S142.
REST APIAPIBuilds two-way integrations to any cloud-based system using HTTP requests S142.
WebhooksWebhookTriggers actions based on event context and criteria S142.
Reporting APIsAPIExports data to third-party BI systems S142.
Data sync toolData portabilityImports data from record sources to keep xMatters updated S142.

Pricing

11

Pricing and plans

Published plans, free access, trials, credits, and pricing limitations.

Plan or offerVerified price and billingIncludedLimits
FreeUS $0 S142On-call scheduling, rotations, escalations S142Up to 5 users S142
Starter (Essentials)US $15 per user per month S142Not establishedUp to 25 users; SMS notifications charged per full user S142
BaseUS $39 per user per month S142Multiple teams; in-depth classroom training S142Not established
AdvancedContact sales S142Unlimited everything for global enterprises S142Not established

Competition

12

Competitive landscape

Domains competing for the same organic search demand.

Sampled competitors

CompetitorFirst-page appearancesSampled queriesAverage positionQueries observed
help.xmatters.com111email address must be valid
knock.app111email address format validation
support.google.com112email address must be valid
loqate.com112email address format validation
mailercheck.com113email address must be valid
w3resource.com113email address format validation
youtube.com114email address must be valid
blog.kickbox.com114email address format validation
reddit.com115email address must be valid
forum.uipath.com115email address format validation

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

No supporting public-page evidence was collected for this category.

Independent review sources discovered

No links to supported independent review platforms were discovered on the collected pages.

13

AI visibility

Measured ChatGPT and Google AI mentions with cited sources.

AI-assistant referral traffic

  • Estimated current generative-AI referral share: 0.3%

Scout traffic model did not return a separate AI-referral trend series for this domain.

Website intelligence — Collected evidence

Site-stated AI capabilities

Page typeEvidenceSource
featuresAutomated incident management. Powered by Purpose-built AIhttps://www.xmatters.com/
featuresxMatters Incident response for SRE/DevOps with purpose-built AIhttps://www.xmatters.com/
featuresExperience the future of incident management with xMatters. In this personalized demo, see how AI-powered insights and intelligent automation turn signals into action, guiding teams to faster resolution through real-time context, automated workflows, and seamless integrations. Discover why leading organizations trust xMatters to reduce downtime, improve collaboration, and protect customer experience at scale.https://www.xmatters.com/
featuresOur purpose-built AI Agent brings clarity to the chaos, surfacing the right context, people and actions in the moment. By combining intelligent automation with real-time insight, xMatters helps you scale operations without losing control.https://www.xmatters.com/
featuresxMatters gives IT, DevOps, and SRE teams the power to resolve incidents automatically. Our platform combines purpose-built AI, intelligent alerting, automated workflows, and seamless collaboration tools to help you take rapid, proactive action.https://www.xmatters.com/
featuresAutomated incident management. Powered by Purpose-built AIhttps://www.xmatters.com/
featuresJoin industry leaders who rely on xMatters AI-powered incident intelligence to keep their digital services running 24/7https://www.xmatters.com/
featuresConnect with fellow xMatters users and experts, explore the latest innovations and AI capabilities, learn from real-world customer use cases, and discover new ways to automate workflows, accelerate incident response, and build more resilient operations. Come ready to learn, connect, and leave with practical ideas you can put into action.https://www.xmatters.com/
featuresxMatters Incident response for SRE/DevOps with purpose-built AIhttps://www.xmatters.com/
featuresExperience the future of incident management with xMatters. In this personalized demo, see how AI-powered insights and intelligent automation turn signals into action, guiding teams to faster resolution through real-time context, automated workflows, and seamless integrations. Discover why leading organizations trust xMatters to reduce downtime, improve collaboration, and protect customer experience at scale.https://www.xmatters.com/
featuresOur purpose-built AI Agent brings clarity to the chaos, surfacing the right context, people and actions in the moment. By combining intelligent automation with real-time insight, xMatters helps you scale operations without losing control.https://www.xmatters.com/
featuresDiscover how to resolve IT incidents with automation and AI with xMatters.https://www.xmatters.com/
integrationsAI-powered full-stack event management with automated root cause analysis for intelligent, contextual alerts that proactively fix issues before they impact your businesshttps://www.xmatters.com/integration/dynatrace-monitoring
integrationsDynatrace AI automatically identifies root cause and triggers an xMatters notification from creation of the problem tickethttps://www.xmatters.com/integration/dynatrace-monitoring

These are first-party product claims, not independent measurements of AI-search visibility.

