Overview
Summary
The useful answer before the supporting detail.
Forsta HX Platform is an AI-powered experience management platform that unites market research, customer, employee, and brand experience tools under one roof S1. It serves market research agencies and enterprise brands, helping them collect, analyze, and act on experience data across surveys, calls, reviews, and social channels S1 S33. The platform's practical value lies in automating research workflows, generating insights faster, and enabling action through dashboards and workflows S1 S7.
Product identity and positioning
Name, category, positioning, audience, and first-party claims.
- Identity: Forsta HX Platform, an AI-powered experience management platform S1.
- Core purpose: Helps organizations listen, understand, and improve every part of people's experience S7.
- Intended users: Market research agencies and enterprise brands across industries S1.
- Product scope: A platform uniting market research, customer, employee, and brand experience tools S1 S25 S33 S38.
- Positioning: The only platform built to listen, understand, and improve every part of people's experience S7.
- Claimed distinction: Combines AI with domain expertise to deliver consistent, accurate, and contextually aware analysis S14.
Use cases and audiences
Who the product serves and the jobs it is designed to handle.
| Audience | Practical use case |
|---|---|
| Market research agencies | Design, distribute, and analyze complex studies S1. |
| Customer experience teams | Collect feedback from surveys, calls, emails, chats, reviews, focus groups, and social media S33. |
| Employee experience teams | Unite employee, customer, and financial data to see the full story S38. |
| Brand experience teams | Manage online reputation and local listings from one place S7 S25. |
Traffic and search
SEO analysis
Collected Oct 22, 2026forsta.com: an estimated 192,320 total monthly visits and about 2,011 monthly organic visits across 505 ranking keywords. Scout crawled 15 pages and measured a technical health score of 97/100.
Search summary
The useful answer before the supporting detail.
Your industry is our industry. It’s our domain expertise that gives you unmatched technology and guidance that unlocks insights about what’s happening now,. forsta.com: an estimated 192,320 total monthly visits and about 2,011 monthly organic visits across 505 ranking keywords. Scout crawled 15 pages and measured a technical health score of 97/100.
- Total traffic (modeled): 192,320 monthly visits across all channels.
- Organic search traffic (estimated): 2,011 monthly visits from search.
- Strongest sampled ranking: focusvision worldwide at position 1.
- Leading page in the collected evidence: https://www.forsta.com/.
- Closest measured organic competitor: mrweb.com, appearing 2 times in the sampled first-page SERPs.
- Technical crawl: 15 pages, health score 97/100.
Website intelligence — Collected evidence
Company identity and positioning
| Page type | Evidence | Source |
|---|---|---|
| customers | Your industry is our industry. It’s our domain expertise that gives you unmatched technology and guidance that unlocks insights about what’s happening now, | https://www.forsta.com/ |
| features | Invest in your brand experience to attract more customers | https://www.forsta.com/platform/brand-experience/ |
| features | Managing your digital presence across all your locations shouldn’t be complicated. Win in local and AI search with stronger ratings, high-impact reviews, accurate business listings across the web, and conversion-ready local pages designed to convert searches into clicks, calls, and location visits. | https://www.forsta.com/platform/brand-experience/ |
| features | Partner with a team that operates as an extension of your own. Leverage enterprise-scale expertise, syndicated data, and decades of brand reputation and Local Experience leadership. We’ll help you identify performance gaps and growth opportunities, then take action to improve visibility and conversions across every location. | https://www.forsta.com/platform/brand-experience/ |
| features | Update once to deliver trusted information to customers and AI answer engines across the platforms that matter—including Google, Bing, Apple, Yelp, and Tripadvisor. Track performance with conversion dashboards to uncover what drives real customer action. | https://www.forsta.com/platform/brand-experience/ |
| features | Dominate search: Stay visible across search engines, maps, and AI answer engines like ChatGPT and Gemini with complete, high-quality profiles built to perform across trusted sites. | https://www.forsta.com/platform/brand-experience/ |
| features | Turn visibility into action: Enhance and optimize listing data to increase clicks, calls, and visits, supported by performance reporting and an expanding set of syndication, optimized fields designed to drive measurable results. | https://www.forsta.com/platform/brand-experience/ |
| features | Know your brand reputation, everywhere. Easily manage and respond to reviews on your own and third-party sites. Ask for reviews automatically to boost volume and lift ratings. Convert existing survey feedback and ratings into verified reviews with no extra outreach. | https://www.forsta.com/platform/brand-experience/ |
| features | See analysis at every level: Measure progress and impact by brand, location, individual, and across review sites. Schedule reports to keep your team in the loop. | https://www.forsta.com/platform/brand-experience/ |
| features | Connect your reputation signals like reviews, ratings, and photos with your local search performance. See how customers discover you in search, and know how to increase visibility—and drive visits, conversions, and revenue. | https://www.forsta.com/platform/brand-experience/ |
| features | Maximize your investment: Apply brand, location, individual hierarchy, and entity relationships across every solution, from listings to reputation. | https://www.forsta.com/platform/brand-experience/ |
| features | A brand experience suite built on AI excellence | https://www.forsta.com/platform/brand-experience/ |
Domain performance
Modeled total traffic, six-month trend, engagement, countries, and domain identity.
