Social Listening · Reviewed 24 Oct 2026

Mention

Monitor web and social media, analyze conversations, and manage social media.

free tier · mention.com ↗

Paid against free › Social Listening › Mention

Mention at a glance

Overview

01

Summary

The useful answer before the supporting detail.

Mention is a social listening and media monitoring tool that tracks brand mentions across social platforms, news, blogs, and forums S3 S1. It is used by marketers and communicators to monitor conversations, analyze sentiment, and manage social media S3 S1. The platform provides real-time alerts, competitor benchmarking, and custom reporting to help users stay on top of brand reputation S1.

02

Product identity and positioning

Name, category, positioning, audience, and first-party claims.

  • Identity: Mention is a social listening and media monitoring software S3.
  • Core purpose: It solves the problem of tracking and analyzing online conversations about a brand S1.
  • Intended users: Marketers, communicators, and business owners S3 S62.
  • Product scope: A web-based application with monitoring, analytics, and social media management features S3 S1.
  • Positioning: Positioned as an all-in-one media monitoring solution S3.
  • Claimed distinction: Offers a real-time API for accessing monitoring data S28.
03

Use cases and audiences

Who the product serves and the jobs it is designed to handle.

AudiencePractical use case
MarketersMonitor brand mentions and analyze sentiment to inform strategy S1
CommunicatorsTrack media coverage and manage crisis communications S3 S91
Business ownersStay on top of conversations about their brand and industry S1
DevelopersUse the API to integrate monitoring data into their own tools S28

Features

09

Features and capabilities

Core functions and evidence-backed product capabilities.

CapabilityWhat it does
Real-time mention trackingMonitors mentions across social platforms, news, blogs, and forums S1
Sentiment analysisAnalyzes sentiment and identifies trends in conversations S1
Competitor benchmarkingCompares brand performance against competitors S1
Custom reporting and dashboardsCreates tailored reports and dashboards for insights S1
Team collaborationAssigns mentions, shares alerts, and manages team roles S1
White-label reportingOffers white-label options for reports S1
Media monitoring APIProvides real-time access to monitoring data for developers S28
10

Integrations and ecosystem

Connected products, exports, APIs, and workflow compatibility.

Integration or interfaceTypeWhat it enables
Media monitoring APIAPIProvides real-time access to social and web mentions for custom tools S28
API documentationDocumentationGuides developers on using the API S28
Social platforms (Facebook, Instagram, Twitter/X, Reddit, TikTok, Pinterest, YouTube)IntegrationMonitors mentions across these platforms S1
Web sources (news, blogs, forums)IntegrationMonitors mentions across web sources S1

Pricing

11

Pricing and plans

Published plans, free access, trials, credits, and pricing limitations.

Plan or offerVerified price and billingIncludedLimits
CompanyContact sales; billed monthly or yearly (yearly gives 2 months free) S1Social media and review monitoring S1; advanced social listening, sentiment analysis, competitive intelligence S1Historical data and API access are paid add-ons S1
Free trialFree trial offered; length not stated S1Not establishedNot established

Competition

12

Competitive landscape

Domains competing for the same organic search demand.

Sampled competitors

CompetitorFirst-page appearancesSampled queriesAverage positionQueries observed
en.wikipedia.org224mention, mention company
linkedin.com225mention, mention company
merriam-webster.com112mention
dictionary.cambridge.org113mention
criticalmention.com113mention company
mentions.so114mention company
vocabulary.com115mention
brandmentions.com115mention company
blog.hootsuite.com117mention
crunchbase.com117mention company

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

Page typeEvidenceSource
customersChoose a filter All Case studies Building and construction Agencies Software, Internet, & ICT Non-Profit Education Ecommerce Business Services Financial Services Health, Pharmaceuticals Retail Technologyhttps://mention.com/en/customers/
customersMention Customershttps://mention.com/en/customers/
customersAll Case studieshttps://mention.com/en/customers/
customersBuilding and constructionhttps://mention.com/en/customers/
customersAgencieshttps://mention.com/en/customers/
customersSoftware, Internet, & ICThttps://mention.com/en/customers/
customersNon-Profithttps://mention.com/en/customers/
customersEducationhttps://mention.com/en/customers/
customersEcommercehttps://mention.com/en/customers/
customersBusiness Serviceshttps://mention.com/en/customers/
customersFinancial Serviceshttps://mention.com/en/customers/
customersHealth, Pharmaceuticalshttps://mention.com/en/customers/
customersRetailhttps://mention.com/en/customers/
customersTechnologyhttps://mention.com/en/customers/
customersResourceshttps://mention.com/en/customers/
customersSearch results for:https://mention.com/en/customers/
customersSorry, we didn't find anything.https://mention.com/en/customers/
customersHaven’t found what you need?https://mention.com/en/customers/
customersSearch the whole catalogue for the perfect resource.https://mention.com/en/customers/
customersTYPE ON THE FIELD BELOW ANDhttps://mention.com/en/customers/

