⚡Stack Radar

Forms & Collection · Reviewed 27 Oct 2026

Wufoo

Cloud-based form builder for creating custom forms and reports.

from $16.25 · free tier · wufoo.com ↗

Paid against free › Forms & Collection › Wufoo

Wufoo at a glance
3MEstimated total trafficModeled monthly visits5.5KRanking keywordsPublic search sample93/100Technical health15 pages checked0Referring domainsLive backlink summary

Overview

01

Summary

The useful answer before the supporting detail.

Wufoo is a cloud-based form builder that lets users create custom online forms, collect data, and analyze results without writing code S61. It is used by business owners, marketers, event planners, and nonprofits to build registration forms, surveys, payment forms, and more S1 S61. Its practical value is in simplifying data collection and integration with other tools, backed by hosting and security features S1 S14.

02

Product identity and positioning

Name, category, positioning, audience, and first-party claims.

  • Identity: Wufoo is an online form builder and reporting tool S61.
  • Core purpose: It solves the problem of creating and managing custom online forms without coding S61.
  • Intended users: Business owners, freelancers, event planners, marketers, and nonprofits S1.
  • Product scope: A web-based application for building forms, collecting entries, and generating reports S61.
  • Positioning: Wufoo positions itself as the fastest, easiest way to build online forms S1.
  • Claimed distinction: It claims an award-winning drag-and-drop interface and automatic hosting S14 S1.
03

Use cases and audiences

Who the product serves and the jobs it is designed to handle.

AudiencePractical use case
NonprofitsCollect donations and event fees through forms S14 S1.
Business ownersCreate registration forms and collect customer data S61 S1.
MarketersBuild surveys and analyze responses with reports S1 S14.
Event plannersManage event registrations and payments S1 S14.
FreelancersGather client information and share forms easily S1.

Features

09

Features and capabilities

Core functions and evidence-backed product capabilities.

CapabilityWhat it does
Drag-and-drop form builderCreate custom forms with an intuitive interface without writing code S14.
Theme designerCustomize forms with logos, colors, and professionally designed palettes S14.
Rule builderCreate dynamic forms that show/hide fields, skip pages, and send emails based on logic S14 S82.
Payment collectionIntegrate with payment providers to collect payments, donations, or fees S14 S82.
Reporting and analysisUse out-of-the-box reports or build custom reports to analyze data S14 S84.
File uploadsAllow respondents to upload files to a form S84.
CAPTCHA integrationPrevent spam submissions with CAPTCHA S14.
Data exportExport data to spreadsheet software for further analysis S14 S1.
10

Integrations and ecosystem

Connected products, exports, APIs, and workflow compatibility.

Integration or interfaceTypeWhat it enables
SalesforceIntegrationSync form data with CRM for lead management S92.
DropboxIntegrationConnect forms to cloud storage for file management S92.
MailChimpIntegrationAutomate email marketing from form entries S92.
StripeIntegrationAccept payments online through forms S92.
DocuSignIntegrationCollect e-signatures within forms S82.
ZapierIntegrationConnect to 1,000+ apps for workflow automation S14.
APIAPIAutomate data transfers and integrate with custom apps S1 S84.
WebhooksWebhookAutomate data transfers to other services S1.

Pricing

11

Pricing and plans

Published plans, free access, trials, credits, and pricing limitations.

Plan or offerVerified price and billingIncludedLimits
Free$0 per month S84Basic forms, 100 entries/month S845 forms, 10 fields S84
Starter$16.25/month billed annually ($195/year) or $22 monthly S841,000 entries/month, 1 user, 1 GB storage S8410 forms S84
Professional$33.25/month billed annually ($399/year) or $45 monthly S845,000 entries/month, 5 users, payments, 5 GB S84Not established
Advanced$83.25/month billed annually ($999/year) or $113 monthly S8425,000 entries/month, 20 users, 10 GB S84Not established
Ultimate$210.25/month billed annually ($2,523/year) or $286 monthly S84200,000 entries/month, 60 users, 20 GB S84Not established

Competition

12

Competitive landscape

Domains competing for the same organic search demand.

