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Donations & Nonprofit Fundraising · Reviewed 27 Oct 2026

Givebutter

All-in-one free fundraising platform for nonprofits with CRM, events, and auctions.

from $29 · free tier · givebutter.com ↗

Paid against free › Donations & Nonprofit Fundraising › Givebutter

Givebutter at a glance
3.2MEstimated total trafficModeled monthly visits46.8KRanking keywordsPublic search sample95/100Technical health15 pages checked0Referring domainsLive backlink summary

Overview

01

Summary

The useful answer before the supporting detail.

Givebutter is an all-in-one fundraising platform that helps nonprofits raise funds, engage supporters, and manage donor data in one place S1. It is used by nonprofits to create donation forms, run events and auctions, and manage donor relationships S6. The platform is free to use with optional donor tips, and offers a paid Plus tier for advanced features S108.

02

Product identity and positioning

Name, category, positioning, audience, and first-party claims.

  • Identity: Givebutter is a fundraising platform for nonprofits S1.
  • Core purpose: It solves the problem of fragmented fundraising tools by bringing together fundraising, supporter engagement, and donor data management S1.
  • Intended users: Nonprofits and their fundraising teams S1.
  • Product scope: It is a comprehensive platform, not a single-purpose app, including donation forms, events, auctions, CRM, and payment processing S6.
  • Positioning: Givebutter positions itself as the "easiest-to-use" fundraising platform S1.
  • Claimed distinction: It claims to be the #1 free fundraising platform, offering 160+ features at no cost S13 S6.
03

Use cases and audiences

Who the product serves and the jobs it is designed to handle.

AudiencePractical use case
NonprofitsRaise funds through donation forms, events, and auctions S6.
Fundraising teamsManage donor data and track pledges in one place S13.
Event organizersRun virtual, in-person, or hybrid silent auctions S6.
Nonprofit staffEngage supporters with personalized communication and marketing tools S6.

Features

09

Features and capabilities

Core functions and evidence-backed product capabilities.

CapabilityWhat it does
Donation formsCreate customizable donation forms with branding and shareable links S6.
Auction managementRun silent auctions with unlimited items, buy-it-now pricing, and bidder notifications S6.
Donor management & CRMTrack donor data, transactions, and engagement in a built-in CRM S13 S16.
Pledge trackingRecord and collect pledges, matching gifts, and sponsorship payments S13.
Tap to PayAccept contactless donations via mobile app and digital wallets S16.
AI toolsUse AI for fundraising insights and connect to ChatGPT and AI model S6.
Marketing & engagementSend personalized emails, texts, and campaign updates with built-in Canva integration S6.
10

Integrations and ecosystem

Connected products, exports, APIs, and workflow compatibility.

Integration or interfaceTypeWhat it enables
ChatGPT, AI modelAI interfaceConnect Givebutter data to AI tools for answers grounded in fundraising data S6 S108.
CanvaIntegrationDesign graphics for emails and campaign updates without leaving Givebutter S6.
QuickBooks OnlineIntegrationSync financial data for accounting S108.
ZapierIntegrationConnect to over 1,000 apps via Zapier S108.
Meta fundraisingIntegrationIntegrate with Meta for fundraising S6.

Pricing

11

Pricing and plans

Published plans, free access, trials, credits, and pricing limitations.

Plan or offerVerified price and billingIncludedLimits
Free$0 S108Core platform with unlimited users, contacts, and campaigns S1080% platform fee with optional donor tips; 3% + processing with tips off S108
Plus$29/month billed annually ($348/year) S108Adds workflows, tasks, reporting, texting, video messages, QuickBooks Online, priority phone support S108Tiered by contact count; higher tiers at $79 and $129/month S108
Plus (monthly)$33.80/month billed monthly S108Same as Plus annual S108Not established

Competition

12

Competitive landscape

Domains competing for the same organic search demand.

Sampled competitors

CompetitorFirst-page appearancesSampled queriesAverage positionQueries observed
givelify.com324african american philanthropist, african american philanthropists
facebook.com215african american philanthropists
fccfoundation.org111african american philanthropist
thejonesconsultingfirm.com111african american philanthropists
lighthousecounsel.com113african american philanthropist
influencewatch.org114african american philanthropist
philanthropytogether.org114african american philanthropists
youtube.com115african american philanthropist
bcf.org115african american philanthropists
philanthropyroundtable.org116african american philanthropist

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

No supporting public-page evidence was collected for this category.

Independent review sources discovered

PlatformStatusDiscovered source
Googlediscovered_not_scrapedhttps://www.google.com/preferences/source?q=givebutter.com&utm_source=blog&utm_medium=sidebar&utm_campaign=preferred_source_google
Googlediscovered_not_scrapedhttps://play.google.com/store/apps/details?id=com.givebutter
G2discovered_not_scrapedhttps://www.g2.com/products/givebutter/reviews
GetAppdiscovered_not_scrapedhttps://www.getapp.com/nonprofit-software/a/givebutter/reviews/
Capterradiscovered_not_scrapedhttps://www.capterra.com/p/172048/Givebutter/reviews/
13

AI visibility

Measured ChatGPT and Google AI mentions with cited sources.

