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NPS & CSAT · Reviewed 28 Oct 2026

AskNicely

AI-powered customer experience platform for multi-location service businesses.

· asknicely.com ↗

Paid against free › NPS & CSAT › AskNicely

AskNicely at a glance
28KEstimated total trafficModeled monthly visits2.3KRanking keywordsPublic search sample95/100Technical health15 pages checked2.8KReferring domainsLive backlink summary

Overview

01

Summary

The useful answer before the supporting detail.

AskNicely is an AI-powered customer experience platform for multi-location service businesses S93. It helps teams measure customer experience, motivate frontline staff, and see bottom-line impact S93. The platform collects feedback via surveys and reviews, analyzes sentiment with NiceAI, and automates responses and review requests to improve CX and drive growth S93 S20.

02

Product identity and positioning

Name, category, positioning, audience, and first-party claims.

  • Identity: AskNicely, an AI-powered customer experience platform S93.
  • Core purpose: Helps service businesses measure and improve customer experience S93.
  • Intended users: Multi-location service businesses and their teams S93.
  • Product scope: A platform with survey tools, NiceAI assistant, and AI agents S5 S20.
  • Positioning: AI-powered CX for multi-location businesses S93.
  • Claimed distinction: AI agents handle manual CX work to grow reviews and catch churn S20.
03

Use cases and audiences

Who the product serves and the jobs it is designed to handle.

AudiencePractical use case
Multi-location businessesStandardize feedback collection across locations S15.
Branch managersMonitor location-level trends and outliers S20.
Frontline teamsGet real-time insights and act on feedback S93.
Senior leadershipSee actionable insights across the organization S93.

Features

09

Features and capabilities

Core functions and evidence-backed product capabilities.

CapabilityWhat it does
Survey builderCreate NPS, CSAT, and 5-star surveys with logic and branching S5 S15.
Multi-channel collectionCollect feedback via email, SMS, web, mobile app, or in-store kiosk S5.
AI insightsNiceAI analyzes sentiment and suggests next best actions S5.
Workflow automationAutomate follow-ups, staff tasks, and escalation triggers S5.
Review managementAuto-reply to reviews and route review requests to platforms S20.
Real-time dashboardsView feedback on web, mobile, TV, Slack, or Teams S15.
Natural language queriesAsk questions of customer data in plain language S5.
10

Integrations and ecosystem

Connected products, exports, APIs, and workflow compatibility.

Integration or interfaceTypeWhat it enables
CRM integrationsIntegrationEnable personalized follow-ups in workflows S5.
Slack and Microsoft TeamsIntegrationDeliver insights and recommendations on team channels S20 S130.
100+ integrationsIntegrationConnect existing tools and tech stack S5.
APIAPIUnlimited data extraction S130.
Review platforms (Google, Yelp, Facebook)IntegrationRoute review requests and lift visibility S20.

Pricing

11

Pricing and plans

Published plans, free access, trials, credits, and pricing limitations.

Plan or offerVerified price and billingIncludedLimits
LearnContact sales; mainly annual S130Unlimited users, NPS and CSAT, workflows S130From 500 responses S130
GrowContact sales; mainly annual S130Adds AI Insight reports, Slack and Teams, review requests S130Not established
TransformContact sales; mainly annual S130Adds in-app and white-label surveys, API, coaching S130Not established
NiceAI add-onNot establishedConversational AI interface S130Can be added to any plan S130

Competition

12

Competitive landscape

Domains competing for the same organic search demand.

Sampled competitors

CompetitorFirst-page appearancesSampled queriesAverage positionQueries observed
nz.linkedin.com224.5ask nicely, asknicely
asknicely.zendesk.com227ask nicely, asknicely
ecosystem.hubspot.com113ask nicely
surveysensum.com116ask nicely
play.google.com117ask nicely
globenewswire.com118ask nicely

