Overview
Summary
The useful answer before the supporting detail.
Brandwatch is an AI-powered social media management, consumer intelligence, and influencer marketing suite trusted by half of the Forbes 100 S62. Marketing teams use it to monitor brand mentions across over 100 million sources, manage social channels, and discover influencers S62 S13. Its practical value lies in combining deep analytics with AI to surface actionable insights and streamline workflows S62.
Product identity and positioning
Name, category, positioning, audience, and first-party claims.
- Identity: Brandwatch, a Cision company, is an AI-powered social media management, consumer intelligence, and influencer marketing suite S62.
- Core purpose: Helps brands understand and engage with consumers through social listening and analytics S62.
- Intended users: Marketing and communications professionals, social media managers, and brands S90.
- Product scope: A suite including Consumer Intelligence, Social Media Management, and Influencer Marketing solutions S90.
- Positioning: Positioned as the #1 trusted enterprise solution with pioneering AI and deep analytics S62.
- Claimed distinction: Trusted by half of the Forbes 100 and recognized as a leader by industry analysts S62.
Use cases and audiences
Who the product serves and the jobs it is designed to handle.
| Audience | Practical use case |
|---|---|
| Social media managers | Manage all social channels in one place and collaborate on content creation S90. |
| Content marketers | Build a data-driven content strategy and manage it in a collaborative calendar S62. |
| Brand marketers | Monitor brand reputation and respond to emerging threats with real-time alerts S62. |
| Influencer marketers | Discover influencers, manage relationships, and track campaign deliverables S90 S13. |
| Enterprise teams | Scale customer insight across large customer bases with social listening S109. |
Traffic and search
SEO analysis
Collected Oct 24, 2026brandwatch.com: an estimated 515,440 total monthly visits and about 110,545 monthly organic visits across 19,200 ranking keywords. Scout crawled 15 pages and measured a technical health score of 95/100.
Search summary
The useful answer before the supporting detail.
Brandwatch, a Cision company, is an AI-powered social media management, consumer intelligence, and influencer marketing suite trusted by half of the Forbes 100. brandwatch.com: an estimated 515,440 total monthly visits and about 110,545 monthly organic visits across 19,200 ranking keywords. Scout crawled 15 pages and measured a technical health score of 95/100.
- Total traffic (modeled): 515,440 monthly visits across all channels.
- Organic search traffic (estimated): 110,545 monthly visits from search.
- Strongest sampled ranking: brandwatch at position 1.
- Leading page in the collected evidence: https://www.brandwatch.com/.
- Closest measured organic competitor: social-media-management-help.brandwatch.com, appearing 3 times in the sampled first-page SERPs.
- Technical crawl: 15 pages, health score 95/100.
Website intelligence — Collected evidence
Company identity and positioning
| Page type | Evidence | Source |
|---|---|---|
| other | Brandwatch, a Cision company, is an AI-powered social media management, consumer intelligence, and influencer marketing suite trusted by half of the Forbes 100. | https://www.brandwatch.com/ |
| other | \[Webinar\] Threat Intelligence for Brands | https://www.brandwatch.com/ |
| other | Leverage pioneering AI and the deepest analytics on the market to make better decisions for your business. | https://www.brandwatch.com/ |
| other | Discover influencers and manage campaigns with our end-to-end solution. | https://www.brandwatch.com/ |
| other | Brandwatch won Social Listening Solution of the Year at the 2026 MarTech Breakthrough Awards. Turns out, AI-powered intelligence gets noticed. | https://www.brandwatch.com/ |
| other | All-in-one suite for all your social media channels | https://www.brandwatch.com/ |
| other | Manage channels, teams, workflows, approvals, and campaigns and ensure brand alignment and stellar quality in one collaborative content calendar. | https://www.brandwatch.com/ |
| other | Take the stress out of community management and customer support. Engage customers and prospects with one social inbox for all your networks. | https://www.brandwatch.com/ |
| other | When your social strategy is executed well and informed by robust, unique insights you’ll get a competitive edge that produces measurable results. Don’t just take our word for it, see how some of our other clients did it. | https://www.brandwatch.com/ |
| other | “My favourite thing about Brandwatch is the ability to really customize the data. We’re able to customize what we’re looking for and the audiences we’re speaking to.” | https://www.brandwatch.com/ |
| other | A solution that fits | https://www.brandwatch.com/ |
| other | Select your job role, your industry or your use case and we’ll show how Brandwatch can help. | https://www.brandwatch.com/ |
Domain performance
Modeled total traffic, six-month trend, engagement, countries, and domain identity.
