Overview
Summary
The useful answer before the supporting detail.
Murf AI is a voice AI platform that provides text-to-speech, dubbing, translation, and conversational agent capabilities for developers, creators, and enterprises S1. It solves the problem of producing natural-sounding voice content and deploying voice agents at scale, reducing the need for traditional recording resources S1. The platform offers studio-quality voiceovers and production-grade APIs, with a focus on ethical AI and creator empowerment S1.
Product identity and positioning
Name, category, positioning, audience, and first-party claims.
- Identity: Murf AI is a voice AI platform offering text-to-speech, dubbing, and conversational agent solutions S1.
- Core purpose: It transforms ideas into engaging AI voice experiences for content creation and voice agents S1.
- Intended users: Developers, creators, and enterprises building voice applications or producing audio content S1.
- Product scope: A suite including a voice generator, TTS API, dubbing API, and voice changer, not just a single app S134.
- Positioning: Positioned as "voice infrastructure for every idea," empowering businesses to give voice to ideas without limits S1.
- Claimed distinction: Ethically built voice models with creator partnerships and royalties S1.
Use cases and audiences
Who the product serves and the jobs it is designed to handle.
| Audience | Practical use case |
|---|---|
| Developers | Build production-grade voice agents and integrate TTS APIs into applications S1. |
| Creators | Generate studio-quality voiceovers for videos, product demos, and content S1. |
| Localization teams | Dub and translate content into multiple languages for global audiences S65. |
| Enterprises | Deploy conversational agents for customer service and support workflows S65. |
| Learning designers | Create personalized learning experiences with AI voiceovers S1. |
Traffic and search
SEO analysis
Collected Oct 22, 2026murf.ai: an estimated 534,343 total monthly visits and about 59,830 monthly organic visits across 12,841 ranking keywords. Scout crawled 15 pages and measured a technical health score of 95/100.
Search summary
The useful answer before the supporting detail.
Generate human-like speech and deploy Conversational agents with Murf AI. The complete AI Voice platform trusted by 10 million+ developers, businesses, and creators. murf.ai: an estimated 534,343 total monthly visits and about 59,830 monthly organic visits across 12,841 ranking keywords. Scout crawled 15 pages and measured a technical health score of 95/100.
- Total traffic (modeled): 534,343 monthly visits across all channels.
- Organic search traffic (estimated): 59,830 monthly visits from search.
- Strongest sampled ranking: make siri say anything at position 1.
- Leading page in the collected evidence: https://murf.ai/blog/siri-text-to-speech.
- Closest measured organic competitor: youtube.com, appearing 5 times in the sampled first-page SERPs.
- Technical crawl: 15 pages, health score 95/100.
Website intelligence — Collected evidence
Company identity and positioning
| Page type | Evidence | Source |
|---|---|---|
| features | Generate human-like speech and deploy Conversational agents with Murf AI. The complete AI Voice platform trusted by 10 million+ developers, businesses, and creators. | https://murf.ai/ |
| features | Build production-ready conversational agents, power real-time conversations with the fastest TTS API, and create customizable AI voiceovers on a platform trusted by 10 million+ developers, businesses, and creators. | https://murf.ai/ |
| features | The solution of choice for 300+ Forbes 2000 companies | https://murf.ai/ |
| features | “It’s an indispensable tool for any learning designer who prioritizes their audience, searching to create a valuable learner experience.” | https://murf.ai/ |
| features | “The platform's features like API integration have optimized our production process, reducing both time and costs associated with producing high-quality audio content.” | https://murf.ai/ |
| features | Conversational Agents for Enterprises | https://murf.ai/ |
| features | Deploy multilingual AI agents that handle outbound and inbound calls, are always available on chat, and escalate issues to a human, only when required. Murf Agents are purpose-built for low latency, human-like conversations across various industries. | https://murf.ai/ |
| features | for Developers, Creators and Localization Teams | https://murf.ai/ |
| features | With Murf Falcon 2, you can build conversational agents that respond in real time and sound human, without trading speed for quality or cost. | https://murf.ai/ |
| features | Why Businesses | https://murf.ai/ |
| features | Our tech stack is uniquely engineered for the scalability, performance, and security professionals demand. | https://murf.ai/ |
| features | Industry-specific voices across multiple languages and accents to help you reach global audiences. | https://murf.ai/ |
Domain performance
Modeled total traffic, six-month trend, engagement, countries, and domain identity.
Total website traffic
| Month | Modeled visits |
|---|---|
| 2026-04 | 754,929 |
| 2026-05 | 720,039 |
| 2026-06 | 658,935 |
| 2026-07 | 600,361 |
| 2026-08 | 619,888 |
| 2026-09 | 534,343 |
Top visitor countries
| Country | Name | Traffic share |
|---|---|---|
| IN | India | 16.2% |
| US | United States | 15.5% |
| PK | Pakistan | 6.0% |
| TN | Tunisia | 6.0% |
| MX | Mexico | 3.0% |
Domain identity
| Signal | Value |
|---|---|
| Registered | Jul 17, 2020 |
| Last changed | Aug 13, 2026 |
| Expires | Jul 17, 2028 |
| WHOIS server | whois.nic.ai |
| DNSSEC | — |
| Nameservers | ns-288.awsdns-36.com, ns-1117.awsdns-11.org, ns-1589.awsdns-06.co.uk, ns-739.awsdns-28.net |
Website capture

Organic keywords
Top keywords and an independent Google result page.