14

Marketing opportunities

Actions calculated directly from the collected evidence.

OpportunityRecommended actionEvidence
Competitor gap1 first-page appearances across email address must be valid

Website intelligence — Collected evidence

Website evidence gaps

  • customers: no usable public page was collected; verify whether the site publishes this evidence.
  • reviews: no usable public page was collected; verify whether the site publishes this evidence.
  • changes: no usable public page was collected; verify whether the site publishes this evidence.
  • identity: no usable public page was collected; verify whether the site publishes this evidence.
  • technical: no usable public page was collected; verify whether the site publishes this evidence.

Trust and proof

15

Customers, proof, and reviews

Published proof, customer signals, and review evidence.

Independent reviews

PlatformPageHow it was foundNote
RFP.wikixMatters - Reviews - Incident Management SoftwareGrounded web search/Feature / Score & Rating / Details & Insights / / --- / --- / --- / / G2 / 4.5 / 664 reviews / / / ... / 141 reviews / / Software Advice / 4.6 / 141 reviews / / RFP.wiki Score / 3.9 / Review Sites Score Average: 4.6 Features Scores Average: 4.2 /
TrustRadiusCompare xMatters vs Xurrent on TrustRadius / Based on reviews & moreGrounded web search/ / --- / --- / --- / / Likelihood to Recommend / Everbridge We use xMatters for our alerting on critical matters. ServiceNow is our incident management system ... it ties into xMatters. When a critical alert is generated it will notify
G2 LearnWhat are the Best IT Alerting Software for Enterprises?Grounded web search/ / xMatters / Dynatrace / Uptime.com / / --- / --- / --- / --- / / User satisfaction / 9.7/10 / 9.4/10 / 8.4/10 / / Review confidence* (no. of enterprise reviews on G2) / 452 / 938 / 67 / ... delivers high user satisfaction for automating incident
G2Compare incident.io and xMatters Social Share OptionsGrounded web searchxMatters Most Helpful Favorable Review TH Todd H. ... --- Mainly the platform is easy to use, allowing my team to exit the manual notification process when problems arise. The tool runs smoothly, especially after we move to the cloud. I love the

Customer proof

Proof typeNamed customer or sourceEvidence
Case studyO2customer case study — Looking to modernize, automate, and simplify its incident management operation, O2 identified xMatters as a world-class provider of enterprise-grade service reliability. (O2 Case Study: Uptime and Seamless Communication / xMatters)
Case studyTescocustomer case study — ##### Highlights Improved issue acknowledgement to 98% Average time-to-respond dropped to less than 3 minutes Targeted, actionable notifications reduce alert fatigue Implemented in 27 days ... (Tesco Case Study / Optimizing IT Communications / xMatters)
Case studyKelloggcustomer case study — ###### Reduced mean time to resolution by 83% or better ... (Kellogg Case Study / Automation & Incident Response / xMatters)
Case studyKrogercustomer case study — With xMatters, incidents are now handled with a robust process that includes SMS messages to identified staff, emails and phone calls to management, and automated announcements over the in-store system. (Kroger Case Study / Streamlining Food Quality / xMatters)
Case studyBrink'scustomer case study — xMatters provides targeted, content-rich notifications to reduce response times in our organizations. (Brink's relies on xMatters to drive effective on-call management)

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

16

Company, security, and trust

Ownership, policies, security signals, and public trust evidence.

SignalFindingSource
Company and ownershipaccess. Book a demo with our teamsource
Contact and supportPhone Voice Notificationssource
Legal and privacyNot published on the collected pages.—
Security and compliancexMatters implements an ISO 27001 certified security program and risk management based on NIST standards.source
Uptime and status pageTrack every action taken during an incident. Our platform supports strict compliance needs across healthcare, financial services, government, and beyond.source
Domain registered2007-02-24—
Domain expires2027-02-24—

Not found on the collected pages: legal and privacy. This only means Scout did not find it on the pages it read; it says nothing about the company itself.

17

Documentation and product updates

Help resources, product guidance, and visible changes over time.

Not established in the collected sources.

Technical

18

Technical and delivery signals

Delivery model, platforms, API, data ownership, reliability claims and release activity.

