⚡Stack Radar

SMS & Multichannel Marketing · Reviewed 26 Oct 2026

Attentive

AI-powered SMS, email, RCS, and push marketing platform for brands.

· attentive.com ↗

Paid against free › SMS & Multichannel Marketing › Attentive

Attentive at a glance
466.5KEstimated total trafficModeled monthly visits2.7KRanking keywordsPublic search sample93/100Technical health15 pages checked7.1KReferring domainsLive backlink summary

Overview

01

Summary

The useful answer before the supporting detail.

Attentive is an omnichannel marketing platform that helps brands turn messages into moments that drive action, revenue, and loyalty S1. It is used by ecommerce and retail brands to engage customers across SMS, email, RCS, and push, solving the problem of fragmented, impersonal messaging S25. The platform provides AI-powered personalization, identity resolution, and lifecycle orchestration, enabling brands to deliver relevant messages that increase ROI and customer loyalty S1.

02

Product identity and positioning

Name, category, positioning, audience, and first-party claims.

  • Identity: Attentive is an omnichannel marketing platform for SMS, email, RCS, and push S1.
  • Core purpose: It helps brands turn messages into moments that drive action, revenue, and loyalty S1.
  • Intended users: Ecommerce and retail brands seeking personalized customer engagement S25.
  • Product scope: A single platform with AI-powered tools, identity resolution, and lifecycle orchestration S1.
  • Positioning: One platform for personalized marketing, bringing customer interactions to life with advanced AI S25.
  • Claimed distinction: Mobile-first identity and unified customer profiles across channels S1 S25.
03

Use cases and audiences

Who the product serves and the jobs it is designed to handle.

AudiencePractical use case
Ecommerce brandsDrive revenue and loyalty through personalized SMS, email, RCS, and push campaigns S25.
Retail brandsRecover abandoned cart revenue via ecommerce integrations S75.
Customer service teamsSend helpful, personalized messages over SMS by connecting CX tools S75.
Loyalty programsBuild customer loyalty with targeted messaging and membership programs S72.

Features

09

Features and capabilities

Core functions and evidence-backed product capabilities.

CapabilityWhat it does
Cross-channel messagingPlan, send, and measure across SMS, email, RCS, and push in one place S25.
Identity resolutionRecognize the same customer across channels using phone, email, and device data S25 S88.
AI-powered content creationGenerate messages, subject lines, and on-brand templates faster S62 S95.
Journey orchestrationBuild cross-channel journeys around moments like back-in-stock and price drops S75.
Advanced reportingSpot trends with visual dashboards and ask plain-language questions via Reporting Agent S25 S95.
Compliance toolsBuilt-in compliance features to help protect against risk S25.
Segmentation and targetingUse RFM, Customer LTV, and Product Affinity to identify who needs attention S95.
10

Integrations and ecosystem

Connected products, exports, APIs, and workflow compatibility.

Integration or interfaceTypeWhat it enables
100+ pre-built integrationsIntegrationSync product, customer, and historical data between Attentive and existing tools S75.
Attentive APIsAPIImport/export data, sync with tools, and build custom solutions S74.
WebhooksWebhookReceive real-time notifications when events occur in Attentive for real-time workflows S74.
Attentive MCPAI interfaceConnect approved AI tools like AI modelor ChatGPT to pull reports, build segments, and draft journeys S95.
OAuth 2.0APIEnable easy installation for customers when building integrations S74.
MarketplaceExtension frameworkList apps and get in front of Attentive's 5,000+ customers S74.

Pricing

11

Pricing and plans

Published plans, free access, trials, credits, and pricing limitations.

Plan or offerVerified price and billingIncludedLimits
Text onlyContact sales S62Platform features included S62Not published S62
Text and emailContact sales S62Platform features included S62Not published S62
SMS, email, RCS and pushContact sales S62Platform features included S62Not published S62
AI JourneysBilled per click S62Not establishedNot established
AI Pro and AI GrowFlat monthly fees, amounts not published S62Not establishedNot established

Competition

12

Competitive landscape

Domains competing for the same organic search demand.