Total website traffic
Six-month trafficModeled monthly visits
Monthly visits515,440
Global rank#82,538
Top-country rankUS #47,493
Bounce rate38.9%
Pages per visit4.33
Visit duration4m 9s
| Month | Modeled visits |
|---|---|
| 2026-04 | 593,023 |
| 2026-05 | 592,569 |
| 2026-06 | 608,264 |
| 2026-07 | 577,057 |
| 2026-08 | 518,062 |
| 2026-09 | 515,440 |
Top visitor countries
| Country | Name | Traffic share |
|---|---|---|
| US | United States | 29.9% |
| MX | Mexico | 21.8% |
| GB | United Kingdom | 6.7% |
| CN | China | 3.8% |
| CL | Chile | 3.2% |
29.9%United States
United States29.9%Mexico21.8%United Kingdom6.7%China3.8%Chile3.2%Other34.6%
Domain identity
| Signal | Value |
|---|---|
| Registered | Oct 16, 1998 |
| Last changed | Oct 1, 2026 |
| Expires | Oct 15, 2027 |
| WHOIS server | whois.verisign-grs.com |
| DNSSEC | Not signed |
| Nameservers | MEMPHIS.NS.CLOUDFLARE.COM, PEARL.NS.CLOUDFLARE.COM |
Website capture
Organic keywords
Top keywords and an independent Google result page.
Top organic keywords
| Keyword | Volume | CPC | Estimated value |
|---|---|---|---|
| brandwatch | 35,870 | $5.00 | $30,640 |
| 21,686,010 | $2.83 | $7,330 | |
| pinterest download | 86,560 | $0.18 | $3,150 |
| hootsuite | 109,880 | $8.41 | $1,690 |
| قرمزي | 216,530 | $0.67 | $1,450 |
Independent Google result page
Query: brandwatch
| Position | Title | URL | Description |
|---|---|---|---|
| 1 | Brandwatch: Social Media Management & Consumer ... | https://www.brandwatch.com/ | Brandwatch, a Cision company, is an AI-powered social media management, consumer intelligence, and influencer marketing suite trusted by half of the Forbes ... |
| 2 | Brandwatch | https://www.linkedin.com/company/brandwatch | Bringing together consumer intelligence and social media management, we help you Privately Held Products No more previous content Locations |
| 3 | Brandwatch | https://en.wikipedia.org/wiki/Brandwatch | Brandwatch is a UK based social media suite company owned by Cision. Brandwatch sells two different products: Consumer Intelligence and Social. |
| 4 | Brandwatch (@brandwatch) • Instagram photos and videos | https://www.instagram.com/brandwatch/?hl=en | Social media management Consumer intelligence. · AI looks at more than just your website; it sees your entire footprint. Every · Great social strategy isn't ... |
| 5 | Brandwatch Consumer Intelligence Review | https://influencermarketinghub.com/brandwatch-consumer-intelligence/ | is a data visualization platform designed to transform social and marketing insights into visually appealing presentations. |
| 6 | Brandwatch Full Review 2026: Features, Pricing & Verdict | https://www.ignitesocialmedia.com/review-blogs/brandwatch-full-review/ | Brandwatch is a digital consumer intelligence platform founded in 2006. Brandwatch provides easy-to-use access for small businesses and large ... |
| 7 | Brandwatch | https://x.com/Brandwatch | Bringing together consumer intelligence and social media management. Discover the biggest consumer trends in the automotive industry, from electric cars to AI ... |
Important pages
Pages earning the most estimated search traffic in the sample.