SignalFindingSource
Delivery model (cloud, self-hosted, desktop, browser extension)Integrates with cloud and on-prem systems, including behind the firewall S5.S5
Platforms and appsAvailable via web UI and mobile apps S142.S142
API and extensibility (API, SDK, webhooks, MCP, plugins)Offers REST API, webhooks, and integration libraries S142.S142
Data ownership and exportReporting APIs for use with third-party BI systems S142.S142
Performance and reliability claimsAt least 99.9% uptime during each calendar month, depending on paid tiers S142.S142
Release activityNot published on the collected pages.—
19

Measured infrastructure

Domain, certificate, and hosting signals, measured directly.

SignalFinding
Domain registered2007-02-24 — CSC Corporate Domains, Inc.
Domain expires2027-02-24
TLS certificateDigiCert Inc, valid, expires 2027-04-21
Security headersCSP, X-Content-Type-Options, X-Frame-Options, Referrer-Policy
Headers not servedHSTS
Server headerPagely-ARES/1.22.35
Mail handled byxmatters-com.mail.protection.outlook.com
Nameserversns-cloud-a3.googledomains.com, ns-cloud-a4.googledomains.com

Not measurable: wayback: rate limited by archive.org, ladder stopped after 1 probe(s). A gap here means the lookup was unavailable, not that the finding is negative.

20

Technical site audit

A bounded multi-page crawl with page-level issues and URLs.

Scout — Bounded technical crawl

  • Pages crawled: 15 of 15 maximum
  • Technical health: 98/100
  • Critical issues: 0
  • Warnings: 5
  • Notices: 1

Issues

SeverityIssueValueAffected URL
noticeMeta description length should be reviewed37https://www.xmatters.com/log-in
warningSlow HTML response2043https://www.xmatters.com/features/service-intelligence
warningDuplicate title in audit sample2https://www.xmatters.com/
warningDuplicate title in audit sample2https://www.xmatters.com/
warningDuplicate meta description in audit sample2https://www.xmatters.com/
warningDuplicate meta description in audit sample2https://www.xmatters.com/

Crawled pages

StatusTitleH1sWordsResponseURL
200Automated Incident Management Platform - xMatters111351,193 mshttps://www.xmatters.com/
200Automated Incident Management Platform - xMatters1113574 mshttps://www.xmatters.com/
200Log In - xMatters1282544 mshttps://www.xmatters.com/log-in
200Incident Management Workflow Designer \xMatters16111,100 ms
200Incident Response Software \xMatters1669871 ms
200Intelligent IT Alerting Software \xMatters16121,907 ms
200Incident Management Analytics \xMatters14711,397 ms
200On-Call Management Software \xMatters15161,675 ms
200Automated Incident Management Software \xMatters15852,043 ms
200Incident Management Software \xMatters178776 ms
200Digital Operations Platform \CEM for Digital \xMatters1559
200DevOps Solutions for Incident Management & Reliability \xMatters16291,630 ms
200Business Continuity Incident Management Solutions \xMatters17331,766 ms
200Incident Management for IT Operations \xMatters15201,383 ms
200Incident Response Software for Finance \xMatters15481,171 ms

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

21

Search Console and Analytics

First-party search and behavioral data connection state.

Modeled acquisition channels

ChannelEstimated share
direct72.6%
search4.3%
search organic3.9%
search paid0.4%
social4.5%
social organic4.5%
social paid0.0%
referrals12.2%
paid referrals0.0%
mail6.2%
gen ai0.3%
affiliate0.0%
other0.0%

First-party connections

IntegrationStatusData available after connection
Google Search ConsoleNot connectedClicks, impressions, CTR, average position, queries, pages, countries, and devices
Google AnalyticsNot connectedOrganic sessions, engagement, landing pages, conversions, geography, and devices

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

Limits and method

22

Limitations and open questions

Known constraints and missing evidence from the collected pages.

The collected pages do not mention specific competitors. Pricing details for the Base plan's included features and limits are not fully published. The free tier's included features beyond on-call scheduling are not detailed. The AI Agent's capabilities are described but not quantified. Customer counts and specific outcomes are limited to a few testimonials.

23

Sources, method, and limitations

Evidence inventory, collection method, provider use, and constraints.

This report is based on 15 collected pages from xmatters.com, including product, feature, pricing, and integration pages. Static and rendered page collections were used. External proof search was enabled but only verified the existence of linked results; no external review content was scraped. Pricing data was owner-reviewed on 2026-10-22. Limitations include potential marketing bias and incomplete documentation of certain features.

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