Sampled competitors

CompetitorFirst-page appearancesSampled queriesAverage positionQueries observed
instagram.com111attentive
careers.base10.vc111attentive careers
reddit.com112attentive
devopsprojectshq.com112attentive careers
ui.attentivemobile.com113attentive
jobs.sequoiacap.com113attentive careers
britannica.com114attentive
consider.com114attentive careers
youtube.com115attentive
builtin.com115attentive careers

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

Page typeEvidenceSource
customers](/search)Sign inhttps://www.attentive.com/customer-advisory-board
customersThe Attentive Customer Advisory Boardhttps://www.attentive.com/customer-advisory-board
customersA curated community of marketing leaders helping shape what's next for Attentive—and the future of personalized marketinghttps://www.attentive.com/customer-advisory-board
customersBuilt by marketers. Shaped by experience.https://www.attentive.com/customer-advisory-board
customersThe best ideas come from the people using the platform every day.https://www.attentive.com/customer-advisory-board
customersThe Attentive Customer Advisory Board brings together Director- to VP-level marketing leaders who help shape the future of Attentive. Members provide direct product feedback, pressure-test new ideas, and share practical strategies with peers solving many of the same challenges across SMS and email.https://www.attentive.com/customer-advisory-board
customersCustomer Advisory Board membershttps://www.attentive.com/customer-advisory-board
customersRepresenting leading SMS and email programs across retail, beauty, apparel, and ecommercehttps://www.attentive.com/customer-advisory-board
customersWhy join the Customer Advisory Boardhttps://www.attentive.com/customer-advisory-board
customersProduct influencehttps://www.attentive.com/customer-advisory-board
customersHelp shape the Attentive roadmap through product previews, prototype feedback, and conversations that influence what we build nexthttps://www.attentive.com/customer-advisory-board
customersPeer connectionhttps://www.attentive.com/customer-advisory-board
customersExchange ideas with marketing leaders tackling similar challenges and share practical strategies that workhttps://www.attentive.com/customer-advisory-board
customersEarly accesshttps://www.attentive.com/customer-advisory-board
customersGet an early look at upcoming releases and opportunities to participate in beta programs before general availabilityhttps://www.attentive.com/customer-advisory-board
customersExecutive accesshttps://www.attentive.com/customer-advisory-board
customersConnect directly with Attentive Product and executive leaders to discuss where the platform is headed and what's coming nexthttps://www.attentive.com/customer-advisory-board
customersInterested in joining the Attentive Customer Advisory Board?https://www.attentive.com/customer-advisory-board
customersTalk with your Attentive team to learn more about eligibility and the nomination processhttps://www.attentive.com/customer-advisory-board
customers](/search)Sign inhttps://www.attentive.com/customer-success

Independent review sources discovered

PlatformStatusDiscovered source
Googlediscovered_not_scrapedhttps://policies.google.com/privacy
G2discovered_not_scrapedhttps://www.g2.com/static/privacy
14

AI visibility

Measured ChatGPT and Google AI mentions with cited sources.

AI-assistant referral traffic

  • Estimated current generative-AI referral share: 0.8%
MonthSource
—All AI assistants
—All AI assistants

Website intelligence — Collected evidence

Site-stated AI capabilities

Page typeEvidenceSource
featuresLearn more about Attentive—the SMS and email platform that brings your customer interactions to life with advanced AI.https://www.attentive.com/
featuresExplore Attentive AI™https://www.attentive.com/
featuresAI learns from every click and purchase to decide who to message, what to say, and when to sendhttps://www.attentive.com/platform-tour
features​​Phone numbers, emails, device information—our standard and smart resolution features pull it all together into one unified subscriber profile, even without cookies. So when someone switches from their phone to their laptop, you never lose the thread.https://www.attentive.com/signal-identity-solution
features“Identity AI is allowing us to capture more relevant first-party device and behavioral information from subscribers at multiple touchpoints. More subscriber data means we're sending more triggered emails that positively impacts our email revenue."https://www.attentive.com/signal-identity-solution
pricingAttentive's pricing is tailored to your business needs based on your message volume, subscriber list size, number of channels, and AI products selected.https://www.attentive.com/pricing

These are first-party product claims, not independent measurements of AI-search visibility.

15

Marketing opportunities

Actions calculated directly from the collected evidence.

