Shared Inboxes · Reviewed 26 Oct 2026

Upstream

AI inbox that pre-sorts Gmail messages and drafts replies.

free tier · upstream.do ↗

Paid against free › Shared Inboxes › Upstream

Upstream at a glance

Overview

01

Summary

The useful answer before the supporting detail.

Upstream is an AI inbox that works on top of Gmail, pre-sorting messages that need replies and organizing the inbox into workflow-based Splits S1. It is used by professionals and teams to ensure important emails never get buried and to reduce the time spent on email triage S1. The main practical value is that AI drafts are generated for messages, considering other threads with the same recipients, so users can review and send quickly S1.

02

Product identity and positioning

Name, category, positioning, audience, and first-party claims.

  • Identity: Upstream is an AI-powered email assistant that works on top of Gmail S1.
  • Core purpose: It solves the problem of important emails getting buried in a cluttered inbox S1.
  • Intended users: Professionals and teams who want to manage email more efficiently S1.
  • Product scope: It is a web application that integrates with Gmail, not a full email platform S1.
  • Positioning: Upstream positions itself as "the AI inbox that handles itself" S22.
  • Claimed distinction: It pre-sorts messages and provides AI drafts that consider other threads with the same recipients S1.
03

Use cases and audiences

Who the product serves and the jobs it is designed to handle.

AudiencePractical use case
ProfessionalsPre-sort inbox to focus on messages that need attention and avoid missing important emails S1.
TeamsCollaborate on email conversations by looping in teammates and using shared channels S29.
Large organizationsUse enterprise security and governance features for advanced AI needs S22.

Features

09

Features and capabilities

Core functions and evidence-backed product capabilities.

CapabilityWhat it does
Inbox SplitsOrganizes your inbox into Splits that fit your workflow, such as what needs attention, what can wait, and what to ignore S1.
AI DraftsGenerates AI drafts when you open a message, so you can tweak and send S1.
Context-Aware DraftingAI drafts take into account any other threads with the recipients S1.
Team CollaborationAllows looping in team members to see entire conversations and removing access easily S29.
Shared ChannelsOnboard teammates quickly with shared channels for teams, projects, or any type of organization S29.
Agent ConnectivityConnect once and use Upstream from any agent S25.
Granola IntegrationIntegrates with Granola S22.
Linear x GitHub IntegrationIntegrates with Linear and GitHub S1.
10

Integrations and ecosystem

Connected products, exports, APIs, and workflow compatibility.

Integration or interfaceTypeWhat it enables
GmailIntegrationWorks on top of Gmail to pre-sort messages and generate drafts S1.
Linear x GitHubIntegrationIntegrates with Linear and GitHub S1.
GranolaIntegrationIntegrates with Granola S22.
Agent connectivityAPIConnect once and use Upstream from any agent S25.

Pricing

11

Pricing and plans

Published plans, free access, trials, credits, and pricing limitations.

Plan or offerVerified price and billingIncludedLimits
CoreFree S227 AI drafts and 3 follow-ups a week S22Up to 5 team seats S22
Pro$20 per member per month, billed yearly S22Unlimited AI drafts and follow-ups S22Unlimited team members, private channels S22
Max$60 per member per month, billed yearly S22Unlimited S22Personal AI agents, team automations, enterprise security S22
EnterpriseContact sales S22Advanced security and AI needs S22Not established

Competition

12

Competitive landscape

Domains competing for the same organic search demand.

Sampled competitors

CompetitorFirst-page appearancesSampled queriesAverage positionQueries observed
upstreamsystems.com214.5upstream mobile
upstream.so111upstream app
gr.linkedin.com111upstream mobile
upstreamapp.com112upstream app
upstream.network112upstream mobile
apps.apple.com113upstream app
play.google.com114upstream app
upstreamworks.com114upstream mobile
upstream.exchange115upstream app
tn.linkedin.com115upstream mobile

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

No supporting public-page evidence was collected for this category.

Independent review sources discovered

No links to supported independent review platforms were discovered on the collected pages.

13

AI visibility

Measured ChatGPT and Google AI mentions with cited sources.

AI-assistant referral traffic

  • Estimated current generative-AI referral share: 1.8%

Scout traffic model did not return a separate AI-referral trend series for this domain.

Website intelligence — Collected evidence

Site-stated AI capabilities

No supporting public-page evidence was collected for this category.

These are first-party product claims, not independent measurements of AI-search visibility.

14

Marketing opportunities

Actions calculated directly from the collected evidence.

OpportunityRecommended actionEvidence
Striking-distance keywordVolume 70 · https://app.upstream.do/
Important pagehttps://app.upstream.do/ · 1 sampled keywords · best position 5
Competitor gap2 first-page appearances across upstream mobile

Website intelligence — Collected evidence

Website evidence gaps

  • features: no usable public page was collected; verify whether the site publishes this evidence.
  • integrations: no usable public page was collected; verify whether the site publishes this evidence.
  • customers: no usable public page was collected; verify whether the site publishes this evidence.
  • reviews: no usable public page was collected; verify whether the site publishes this evidence.
  • changes: no usable public page was collected; verify whether the site publishes this evidence.
  • identity: no usable public page was collected; verify whether the site publishes this evidence.
  • technical: no usable public page was collected; verify whether the site publishes this evidence.