Top organic keywords
| Keyword | Volume | CPC | Estimated value |
|---|---|---|---|
| murf ai | 26,160 | $0.42 | $24,030 |
| text to speech | 552,810 | $0.50 | $11,890 |
| voice changer | 232,690 | $0.49 | $9,740 |
| murf | 5,950 | $0.99 | $2,780 |
| ai voice changer | 15,570 | $0.91 | $1,480 |
Independent Google result page
Query: make siri say anything
| Position | Title | URL | Description |
|---|---|---|---|
| 1 | Siri AI Voice | https://www.tryparrotai.com/ai-voice/siri | Now You Can Make Siri Speak Your Words ... Type in the text you want Siri to speak. Our AI voice generator is free to use with a character limit. |
| 2 | How To Easily Make Siri Say Anything | https://www.youtube.com/watch?v=tbQR0Y548DM | We can make Siri say anything we want using the shortcuts app. Using the shortcuts app Siri will say anything you type into the text box. |
| 3 | Siri Text to Speech: Get Siri to read text on iPhone and Mac | https://murf.ai/blog/siri-text-to-speech | Simply say, “Hey Siri, speak screen.” Ask Siri to read anything by saying, “Read this” or “Read aloud.” Enjoy listening to Siri's voice as it ... |
| 4 | How to get Siri to audibly say a specific phrase to create ... | https://www.reddit.com/r/shortcuts/comments/1juglv9/how_to_get_siri_to_audibly_say_a_specific_phrase/ | I want to be able to say to Siri, “What if” to trigger this shortcut. For the shortcut, I want Siri to say aloud, “What are you thinking about?” ... |
| 5 | Siri Voice Generator Online Free | https://finevoice.ai/voicelibrary/siri | Want to transform any text into lifelike Siri voices? Try our Siri AI voice generator. With an extensive library of 2000+ unique sounds and ... |
| 6 | Use Siri on all your Apple devices | https://support.apple.com/en-us/105020 | For most devices, just say Siri or Hey Siri, then immediately say what you need. To adjust voice activation for Siri, open Settings on your ... |
| 7 | How To Make Siri Say Whatever You Want! | https://www.youtube.com/watch?v=VvGhSfpIa9E | Settings General Accessibility Speech Speak Selection(turn on) Adjust Voice Speed Spotlight Search Type message Select All Speak. |
| 8 | How to Make Siri Say Anything and the Best AI Voice ... | https://www.voicestars.co/blog/make-siri-say-anything | 1. Use Siri's Dictation Feature. Open the Notes app and type what you want Siri to say. Select the text, tap Speak, and Siri will read it ... |
| 9 | How to Make Siri Say Anything: A Step-by-Step Guide | https://www.tiktok.com/@apple.intelligence/video/7194178733698206982 | Learn how to use your hand gesture to make Siri say anything you want! Simple instructions for fun interactions with Siri. #Siri #TechTips # ... |
Important pages
Pages earning the most estimated search traffic in the sample.
Website intelligence — Collected evidence
Prioritized website intelligence pages
| Type | Page | Words | Change | URL |
|---|---|---|---|---|
| features | Leading AI Voice & Conversational Agent Platform - Murf AI | 2,877 | new | https://murf.ai/ |
| pricing | Murf AI Pricing & Plans : TTS API, Voice Agents, Content Studio & Dub | 756 | new | https://murf.ai/pricing |
| features | Voice Over for Product Demos & Videos | 1,840 | new | https://murf.ai/voiceover/product-demos |
| features | Murf Dub Automation API \ | Documentation | static | 1,537 |
| features | Translation \ | Documentation | static | 598 |
| features | Voice Changer \ | Documentation | static | 549 |
| integrations | The Most Powerful AI Voice API Suite \ | playwright | 2,098 | new |
| integrations | Murf Integrations \ | static | 859 | new |
| integrations | Download and Install Murf AI voices for Windows | 755 | new | https://murf.ai/murf-voices-for-windows-apps |
| integrations | AI Voice & Conversational Agents Integrations \ | static | 1,182 | new |
| integrations | Download Murf Windows app for Adobe Captivate | 816 | new | https://murf.ai/integrations/adobe-captivate |
| integrations | Add Voiceovers to Canva Designs 🔥 \ | static | 1,025 | new |
| integrations | Add Professional Voice Overs to Your Google Slides with Murf.ai | 1,155 | new | https://murf.ai/integrations/google-slides |
| integrations | How to narrate a Powerpoint Presentation 100x faster? | 919 | new | https://murf.ai/integrations/powerpoint |
Features
| Page type | Evidence | Source |
|---|---|---|
| features | Build AI Voice Experiences That Are Natural, Scalable & Efficient | https://murf.ai/ |
| features | Build production-ready conversational agents, power real-time conversations with the fastest TTS API, and create customizable AI voiceovers on a platform trusted by 10 million+ developers, businesses, and creators. | https://murf.ai/ |
| features | ](https://murf.ai/studio)[ | https://murf.ai/ |
| features | ](https://murf.ai/api/signup) | https://murf.ai/ |
| features | Do you have a specific requirement? | https://murf.ai/ |
| features | Contact Sales | https://murf.ai/ |
| features | The solution of choice for 300+ Forbes 2000 companies | https://murf.ai/ |