OpportunityRecommended actionEvidence
Competitor gapReview the sampled queries where instagram.com appears.1 first-page appearances across attentive

Website intelligence — Collected evidence

Website evidence gaps

  • reviews: no usable public page was collected; verify whether the site publishes this evidence.
  • changes: no usable public page was collected; verify whether the site publishes this evidence.
  • identity: no usable public page was collected; verify whether the site publishes this evidence.
  • technical: no usable public page was collected; verify whether the site publishes this evidence.

Trust and proof

16

Customers, proof, and reviews

Published proof, customer signals, and review evidence.

Independent reviews

PlatformPageHow it was foundNote
G2The omnichannel marketing platform leaderGrounded web searchThanks to our customers, we've been named a G2 Leader for the 22nd consecutive quarter ... 4.5 rating based on reviews ... ### "We left, came back, and remembered why Attentive is the gold standard" Lifecycle Marketing Manager ... ### " The most responsive email + sms software I've ever used" Growth Marketing Manager at Seint ... ## Real stories from our customers

Customer proof

Proof typeNamed customer or sourceEvidence
Case studyUNTUCKitcustomer case study — ### “Consolidating both channels into Attentive has been transformative for our team. (Attentive Case Studies / SMS, Email & AI Marketing Success Stories)
Case studyClovecustomer case study — ROI Lifecycle Marketing Engine Across SMS, Email, and AI ... (How Clove Built a 97x ROI Lifecycle Marketing Engine Across SMS, Email, and AI With Attentive)
Case studyCraft Clubcustomer case study — Looking to scale efficiently, improve customer engagement, and simplify their tech stack, Craft Club made the switch to Attentive for SMS in September 2024 and email in February 2025. (Email and SMS with Attentive Fuels Global Expansion and 38% of Revenue in Craft Club’s First Seven-Figure Month)

Independent mentions

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

17

Company, security, and trust

Ownership, policies, security signals, and public trust evidence.

SignalFindingSource
Company and ownershipTake responsibility for Attentive’s success by acting as stewards of the business. Adopt a leadership mindset to build an enduring company together.source
Contact and supportReliable identity tied to phone numbersource
Legal and privacyBy clicking "Accept", you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. View our Privacy Policy for more information.source
Security and complianceNot published on the collected pages.—
Uptime and status pageNot published on the collected pages.—
Domain registered1998-07-09—
Domain expires2027-07-08—

Not found on the collected pages: security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.

18

Documentation and product updates

Help resources, product guidance, and visible changes over time.

Resource or updateTypeWhat is availableDate or freshness
The Attentive Customer Advisory Board / Shape What's NextRoadmapPublic product roadmap. (source)Not dated

Not found in the collected public sources: changelog or release notes, status page, separate help center or knowledge base.

Technical

19

Technical and delivery signals

Delivery model, platforms, API, data ownership, reliability claims and release activity.

SignalFindingSource
Delivery model (cloud, self-hosted, desktop, browser extension)Cloud-based web platform S25.S25
Platforms and appsWeb platform S25.S25
API and extensibility (API, SDK, webhooks, MCP, plugins)Offers APIs, webhooks, MCP, and a marketplace S74 S95.S74
Data ownership and exportAPIs allow import and export of data S74.S74
Performance and reliability claimsNot published on the collected pages.—
Release activityNot published on the collected pages.—
20

Measured infrastructure

Domain, certificate, and hosting signals, measured directly.

SignalFinding
Domain registered1998-07-09 — Amazon Registrar, Inc.
Domain expires2027-07-08
First archived2020-07-24 — web archive
TLS certificateGoogle Trust Services, valid, expires 2026-12-12
Security headersHSTS, CSP, X-Frame-Options
Headers not servedX-Content-Type-Options, Referrer-Policy
Server headercloudflare
Mail handled byaspmx.l.google.com, alt1.aspmx.l.google.com
Nameserversns-831.awsdns-39.net, ns-1441.awsdns-52.org

Not measurable: rdap: exceeded the overall budget; wayback: exceeded the overall budget; tls: exceeded the overall budget; dns: exceeded the overall budget; headers: exceeded the overall budget. A gap here means the lookup was unavailable, not that the finding is negative.

21

Technical site audit

A bounded multi-page crawl with page-level issues and URLs.