Total website traffic
| Month | Modeled visits |
|---|---|
| 2026-04 | 238,958 |
| 2026-05 | 261,541 |
| 2026-06 | 252,428 |
| 2026-07 | 170,499 |
| 2026-08 | 178,465 |
| 2026-09 | 192,320 |
Top visitor countries
| Country | Name | Traffic share |
|---|---|---|
| US | United States | 33.8% |
| GB | United Kingdom | 8.8% |
| IN | India | 8.5% |
| DE | Germany | 7.9% |
| VN | Vietnam | 7.8% |
Domain identity
| Signal | Value |
|---|---|
| Registered | Oct 25, 2009 |
| Last changed | Oct 21, 2026 |
| Expires | Oct 25, 2027 |
| WHOIS server | whois.verisign-grs.com |
| DNSSEC | Not signed |
| Nameservers | UDNS1.CSCDNS.NET, UDNS2.CSCDNS.UK |
Website capture

Organic keywords
Top keywords and an independent Google result page.
Top organic keywords
| Keyword | Volume | CPC | Estimated value |
|---|---|---|---|
| forsta | 2,320 | $4.54 | $1,070 |
| decipher | 28,740 | $2.85 | $410 |
| decipher surveys | 380 | $0.00 | $390 |
| pg forsta rio | 270 | $0.00 | $200 |
| dapresy deutschland gmbh | 210 | $0.00 | $200 |
Independent Google result page
Query: focusvision worldwide
| Position | Title | URL | Description |
|---|---|---|---|
| 1 | Forsta: Customer Experience & Research Technology | https://www.forsta.com/ | One AI-powered human experience platform. · Trusted by more human-centric organizations than anyone else · Data analysis at it's finest · 99.6% predictive accuracy. |
| 2 | FocusVision Worldwide is a 2015 Inc. 5000 honoree | https://www.inc.com/profile/focusvision-worldwide | FocusVision Worldwide: A global provider of technology services to the qualitative and quantitative market research industry. |
| 3 | FocusVision | https://www.linkedin.com/company/focusvision | At FocusVision, a Press Ganey company, we are in the business of Customer Truth, looking beyond the voice of the customer to understand their hearts and ... |
| 4 | FocusVision | https://www.tscp.com/companies/focusvision/ | FocusVision is the only comprehensive provider of integrated qualitative, quantitative and research management tools to the market research and intelligence ... |
| 5 | FocusVision Worldwide 2026 Company Profile | https://pitchbook.com/profiles/company/10361-26 | FocusVision Worldwide Provider of marketing services intended for online qualitative research. 1990Year Founded |
| 6 | FocusVision Worldwide, Inc. Asset Profile | https://www.preqin.com/data/profile/asset/focusvision-worldwide-inc-/42973 | Based in New York, US, and founded in 1990 by founder John Houlahan, FocusVision Worldwide, Inc. provider of customer insights and market research technology, ... |
| 7 | FocusVision Worldwide Careers and Employment | https://www.indeed.com/cmp/Focusvision-Worldwide | Founded. 1990 · Company size. 51 to 200 · Revenue. $25M to $100M (USD) · Headquarters. New York, NY · Link. FocusVision Worldwide website. |
| 8 | FocusVision Continues to Innovate to Bring the Most ... | https://www.greenbook.org/marketing-research/FocusVision-Democratizes-Market-Research | FocusVision has more than 400 employees globally, with offices in the US, UK, Bulgaria and Singapore. It is trusted by 18 of the Top-20 Fortune 100 companies, ... |
| 9 | Verdane and EQT announce intention to merge Confirmit ... | https://verdane.com/verdane-and-eqt-announce-intention-to-merge-confirmit-and-focusvision/ | Verdane and EQT to merge Confirmit and FocusVision to create a leader in the Market Research, Customer and Employee Experience industries ... |
| 10 | FocusVision (@FocusVisionWW) | https://www.facebook.com/FocusVisionWW/ | We are in the business of Customer Truth, looking beyond the voice of the customer to understand their hearts and mind to understand how they think, feel and ... |
Important pages
Pages earning the most estimated search traffic in the sample.