Sampled competitors

CompetitorFirst-page appearancesSampled queriesAverage positionQueries observed
youtube.com217crazy call
discovercloud.com111crazy call
f6s.com111crazycall
addons.mozilla.org112crazy call
softwaresuggest.com112crazycall
cmswire.com113crazy call
apkpure.com113crazycall
warebuy.com114crazy call
instagram.com114crazycall
betalist.com115crazycall

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

No supporting public-page evidence was collected for this category.

Independent review sources discovered

PlatformStatusDiscovered source
Googlediscovered_not_scrapedhttps://plus.google.com/share?url%3Dhttps%3A%2F%2Fwww.wufoo.com%2Fblog%2Fhow-to-use-advanced-features-you-may-not-know-about%2F
Googlediscovered_not_scrapedhttps://plus.google.com/+wufoo
13

AI visibility

Measured ChatGPT and Google AI mentions with cited sources.

AI-assistant referral traffic

  • Estimated current generative-AI referral share: 0.2%
MonthSource
—All AI assistants

Website intelligence — Collected evidence

Site-stated AI capabilities

No supporting public-page evidence was collected for this category.

These are first-party product claims, not independent measurements of AI-search visibility.

14

Marketing opportunities

Actions calculated directly from the collected evidence.

OpportunityRecommended actionEvidence
Competitor gapReview the sampled queries where youtube.com appears.2 first-page appearances across crazy call

Website intelligence — Collected evidence

Website evidence gaps

  • customers: no usable public page was collected; verify whether the site publishes this evidence.
  • reviews: no usable public page was collected; verify whether the site publishes this evidence.
  • changes: no usable public page was collected; verify whether the site publishes this evidence.
  • identity: no usable public page was collected; verify whether the site publishes this evidence.
  • technical: no usable public page was collected; verify whether the site publishes this evidence.

Trust and proof

15

Customers, proof, and reviews

Published proof, customer signals, and review evidence.

Independent reviews

PlatformPageHow it was foundNote
CapterraWufoo Software Pricing, Alternatives & More 2026 / CapterraGrounded web search4.4 (223) Last updated on September 29, 2026 ... by our Software Research team, and reviews moderated by our ... ## User reviews How are reviews collected? Overall rating 4.4 Based on 223 reviews Filter by rating 5(124) 4(72) 3(22) 2(3) 1(2)
TrustpilotWufoo Reviews / Read Customer Service Reviews of wufoo.comGrounded web search60% K. M. Eng US• 1 review Dec 11, 2024 ## Forms Just Okay Looking and Support Almost Nonexistent We've been able to run our sign installation business with Wufoo forms but if you want modern or cool, Wufoo isn't it. Also, even though we pay for "expedited support" the help they provide is nearly nothing. No phone number or email. You have to use the chat bot, which we did, only to have support get back to us 22 hours later with no answers about why the update they did made our order forms unabl
FormesterWufoo Review 2026: Legacy Tool, Honest Look / FormesterGrounded web searchWhat is annoying: Wufoo has not modernized meaningfully in years. There's no marquee AI form generator, no offline capture, no ... form-per-plan caps are strict. Owned by SurveyMonkey since 2011, product development has slowed compared to newer builders
ToolradarWufoo Reviews, Pricing & Alternatives (2026) / ToolradarGrounded web searchthe Web 4.3(519 reviews) Wufoo holds an aggregate rating of 4.3 out of 5 from 519 reviews across G2 and Capterra, last checked September 17, 2026. G2 296 reviews 4.2/5 Capterra 223 reviews 4.4/5 Ratings aggregated from independent review platforms.
formepic.comWufoo Expert & User Reviews — Features, Pricing, Pros & Cons + Best AlternativesGrounded web searchfor user-friendliness but critiqued for a dated UI. ( ... Wufoo as “a simple, practical form builder” that’s “easy to use but ... ✅ Strengths: Large template library, solid reliability. ⚠️ Limitations:
G2Compare Wufoo and Zoho Survey Social Share OptionsGrounded web searchWhen it comes to the monthly reset limits, Is there a way for the monthly entry limits to reset on their own? ... Agreed. That's only a free subscription issue. Wholeheartedly recommend upgrading. It's been worth its weight in gold to our team! Read more

Customer proof

No named customers, testimonials, or customer case studies were found.