Independent review sources discovered

No links to supported independent review platforms were discovered on the collected pages.

13

AI visibility

Measured ChatGPT and Google AI mentions with cited sources.

AI-assistant referral traffic

  • Estimated current generative-AI referral share: 0.2%
MonthSource
—All AI assistants

Website intelligence — Collected evidence

Site-stated AI capabilities

No supporting public-page evidence was collected for this category.

These are first-party product claims, not independent measurements of AI-search visibility.

14

Marketing opportunities

Actions calculated directly from the collected evidence.

OpportunityRecommended actionEvidence
Competitor gap2 first-page appearances across mention, mention company

Website intelligence — Collected evidence

Website evidence gaps

  • integrations: no usable public page was collected; verify whether the site publishes this evidence.
  • reviews: no usable public page was collected; verify whether the site publishes this evidence.
  • changes: no usable public page was collected; verify whether the site publishes this evidence.
  • identity: no usable public page was collected; verify whether the site publishes this evidence.
  • technical: no usable public page was collected; verify whether the site publishes this evidence.

Trust and proof

15

Customers, proof, and reviews

Published proof, customer signals, and review evidence.

Independent reviews

PlatformPageHow it was foundNote
CapterraMention Pricing, Cost & Reviews - Capterra UK 2026Grounded web search### Overall rating See all reviews Based on 288 reviews 4.7 ### Reviews sentiment Positive 95% Neutral 4% Negative 1% ... of channels you can "listen to" is pretty impressive, sometimes even too much with
G2Compare Mention and Talkwalker by Hootsuite Social Share OptionsGrounded web searchMention(440)4.3 out of 5Mention By Mention Talkwalker by Hootsuite(132)4.3 out of 5Talkwalker by Hootsuite ... Mention Star Rating (440) 4.3 out of 5 ... used to have a great relationship with Mention because they did what I expected. Then the results
TrustRadiusMention powers your PR team / TrustRadiusGrounded web searchMention is used by the marketing department as a social listening tool. ... - Mention has nice support and implementation function. They will do some of the harder work for you (e.g. refining your alerts). - It helps us to easily track and rank influencers, which improves the effectiveness of our Public Relations (PR). - You can filter and refine alerts e.g. by language. This is useful if you want to break into new markets. ... - It can be hard to set up the alerts, especially if you're tracking
ToolRadarMention Reviews, Pricing & Alternatives (2026) - 4.5/5Grounded web searchWeb 4.5(591 reviews) Mention holds an aggregate rating of 4.5 out of 5 from 591 reviews across G2 and Capterra, last checked September 17, 2026. G2 442 reviews 4.4/5 Capterra 149 reviews 4.7/5 Ratings aggregated from independent review platforms.
featuredcustomers.com125 Mention Customer Reviews & References / FeaturedCustomersGrounded web searchRead 74 Mention reviews and testimonials from customers, explore 50 case studies and customer success stories, and watch 1 customer videos to see why companies chose Mention as their Social Listening Software
gartner.comTop Mention Alternatives & Competitors 2026 / Gartner Peer InsightsGrounded web searchMedia Management (https://www.gartner.com/reviews/product/ ... all insights and reviews for Khoros Social Media Management (https://www.gartner.com/reviews/product/ ... XM Platform (https://www.gartner.com/reviews/product/qualtrics-xm
mention.comHootsuite vs. Mention: Which Is the Right Choice? (2025 review) / MentionGrounded web searchMention scores slightly higher with a blended rating of 4.45/5 across 709 reviews (4.3/5 on G2 ... 439 reviews and an impressive 4.7/5 on Capterra from 270 reviews). While Mention has fewer reviews overall, its users consistently rate it higher than
G2Compare Brandwatch Consumer Intelligence and Mention Social Share OptionsGrounded web searchBrandwatch Consumer Intelligence(624)4.4 out of 5Brandwatch Consumer Intelligence By Brandwatch Get a quote Mention(440)4.3 out of 5Mention By Mention ... Intelligence Star Rating (624) 4.4 out of 5 Market Segments Enterprise (35.8% of reviews)
tr-web.stage.trustradius.comMention Overview, Reviews, Pricing 2026 / TrustRadiusGrounded web searchthe previews could be enhanced. Sometimes takes a while ... . - Having some of the enterprise capabilities in the lower tier subscriptions would be nice. Would love to not have to pay hundreds more a month just for the ability to export mentions to a CSV