Website intelligence — Collected evidence
Prioritized website intelligence pages
| Type | Page | Words | Change | URL |
|---|---|---|---|---|
| other | Social Media Management & Consumer Intelligence \ | static | 783 | new |
| pricing | Pricing & Plans for Every Team \ | playwright | 997 | new |
| features | Brandwatch: Innovation Spotlight 2025 | 1,074 | new | https://www.brandwatch.com/product-updates/product-innovation/ |
| integrations | Upgrade Your Software Stack \ | Brandwatch | playwright | 745 |
| customers | Customer Stories \ | static | 734 | new |
| customers | Customer Support \ | static | 254 | new |
| customers | G2 Reviews – Customer Success Suite \ | static | 523 | new |
| customers | Customer Care \ | static | 808 | new |
| features | Enterprise Consumer Research Platform \ | playwright | 1,150 | new |
| trust | Legal, Privacy, & Security Information \ | static | 318 | new |
| trust | Artificial Intelligence Code of Ethics \ | static | 1,051 | new |
| trust | Online author privacy statement \ | static | 2,615 | new |
| trust | Cookie Preferences \ | static | 209 | new |
| trust | Data subject access request \ | static | 548 | new |
Features
Pricing and plans
No supporting public-page evidence was collected for this category.
Integrations and supported platforms
Product and company updates
No supporting public-page evidence was collected for this category.
Rank tracking
Persistent keyword baselines and position movement.
This analysis created the first position baseline at 2026-10-24T06:09:12.319Z. Movement appears after the next fresh analysis using the same location and language.
Features
Features and capabilities
Core functions and evidence-backed product capabilities.
| Capability | What it does |
|---|---|
| Social listening | Monitor brand mentions and emerging threats across over 100 million sources with real-time alerts S62. |
| Content calendar | Plan, collaborate, and manage organic and paid posts in one calendar with workflows and approvals S62 S90. |
| AI insights | Iris AI analyzes social, news, and consumer data to surface instant insights, charts, and summaries S8. |
| Influencer discovery | Access a database of 65M+ creators to find and manage influencers for campaigns S13. |
| Campaign management | Track deliverables, manage relationships, and generate real-time reports for influencer campaigns S13. |
| API access | Connect systems to Brandwatch via APIs for Consumer Research, Publish, Engage, Measure, and Analysis S1. |
| Data import/export | Import unstructured data for analysis and export results to databases or visualization systems S1. |
Integrations and ecosystem
Connected products, exports, APIs, and workflow compatibility.
| Integration or interface | Type | What it enables |
|---|---|---|
| Salesforce, HubSpot, Shopify, Zendesk, ServiceNow | Integration | Unify data across marketing stack with 17 partner tools S104. |
| Consumer Research API | API | Query content library and return aggregated statistics for use in other systems S1. |
| Data Upload API | API | Import unstructured data from any source for analysis S1. |
| Publish API | API | Export social publishing data to integrate with content management systems S1. |
| Measure API | API | Integrate owned social metrics into external analytics solutions S1. |
| Tipalti | Integration | Pay influencers in over 120 currencies S13. |
Pricing
Pricing and plans
Published plans, free access, trials, credits, and pricing limitations.
| Plan or offer | Verified price and billing | Included | Limits |
|---|---|---|---|
| Consumer Intelligence (standard to enterprise) | Contact sales S90 | Not published | Not published |
| Social Media Management (standard to enterprise) | Contact sales S90 | Not published | Not published |
| Influencer Marketing (standard to enterprise) | Contact sales S90 | Not published | Not published |
Competition
Competitive landscape
Domains competing for the same organic search demand.
Sampled competitors
| Competitor | First-page appearances | Sampled queries | Average position | Queries observed |
|---|---|---|---|---|
| social-media-management-help.brandwatch.com | 3 | 2 | 2.7 | brandwatch, brandwatch login |
| academy.brandwatch.com | 2 | 2 | 5 | brandwatch, brandwatch login |
| influencermarketinghub.com | 1 | 1 | 1 | brandwatch |
| pangea.app | 1 | 1 | 3 | brandwatch |
| facebook.com | 1 | 1 | 4 | brandwatch |
| instagram.com | 1 | 1 | 6 | brandwatch login |
| aiinstitute.hbs.edu | 1 | 1 | 8 | brandwatch |
| x.com | 1 | 1 | 8 | brandwatch login |
| youtube.com | 1 | 1 | 9 | brandwatch login |
Website intelligence — Collected evidence
Customers, testimonials, and first-party review claims
Independent review sources discovered
No links to supported independent review platforms were discovered on the collected pages.