Independent mentions

  • Compare SurveyMonkey and Wufoo Social Share Options — Wufoo(293)4.2 out of 5Wufoo By SurveyMonkey ... --- The platform is starting to feel a little dated and clunky compared to some of the other form softwares out there. The ability to stylize & even ... Wufoo Discussions When it comes to the monthly reset limits, Is there a way for the monthly entry limits to reset on their own? 2 comments KC Agreed. That's only a free subscription issue. Wholeheartedly recommend upgrading. It's been worth its weight in gold to our team! Read more Wufoo has no mor
  • Wufoo review, pricing, and verified intelligence / Zendikt — Synthesized from G2, Capterra, Reddit, Trustpilot. Patterns >15% prevalence shown. ... ### Complaint patterns - Product velocity visibly slowed 71% ↑ - UX modernization stalled 64% ↑ - Customer-support quality uneven post-Momentive

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

16

Company, security, and trust

Ownership, policies, security signals, and public trust evidence.

SignalFindingSource
Company and ownershipWe know you count on us to keep your data safe and secure, and we take that responsibility very seriously. That’s why we use the same top-tier security measures as our parent company, SurveyMonkey, meaning our servers arsource
Contact and supportCookies are small bits of data stored on the device (computer, mobile phone, tablet, or any other mobile device) that you use to access any of our websites (the Sites), so we can recognize repeat users. Each cookie expirsource
Legal and privacyCookies are small bits of data stored on the device (computer, mobile phone, tablet, or any other mobile device) that you use to access any of our websites (the Sites), so we can recognize repeat users. Each cookie expirsource
Security and complianceWe know you count on us to keep your data safe and secure, and we take that responsibility very seriously. That’s why we use the same top-tier security measures as our parent company, SurveyMonkey, meaning our servers arsource
Uptime and status pageNot published on the collected pages.—
Domain registered2006-01-16—
Domain expires2028-01-16—

Not found on the collected pages: uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.

17

Documentation and product updates

Help resources, product guidance, and visible changes over time.

Not established in the collected sources.

Technical

18

Technical and delivery signals

Delivery model, platforms, API, data ownership, reliability claims and release activity.

SignalFindingSource
Delivery model (cloud, self-hosted, desktop, browser extension)Cloud-based web application S61.S61
Platforms and appsAccessible via web browser; mobile site available S1 S82.S1 S82
API and extensibility (API, SDK, webhooks, MCP, plugins)Offers API and webhooks for data automation S1 S84.S1 S84
Data ownership and exportUsers can download data at any time for analysis S1.S1
Performance and reliability claimsForms are hosted on Wufoo's servers with 256-bit SSL encryption S1 S84.S1 S84
Release activityNot published on the collected pages.—
19

Measured infrastructure

Domain, certificate, and hosting signals, measured directly.

SignalFinding
Domain registered2006-01-16 — MarkMonitor Inc.
Domain expires2028-01-16
TLS certificateAmazon, valid, expires 2027-02-10
Security headersHSTS, CSP, X-Frame-Options
Headers not servedX-Content-Type-Options, Referrer-Policy
Server headernginx
Mail handled byus-smtp-inbound-2.mimecast.com, us-smtp-inbound-1.mimecast.com
Nameserversns-927.awsdns-51.net, ns-1104.awsdns-10.org

Not measurable: wayback: rate limited by archive.org, ladder stopped after 1 probe(s); rdap: exceeded the overall budget; wayback: exceeded the overall budget; tls: exceeded the overall budget; dns: exceeded the overall budget; headers: exceeded the overall budget. A gap here means the lookup was unavailable, not that the finding is negative.

20

Technical site audit

A bounded multi-page crawl with page-level issues and URLs.