| features | “It’s an indispensable tool for any learning designer who prioritizes their audience, searching to create a valuable learner experience.” | https://murf.ai/ |
| features | Alexandra Margu | https://murf.ai/ |
| features | IT Product Owner, Nestle | https://murf.ai/ |
| features | “The platform's features like API integration have optimized our production process, reducing both time and costs associated with producing high-quality audio content.” | https://murf.ai/ |
| features | Dominique Escoubet | https://murf.ai/ |
| features | Project Manager, Air France | https://murf.ai/ |
| features | “You don't just get excellent technology - you get a partner that goes above and beyond. Service doesn't end with the sale, which is rare to find today.” | https://murf.ai/ |
| features | Thomas Nguyen | https://murf.ai/ |
| features | Curriculum Designer, Vertiv | https://murf.ai/ |
| features | “Something we really like about Murf AI is the transparency and openness to tell us exactly how the models have been trained.” | https://murf.ai/ |
| features | Jonathan Leck | https://murf.ai/ |
| features | Global Director of Digital Innovation, Omnicom Production | https://murf.ai/ |
| features | “We can create Spanish versions of our English videos instantly. Spanish voices that we have tested and vetted sound great.” | https://murf.ai/ |
Pricing and plans
| Page type | Evidence | Source |
|---|---|---|
| pricing | Choose a Pricing Plan | https://murf.ai/pricing |
| pricing | Try for Free | https://murf.ai/pricing |
| pricing | Contact Sales | https://murf.ai/pricing |
| pricing | Every Plan comes with | https://murf.ai/pricing |
| pricing | Use the pricing calculator to estimate your usage by adjusting the sliders. | https://murf.ai/pricing |
| pricing | What is the pricing structure for the Murf API? | https://murf.ai/pricing |
| pricing | How does the free credit system work? | https://murf.ai/pricing |
Integrations and supported platforms
| Page type | Evidence | Source |
|---|---|---|
| integrations | The Consistently Fastest, Most Efficient | https://murf.ai/api |
| integrations | Text-to-Speech API for Building Voice Agents | https://murf.ai/api |
| integrations | 55ms model inference. 130ms end-to-end latency. Truly multilingual. 1 cent per minute. | https://murf.ai/api |
| integrations | Murf Falcon helps you build voice agents that are ultra-fast, expressive, scalable and significantly cost-efficient, all at once. | https://murf.ai/api |
| integrations | View API DocsGet API Key[Contact Sales](#) | https://murf.ai/api |
| integrations | The Choice of 300+ Companies Worldwide | https://murf.ai/api |
| integrations | Introducing Murf Falcon - Fast everywhere. Accurate always. Affordable at scale. | https://murf.ai/api |
| integrations | The only TTS API with consistent model latency under 55ms across 10+ geographies. | https://murf.ai/api |
| integrations | 55 ms Model Latency | https://murf.ai/api |
| integrations | Falcon uses a compute-efficient NLP model which makes it extremely efficient while outperforming larger LLM based TTS systems. At a model latency of under 55 ms and sub-130 ms time to first audio, Falcon is the fastest speech model fuelling voice agents. | https://murf.ai/api |
| integrations | 150+ voices in 35 Languages | https://murf.ai/api |
| integrations | Falcon enables your voice agents to sound genuinely human, offering 150+ voices across 35 languages without acoustic distortions thanks to its separate phoneme encoding. With built-in code-mixing, Falcon lets agents switch languages smoothly while maintaining native-level fluency in speech. | https://murf.ai/api |
| integrations | Integrate and Deploy in minutes | https://murf.ai/api |
| integrations | Deploy your first voice agent and get the first call up and running in a few minutes. Our RESTful API endpoints are easy to combine and integrate with any service - Twilio, Anthropic, Discord, etc. Production-ready Python and Javascript SDKs makes deployment super easy and fast. | https://murf.ai/api |
| integrations | 10,000 Concurrent Calls at the Same Latency | https://murf.ai/api |
| integrations | While most TTS models lose responsiveness outside controlled environments, Falcon’s efficient, lightweight architecture maintains the same low latency even with up to 10,000 concurrent calls. | https://murf.ai/api |
| integrations | Data Residency in 10+ Regions | https://murf.ai/api |
| integrations | Your data stays local, safe and secure as we offer data residency in 10+ geographies. Murf AI is SOC 2 certified, GDPR compliant, ISO 27001 certified and HIPAA compliant - thus providing enterprise grade security for your data. | https://murf.ai/api |
| integrations | Priced at Only 1 cent per Minute | https://murf.ai/api |
| integrations | Because TTS API pricing drives most of the cost of quality AI voice agents, scaling them often becomes very expensive. Falcon, priced at just 1 cent per minute, cuts deployment costs by up to 50% without sacrificing quality. | https://murf.ai/api |
Product and company updates
No supporting public-page evidence was collected for this category.