| URL | Ranking keywords | Estimated traffic | Best position |
|---|---|---|---|
| https://www.forsta.com/ | 6 | 985 | 1 |
| https://www.forsta.com/resources/blog/how-to-create-a-positive-customer-experience/ | 5 | 69.9 | 1 |
| https://www.forsta.com/resources/data-sheets/forsta-surveys-2/ | 3 | 63.8 | 1 |
| https://www.forsta.com/resources/blog/social-media-market-research-strategies/ | 3 | 42.6 | 1 |
| https://www.forsta.com/login/ | 1 | 21.3 | 1 |
| https://www.forsta.com/forsta-plus/ | 1 | 15.2 | 1 |
| https://demo.forsta.com/decipher/ | 1 | 9.1 | 1 |
Website intelligence — Collected evidence
Prioritized website intelligence pages
| Type | Page | Words | Change | URL |
|---|---|---|---|---|
| customers | Customer Experience & Research Technology \ | static | 640 | new |
| features | Brand Experience Software Solution \ | playwright | 1,606 | new |
| features | Customer Experience Platform & Tools \ | playwright | 1,290 | new |
| features | Innovative Employee Experience Platform \ | playwright | 1,296 | new |
| features | Forsta AI \ | playwright | 1,682 | new |
| features | HX platform \ | playwright | 1,888 | new |
| features | Integrations \ | playwright | 1,594 | new |
| features | AI-Powered Market Research Platform \ | playwright | 1,228 | new |
| features | Forsta AI \ | static | 1,211 | new |
| features | Competitor Intelligence Software \ | static | 736 | new |
| features | Business Listings Management Platform \ | static | 994 | new |
| features | Brand Local Experience Platform \ | static | 643 | new |
| features | Transformative Reputation Management Platform \ | static | 1,253 | new |
| features | Brand Experience Review Publishing Platform \ | static | 899 | new |
Features
| Page type | Evidence | Source |
|---|---|---|
| features | [](https://www.forsta.com/) | https://www.forsta.com/platform/brand-experience/ |
| features | Speak with an expert | https://www.forsta.com/platform/brand-experience/ |
| features | Turn reputation into measurable revenue | https://www.forsta.com/platform/brand-experience/ |
| features | Convert online searches into location visits. Control your brand reputation across every digital touchpoint. Dominate local and AI visibility even in the most competitive markets. | https://www.forsta.com/platform/brand-experience/ |
| features | Invest in your brand experience to attract more customers | https://www.forsta.com/platform/brand-experience/ |
| features | Know what drives action | https://www.forsta.com/platform/brand-experience/ |
| features | Track ratings, reviews, and feedback across every location and channel to understand what influences customer decisions and revenue. Engage with reviews to strengthen loyalty and protect demand. Get a clear view of your brand health so you can refine your strategy and grow your reputation with measurable results. | https://www.forsta.com/platform/brand-experience/ |
| features | High performance, simplified | https://www.forsta.com/platform/brand-experience/ |
| features | Managing your digital presence across all your locations shouldn’t be complicated. Win in local and AI search with stronger ratings, high-impact reviews, accurate business listings across the web, and conversion-ready local pages designed to convert searches into clicks, calls, and location visits. | https://www.forsta.com/platform/brand-experience/ |
| features | Expertise that delivers results | https://www.forsta.com/platform/brand-experience/ |
| features | Partner with a team that operates as an extension of your own. Leverage enterprise-scale expertise, syndicated data, and decades of brand reputation and Local Experience leadership. We’ll help you identify performance gaps and growth opportunities, then take action to improve visibility and conversions across every location. | https://www.forsta.com/platform/brand-experience/ |
| features | All you need to become the top choice at the moment of search | https://www.forsta.com/platform/brand-experience/ |
| features | Local experience | https://www.forsta.com/platform/brand-experience/ |
| features | Local experienceOnline reputationSearch insightsCompetitor insightsIntegrate your experience | https://www.forsta.com/platform/brand-experience/ |
| features | Keep local business information accurate and conversion-ready | https://www.forsta.com/platform/brand-experience/ |
| features | Update once to deliver trusted information to customers and AI answer engines across the platforms that matter—including Google, Bing, Apple, Yelp, and Tripadvisor. Track performance with conversion dashboards to uncover what drives real customer action. | https://www.forsta.com/platform/brand-experience/ |
| features | Update once and scale everywhere: Make a single edit across your owned and third-party sites, and watch updates syndicate to 200+ directories through your CRM or our DataManager. | https://www.forsta.com/platform/brand-experience/ |
| features | Dominate search: Stay visible across search engines, maps, and AI answer engines like ChatGPT and Gemini with complete, high-quality profiles built to perform across trusted sites. | https://www.forsta.com/platform/brand-experience/ |
| features | Turn visibility into action: Enhance and optimize listing data to increase clicks, calls, and visits, supported by performance reporting and an expanding set of syndication, optimized fields designed to drive measurable results. | https://www.forsta.com/platform/brand-experience/ |
| features | Authentic reviews. On repeat. | https://www.forsta.com/platform/brand-experience/ |
Pricing and plans
No supporting public-page evidence was collected for this category.