Customer proof

No named customers, testimonials, or customer case studies were found.

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

16

Company, security, and trust

Ownership, policies, security signals, and public trust evidence.

SignalFindingSource
Company and ownershipWhile every staff member is important, they can’t all be part of your crisis management team.source
Contact and supportThis is why a 3D render showcase of Samsung’s latest phone and a GoPro-branded and sponsored skydiving maneuver video can both fit into this category. What that means is that product videos will look dramatically differesource
Legal and privacyThis cookie is set by WPML WordPress plugin and is used to test if cookies are enabled on the browser.source
Security and complianceNot published on the collected pages.—
Uptime and status pageNot published on the collected pages.—
Domain registered1998-11-20—
Domain expires2027-11-19—

Not found on the collected pages: security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.

17

Documentation and product updates

Help resources, product guidance, and visible changes over time.

Resource or updateTypeWhat is availableDate or freshness
How to Build a Winning Social Media Crisis Management PlanGuideBuild a comprehensive crisis management plan to help you during any social media crisis. (source)Not dated
How to Develop an Optimized Ecommerce Product Video that Actually Generates Sales / MentionGuideRegardless of your company’s niche, ecommerce product videos have proven to be exceptionally reliable assets to get your target audience on board with what you have to offer. Whether you need to communicate key features, showcase important differentiators, or make people smile when thinking about your brand, optimized product videos are game changers to most … Continue reading How to Develop an Optimized Ecommerce Product Video that Actually Generates Sales (source)Not dated
How to Monitor Your Product Launch: 4 Lessons from #AppleEvent2018GuideProduct launches can make or break a brand. In order to ensure your launch goes smoothly, you need to know what people are saying about it. (source)Not dated
How to use Influencer Marketing to Supercharge Your Product LaunchGuideInfluencers are crucial to online marketing, even more so during a product launch when you're marketing something new & unfamiliar. Get help here. (source)Not dated

Not found in the collected public sources: public roadmap, changelog or release notes, status page, separate help center or knowledge base.

Technical

18

Technical and delivery signals

Delivery model, platforms, API, data ownership, reliability claims and release activity.

SignalFindingSource
Delivery model (cloud, self-hosted, desktop, browser extension)Web-based application S3S3
Platforms and appsWeb platform S3S3
API and extensibility (API, SDK, webhooks, MCP, plugins)Provides a real-time media monitoring API S28S28
Data ownership and exportNot published on the collected pages.—
Performance and reliability claimsNot published on the collected pages.—
Release activityNot published on the collected pages.—
19

Measured infrastructure

Domain, certificate, and hosting signals, measured directly.

SignalFinding
Domain registered1998-11-20 — Gandi SAS
Domain expires2027-11-19
First archived2003-02-05 — web archive
TLS certificateGoogle Trust Services, valid, expires 2026-11-24
Security headersX-Content-Type-Options
Headers not servedHSTS, CSP, X-Frame-Options, Referrer-Policy
Server headercloudflare
Mail handled byaspmx.l.google.com, alt1.aspmx.l.google.com
Nameserversns-cloud-c3.googledomains.com, ns-cloud-c4.googledomains.com

Not measurable: rdap: exceeded the overall budget; wayback: exceeded the overall budget; tls: exceeded the overall budget; dns: exceeded the overall budget; headers: exceeded the overall budget. A gap here means the lookup was unavailable, not that the finding is negative.

20

Technical site audit

A bounded multi-page crawl with page-level issues and URLs.