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

Page typeEvidenceSource
customersGrow through exceptional customer experienceshttps://www.asknicely.com/
customersTurn real-time customer sentiment into actionhttps://www.asknicely.com/
customersAskNicely is an AI-powered customer experience platform built for multi-location businesses. Capture real-time customer sentiment, get action-oriented recommendations, and proactively grow a reputation that attracts and retains customers.https://www.asknicely.com/
customersBOOK A DEMOPRODUCT TOURhttps://www.asknicely.com/
customersSorry, your browser doesn't support embedded videos.https://www.asknicely.com/
customersCustomer satisfaction for people-powered businesseshttps://www.asknicely.com/
customersMake CX improvement easy. Smarter feedback.https://www.asknicely.com/
customersSimpler change.https://www.asknicely.com/
customersAskNicely uses AI to capture richer, more specific customer feedback and convert it into simple, daily actions your team can take. No overthinking, just clear next steps that drive retention, referrals, and revenue.https://www.asknicely.com/
customersMeasure every customer experience.https://www.asknicely.com/
customersSee the impact on your bottom line.https://www.asknicely.com/
customersBuild your reputation.https://www.asknicely.com/
customersGrow revenue.https://www.asknicely.com/
customersThat's nice.https://www.asknicely.com/
customersPractical AI to grow the bottom linehttps://www.asknicely.com/
customersAskNicely’s NiceAITM instantly analyzes customer sentiment via surveys, reviews, and more, to provide actionable insights at all levels of the organization, from customer-facing teams to senior leadership.https://www.asknicely.com/
customersSee what matters most, spot risks early, and improve service without extra admin or guesswork. Great service builds trust and earns five-star reviews.https://www.asknicely.com/
customersSee howhttps://www.asknicely.com/
customersReal-time, actionable insightshttps://www.asknicely.com/
customersAskNicely provides actionable insights that help you improve the customer experience. Dynamic, conversational, AI-powered surveys dig deeper for richer information, yielding higher response rates.https://www.asknicely.com/

Independent review sources discovered

No links to supported independent review platforms were discovered on the collected pages.

14

AI visibility

Measured ChatGPT and Google AI mentions with cited sources.

AI-assistant referral traffic

  • Estimated current generative-AI referral share: 0.3%

Scout traffic model did not return a separate AI-referral trend series for this domain.

Website intelligence — Collected evidence

Site-stated AI capabilities

Page typeEvidenceSource
featuresAskNicely uses AI to capture richer, more specific customer feedback and convert it into simple, daily actions your team can take. No overthinking, just clear next steps that drive retention, referrals, and revenue.https://www.asknicely.com/product-tour
featuresAI-powered Dynamic Surveys for smarter customer insightshttps://www.asknicely.com/product/ai-survey-analysis
featuresTraditional surveys ask every customer the same questions. AskNicely’s AI-powered Dynamic Surveys use artificial intelligence to adapt in real time, helping service businesses collect richer feedback, uncover deeper customer insights, and optimize customer experiences faster.https://www.asknicely.com/product/ai-survey-analysis
featuresAI survey analysis that captures the true voice of your customershttps://www.asknicely.com/product/ai-survey-analysis
featuresSmarter survey analysis: The result is smarter AI survey analysis, more meaningful customer feedback, and data analysis your teams can actually act on.https://www.asknicely.com/product/ai-survey-analysis
featuresA unified approach for every location: Whether you have 5 locations or 5,000 (or more!) AI-driven survey collection and analysis  improves CX everywhere. Identify areas for improvement at the local and global level.https://www.asknicely.com/product/ai-survey-analysis
featuresUsing artificial intelligence and AI-generated prompts, AskNicely helps service businesses gather richer qualitative data while making respondents feel more listened to and understood.https://www.asknicely.com/product/ai-survey-analysis
featuresReal-time AI survey analysis for frontline teamshttps://www.asknicely.com/product/ai-survey-analysis
featuresAskNicely’s customer feedback management software makes it simple to track progress, benchmark performance, and identify opportunities for growth. Interactive dashboards and AI-powered analytics help you:https://www.asknicely.com/product/customer-feedback-management-software
featuresAskNicely uses AI to capture richer, more specific customer feedback and convert it into simple, daily actions your team can take. No overthinking, just clear next steps that drive retention, referrals, and revenue.https://www.asknicely.com/product-tour
featuresAI-powered Dynamic Surveys for smarter customer insightshttps://www.asknicely.com/product/ai-survey-analysis
featuresTraditional surveys ask every customer the same questions. AskNicely’s AI-powered Dynamic Surveys use artificial intelligence to adapt in real time, helping service businesses collect richer feedback, uncover deeper customer insights, and optimize customer experiences faster.https://www.asknicely.com/product/ai-survey-analysis
featuresAI survey analysis that captures the true voice of your customershttps://www.asknicely.com/product/ai-survey-analysis
featuresMost surveys are static. Respondents answer a fixed set of survey questions regardless of how they actually respond. That means valuable qualitative data and customer context are often missed. AskNicely’s AI-powered Dynamic Surveys change that by using AI tools to create more natural, adaptive customer conversations.https://www.asknicely.com/product/ai-survey-analysis
featuresSmarter survey analysis: The result is smarter AI survey analysis, more meaningful customer feedback, and data analysis your teams can actually act on.https://www.asknicely.com/product/ai-survey-analysis
featuresA unified approach for every location: Whether you have 5 locations or 5,000 (or more!) AI-driven survey collection and analysis  improves CX everywhere. Identify areas for improvement at the local and global level.https://www.asknicely.com/product/ai-survey-analysis
featuresLearn more about AskNicely's AIhttps://www.asknicely.com/product/ai-survey-analysis
featuresUsing artificial intelligence and AI-generated prompts, AskNicely helps service businesses gather richer qualitative data while making respondents feel more listened to and understood.https://www.asknicely.com/product/ai-survey-analysis
featuresReal-time AI survey analysis for frontline teamshttps://www.asknicely.com/product/ai-survey-analysis
featuresAskNicely automatically processes survey responses in real time using AI-powered data analysis, sentiment analysis, natural language processing, and intelligent AI models. Instead of manually reviewing large amounts of survey data, teams receive immediate visibility into what customers are saying and feeling.https://www.asknicely.com/product/ai-survey-analysis