Rank tracking
Persistent keyword baselines and position movement.
This analysis created the first position baseline at 2026-10-22T00:04:48.944Z. Movement appears after the next fresh analysis using the same location and language.
| Keyword | Current | Previous | Movement | Volume | Ranking URL |
|---|---|---|---|---|---|
| make siri say anything | 1 | Baseline | Baseline | 1,300 | https://murf.ai/blog/siri-text-to-speech |
| how to turn off narrator on chromebook | 1 | Baseline | Baseline | 210 | https://murf.ai/blog/how-to-turn-off-text-to-speech-on-chromebook |
| alexa ai voice | 1 | Baseline | Baseline | 70 | https://murf.ai/blog/best-alexa-voice-generator |
| best tts engine android | 1 | Baseline | Baseline | 70 | https://murf.ai/blog/best-open-source-text-to-speech-engines |
| google docs audio to text converter | 1 | Baseline | Baseline | 50 | https://murf.ai/blog/how-to-transcribe-audio-files |
| how to do a voice over in google slides | 1 | Baseline | Baseline | 50 | https://murf.ai/blog/add-audio-to-google-slides |
| how to make a movie in powerpoint | 1 | Baseline | Baseline | 50 | https://murf.ai/blog/how-to-embed-a-video-in-powerpoint |
| is montana a one party consent state for recording | 1 | Baseline | Baseline | 50 | https://murf.ai/blog/legally-recording-phone-calls-us |
| ai voice changer live | 1 | Baseline | Baseline | 40 | https://murf.ai/voice-changer |
| at the edge meaning | 1 | Baseline | Baseline | 40 | https://murf.ai/ai-glossary/edge-computing |
| best apps for voice overs | 1 | Baseline | Baseline | 40 | https://murf.ai/blog/best-text-to-speech-software |
| conversational systems | 1 | Baseline | Baseline | 40 | https://murf.ai/blog/conversational-ai-best-practices |
| google slides audio format | 1 | Baseline | Baseline | 40 | https://murf.ai/blog/add-audio-to-google-slides |
| how to add a video to microsoft powerpoint | 1 | Baseline | Baseline | 40 | https://murf.ai/blog/how-to-embed-a-video-in-powerpoint |
| how to insert a voice recording into google slides | 1 | Baseline | Baseline | 40 | https://murf.ai/blog/add-audio-to-google-slides |
| is murf ai free | 1 | Baseline | Baseline | 40 | https://murf.ai/pricing |
| is murf.ai free | 1 | Baseline | Baseline | 40 | https://murf.ai/pricing |
| jin-woo solo leveling voice actor | 1 | Baseline | Baseline | 40 | https://murf.ai/blog/solo-levelling-voice-actor |
| hume vs elevenlabs | 1 | Baseline | Baseline | 30 | https://murf.ai/blog/hume-ai-vs-elevenlabs |
| latency time definition | 1 | Baseline | Baseline | 30 | https://murf.ai/ai-glossary/latency |
Features
Features and capabilities
Core functions and evidence-backed product capabilities.
| Capability | What it does |
|---|---|
| Text-to-Speech API | Generates human-like speech from text with sub-100ms latency, supporting 150+ voices and 35+ languages S65 S139. |
| AI Dubbing | Automates dubbing of audio/video in 28 languages, with options for transient or persistent projects S14. |
| Translation API | Converts text between 23 languages, with auto-detection of source language S25. |
| Voice Changer | Transforms voice recordings with new voices, adjusting pitch, speed, and pauses, supporting multiple output formats S33. |
| Conversational Agents | Deploys multilingual AI agents for inbound/outbound calls and chat, escalating to humans when needed S65. |
| Voice Cloning | Offers professional voice cloning for enterprise plans S134. |
| Studio Editing | Provides a clutter-free interface to edit and sync audio, video, and music tracks S177. |
Integrations and ecosystem
Connected products, exports, APIs, and workflow compatibility.
| Integration or interface | Type | What it enables |
|---|---|---|
| Murf API | API | Provides endpoints for TTS, dubbing, translation, and voice changing S134. |
| Webhooks | Webhook | Notifies on job status changes for dubbing automation S14. |
| Canva | Integration | Allows creating voiceovers directly within Canva designs S65. |
| PowerPoint | Integration | Enables adding voiceovers to PowerPoint presentations S65. |
| Captivate | Integration | Supports voiceover integration in Captivate e-learning projects S65. |
| API Reference Playground | API | Allows testing capabilities interactively S33. |
Pricing
Pricing and plans
Published plans, free access, trials, credits, and pricing limitations.
| Plan or offer | Verified price and billing | Included | Limits |
|---|---|---|---|
| Free Trial | $0 one-time credit S134 | $10 of API calls, 150+ voices in 35+ languages S134 | 5 concurrent requests S134 |
| Pay as you go | $0.01 per 1,000 characters (Falcon), $0.03 (Gen2) S134 | Usage-based, prepaid credit never expires S134 | Up to 5 concurrent requests S134 |
| Enterprise | Contact sales S134 | Custom, including data residency, on-premise deployment, professional voice cloning, SLA S134 | Custom S134 |
| Dub API Free | $0 S14 | Dubbing with watermark S14 | Up to 5 concurrent, 1-hour video, 1080p S14 |
| Dub API Pay-as-you-go | Usage-based S14 | Dubbing without watermark S14 | Up to 5 concurrent, 1-hour video, 1080p S14 |
| Dub API Enterprise | Contact sales S14 | QA checks, no watermark S14 | 15 concurrent, 1-hour video, 1080p S14 |
Competition
Competitive landscape
Domains competing for the same organic search demand.