AI visibility
Measured ChatGPT and Google AI mentions with cited sources.
AI-assistant referral traffic
- Estimated current generative-AI referral share: 1.5%
| Month | Traffic share | Source |
|---|---|---|
| — | — | All AI assistants |
| — | — | All AI assistants |
Website intelligence — Collected evidence
Site-stated AI capabilities
| Page type | Evidence | Source |
|---|---|---|
| other | Brandwatch, a Cision company, is an AI-powered social media management, consumer intelligence, and influencer marketing suite trusted by half of the Forbes 100. | https://www.brandwatch.com/ |
| other | Leverage pioneering AI and the deepest analytics on the market to make better decisions for your business. | https://www.brandwatch.com/ |
| other | Brandwatch won Social Listening Solution of the Year at the 2026 MarTech Breakthrough Awards. Turns out, AI-powered intelligence gets noticed. | https://www.brandwatch.com/ |
| features | Leverage proprietary and generative AI tools to help your organization work smarter. | https://www.brandwatch.com/product-updates/product-innovation/ |
| features | Build powerful queries through a simple conversation. Skip writing boolean — just tell the AI what you need, and it will create, refine, and update your queries for you. | https://www.brandwatch.com/product-updates/product-innovation/ |
| features | AI Innovation | https://www.brandwatch.com/product-updates/product-innovation/ |
| features | Leverage proprietary and generative AI tools to help your organization work smarter. | https://www.brandwatch.com/product-updates/product-innovation/ |
| features | Learn how to identify emerging risk signals and respond to threats before they escalate across social, media, and AI. | https://www.brandwatch.com/products/consumer-research/ |
| features | Brandwatch Consumer Research unlocks the full power of AI to gain fast and reliable insights from over 100 million online sources | https://www.brandwatch.com/products/consumer-research/ |
| features | The smartest AI | https://www.brandwatch.com/products/consumer-research/ |
| features | Our intelligent combination of proprietary and generative AI does the heavy lifting to deliver insights you would have missed. | https://www.brandwatch.com/products/consumer-research/ |
| features | Gen AI Assistant | https://www.brandwatch.com/products/consumer-research/ |
| features | Iris, your AI assistant, turns data into human-readable insights instantly | https://www.brandwatch.com/products/consumer-research/ |
| integrations | Learn how to identify emerging risk signals and respond to threats before they escalate across social, media, and AI. | https://www.brandwatch.com/integrations/ |
| customers | Learn how to identify emerging risk signals and respond to threats before they escalate across social, media, and AI. | https://www.brandwatch.com/customer-stories/ |
| customers | Learn how to identify emerging risk signals and respond to threats before they escalate across social, media, and AI. | https://www.brandwatch.com/customer-support/ |
| customers | AI-powered for speed and accuracy | https://www.brandwatch.com/p/g2-reviews-customer-success-suite/ |
| customers | State-of-the-art AI and deep learning techniques get you to insights faster. | https://www.brandwatch.com/p/g2-reviews-customer-success-suite/ |
These are first-party product claims, not independent measurements of AI-search visibility.
Marketing opportunities
Actions calculated directly from the collected evidence.
| Opportunity | Recommended action | Evidence |
|---|---|---|
| Competitor gap | Review the sampled queries where social-media-management-help.brandwatch.com appears. | 3 first-page appearances across brandwatch, brandwatch login |
Website intelligence — Collected evidence
Website evidence gaps
- reviews: no usable public page was collected; verify whether the site publishes this evidence.
- changes: no usable public page was collected; verify whether the site publishes this evidence.
- identity: no usable public page was collected; verify whether the site publishes this evidence.
- technical: no usable public page was collected; verify whether the site publishes this evidence.
Trust and proof
Customers, proof, and reviews
Published proof, customer signals, and review evidence.