Scout — Bounded technical crawl

  • Pages crawled: 15 of 15 maximum
  • Technical health: 94/100
  • Critical issues: 0
  • Warnings: 13
  • Notices: 14

Issues

SeverityIssueValueAffected URL
noticeImages are missing alt text11https://mention.com/en/
noticeImages are missing alt text11https://mention.com/en/
noticeImages are missing alt text9https://mention.com/en/monitor/
warningTitle length should be reviewed72https://mention.com/en/listen/
noticeImages are missing alt text8https://mention.com/en/listen/
noticeImages are missing alt text6https://mention.com/en/brand-management/
warningMissing meta description—https://mention.com/en/press-relationship-management/
noticeImages are missing alt text6https://mention.com/en/press-relationship-management/
noticeImages are missing alt text6https://mention.com/en/competitive-analysis/
warningMissing meta description—https://mention.com/en/crisis-management/
noticeImages are missing alt text6https://mention.com/en/crisis-management/
warningMissing meta description—https://mention.com/en/market-research/
noticeImages are missing alt text6https://mention.com/en/market-research/
noticeImages are missing alt text1https://mention.com/en/pricing/
noticeImages are missing alt text1https://mention.com/en/customers/
warningMissing canonical URL—https://mention.com/en/marketing-library/resources/
noticePage is marked noindex—https://mention.com/en/marketing-library/resources/
noticeImages are missing alt text1https://mention.com/en/marketing-library/resources/
noticeImages are missing alt text1https://mention.com/en/blog/
warningDuplicate title in audit sample2https://mention.com/en/
warningDuplicate title in audit sample2https://mention.com/en/
warningDuplicate title in audit sample2https://www.agorapulse.com/features/social-media-publishing/
warningDuplicate title in audit sample2https://www.agorapulse.com/features/social-media-publishing/
warningDuplicate meta description in audit sample2https://mention.com/en/
warningDuplicate meta description in audit sample2https://mention.com/en/
warningDuplicate meta description in audit sample2https://www.agorapulse.com/features/social-media-publishing/
warningDuplicate meta description in audit sample2https://www.agorapulse.com/features/social-media-publishing/

Crawled pages

StatusTitleH1sWordsResponseURL
200Mention \Social listening & Media Monitoring tool1108222 ms
200Mention \Social listening & Media Monitoring tool1108216 ms
200Media Monitoring Tool - Monitor Brand Mentions \Mention11581287 ms
200Social listening tool to Learn From Social Media Data and More \Mention11640697 ms
200Social Media Publishing Tool \Agorapulse11505609 ms
200Online Brand Monitoring and Management Made Simple By Mention11057146 mshttps://mention.com/en/brand-management/
200PR management \Mention11103262 ms
200Competitive Analysis: Monitor & Learn From Competition11064632 mshttps://mention.com/en/competitive-analysis/
200Crisis management \Mention11087636 ms
200Market research \Mention11086140 ms
200Social Media Publishing Tool \Agorapulse1150516 ms
200Pricing \Mention1105720 ms
200Mention's Case Studies - our success stories! \Mention154495 ms
200Marketing Library \Mention1535762 ms
200Mention Blog - Brand Management & Social Listening for Marketers1118984 mshttps://mention.com/en/blog/

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

21

Search Console and Analytics

First-party search and behavioral data connection state.

Modeled acquisition channels

ChannelEstimated share
direct46.0%
search20.3%
search organic20.3%
search paid0.0%
social20.7%
social organic20.7%
social paid0.0%
referrals2.2%
paid referrals0.0%
mail10.6%
gen ai0.2%
affiliate0.0%
other0.0%

First-party connections

IntegrationStatusData available after connection
Google Search ConsoleNot connectedClicks, impressions, CTR, average position, queries, pages, countries, and devices
Google AnalyticsNot connectedOrganic sessions, engagement, landing pages, conversions, geography, and devices

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

Limits and method

22

Limitations and open questions

Known constraints and missing evidence from the collected pages.

The collected pages do not mention specific competitors. Pricing details for the Company plan are not fully published, requiring contact sales. Historical data and API access are paid add-ons with undisclosed prices. No customer counts, case studies, or independent review ratings were collected. The API documentation is referenced but not detailed in the evidence.

23

Sources, method, and limitations

Evidence inventory, collection method, provider use, and constraints.

This report is based on 15 collected pages from mention.com, including the homepage, pricing page, API page, and blog posts. Static and browser rendering rendering were used; deep page fetch was disabled. External proof search was performed but no additional verification was completed. The evidence catalog includes many cookie-related lines that were not used for product claims. Pricing information is from the authoritative pricing page.

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