Sampled competitors
| Competitor | First-page appearances | Sampled queries | Average position | Queries observed |
|---|---|---|---|---|
| youtube.com | 5 | 2 | 5.4 | make siri say anything, how to turn off narrator on chromebook |
| reddit.com | 2 | 2 | 1.5 | make siri say anything, how to turn off narrator on chromebook |
| support.google.com | 2 | 1 | 3 | how to turn off narrator on chromebook |
| elevenlabs.io | 1 | 1 | 1 | make siri say anything |
| tiktok.com | 1 | 1 | 3 | how to turn off narrator on chromebook |
| takecontrolbooks.com | 1 | 1 | 4 | make siri say anything |
| hackernoon.com | 1 | 1 | 5 | make siri say anything |
| hongkiat.com | 1 | 1 | 7 | make siri say anything |
| sites.google.com | 1 | 1 | 8 | how to turn off narrator on chromebook |
Website intelligence — Collected evidence
Customers, testimonials, and first-party review claims
No supporting public-page evidence was collected for this category.
Independent review sources discovered
No links to supported independent review platforms were discovered on the collected pages.
Backlink profile
Authority and referring-domain signals.
Backlink comparison profile
- Domain rating: 80/100
- Backlinks: 289,016
- Referring domains: 16,114
- Dofollow backlinks: 30.0%
- Dofollow referring domains: 76.0%
Collection decision
The Scout search index remains intentionally excluded from automatic Scout analysis. This Scout traffic model profile costs 5 credits (0.5 cents) and is included in the first comparison run so its usefulness can be judged before the recurring collection is finalized.
AI visibility
Measured ChatGPT and Google AI mentions with cited sources.
AI-assistant referral traffic
- Estimated current generative-AI referral share: 2.8%
| Month | Traffic share | Source |
|---|---|---|
| — | — | All AI assistants |
| — | — | All AI assistants |
Website intelligence — Collected evidence
Site-stated AI capabilities
| Page type | Evidence | Source |
|---|---|---|
| features | Generate human-like speech and deploy Conversational agents with Murf AI. The complete AI Voice platform trusted by 10 million+ developers, businesses, and creators. | https://murf.ai/ |
| features | Build production-ready conversational agents, power real-time conversations with the fastest TTS API, and create customizable AI voiceovers on a platform trusted by 10 million+ developers, businesses, and creators. | https://murf.ai/ |
| features | Deploy multilingual AI agents that handle outbound and inbound calls, are always available on chat, and escalate issues to a human, only when required. Murf Agents are purpose-built for low latency, human-like conversations across various industries. | https://murf.ai/ |
| features | Welcome to the AI E-Learning Course! Gain core AI skills through interactive lessons and projects in machine learning. Perfect for beginners and those seeking deeper knowledge. Enjoy learning! | https://murf.ai/voiceover/product-demos |
| features | Developing eLearning modules can often prove to be a time-consuming and stressful process, even for the most experienced eLearning professionals. However, with Murf, it's fairly simple. All you have to do is select an AI voice from Murf’s vast range of male and female TTS voices across different languages and accents. You can also add video or slides to Murf and adjust the timing to match your content with your visuals. | https://murf.ai/voiceover/product-demos |
| features | I just started to create a video channel about historical figures, and Murf.ai really brings them to life. I found my top voice for my scripts, and the easy integration of video elements makes it a breeze to create informative videos. I also like the easy changes one can make to the tone of voice from within the editor. | https://murf.ai/voiceover/product-demos |
| features | For AI agents: a documentation index is available at the root level at /llms.txt. Append /llms.txt to any URL for a page-level index, or .md for the markdown version of any page. | https://murf.ai/api/docs/capabilities/dubbing |
| features | You can contact us for custom requirements. | https://murf.ai/api/docs/capabilities/dubbing |
| features | \ | Insufficient credits, please purchase additional credits to continue. Purchase Credits \ |
| features | \ | Your credits have been exhausted, please purchase additional credits to continue. Purchase Credits \ |
| features | For AI agents: a documentation index is available at the root level at /llms.txt. Append /llms.txt to any URL for a page-level index, or .md for the markdown version of any page. | https://murf.ai/api/docs/capabilities/translation |
| features | For AI agents: a documentation index is available at the root level at /llms.txt. Append /llms.txt to any URL for a page-level index, or .md for the markdown version of any page. | https://murf.ai/api/docs/capabilities/voice-changer |
| features | Build AI Voice Experiences That Are Natural, Scalable & Efficient | https://murf.ai/ |
| features | Build production-ready conversational agents, power real-time conversations with the fastest TTS API, and create customizable AI voiceovers on a platform trusted by 10 million+ developers, businesses, and creators. | https://murf.ai/ |
| features | ](https://murf.ai/studio)[ | https://murf.ai/ |
| features | ](https://murf.ai/api/signup) | https://murf.ai/ |
| features | “Something we really like about Murf AI is the transparency and openness to tell us exactly how the models have been trained.” | https://murf.ai/ |
| features | "We ran an interesting exercise with Murf voices. People had to guess which was real and which was AI and no one could tell!” | https://murf.ai/ |
| features | Deploy multilingual AI agents that handle outbound and inbound calls, are always available on chat, and escalate issues to a human, only when required. Murf Agents are purpose-built for low latency, human-like conversations across various industries. | https://murf.ai/ |
| features | ](/ai-voice-agent) | https://murf.ai/ |
These are first-party product claims, not independent measurements of AI-search visibility.