Independent reviews
| Platform | Page | How it was found | Note |
|---|---|---|---|
| G2 | Recensioni Brandwatch Consumer Intelligence 2026: Dettagli, Prezzi e Funzionalità / G2 | Grounded web search | ### Recensioni Brandwatch Consumer Intelligence (728) ### Recensioni Brandwatch Consumer Intelligence (728) ... Gli utenti lodano costantemente la piattaforma per la sua copertura dati completa e i cruscotti intuitivi, che facilitano l'ascolto sociale efficace e l'analisi delle tendenze. La capacità di generare approfondimenti attuabili da grandi set di dati è molto apprezzata, rendendo più facile per i team comprendere il comportamento dei consumatori. Tuttavia, alcuni utenti notano una sfida c |
| Trustpilot | Brandwatch Reviews / Read Customer Service Reviews of brandwatch.com | Grounded web search | Aggressive sales tactics - calling me 2 to 3 times per day since ... refuse to quit no matter how many times I hang up on ... Due to their aggressive sales approach, there is no chance I would ever do business with them, even if there was a business need |
| Agorapulse | What 1,000+ Brandwatch Reviews Reveal About Its Pros and Cons | Grounded web search | Here’s how Brandwatch rates across the major software review sites: - G2: 4.1 out of 5 stars (830+ reviews) - Capterra: 4.3 out of 5 stars (230+ reviews) - TrustRadius: 8.3 out of 10 stars (150+ reviews) - Trustpilot: 2.3 out of 5 stars (5+ reviews) ... Even positive reviews of Brandwatch typically mention at least one drawback of the platform. Common themes that appear across critical reviews include missing features, plan limitations, and issues with functionality. |
| zendikt.com | Brandwatch review, pricing, and verified intelligence / Zendikt | Grounded web search | ## What 1,480 reviews actually say Synthesized from G2, Capterra, Reddit, Trustpilot. Patterns >15% prevalence shown. ... ### Praise patterns - Deepest historical data archive 87% → - Strongest analyst tooling 78% → - AI image listening with logo |
| rfp.wiki | Brandwatch · What Buyers Miss: Key Hidden Limits (2026) | Grounded web search | .4 / 624 reviews / / / 4.2 / 255 reviews / / Software Advice / 4.2 / 255 reviews / / Trustpilot / 2.2 / 19 reviews / / Gartner Peer Insights / 4.7 / 30 reviews / / RFP.wiki Score / 3.6 / Review Sites Score Average: 3.9 Features Scores Average: 4.1 / |
| brandwatch.com | Why now is the right time to invest in consumer intelligence – NA / Brandwatch | Grounded web search | ## How do real users rate their experience with Brandwatch? Have a look around the reviews from our clients on G2. We're proud to be a leader in several categories in G2's Summer Report 2023. ... , and use cases." — Prashant Mistry, Social & Digital |
| instawhat.ai | Brandwatch Review 2026 — Is It Worth It? / Instawhat.ai | Grounded web search | but it demands enterprise budgets and a learning curve that'll frustrate anyone hoping to jump in and get quick wins. If you're serious about understanding brand perception at scale ... s one of the best in class — just don't expect it to be easy or cheap |
Customer proof
| Proof type | Named customer or source | Evidence |
|---|---|---|
| Review profile | Natascha | customer case study — Trawling through millions of posts and comments by hand is simply not possible for G2 on a daily basis – especially during peak competitive seasons. (How G2 Esports uses real-time social insights to stay ahead of gaming trends / Brandwatch) |
| Case study | Monzo | customer case study — , social conversations exploded. (How Monzo scaled customer insight across 14 million customers with Brandwatch / Brandwatch) |
Independent mentions
- Brandwatch Case Studies / Real Client Results — world’s biggest agencies and brands. Here are some practical examples of how companies use Brandwatch day to day. ... Health Learn how MyMichigan Health uses Brandwatch to manage content across a multi-hospital system, monitor sentiment during a major
External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.
Company, security, and trust
Ownership, policies, security signals, and public trust evidence.
| Signal | Finding | Source |
|---|---|---|
| Company and ownership | Guga Mafra, Co-Founder at Amazing Pixel | source |
| Contact and support | Not published on the collected pages. | — |
| Legal and privacy | Cookies are used to improve your experience and provide updates on new features. Learn more in our Cookie policy. | source |
| Security and compliance | Not published on the collected pages. | — |
| Uptime and status page | Not published on the collected pages. | — |
| Domain registered | 1998-10-16 | — |
| Domain expires | 2027-10-15 | — |
Not found on the collected pages: contact and support, security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.