Integrations and supported platforms
No supporting public-page evidence was collected for this category.
Product and company updates
No supporting public-page evidence was collected for this category.
Rank tracking
Persistent keyword baselines and position movement.
This analysis created the first position baseline at 2026-10-22T21:14:09.597Z. Movement appears after the next fresh analysis using the same location and language.
Features
Features and capabilities
Core functions and evidence-backed product capabilities.
| Capability | What it does |
|---|---|
| Market research agents | Purpose-built AI agents speed key stages of the research process S1. |
| Smart sampling | Find and manage the right respondents for studies S1. |
| Auto reporting | Generate dashboards and decks in minutes S1. |
| Live dashboards | Monitor changes in real time S1. |
| AI-powered analytics | Automate analysis of survey, call, and review data into coded themes and summaries S14. |
| Reputation management | Track ratings, reviews, and feedback across locations and channels S25. |
| Listings management | Update once and syndicate to 200+ directories S25. |
| Action management | Automatically trigger personalized journeys and offers S33. |
Integrations and ecosystem
Connected products, exports, APIs, and workflow compatibility.
| Integration or interface | Type | What it enables |
|---|---|---|
| Microsoft Dynamics | Integration | Create a single view of customers by capturing leads from survey data and mapping responses to CRM records S106. |
| Cint | Integration | Digitalize and automate insights gathering through access to a large consumer network for digital surveys S106. |
| Brandwatch | Integration | Pull customer reviews and opinions from social media, news sites, and forums S106. |
| Blackhawk Network | Integration | Distribute rewards like prepaid cards and e-cards to survey respondents S106. |
| Adobe Experience Cloud | Integration | Combine experience insights with digital behavior data to understand the 'why' behind actions S106. |
| SmartHub | Integration | Integrate CRM or call center systems to flag at-risk consumers in real time S33. |
Pricing
Pricing and plans
Published plans, free access, trials, credits, and pricing limitations.
Competition
Competitive landscape
Domains competing for the same organic search demand.
Sampled competitors
| Competitor | First-page appearances | Sampled queries | Average position | Queries observed |
|---|---|---|---|---|
| mrweb.com | 2 | 1 | 3.5 | focusvision worldwide |
| nz.trustpilot.com | 1 | 1 | 1 | focusvision worldwide |
| tw.linkedin.com | 1 | 1 | 3 | focusvision worldwide |
| forstaplus.zendesk.com | 1 | 1 | 3 | forsta |
| thesiliconforest.com | 1 | 1 | 4 | focusvision worldwide |
| g2.com | 1 | 1 | 5 | forsta |
| lb.linkedin.com | 1 | 1 | 6 | focusvision worldwide |
| featuredcustomers.com | 1 | 1 | 7 | focusvision worldwide |
| coverager.com | 1 | 1 | 8 | focusvision worldwide |
| forstasurveys.zendesk.com | 1 | 1 | 8 | forsta |
Website intelligence — Collected evidence
Customers, testimonials, and first-party review claims
| Page type | Evidence | Source |
|---|---|---|
| customers | [](https://www.forsta.com/) | https://www.forsta.com/ |
| customers | Speak with an expert | https://www.forsta.com/ |
| customers | Connect all your experience data | https://www.forsta.com/ |
| customers | Quickly move from insight to action | https://www.forsta.com/ |
| customers | So you’re ahead of what’s next | https://www.forsta.com/ |
| customers | One AI-powered human experience platform. Built on the deepest industry expertise. | https://www.forsta.com/ |
| customers | Experts who know your world | https://www.forsta.com/ |
| customers | Your industry is our industry. It’s our domain expertise that gives you unmatched technology and guidance that unlocks insights about what’s happening now, what could happen next, and what to do about it. | https://www.forsta.com/ |
| customers | Trusted by more human-centric organizations than anyone else | https://www.forsta.com/ |
| customers | 2,500 brands chose Forsta to improve experiences across all industries | https://www.forsta.com/ |
| customers | Powerful tools in | https://www.forsta.com/ |
| customers | everyone’s hands | https://www.forsta.com/ |
| customers | Collect and connect all your data in one place, and use advanced AI to go from insight to action in seconds. Understanding everyone’s experience—what shapes it, changes it, and how to improve it. | https://www.forsta.com/ |
| customers | Data analysis at it’s finest | https://www.forsta.com/ |
| customers | Leaders in the latest Forrester Wave for Text Mining and Analytics Platforms | https://www.forsta.com/ |
| customers | Your partner for improving human experiences | https://www.forsta.com/ |
| customers | We’ve learned the best practices and built the best datasets from working with the world’s most exciting brands across industries. So you can stay ahead of what’s happening today, and what’s coming next. | https://www.forsta.com/ |