Marketing opportunities
Actions calculated directly from the collected evidence.
| Opportunity | Recommended action | Evidence |
|---|---|---|
| Competitor gap | Review the sampled queries where youtube.com appears. | 5 first-page appearances across make siri say anything, how to turn off narrator on chromebook |
Website intelligence — Collected evidence
Website evidence gaps
- customers: no usable public page was collected; verify whether the site publishes this evidence.
- reviews: no usable public page was collected; verify whether the site publishes this evidence.
- changes: no usable public page was collected; verify whether the site publishes this evidence.
- identity: no usable public page was collected; verify whether the site publishes this evidence.
- technical: no usable public page was collected; verify whether the site publishes this evidence.
Trust and proof
Customers, proof, and reviews
Published proof, customer signals, and review evidence.
Independent reviews
| Platform | Page | How it was found | Note |
|---|---|---|---|
| G2 | Murf.ai Reviews & Product Details / G2 AI | Grounded web search | ★★★★★ 4.7(1,412 reviews) ... - ✓ Reviewers like the natural sounding voices, the variety of accents and languages, the ease of use, and the time-saving aspect of the tool. ... - ✗ Users reported limitations in emotional expression, inconsistencies in pronunciation or tone, and the need for manual adjustments, as well as some features being locked behind higher-tier plans. |
| Trustpilot | Murf.ai Reviews / Read Customer Service Reviews of murf.ai | Grounded web search | Murf.ai Reviews / Read Customer Service Reviews of murf.ai ... Reviewers overwhelmingly had a great experience with this company. Customers consistently praise the platform for its exceptional user experience, highlighting its ease of use and intuitive interface. Many people find the product to be a game-changer for their creative and professional projects, app reciating the high quality of the AI |
| Litmus Tools | Murf AI Review (2026): Pricing, Features & Verdict – Litmus | Grounded web search | Two complaints surface again and again. First, emotional flatness — the limitation I’d name first if a friend asked, and the one G2 and Reddit reviewers keep circling. Second, pronunciation quirks. Users report Murf still fumbling homographs: “lead” (as in lead generation) read as “leed” instead of “led,” plus odd stress on industry jargon and acronyms. Gen 2’s phonetic editor fixes these, but you have to catch them first, and on a long script that’s real proofreading labor. The 10-minute lifeti |
| help.murf.ai | Hear from our customers | Grounded web search | ## We’re excited to share that Murf has been rated an impressive 4.7 out of 5 on G2, based on over 1,000 user reviews. ... “Murf makes TTS voiceovers time/cost-efficient and fun”— Anja S, Technical Training Manager |
| techreviewer.co | Murf AI Reviews 2026: Pricing, Features & Alternatives – Techreviewer.co | Grounded web search | ### Product review platforms The product's reputation is reflected through ratings and reviews from different review websites: 4.7 (1411 reviews) G2 4.5 (4 reviews) Capterra 5.0 (7 reviews) Product Hunt 4.5 (4 reviews) GetApp |
| aitoolradar.io | Murf AI Guide 2026 | Grounded web search | is based on Murf AI's official documentation, verified pricing from murf.ai/pricing, ... Murf AI's feature set, pricing structure, and market positioning against alternatives. All facts were last verified August |
| murf.ai | Leading AI Voice & Conversational Agent Platform - Murf AI | Grounded web search | "We ran an interesting exercise with Murf voices. People had to guess which was real and which was AI and no one could tell!” Mandie Coetzee Academy Manager, Thinkproject Rated 4.7/5 on G2 (1000+ reviews) |
| tekpon.com | Murf.ai Reviews & Product Details 2026 - Tekpon | Grounded web search | ## User Sentiment - Murf.ai Reviews 4.7/5 Based on 993 user reviews across the web ... This summary represents a comprehensive analysis of user reviews and opinions found across the web, including G2, Capterra, TrustPilot, and other review platforms. |
Customer proof
| Proof type | Named customer or source | Evidence |
|---|---|---|
| Rating | Madalina M. | testimonial — Read 9 Murf AI reviews and testimonials from customers, explore 4 case studies and customer success stories, and watch customer videos to see why companies chose Murf AI as their Voiceover Software ... (13 Murf AI Customer Reviews & References / FeaturedCustomers) |
External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.