Documentation and product updates
Help resources, product guidance, and visible changes over time.
| Resource or update | Type | What is available | Date or freshness |
|---|---|---|---|
| The Complete Social Media Content Plan Guide / Brandwatch | Guide | Guides, comparisons, pricing breakdowns, use cases, and how-to articles. (source) | Not dated |
| How to Name a Product: Our 5 Golden Rules / Brandwatch | Guide | What makes a product name stick? Brandwatch shares the 5 golden rules we follow when naming a product: readable, unique, short, memorable, emotive. (source) | Not dated |
| 10 Brandwatch updates to help your company thrive in 2023 / Brandwatch | Release notes | Public product change history. (source) | Not dated |
Not found in the collected public sources: public roadmap, status page, separate help center or knowledge base.
Technical
Technical and delivery signals
Delivery model, platforms, API, data ownership, reliability claims and release activity.
| Signal | Finding | Source |
|---|---|---|
| Delivery model (cloud, self-hosted, desktop, browser extension) | Not published on the collected pages. | — |
| Platforms and apps | Not published on the collected pages. | — |
| API and extensibility (API, SDK, webhooks, MCP, plugins) | Offers APIs for Consumer Research, Publish, Engage, Measure, Data Upload, and Analysis S1. | S1 |
| Data ownership and export | Export analysis results for further research and integration with existing systems S1. | S1 |
| Performance and reliability claims | Not published on the collected pages. | — |
| Release activity | 2025 product updates include connected workflows and AI query building S103. | S103 |
Measured infrastructure
Domain, certificate, and hosting signals, measured directly.
| Signal | Finding |
|---|---|
| Domain registered | 1998-10-16 — Tucows Domains Inc. |
| Domain expires | 2027-10-15 |
| First archived | 2008-01-27 — web archive |
| TLS certificate | Let's Encrypt, valid, expires 2026-12-18 |
| Security headers | CSP |
| Headers not served | HSTS, X-Content-Type-Options, X-Frame-Options, Referrer-Policy |
| Server header | cloudflare |
| Mail handled by | brandwatch-com.mail.protection.outlook.com |
| Nameservers | memphis.ns.cloudflare.com, pearl.ns.cloudflare.com |
Not measurable: rdap: exceeded the overall budget; wayback: exceeded the overall budget; tls: exceeded the overall budget; dns: exceeded the overall budget; headers: exceeded the overall budget. A gap here means the lookup was unavailable, not that the finding is negative.
Technical site audit
A bounded multi-page crawl with page-level issues and URLs.
Scout — Bounded technical crawl
- Pages crawled: 15 of 15 maximum
- Technical health: 95/100
- Critical issues: 0
- Warnings: 9
- Notices: 18
Issues
Crawled pages
| Status | Title | H1s | Words | Response | URL |
|---|---|---|---|---|---|
| 200 | Social Media Management & Consumer Intelligence \ | Brandwatch | 1 | 1123 | 467 ms |
| 200 | Brandwatch named Strong Performer in The Forrester Wave™ – Social Suites, Q4 2024 \ | Brandwatch | 4 | 1115 | 257 ms |
| 200 | What is Brandwatch Academy? | 1 | 658 | 141 ms | https://www.brandwatch.com/brandwatch-academy/ |
| 200 | Open Roles \ | Careers at Brandwatch | 2 | 1294 | 155 ms |
| 200 | Contact Brandwatch Sales, Support & Offices \ | Or Book a Demo | 1 | 1414 | 234 ms |
| 200 | Customer Support \ | Brandwatch | 1 | 1159 | 183 ms |
| 200 | Social Media Management & Consumer Intelligence \ | Brandwatch | 1 | 1123 | 167 ms |
| 200 | Data Networks \ | Brandwatch | 1 | 1181 | 158 ms |
| 200 | Advanced AI-powered Enterprise Insights \ | Brandwatch Iris AI | 1 | 1597 | 196 ms |
| 200 | Elevate Your Global Enterprise with Media Intel \ | Brandwatch | 1 | 1582 | 236 ms |
| 200 | Suite \ | Understand & Engage Across Search and Social Media | 1 | 767 | 186 ms |
| 200 | The #1 Consumer Intelligence Platform \ | Brandwatch | 1 | 1537 | 208 ms |
| 200 | Search Intelligence Platform \ | Powered by Trajaan \ | Brandwatch | 1 | 1333 |
| 200 | Enterprise Social Media Management Solution \ | Brandwatch | 1 | 1620 | 242 ms |
| 200 | Influencer Marketing Software \ | 65M+ Creators \ | Brandwatch | 1 | 1547 |
This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.