These are first-party product claims, not independent measurements of AI-search visibility.

15

Marketing opportunities

Actions calculated directly from the collected evidence.

OpportunityRecommended actionEvidence
Competitor gapReview the sampled queries where nz.linkedin.com appears.2 first-page appearances across ask nicely, asknicely

Website intelligence — Collected evidence

Website evidence gaps

  • integrations: no usable public page was collected; verify whether the site publishes this evidence.
  • reviews: no usable public page was collected; verify whether the site publishes this evidence.
  • changes: no usable public page was collected; verify whether the site publishes this evidence.
  • identity: no usable public page was collected; verify whether the site publishes this evidence.
  • technical: no usable public page was collected; verify whether the site publishes this evidence.

Trust and proof

16

Customers, proof, and reviews

Published proof, customer signals, and review evidence.

Independent reviews

PlatformPageHow it was foundNote
CapterraAskNicely Software Pricing, Alternatives & More 2026 / CapterraGrounded web searchAskNicely Software Review 2026: Features, Integrations, Pros & Cons ... 4.6 (101) Last updated on October 19, 2026 ... Provider data verified by our Software Research team, and reviews moderated by our Reviews Verification team. Learn more ... Based on 10,704 Customer Experience reviews
Software AdviceAskNicely Software Reviews, Demo & Pricing - 2026Grounded web search## AskNicely User Reviews Overall Rating 4.6 Ratings Breakdown 5 67% 4 24% 3 8% 2 0% 1 1% Secondary Ratings Ease of Use 4.5 Value for money 4.3 Customer support 4.6 Functionality 4.1
zendikt.comAskNicely review, pricing, and verified intelligence / ZendiktGrounded web searchSynthesized from G2, Capterra, Reddit, Trustpilot. Patterns >15% prevalence shown. ... 87% → - Strong fit for multi-location businesses 78% → - Mature account-level segmentation ... than Delighted 51% → - Pricing scales fast at low volumes 41% ↑
toolradar.comAskNicely Reviews, Pricing & Alternatives (2026) - 4.7/5Grounded web search## Ratings Across the Web 4.7(1,152 reviews) AskNicely holds an aggregate rating of 4.7 out of 5 from 1,152 reviews across G2 and Capterra, last checked September 17, 2026. G2 1,051 reviews 4.7/5 Capterra 101 reviews 4.6/5 Ratings aggregated from
sanka.comSanka / AskNicely sentiment / Sanka ResearchGrounded web search/ G2 / Capterra / TrustRadius / ITreview / / --- / --- / --- / --- / --- / / AskNicely / 4.7 / 5 ↗ Reviews: 1,051 Checked: October 15, 2026 / 4.6 / 5 ↗ Reviews: 101 Checked: October 15, ... 10.0 / 10 ↗ Reviews and ratings: 54 Checked: October 15, 2026
rfp.wikiAskNicely · Cost Drivers: Pricing & Contracts (2026)Grounded web search/Feature / Score & Rating / Details & Insights / / --- / --- / --- / / G2 / 4.7 ... 1,002 reviews / / / 4.6 / 100 reviews / / Software Advice / 4.6 / 100 reviews / / RFP.wiki Score / 3.8 / Review Sites Score Average: 4.6 Features Scores Average: 4.2 /