Trust and proof

15

Customers, proof, and reviews

Published proof, customer signals, and review evidence.

Independent reviews

PlatformPageHow it was foundNote
TopReviewed.aiUpstream Review: Pros & Cons / TopReviewed.aiGrounded web searchUpstream is a messaging app for teams, built on top of email. 6 AI reviews ... 7.6/10 Gmail inbox triage with real drafting, but pricing is a black box right now. > “Upstream splits Gmail into Needs Reply, Follow Ups, VIP and Noise, then drafts
Product HuntUpstream Reviews (2026) / Product HuntGrounded web search### The community submitted 1 review to tell us what they like about Upstream, what Upstream can do better, and more. 5.0 Based on 1 review Review Upstream? Launched 4mo ago #1 Day Rank Company Info upstream.do App Store Upstream Info Y
ToolWorthyUpstream Review 2026: AI Inbox for Humans and AgentsGrounded web searchCons - Most advanced AI controls require Pro or Max - Pro pricing is billed yearly, so monthly flexibility may be limited - Email agents need careful review before sending external messages - Teams must evaluate permissions and data access before broad
Product HuntWe won Product of the Day! Huge Thanks : Upstream Discussion Forums / Product HuntGrounded web searchCongratulations @louislecat and the entire Upstream Team. Huge achievement and wishing you continued success. Congrats Louis! Looks like a really useful product. Congrats on Product of the Day! Will definitely try it out when I get a chance, it looks genuinely interesting. Couple of
legittool.comUpstream Review: Is It Legit & Safe? — LegitToolGrounded web searchUpstream earns a grade A (88.1/100) ... -based trust rubric, measured on 3 of 5 trust dimensions. It scores strongly on company & identity ... only moderately on data & privacy (2.5/5). We have not yet assessed product reality, so the grade is provisional

Customer proof

No named customers, testimonials, or customer case studies were found.

Independent mentions

  • Upstream: The inbox designed for humans and agents / Product Hunt — Florent Berrez The interesting problem with a shared human/agent inbox isn't the UI, it's attribution and handoff. When an agent drafts or sends something on my behalf, I need to know exactly what it touched, what it decided autonomously versus what it queued for my review, and what happens when I disagree with a choice it already made. Does Upstream have a clear model for that, or is the agent more of a drafting assistant that still requires explicit approval before anything goes out? Also curi
  • Take Upstream everywhere — The inbox that handles itself Upstream's agents organize your inbox, cut the noise, and draft replies in your exact voice. Just hit send and get back to work. Get Started for Free Works on top of your Gmail. Nothing is sent without you. Used by
  • Upstream - Chrome Web Store — The fastest way to get through your email. AI DRAFTS Open your inbox with drafts ready, crafted with your custom prompts. ORGANIZE EMAILS YOUR WAY Group emails by project, client ... find anything instantly. FOCUS ON WHAT MATTERS Stay on top of important
  • upstream.do agent readiness score: 31/100 (D) / Ora — # upstream.do agent readiness score scanned Jul 13, 2026 · 17s Share this report 31/ 100 D At Risk Upstream.do offers developer documentation, but lacks a machine-verifiable API surface. Discovery 0/20 Access 12/30 Usability 15/40 Payments N/A
  • Upstream — Client Feedback: Mobile App Performance The client mentioned the app feels slower on iOS. Let's check the performance metrics. Robert Jackson and Someone reacted to: “The client mentioned the app feels slower on iOS. Let's check the performance

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

16

Company, security, and trust

Ownership, policies, security signals, and public trust evidence.

SignalFindingSource
Company and ownershipNot published on the collected pages.—
Contact and supportNot published on the collected pages.—
Legal and privacyThis Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.source
Security and complianceNot published on the collected pages.—
Uptime and status pageNot published on the collected pages.—

Not found on the collected pages: company and ownership, contact and support, security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.

17

Documentation and product updates

Help resources, product guidance, and visible changes over time.

Not established in the collected sources.

Technical

18

Technical and delivery signals

Delivery model, platforms, API, data ownership, reliability claims and release activity.

SignalFindingSource
Delivery model (cloud, self-hosted, desktop, browser extension)Works on top of Gmail, implying a cloud-based web app S1.S1
Platforms and appsWeb-based, as it works on top of Gmail S1.S1
API and extensibility (API, SDK, webhooks, MCP, plugins)Connect once and use Upstream from any agent S25.S25
Data ownership and exportNot published on the collected pages.—
Performance and reliability claimsNot published on the collected pages.—
Release activityNot published on the collected pages.—
19

Measured infrastructure

Domain, certificate, and hosting signals, measured directly.