| customers | 99.6% predictive accuracy | https://www.forsta.com/ |
| customers | Agentic AI understands and preempts human behavior with pinpoint accuracy | https://www.forsta.com/ |
| customers | Improving Human Experience in your industry | https://www.forsta.com/ |
Independent review sources discovered
No links to supported independent review platforms were discovered on the collected pages.
Backlink profile
Authority and referring-domain signals.
Backlink comparison profile
- Domain rating: 73/100
- Backlinks: 133,939
- Referring domains: 6,657
- Dofollow backlinks: 59.0%
- Dofollow referring domains: 78.0%
Collection decision
The Scout search index remains intentionally excluded from automatic Scout analysis. This Scout traffic model profile costs 5 credits (0.5 cents) and is included in the first comparison run so its usefulness can be judged before the recurring collection is finalized.
AI visibility
Measured ChatGPT and Google AI mentions with cited sources.
AI-assistant referral traffic
- Estimated current generative-AI referral share: 1.7%
| Month | Traffic share | Source |
|---|---|---|
| — | — | All AI assistants |
Website intelligence — Collected evidence
Site-stated AI capabilities
| Page type | Evidence | Source |
|---|---|---|
| features | Managing your digital presence across all your locations shouldn’t be complicated. Win in local and AI search with stronger ratings, high-impact reviews, accurate business listings across the web, and conversion-ready local pages designed to convert searches into clicks, calls, and location visits. | https://www.forsta.com/platform/brand-experience/ |
| features | Update once to deliver trusted information to customers and AI answer engines across the platforms that matter—including Google, Bing, Apple, Yelp, and Tripadvisor. Track performance with conversion dashboards to uncover what drives real customer action. | https://www.forsta.com/platform/brand-experience/ |
| features | Dominate search: Stay visible across search engines, maps, and AI answer engines like ChatGPT and Gemini with complete, high-quality profiles built to perform across trusted sites. | https://www.forsta.com/platform/brand-experience/ |
| features | A brand experience suite built on AI excellence | https://www.forsta.com/platform/brand-experience/ |
| features | Use AI summaries to spot trends and root causes, instantly. Prioritize actions that drive measurable impact on loyalty, churn, and lifetime value. And create intuitive dashboards and compelling visuals to quickly get business buy-in for change. | https://www.forsta.com/platform/customer-experience/ |
| features | A CX suite built on AI excellence | https://www.forsta.com/platform/customer-experience/ |
| features | An employee experience suite built on AI excellence | https://www.forsta.com/platform/employee-experience/ |
| features | Built-in AI to go to from insight to action. | https://www.forsta.com/platform/forsta-ai/ |
| features | Automated, proactive intelligence. AI models and agents are built under the hood of the HX platform to enrich—and transform—both structured and unstructured data. | https://www.forsta.com/platform/forsta-ai/ |
| features | AI for marketers | https://www.forsta.com/platform/forsta-ai/ |
| features | AI for experience leaders | https://www.forsta.com/platform/forsta-ai/ |
| features | AI for frontline | https://www.forsta.com/platform/forsta-ai/ |
| features | AI for frontlines | https://www.forsta.com/platform/forsta-ai/ |
| features | AI for analysts | https://www.forsta.com/platform/forsta-ai/ |
| features | One AI-powered Human Experience platform. Infinite potential. | https://www.forsta.com/platform/hx-platform/ |
| features | Stop searching for insights—have them come to you. Use AI to constantly analyze data, summarize patterns, automate responses, and recommend what to do next. | https://www.forsta.com/platform/hx-platform/ |
| features | Use agentic AI and workflows to enhance outcomes for individuals and segments. | https://www.forsta.com/platform/hx-platform/ |
| features | Convert online searches into location visits. Control your brand reputation across every digital touchpoint. Dominate local and AI visibility even in the most competitive markets. | https://www.forsta.com/platform/brand-experience/ |
| features | Managing your digital presence across all your locations shouldn’t be complicated. Win in local and AI search with stronger ratings, high-impact reviews, accurate business listings across the web, and conversion-ready local pages designed to convert searches into clicks, calls, and location visits. | https://www.forsta.com/platform/brand-experience/ |
| features | Update once to deliver trusted information to customers and AI answer engines across the platforms that matter—including Google, Bing, Apple, Yelp, and Tripadvisor. Track performance with conversion dashboards to uncover what drives real customer action. | https://www.forsta.com/platform/brand-experience/ |
These are first-party product claims, not independent measurements of AI-search visibility.