Customer proof

Proof typeNamed customer or sourceEvidence
Customer evidenceAskNicelyAskNicely uses AI to capture richer, more specific customer feedback and convert it into simple, daily actions your team can take. (source)
Case studyCinch Home Servicescustomer case study — Cinch Home Services, a home warranty company, faced the challenge of differentiating itself in a competitive market where trust was paramount. (Case Study: Cinch Home Services achieves higher NPS and more reviews with AskNicely)
TestimonialURCompedtestimonial — URComped implemented AskNicely's customer experience platform to address the challenges they were facing. (URComped)

Independent mentions

  • AskNicely: Customer Experience Software — into action AskNicely is an AI-powered customer experience platform built for multi-location businesses. Capture real-time customer sentiment, get action-oriented recommendations, and proactively grow a reputation that attracts and retains customers.
  • Customers — Join hundreds of other companies using AskNicely to supercharge their customers' experiences. ## Targeted improvement in CX proven to drive earned growth 80% of locations see an increase in NPS 15 average point increase in NPS 3x increase in positive

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

17

Company, security, and trust

Ownership, policies, security signals, and public trust evidence.

SignalFindingSource
Company and ownershipAskNicely’s NiceAITM instantly analyzes customer sentiment via surveys, reviews, and more, to provide actionable insights at all levels of the organization, from customer-facing teams to senior leadership.source
Contact and supportUsing technology can also help you automate the process. You can set up surveys on either a trigger or relationship basis. Trigger or transactional surveys take place after a certain interaction, like a purchase, servicesource
Legal and privacyThis website stores cookies on your computer. These cookies are used to collect information about how you interact with our website and allow us to remember you. We use this information in order to improve and customizesource
Security and complianceSSO/SAML authenticationsource
Uptime and status pageNot published on the collected pages.—
Domain registered2003-10-23—
Domain expires2027-10-23—

Not found on the collected pages: uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.

18

Documentation and product updates

Help resources, product guidance, and visible changes over time.

Resource or updateTypeWhat is availableDate or freshness
How to Create Your Net Promoter Score (NPS) Action PlanGuideYour Net Promoter Score action plan in seven steps! Use your NPS survey results to empower your business for more customer retention and growth. (source)Not dated
2024 In Review: 8 Product Releases to the AskNicely PlatformRelease notesSee how we improved the customer experience for our users during 2024. (source)Not dated

Not found in the collected public sources: public roadmap, status page, separate help center or knowledge base.

Technical

19

Technical and delivery signals

Delivery model, platforms, API, data ownership, reliability claims and release activity.

SignalFindingSource
Delivery model (cloud, self-hosted, desktop, browser extension)Cloud-based web platform S93.S93
Platforms and appsView feedback on web, mobile, TV, Slack, or Teams S15.S15
API and extensibility (API, SDK, webhooks, MCP, plugins)Unlimited API data extraction S130.S130
Data ownership and exportData stays inside AskNicely's platform S20.S20
Performance and reliability claimsNot published on the collected pages.—
Release activityNot published on the collected pages.—
20

Measured infrastructure

Domain, certificate, and hosting signals, measured directly.

SignalFinding
Domain registered2003-10-23 — Amazon Registrar, Inc.
Domain expires2027-10-23
First archived2002-01-23 — web archive
TLS certificateGoogle Trust Services, valid, expires 2026-12-13
Security headersHSTS, CSP, X-Frame-Options
Headers not servedX-Content-Type-Options, Referrer-Policy
Server headercloudflare
Mail handled byaspmx.l.google.com, alt1.aspmx.l.google.com
Nameserversns-634.awsdns-15.net, ns-1036.awsdns-01.org

Not measurable: rdap: exceeded the overall budget; wayback: exceeded the overall budget; tls: exceeded the overall budget; dns: exceeded the overall budget; headers: exceeded the overall budget. A gap here means the lookup was unavailable, not that the finding is negative.