Search Console and Analytics
First-party search and behavioral data connection state.
Modeled acquisition channels
| Channel | Estimated share |
|---|---|
| direct | 47.5% |
| search | 23.4% |
| search organic | 15.9% |
| search paid | 7.5% |
| social | 5.5% |
| social organic | 4.7% |
| social paid | 0.8% |
| referrals | 15.6% |
| paid referrals | 1.5% |
| 4.9% | |
| gen ai | 1.5% |
| affiliate | 0.0% |
| other | 0.0% |
First-party connections
| Integration | Status | Data available after connection |
|---|---|---|
| Google Search Console | Not connected | Clicks, impressions, CTR, average position, queries, pages, countries, and devices |
| Google Analytics | Not connected | Organic sessions, engagement, landing pages, conversions, geography, and devices |
No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.
Limits and method
Limitations and open questions
Known constraints and missing evidence from the collected pages.
Collected pages do not mention specific competitors. Pricing details are limited to contact sales, with no published price points. No information on security certifications, uptime, or platform availability was found. The full scope of integrations beyond the 17 partner tools is not detailed.
Sources, method, and limitations
Evidence inventory, collection method, provider use, and constraints.
This report is based on 15 collected pages from brandwatch.com, including product pages, pricing, integrations, case studies, and blog posts. Static and rendered page captures were used. External proof search was enabled but no verification requests were made. Pricing information is limited to the authoritative table from the plans page. Some sections lack evidence due to sparse public information.
- Official Websitehttps://www.brandwatch.com/Verified
- Documentationhttps://www.brandwatch.com/products/apis/Verified
- Official Websitehttps://www.brandwatch.com/products/iris-ai/Verified
- Official Websitehttps://www.brandwatch.com/products/influence/Verified
- Pricing Pagehttps://www.brandwatch.com/plans/Verified
- Pricing Pagehttps://www.brandwatch.com/blog/crisis-management-plan/Verified
- Pricing Pagehttps://www.brandwatch.com/blog/how-do-price-changes-affect-consumer-perception/Verified
- Pricing Pagehttps://www.brandwatch.com/blog/social-media-content-plan/Verified
- Official Websitehttps://www.brandwatch.com/blog/10-major-brandwatch-product-updates/Verified
- Official Websitehttps://www.brandwatch.com/blog/how-to-name-a-product-our-5-golden-rules/Verified
- Official Websitehttps://www.brandwatch.com/blog/new-our-new-location-capabilities-are-putting-you-on-the-map/Verified
- Official Websitehttps://www.brandwatch.com/blog/research-how-to-gain-product-feedback-in-hours-not-weeks/Verified
- Official Websitehttps://www.brandwatch.com/product-updates/product-innovation/Verified
- Documentationhttps://www.brandwatch.com/integrations/Verified
- Documentationhttps://www.brandwatch.com/blog/social-media-integration/Verified
- Review Sitehttps://www.g2.com/it/products/brandwatch-consumer-intelligence/reviewsVerified
- Review Sitehttps://www.trustpilot.com/review/brandwatch.comVerified
- Articlehttps://www.brandwatch.com/case-studies/g2-esports/Verified
- Articlehttps://www.brandwatch.com/case-studies/monzo/Verified
- Review Sitehttps://www.agorapulse.com/blog/social-media-management-tools/brandwatch-reviews/Verified
- Review Sitehttps://www.zendikt.com/product/brandwatchVerified
- Articlehttps://www.brandwatch.com/case-studies/Verified
- Review Sitehttps://www.rfp.wiki/marketing/social-analytics-applications/brandwatchVerified
- Review Sitehttps://www.brandwatch.com/p/invest-in-consumer-intelligence-na/Verified
- Review Sitehttps://instawhat.ai/tools/brandwatchVerified