Scout — Bounded technical crawl

  • Pages crawled: 15 of 15 maximum
  • Technical health: 93/100
  • Critical issues: 0
  • Warnings: 20
  • Notices: 1

Issues

SeverityIssueValueAffected URL
warningPage should have one primary H14https://www.attentive.com/
warningPage should have one primary H14https://www.attentive.com/
warningTitle length should be reviewed66https://www.attentive.com/why-choose-attentive
warningPage should have one primary H12https://www.attentive.com/why-choose-attentive
warningPage should have one primary H12https://www.attentive.com/compliance
warningPage should have one primary H13https://www.attentive.com/customer-success
warningPage should have one primary H12https://www.attentive.com/sms-email-deliverability
noticeMeta description length should be reviewed174https://www.attentive.com/signal-identity-solution
warningTitle length should be reviewed86https://www.attentive.com/integrations
warningPage should have one primary H12https://www.attentive.com/messaging
warningPage should have one primary H12https://www.attentive.com/email-marketing
warningPage should have one primary H13https://www.attentive.com/rcs-for-business
warningPage should have one primary H12https://www.attentive.com/push
warningTitle length should be reviewed72https://www.attentive.com/mcp
warningPage should have one primary H12https://www.attentive.com/mcp
warningPage should have one primary H13https://www.attentive.com/ai-marketing-campaign-automation
warningPage should have one primary H12https://www.attentive.com/ai-pro
warningDuplicate title in audit sample2https://www.attentive.com/
warningDuplicate title in audit sample2https://www.attentive.com/
warningDuplicate meta description in audit sample2https://www.attentive.com/
warningDuplicate meta description in audit sample2https://www.attentive.com/

Crawled pages

StatusTitleH1sWordsResponseURL
200Attentive \AI-Powered SMS and Email Marketing Platform4205544 ms
200Attentive \AI-Powered SMS and Email Marketing Platform4205531 ms
200Why Choose Attentive? Personalized Customer Engagement \Attentive2140752 ms
200SMS and Email Marketing Compliance Services2115262 mshttps://www.attentive.com/compliance
200Customer Success and Services \Attentive3110841 ms
200SMS & Email Deliverability \Attentive2115283 ms
200Attentive Signal Identity Solution1122829 mshttps://www.attentive.com/signal-identity-solution
200SMS & Email Marketing Integrations - Connect your Platforms with Attentive \Attentive1119922 ms
200SMS Marketing Platform \Attentive2144049 ms
200Attentive \Email Marketing Platform21689107 ms
200RCS Business Messaging Solution3160594 mshttps://www.attentive.com/rcs-for-business
200Push Notifications That Drive Engagement & Conversions2148159 mshttps://www.attentive.com/push
200Attentive MCP - Connect AI assistants to marketing workflows \Attentive2127089 ms
200Attentive AI - Marketing Campaign Automation \Attentive3133472 ms
200AI Pro: Enhance Message Performance and Increase Revenue2148554 mshttps://www.attentive.com/ai-pro

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

22

Search Console and Analytics

First-party search and behavioral data connection state.

Modeled acquisition channels

ChannelEstimated share
direct62.7%
search22.5%
search organic20.7%
search paid1.8%
social1.9%
social organic1.8%
social paid0.1%
referrals8.0%
paid referrals1.0%
mail3.1%
gen ai0.8%
affiliate0.0%
other0.0%

First-party connections

IntegrationStatusData available after connection
Google Search ConsoleNot connectedClicks, impressions, CTR, average position, queries, pages, countries, and devices
Google AnalyticsNot connectedOrganic sessions, engagement, landing pages, conversions, geography, and devices

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

Limits and method

23

Limitations and open questions

Known constraints and missing evidence from the collected pages.

The collected pages do not mention any competitors by name. Pricing details are not published; only contact sales is indicated S62. Specific security certifications and uptime figures are not disclosed. The platform's performance and reliability claims are not quantified in the evidence.

24

Sources, method, and limitations

Evidence inventory, collection method, provider use, and constraints.

This report is based on 15 collected pages from attentive.com, including the homepage, pricing, integrations, developers, case studies, and product update pages. Evidence was gathered via static and browser rendering rendering. External proof search was enabled but did not verify any additional claims. Limitations include lack of detailed pricing, security certifications, and independent review data.

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