Marketing opportunities
Actions calculated directly from the collected evidence.
| Opportunity | Recommended action | Evidence |
|---|---|---|
| Competitor gap | Review the sampled queries where mrweb.com appears. | 2 first-page appearances across focusvision worldwide |
Website intelligence — Collected evidence
Website evidence gaps
- pricing: no usable public page was collected; verify whether the site publishes this evidence.
- integrations: no usable public page was collected; verify whether the site publishes this evidence.
- reviews: no usable public page was collected; verify whether the site publishes this evidence.
- changes: no usable public page was collected; verify whether the site publishes this evidence.
- identity: no usable public page was collected; verify whether the site publishes this evidence.
- technical: no usable public page was collected; verify whether the site publishes this evidence.
Trust and proof
Customers, proof, and reviews
Published proof, customer signals, and review evidence.
Independent reviews
| Platform | Page | How it was found | Note |
|---|---|---|---|
| Capterra | Forsta Reviews 2026. Verified Reviews, Pros & Cons / Capterra | Grounded web search | Forstra is great for programming large surveys where complex logic is needed. You can do complex routing, logic ... and pretty much any question type you desire. It's easy to monitor ... create crosstabs to analyze the data. Very user friendly overall. |
| Zendikt | Forsta review, pricing, and verified intelligence / Zendikt | Grounded web search | Forsta is the merged research-led Voice of Customer platform formed from Confirmit, FocusVision, and Dapresy under Thoma Bravo (closed March 2021). The platform covers research surveys, CX measurement, qualitative research, and data visualization, with research-led mid-market and enterprise positioning. Strengths: mature research-led survey heritage (Confirmit dating to 1996), unified research + CX measurement + qualitative + visualization, strong fit for research-led mid-market and enterprise b |
| Gartner Peer Insights | Press Ganey Forsta HX Platform Reviews & Ratings 2026 / Gartner Peer Insights | Grounded web search | “ Strong Service and an Intuitive User Experience ” 4.0 Sep 24, 2026 ... ## Press Ganey Forsta HX Platform Reviews and Ratings #### 4.5 ##### ( 121 Ratings) ### Rating Distribution 5 Star 69 % 4 Star 28 % 3 Star 2 % 2 Star 0 % 1 Star 0 % |
| SoftwareReviews | Forsta Customer Reviews 2026 / Voice of the Customer / SoftwareReviews | Grounded web search | ## Forsta Ratings ### 90 Likeliness to Recommend ### 86 Plan to Renew #### 1 Since last award ### 83 Satisfaction of Cost Relative to Value ### Emotional Footprint Overview ### +90 Net Emotional Footprint |
| Capterra | Forsta Software Pricing, Alternatives & More 2026 / Capterra | Grounded web search | ) is the most comprehensive, yet easy to use, professional survey and reporting solution. Run a just-in ... study or anything in-between to get close enough to your customers to understand their thoughts and feelings and ensure their voice comes |
| featuredcustomers.com | 126 Forsta Customer Reviews & References / FeaturedCustomers | Grounded web search | # Forsta Read 56 Forsta reviews and testimonials from customers, explore 60 case studies and customer success stories, and watch 10 customer videos to see why companies chose Forsta as their Market Research Software |
Customer proof
| Proof type | Named customer or source | Evidence |
|---|---|---|
| Case study | RS Group | customer case study — - ###### Telecommunications provider: Using customer insight to identify churn risk and protect $6M in revenue Case study Customer experience - ###### Festo: Turning customer feedback into action Case ... (HX Human Experience Case Studies / Forsta) |
| Case study | forsta.com | customer case study — decisions made things work better. (Closer to customers. Ahead of competitors. / Forsta) |
Independent mentions
- Getting the balance right for KS&R / Forsta — AI functionality, significantly reducing the time needed to execute complex studies. Using customized saved question types, they’ve saved an incalculable number of hours that would have otherwise gone into
- Forsta's market research agents speed insight / Forsta — - Utilized its Sawtooth capabilities to generate a Max Diff design file and programmed it into ... Greenbook receives a high number of fake surveys, many of which appear to be AI-assisted, and Forsta’s tools and procedures were critical to catching
External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.