Company, security, and trust
Ownership, policies, security signals, and public trust evidence.
| Signal | Finding | Source |
|---|---|---|
| Company and ownership | Murf began in October 2020 with three founders S1. | S1 |
| Contact and support | Contact options include email, social media, and a help center S134. | S134 |
| Legal and privacy | Privacy Policy, Terms of Service, and CCPA are published S134. | S134 |
| Security and compliance | Claims SOC 2, ISO 27001, GDPR, and HIPAA compliance S65. | S65 |
| Uptime and status page | Typically offers 99% uptime S14. | S14 |
Documentation and product updates
Help resources, product guidance, and visible changes over time.
| Resource or update | Type | What is available | Date or freshness |
|---|---|---|---|
| Murf Dub Automation API / Murf API / Documentation | Documentation | Automate high-quality dubbing with realistic, multi-language support in bulk. Scale dubbing for apps, games, and videos in minutes. (source) | Not dated |
| The Ultimate Guide to Crafting Effective Ecommerce Product Videos | Guide | Guides, comparisons, pricing breakdowns, use cases, and how-to articles. (source) | Not dated |
| AI-Powered Product Demo Videos: A Step-by-Step Guide / Murf AI | Guide | Guides, comparisons, pricing breakdowns, use cases, and how-to articles. (source) | Not dated |
| Text to Speech Voice Generation: Issues and How to Fix Them | Guide | Guides, comparisons, pricing breakdowns, use cases, and how-to articles. (source) | Not dated |
| A Complete Guide to Product Localization | Guide | Guides, comparisons, pricing breakdowns, use cases, and how-to articles. (source) | Not dated |
| Translation / Murf API / Documentation | Documentation | Learn how to convert text into different languages using Murf AI (source) | Not dated |
| Voice Changer / Murf API / Documentation | Documentation | Transform any voice recording with a new voice using our voice conversion technology. (source) | Not dated |
| AI-based voice cloning | Product update | Product update is publicly available. (source) | Not dated |
Not found in the collected public sources: public roadmap, changelog or release notes, status page, separate help center or knowledge base.
Technical
Technical and delivery signals
Delivery model, platforms, API, data ownership, reliability claims and release activity.
| Signal | Finding | Source |
|---|---|---|
| Delivery model (cloud, self-hosted, desktop, browser extension) | Cloud-based platform with API access; enterprise offers on-premise deployment S134. | S134 |
| Platforms and apps | Web application; no native mobile or desktop apps mentioned S134. | S134 |
| API and extensibility (API, SDK, webhooks, MCP, plugins) | Provides API, webhooks, and integrations with Canva, PowerPoint, Captivate S14 S65. | S14 S65 |
| Data ownership and export | Data residency in 10+ regions; transient dubs expire in 72 hours S139 S14. | S139 S14 |
| Performance and reliability claims | Claims sub-100ms time-to-first-audio for Falcon TTS API S65. | S65 |
| Release activity | Changelog available; no specific release dates published S14. | S14 |
Measured infrastructure
Domain, certificate, and hosting signals, measured directly.
| Signal | Finding |
|---|---|
| Domain registered | 2020-07-17 — NameCheap, Inc. |
| Domain expires | 2028-07-17 |
| TLS certificate | Amazon, valid, expires 2027-03-15 |
| Security headers | HSTS, X-Content-Type-Options, X-Frame-Options, Referrer-Policy |
| Headers not served | CSP |
| Server header | cloudflare |
| Mail handled by | aspmx.l.google.com, alt1.aspmx.l.google.com |
| Nameservers | ns-288.awsdns-36.com, ns-739.awsdns-28.net |
Not measurable: wayback: rate limited by archive.org, ladder stopped after 1 probe(s). A gap here means the lookup was unavailable, not that the finding is negative.
Technical site audit
A bounded multi-page crawl with page-level issues and URLs.