Scout — Bounded technical crawl

  • Pages crawled: 15 of 15 maximum
  • Technical health: 93/100
  • Critical issues: 0
  • Warnings: 14
  • Notices: 18

Issues

SeverityIssueValueAffected URL
noticeMeta description length should be reviewed195https://www.wufoo.com/
noticeImages are missing alt text2https://www.wufoo.com/
noticeMeta description length should be reviewed195https://www.wufoo.com/
noticeImages are missing alt text2https://www.wufoo.com/
noticeImages are missing alt text1https://www.wufoo.com/web-forms/
noticeImages are missing alt text1https://www.wufoo.com/features/
warningMissing meta description—https://www.wufoo.com/gallery/templates/
noticeImages are missing alt text1https://www.wufoo.com/gallery/templates/
warningMissing meta description—https://www.wufoo.com/pricing/
warningPage should have one primary H12https://www.wufoo.com/pricing/
noticeImages are missing alt text2https://www.wufoo.com/pricing/
warningMissing meta description—https://www.wufoo.com/guides/
noticeImages are missing alt text1https://www.wufoo.com/guides/
noticeImages are missing alt text1https://www.wufoo.com/why-wufoo/
warningMissing meta description—https://www.wufoo.com/integrations/
noticeImages are missing alt text1https://www.wufoo.com/integrations/
warningMissing meta description—https://www.wufoo.com/examples/
noticeImages are missing alt text1https://www.wufoo.com/examples/
warningMissing meta description—https://www.wufoo.com/blog/
noticeImages are missing alt text1https://www.wufoo.com/blog/
noticeMeta description length should be reviewed207https://help.surveymonkey.com/en/wufoo/build/
noticePage is marked noindex—https://help.surveymonkey.com/en/wufoo/build/
warningMissing meta description—https://www.wufoo.com/gallery/templates/forms/
noticeImages are missing alt text1https://www.wufoo.com/gallery/templates/forms/
warningMissing meta description—https://www.wufoo.com/gallery/templates/registrations/
noticeImages are missing alt text1https://www.wufoo.com/gallery/templates/registrations/
warningMissing meta description—https://www.wufoo.com/gallery/templates/surveys/
noticeImages are missing alt text1https://www.wufoo.com/gallery/templates/surveys/
warningDuplicate title in audit sample2https://www.wufoo.com/
warningDuplicate title in audit sample2https://www.wufoo.com/
warningDuplicate meta description in audit sample2https://www.wufoo.com/
warningDuplicate meta description in audit sample2https://www.wufoo.com/

Crawled pages

StatusTitleH1sWordsResponseURL
200Online Form Builder with Cloud Storage Database \Wufoo170846 ms
200Online Form Builder with Cloud Storage Database \Wufoo170831 ms
200Web Forms \Wufoo11060144 ms
200Online Form Creation and Reporting Features \Wufoo1127244 ms
200Form Templates Archive \Wufoo172135 ms
200Pricing \Wufoo21713323 ms
200Guides Archive \Wufoo1165537 ms
200Why Wufoo? Easy, Customizable Online Forms & Reporting \Wufoo1160669 ms
200Integrations \Wufoo1181936 ms
200Examples \Wufoo182436 ms
200Blog Posts Archive \Wufoo192041 ms
200Build a Form \Wufoo Help12640128 ms
200Online Form Template \Wufoo170026 ms
200Registration Form Templates \Wufoo173145 ms
200Survey Form Templates \Wufoo170232 ms

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

21

Search Console and Analytics

First-party search and behavioral data connection state.

Modeled acquisition channels

ChannelEstimated share
direct57.7%
search3.0%
search organic2.8%
search paid0.2%
social3.2%
social organic2.8%
social paid0.4%
referrals26.4%
paid referrals0.7%
mail8.6%
gen ai0.2%
affiliate0.2%
other0.0%

First-party connections

IntegrationStatusData available after connection
Google Search ConsoleNot connectedClicks, impressions, CTR, average position, queries, pages, countries, and devices
Google AnalyticsNot connectedOrganic sessions, engagement, landing pages, conversions, geography, and devices

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

Limits and method

22

Limitations and open questions

Known constraints and missing evidence from the collected pages.

The collected pages do not mention specific competitors. Evidence gaps include lack of detailed pricing for add-ons, no explicit uptime guarantees, and no independent review ratings. Open questions include the exact scope of the 'New Wufoo Experience' and the full list of native integrations beyond those named.

23

Sources, method, and limitations

Evidence inventory, collection method, provider use, and constraints.

This report is based on 8 collected pages from wufoo.com and help.surveymonkey.com, including the homepage, features, pricing, integrations, and help documentation. The collection used static and browser rendering rendering; external proof search was enabled but only verified the existence of linked results. Limitations include partial page rendering and the absence of first-party review data.

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