Company, security, and trust
Ownership, policies, security signals, and public trust evidence.
| Signal | Finding | Source |
|---|---|---|
| Company and ownership | Transform data visualization: Speak the language of leadership | source |
| Contact and support | Not published on the collected pages. | — |
| Legal and privacy | Uncover invaluable insights with AI-powered analytics, automated data processing, and dynamic dashboards and reporting. Connect more dots, spot more opportunities, and get the answers faster. | source |
| Security and compliance | Not published on the collected pages. | — |
| Uptime and status page | Not published on the collected pages. | — |
| Domain registered | 2009-10-25 | — |
| Domain expires | 2027-10-25 | — |
Not found on the collected pages: contact and support, security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.
Documentation and product updates
Help resources, product guidance, and visible changes over time.
Not established in the collected sources.
Technical
Technical and delivery signals
Delivery model, platforms, API, data ownership, reliability claims and release activity.
| Signal | Finding | Source |
|---|---|---|
| Delivery model (cloud, self-hosted, desktop, browser extension) | Cloud-based platform; no self-hosted or desktop options mentioned S1. | S1 |
| Platforms and apps | Web-based platform; no native mobile or desktop apps mentioned S1. | S1 |
| API and extensibility (API, SDK, webhooks, MCP, plugins) | Integrates with enterprise systems and tools S7; specific APIs not detailed. | S7 |
| Data ownership and export | Not published on the collected pages. | — |
| Performance and reliability claims | Not published on the collected pages. | — |
| Release activity | Not published on the collected pages. | — |
Measured infrastructure
Domain, certificate, and hosting signals, measured directly.
| Signal | Finding |
|---|---|
| Domain registered | 2009-10-25 — CSC Corporate Domains, Inc. |
| Domain expires | 2027-10-25 |
| TLS certificate | Let's Encrypt, valid, expires 2027-01-08 |
| Security headers | HSTS, CSP, X-Content-Type-Options, Referrer-Policy |
| Headers not served | X-Frame-Options |
| Server header | nginx |
| Mail handled by | aspmx.l.google.com, alt1.aspmx.l.google.com |
| Nameservers | udns2.cscdns.uk, udns1.cscdns.net |
Not measurable: wayback: rate limited by archive.org, ladder stopped after 1 probe(s). A gap here means the lookup was unavailable, not that the finding is negative.
Technical site audit
A bounded multi-page crawl with page-level issues and URLs.
Scout — Bounded technical crawl
- Pages crawled: 15 of 15 maximum
- Technical health: 97/100
- Critical issues: 0
- Warnings: 8
- Notices: 0
Issues
| Severity | Issue | Value | Affected URL |
|---|---|---|---|
| warning | Page should have one primary H1 | 3 | https://www.forsta.com/ |
| warning | Page should have one primary H1 | 3 | https://www.forsta.com/ |
| warning | Page should have one primary H1 | 2 | https://www.forsta.com/platform/hx-platform/ |
| warning | Page should have one primary H1 | 0 | https://www.forsta.com/resources/news/ |
| warning | Duplicate title in audit sample | 2 | https://www.forsta.com/ |
| warning | Duplicate title in audit sample | 2 | https://www.forsta.com/ |
| warning | Duplicate meta description in audit sample | 2 | https://www.forsta.com/ |
| warning | Duplicate meta description in audit sample | 2 | https://www.forsta.com/ |
Crawled pages
| Status | Title | H1s | Words | Response | URL |
|---|---|---|---|---|---|
| 200 | Customer Experience & Research Technology \ | Forsta | 3 | 2340 | 24 ms |
| 200 | Customer Experience & Research Technology \ | Forsta | 3 | 2340 | 16 ms |
| 200 | About \ | Forsta | 1 | 2202 | 29 ms |
| 200 | HX platform \ | Forsta | 2 | 2667 | 35 ms |
| 200 | Forsta AI \ | Forsta | 1 | 3038 | 43 ms |
| 200 | Human Experience (HX) Consulting \ | Forsta | 1 | 2454 | 12 ms |
| 200 | Human Experience HX Services and Software \ | Forsta | 1 | 2189 | 64 ms |
| 200 | Integrations \ | Forsta | 1 | 2335 | 20 ms |
| 200 | HX Human Experience Educational Resources \ | Forsta | 1 | 2205 | 73 ms |
| 200 | Corporate News \ | Forsta | 0 | 2168 | 66 ms |
| 200 | Market Research & Insights Solutions \ | Forsta | 1 | 2813 | 62 ms |
| 200 | Advanced Data Collection Platform \ | Forsta | 1 | 2658 | 76 ms |
| 200 | Market Research Online Community Platform \ | Forsta | 1 | 2609 | 69 ms |
| 200 | Market Research Data Visualization Tools \ | Forsta | 1 | 2702 | 65 ms |
| 200 | Multi-Mode Market Research Platform \ | Forsta | 1 | 2782 | 77 ms |
This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.