Scout — Bounded technical crawl
- Pages crawled: 15 of 15 maximum
- Technical health: 95/100
- Critical issues: 0
- Warnings: 16
- Notices: 1
Issues
Crawled pages
| Status | Title | H1s | Words | Response | URL |
|---|---|---|---|---|---|
| 200 | Leading AI Voice & Conversational Agent Platform - Murf AI | 1 | 3282 | 23 ms | https://murf.ai/ |
| 200 | AI Voice Agents: Automate Calls & Scale Customer Support 24x7 | 1 | 2768 | 27 ms | https://murf.ai/ai-voice-agent |
| 200 | AI Receptionist for 24/7 Call Answering | 1 | 2906 | 16 ms | https://murf.ai/ai-voice-agent/ai-receptionist |
| 200 | AI Recruiter: Automate Hiring Calls, Fast Screening & Interviews | 1 | 2118 | 32 ms | https://murf.ai/ai-voice-agent/ai-recruiter |
| 200 | AI Call Center for 24/7 Customer Support | 1 | 5145 | 43 ms | https://murf.ai/ai-voice-agent/ai-call-center |
| 200 | AI Cold Calling for Sales Teams & SDRs | 1 | 4716 | 11 ms | https://murf.ai/ai-voice-agent/ai-cold-calling |
| 200 | AI Sales Agent for Lead Qualification & Meetings | 1 | 3368 | 21 ms | https://murf.ai/ai-sales-agent |
| 200 | AI SDR for Lead Qualification & Meeting Booking | 1 | 3392 | 31 ms | https://murf.ai/ai-sdr |
| 200 | AI Voice Agent for Consumer Lending: Automate Loan Calls & Support | 1 | 3438 | 37 ms | https://murf.ai/ai-voice-agent/consumer-lending |
| 200 | AI Customer Service - Automate CX at scale | 1 | 3906 | 33 ms | https://murf.ai/ai-customer-service |
| 200 | What is Conversational AI? How It Works and Why it Matters | 1 | 5423 | 26 ms | https://murf.ai/conversational-ai |
| 200 | Conversational AI in Banking: Automate Support & Interaction | 1 | 3041 | 16 ms | https://murf.ai/conversational-ai/industries/banking |
| 200 | Conversational AI Contact Center: Smarter Customer Support | 1 | 3053 | 20 ms | https://murf.ai/conversational-ai/industries/call-centers |
| 200 | Conversational AI for Car Dealerships: Automate Calls & Inquiries | 1 | 3091 | 13 ms | https://murf.ai/conversational-ai/industries/dealerships |
| 200 | Conversational AI in Insurance : Automate Calls, Claims & Support | 1 | 2896 | 21 ms | https://murf.ai/conversational-ai/industries/insurance |
This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.
Search Console and Analytics
First-party search and behavioral data connection state.
Modeled acquisition channels
| Channel | Estimated share |
|---|---|
| direct | 42.3% |
| search | 43.6% |
| search organic | 37.5% |
| search paid | 6.1% |
| social | 6.4% |
| social organic | 6.0% |
| social paid | 0.4% |
| referrals | 3.2% |
| paid referrals | 0.2% |
| 1.5% | |
| gen ai | 2.8% |
| affiliate | 0.1% |
| other | 0.0% |
First-party connections
| Integration | Status | Data available after connection |
|---|---|---|
| Google Search Console | Not connected | Clicks, impressions, CTR, average position, queries, pages, countries, and devices |
| Google Analytics | Not connected | Organic sessions, engagement, landing pages, conversions, geography, and devices |
No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.
Limits and method
Limitations and open questions
Known constraints and missing evidence from the collected pages.
The collected pages do not mention specific competitors. Evidence gaps include lack of detailed pricing for enterprise plans, no independent verification of performance claims, and limited customer case study details. Open questions remain about the full scope of the free tier and the exact terms of the startup incubator program.
Sources, method, and limitations
Evidence inventory, collection method, provider use, and constraints.
This report is based on 15 collected pages from murf.ai, including the homepage, about, pricing, API documentation, and blog posts. Static and browser rendering rendering were used; external proof search was performed but no additional verification was completed. The evidence catalog includes 180 entries, but only a subset was relevant. Limitations include potential marketing bias and lack of third-party validation.
- Official Websitehttps://murf.ai/Verified
- Official Websitehttps://murf.ai/aboutVerified
- Pricing Pagehttps://murf.ai/api/docs/capabilities/dubbing#is-the-api-usage-gated-by-my-price-planVerified
- Pricing Pagehttps://murf.ai/pricingVerified
- Official Websitehttps://murf.ai/blog/ai-voice-generator-for-product-demoVerified
- Official Websitehttps://murf.ai/blog/best-text-to-speech-featuresVerified
- Official Websitehttps://murf.ai/blog/create-ecommerce-product-videosVerified
- Official Websitehttps://murf.ai/blog/dynamic-capabilities-of-ai-based-voice-cloningVerified
- Official Websitehttps://murf.ai/blog/how-to-create-a-product-demo-video-with-aiVerified
- Official Websitehttps://murf.ai/blog/text-to-speech-voice-generation-common-issues-and-solutionsVerified
- Official Websitehttps://murf.ai/blog/what-is-product-localizationVerified
- Official Websitehttps://murf.ai/voiceover/product-demosVerified
- Official Websitehttps://murf.ai/api/docs/capabilities/translationVerified
- Official Websitehttps://murf.ai/api/docs/capabilities/voice-changerVerified
- Documentationhttps://murf.ai/apiVerified
- Review Sitehttps://ai.g2.com/product/murf-aiVerified
- Articlehttps://www.featuredcustomers.com/vendor/murf-aiVerified
- Review Sitehttps://ca.trustpilot.com/review/murf.aiVerified
- Review Sitehttps://litmustools.com/review/murf/Verified
- Review Sitehttps://help.murf.ai/what-do-customer-have-to-say-about-usVerified
- Review Sitehttps://techreviewer.co/products/murf-aiVerified
- Review Sitehttps://aitoolradar.io/guides/murf-aiVerified
- Review Sitehttps://tekpon.com/software/murf-ai/reviews/Verified