21

Technical site audit

A bounded multi-page crawl with page-level issues and URLs.

Scout — Bounded technical crawl

  • Pages crawled: 15 of 15 maximum
  • Technical health: 95/100
  • Critical issues: 0
  • Warnings: 13
  • Notices: 2

Issues

SeverityIssueValueAffected URL
warningPage should have one primary H12https://www.asknicely.com/
warningPage should have one primary H12https://www.asknicely.com/
warningPage should have one primary H116https://www.asknicely.com/integrations
noticeMeta description length should be reviewed190https://www.asknicely.com/industries/accounting
noticeMeta description length should be reviewed214https://www.asknicely.com/industries/healthcare
warningTitle length should be reviewed9https://www.asknicely.com/industries/insurance
warningTitle length should be reviewed5https://www.asknicely.com/industries/legal
warningDuplicate title in audit sample2https://www.asknicely.com/
warningDuplicate title in audit sample2https://www.asknicely.com/
warningDuplicate meta description in audit sample2https://www.asknicely.com/
warningDuplicate meta description in audit sample2https://www.asknicely.com/
warningDuplicate meta description in audit sample2https://www.asknicely.com/product/employee-activation
warningDuplicate meta description in audit sample2https://www.asknicely.com/industries/pest-control
warningDuplicate meta description in audit sample2https://www.asknicely.com/industries/insurance
warningDuplicate meta description in audit sample2https://www.asknicely.com/industries/legal

Crawled pages

StatusTitleH1sWordsResponseURL
200AskNicely: Customer Experience Software2119439 mshttps://www.asknicely.com/
200AskNicely: Customer Experience Software2119431 mshttps://www.asknicely.com/
200Customer Experience Survey Software for CX Teams1251323 mshttps://www.asknicely.com/product/cx-surveys
200Customer Feedback Analytics Platform: AI-Powered Text Analysis1217766 mshttps://www.asknicely.com/product/feedback-analytics
200Reputation Management Software: Automate Review Monitoring1246255 mshttps://www.asknicely.com/product/reputation-management
200NPS, CSAT & CX Integrations & API: Drive Growth with CX Data16261151 mshttps://www.asknicely.com/integrations
200NiceAI: AI-Powered CX Assistant1238525 mshttps://www.asknicely.com/product/niceai
200NiceAI Agents1238221 mshttps://www.asknicely.com/product/niceai-agents
200Customer Feedback Management: Automate Workflows & Cases1182863 mshttps://www.asknicely.com/product/customer-feedback-management
200Employee Activation Software for CX Teams1207192 mshttps://www.asknicely.com/product/employee-activation
200Customer Feedback Software for Pest Control Companies1202976 mshttps://www.asknicely.com/industries/pest-control
200Accounting1123182 mshttps://www.asknicely.com/industries/accounting
200Healthcare1130654 mshttps://www.asknicely.com/industries/healthcare
200Insurance112581,610 mshttps://www.asknicely.com/industries/insurance
200Legal1118353 mshttps://www.asknicely.com/industries/legal

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

22

Search Console and Analytics

First-party search and behavioral data connection state.

Modeled acquisition channels

ChannelEstimated share
direct33.9%
search54.8%
search organic13.6%
search paid41.2%
social1.6%
social organic1.4%
social paid0.2%
referrals5.1%
paid referrals3.0%
mail0.8%
gen ai0.3%
affiliate0.5%
other0.0%

First-party connections

IntegrationStatusData available after connection
Google Search ConsoleNot connectedClicks, impressions, CTR, average position, queries, pages, countries, and devices
Google AnalyticsNot connectedOrganic sessions, engagement, landing pages, conversions, geography, and devices

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

Limits and method

23

Limitations and open questions

Known constraints and missing evidence from the collected pages.

Collected pages do not mention specific competitors. Pricing details are not publicly listed; contact sales is required. No free trial is offered S130. Specific customer outcomes and ROI metrics are limited to anecdotal testimonials.

24

Sources, method, and limitations

Evidence inventory, collection method, provider use, and constraints.

This report is based on 15 collected pages from asknicely.com, including product pages, pricing, and blog content. External proof search was used to discover case studies and testimonials. Limitations: pricing is not transparent, and some claims are marketing-oriented without verifiable metrics.

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