SignalFinding
TLS certificateLet's Encrypt, valid, expires 2026-12-04
Security headersHSTS, X-Content-Type-Options
Headers not servedCSP, X-Frame-Options, Referrer-Policy
Server headerFramer/24ab00f
Mail handled byaspmx.l.google.com, alt1.aspmx.l.google.com
Nameserversns-1896.awsdns-45.co.uk, ns-336.awsdns-42.com

Not measurable: wayback: rate limited by archive.org, ladder stopped after 1 probe(s). A gap here means the lookup was unavailable, not that the finding is negative.

20

Technical site audit

A bounded multi-page crawl with page-level issues and URLs.

Scout — Bounded technical crawl

  • Pages crawled: 6 of 15 maximum
  • Technical health: 81/100
  • Critical issues: 0
  • Warnings: 18
  • Notices: 12

Issues

SeverityIssueValueAffected URL
warningTitle length should be reviewed8https://www.upstream.do/
noticeMeta description length should be reviewed8https://www.upstream.do/
warningPage should have one primary H12https://www.upstream.do/
noticeImages are missing alt text154https://www.upstream.do/
warningTitle length should be reviewed8https://www.upstream.do/
noticeMeta description length should be reviewed8https://www.upstream.do/
warningPage should have one primary H12https://www.upstream.do/
noticeImages are missing alt text154https://www.upstream.do/
noticeMeta description length should be reviewed8https://www.upstream.do/pricing
noticeImages are missing alt text42https://www.upstream.do/pricing
noticeMeta description length should be reviewed8https://www.upstream.do/for-teams
warningPage should have one primary H12https://www.upstream.do/for-teams
noticeImages are missing alt text102https://www.upstream.do/for-teams
noticeMeta description length should be reviewed8https://www.upstream.do/for-agents
warningPage should have one primary H12https://www.upstream.do/for-agents
noticeImages are missing alt text51https://www.upstream.do/for-agents
noticeMeta description length should be reviewed8https://www.upstream.do/privacy-policy
warningPage should have one primary H12https://www.upstream.do/privacy-policy
noticeImages are missing alt text30https://www.upstream.do/privacy-policy
warningDuplicate title in audit sample2https://www.upstream.do/
warningDuplicate title in audit sample2https://www.upstream.do/
warningDuplicate title in audit sample3https://www.upstream.do/for-teams
warningDuplicate title in audit sample3https://www.upstream.do/for-agents
warningDuplicate title in audit sample3https://www.upstream.do/privacy-policy
warningDuplicate meta description in audit sample6https://www.upstream.do/
warningDuplicate meta description in audit sample6https://www.upstream.do/
warningDuplicate meta description in audit sample6https://www.upstream.do/pricing
warningDuplicate meta description in audit sample6https://www.upstream.do/for-teams
warningDuplicate meta description in audit sample6https://www.upstream.do/for-agents
warningDuplicate meta description in audit sample6https://www.upstream.do/privacy-policy

Crawled pages

StatusTitleH1sWordsResponseURL
200Upstream2536176 mshttps://www.upstream.do/
200Upstream2536184 mshttps://www.upstream.do/
200Upstream Pricing – The AI inbox that handles itself13797106 mshttps://www.upstream.do/pricing
200Upstream – The AI inbox that handles itself2211056 mshttps://www.upstream.do/for-teams
200Upstream – The AI inbox that handles itself2138770 mshttps://www.upstream.do/for-agents
200Upstream – The AI inbox that handles itself2274916 mshttps://www.upstream.do/privacy-policy

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

21

Search Console and Analytics

First-party search and behavioral data connection state.

Modeled acquisition channels

ChannelEstimated share
direct60.4%
search2.4%
search organic1.9%
search paid0.5%
social3.7%
social organic3.0%
social paid0.8%
referrals1.1%
paid referrals0.0%
mail30.6%
gen ai1.8%
affiliate0.0%
other0.0%

First-party connections

IntegrationStatusData available after connection
Google Search ConsoleNot connectedClicks, impressions, CTR, average position, queries, pages, countries, and devices
Google AnalyticsNot connectedOrganic sessions, engagement, landing pages, conversions, geography, and devices

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

Limits and method

22

Limitations and open questions

Known constraints and missing evidence from the collected pages.

The collected pages do not mention any competitors by name. Evidence gaps include lack of detailed feature documentation, customer case studies, and independent reviews. Open questions remain about data export, security certifications, and the exact nature of the agent connectivity.

23

Sources, method, and limitations

Evidence inventory, collection method, provider use, and constraints.

This report is based on 6 of 7 collected pages from upstream.do, including the homepage, pricing, for-teams, for-agents, notion-mail-alternative, and privacy policy. Static and browser rendering rendering were used. External proof search was performed but did not yield additional verified customer or review data. Limitations include incomplete page coverage and lack of first-party customer testimonials.

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