Search Console and Analytics
First-party search and behavioral data connection state.
Modeled acquisition channels
| Channel | Estimated share |
|---|---|
| direct | 67.5% |
| search | 16.8% |
| search organic | 16.3% |
| search paid | 0.4% |
| social | 0.3% |
| social organic | 0.3% |
| social paid | 0.0% |
| referrals | 13.4% |
| paid referrals | 0.1% |
| 0.1% | |
| gen ai | 1.7% |
| affiliate | 0.1% |
| other | 0.0% |
First-party connections
| Integration | Status | Data available after connection |
|---|---|---|
| Google Search Console | Not connected | Clicks, impressions, CTR, average position, queries, pages, countries, and devices |
| Google Analytics | Not connected | Organic sessions, engagement, landing pages, conversions, geography, and devices |
No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.
Limits and method
Limitations and open questions
Known constraints and missing evidence from the collected pages.
The collected pages do not mention specific competitors. Pricing is only available via contact sales, with no public details on plans or limits S1. Security certifications, uptime, and data export specifics are not published. The platform's AI capabilities are described at a high level, but technical documentation and API references are not provided in the collected evidence.
Sources, method, and limitations
Evidence inventory, collection method, provider use, and constraints.
This report is based on 14 of 15 collected pages from forsta.com, including product pages for market research, HX platform, Forsta AI, brand experience, customer experience, employee experience, and integrations. Static and rendered page captures were used; external proof search was limited. Claims are cited from the evidence catalog; absence of evidence is noted where applicable.
- Official Websitehttps://www.forsta.com/platform/market-research/Verified
- Official Websitehttps://www.forsta.com/company/about/Verified
- Official Websitehttps://www.forsta.com/platform/hx-platform/Verified
- Official Websitehttps://www.forsta.com/platform/forsta-ai/Verified
- Official Websitehttps://www.forsta.com/expertise/overview/Verified
- Official Websitehttps://www.forsta.com/platform/brand-experience/Verified
- Official Websitehttps://www.forsta.com/platform/customer-experience/Verified
- Official Websitehttps://www.forsta.com/platform/employee-experience/Verified
- Official Websitehttps://www.forsta.com/platform/integrations/?query-page=2Verified
- Official Websitehttps://www.forsta.com/platform/brand-experience/competitive-insights/Verified
- Official Websitehttps://www.forsta.com/platform/brand-experience/listings-management/Verified
- Official Websitehttps://www.forsta.com/platform/brand-experience/local-pages/Verified
- Review Sitehttps://www.capterra.com/p/131969/FocusVision/reviews/Verified
- Review Sitehttps://www.zendikt.com/product/confirmitVerified
- Review Sitehttps://www.gartner.com/reviews/product/press-ganey-forsta-hx-platform?marketSeoName=voice-of-the-customer-platformsVerified
- Articlehttps://www.forsta.com/resources/case-studies/Verified
- Review Sitehttps://www.infotech.com/software-reviews/products/forstaVerified
- Review Sitehttps://www.capterra.com/p/131969/FocusVision/Verified
- Review Sitehttps://www.featuredcustomers.com/vendor/forstaVerified
- Articlehttps://www.forsta.com/resources/case-studies/getting-the-balance-right-for-ksr/Verified
- Articlehttps://www.forsta.com/resources/case-studies/greenbook-forsta-partnership-bolsters-validity-and-integrity-of-grit-report-2/Verified
- Articlehttps://www.forsta.com/resources/case-study/closer-to-customers-ahead-of-competitors/Verified