AI-assistant referral traffic

  • Estimated current generative-AI referral share: 0.6%
MonthSource
—All AI assistants
—All AI assistants
—All AI assistants

Website intelligence — Collected evidence

Site-stated AI capabilities

Page typeEvidenceSource
otherSee what’s possible with AI tools designed to help nonprofits get further, faster.https://givebutter.com/
featuresSee what’s possible with AI tools designed to help nonprofits get further, faster.https://givebutter.com/features
featuresSee what’s possible with AI tools designed to help nonprofits get further, faster.https://givebutter.com/features/ach-donations
featuresSee what’s possible with AI tools designed to help nonprofits get further, faster.https://givebutter.com/features/apple-pay-google-pay-donations
featuresSee what’s possible with AI tools designed to help nonprofits get further, faster.https://givebutter.com/features/auction-management
pricing💡 Pro tip: Use AI connectors to create a realistic first draft. Try: Based on \[fundraising strength\], \[donor trend or gap\], and \[saved segments\], create a 90-day outreach plan for \[goal\]. Recommend a message, channel, timing, and next step for each group.https://givebutter.com/playbooks/90-day-fundraising-plan

These are first-party product claims, not independent measurements of AI-search visibility.

14

Marketing opportunities

Actions calculated directly from the collected evidence.

OpportunityRecommended actionEvidence
Competitor gapReview the sampled queries where givelify.com appears.3 first-page appearances across african american philanthropist, african american philanthropists

Website intelligence — Collected evidence

Website evidence gaps

  • integrations: no usable public page was collected; verify whether the site publishes this evidence.
  • customers: no usable public page was collected; verify whether the site publishes this evidence.
  • reviews: no usable public page was collected; verify whether the site publishes this evidence.
  • changes: no usable public page was collected; verify whether the site publishes this evidence.
  • identity: no usable public page was collected; verify whether the site publishes this evidence.
  • technical: no usable public page was collected; verify whether the site publishes this evidence.

Trust and proof

15

Customers, proof, and reviews

Published proof, customer signals, and review evidence.

Independent reviews

PlatformPageHow it was foundNote
TrustRadiusGivebutter Reviews & Ratings 2026Grounded web searchGivebutter is an all-in-one fundraising platform offered by Givebutter, Inc. The platform is designed to assist nonprofits in raising funds, engaging donors, and managing donor relationships. According to the vendor, Givebutter offers a range of features
G2Givebutter Reviews & Product Details / G2 AIGrounded web search### Pros - ✓ Users frequently mention the user-friendly interface, the ability to run multiple campaigns, the seamless initial setup, and the platform's cost-effectiveness as key benefits. ... ### Cons ... - ✗ Users experienced issues with the platform's reporting functions, lack of customization options, difficulties with certain features like the mailing and ticketing systems, and confusion over the platform's fee structure.
G2 LearnI Tested the 8 Best Auction Software That Made Bidding EasierGrounded web searchGivebutter ★★★★★★★★★★ 4.7 ... High processing fees, confusing tip prompts, and limited customization options. ... When I was testing Givebutter, I was immediately impressed by the fact that I could create dummy events to test all available features. It ... Givebutter really shines when it comes to supporting smaller teams and grassroots fundraising. Its user-friendly interface and built-in tools for peer-to-peer campaigns, donation forms, and live-streamed events make it easy to get started and
G2Compare Givebutter and OneCause Social Share OptionsGrounded web searchstarting our fundraiser, we looked at a lot of different platforms and found high platform and transaction fees that were going to cut into the important (and necessary!) funds we were looking to raise. After learning about Givebutter, I honestly
trustradius.comCompare Givebutter vs Bonterra OneCause 2026 / TrustRadiusGrounded web searchIncentivized Invited by the Vendor A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was ... as well Incentivized Invited by the Vendor A de minimis incentive was
G2Compare Donorbox and Givebutter Social Share OptionsGrounded web searchGivebutter(1,508)4.7 out of 5Givebutter By Givebutter ... Givebutter Star Rating (1,508) 4.7 out of 5 Market Segments Small-Business (87.0% of reviews) Entry-Level Pricing $0.00 ... and platform are very aesthetic and easy to use for donors. I like
G2Compare Givebutter and Zeffy Social Share OptionsGrounded web searchGivebutter(1,508)4.7 out of 5Givebutter By Givebutter Zeffy(275)4.9 out of 5Zeffy ... Givebutter Star Rating (1,508) 4.7 out of 5 Market Segments Small-Business (87.0% of reviews ... and that shows in everything from their helpful and

Customer proof

No named customers, testimonials, or customer case studies were found.

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

16

Company, security, and trust

Ownership, policies, security signals, and public trust evidence.

SignalFindingSource
Company and ownershipStaff & leadership: Current staff roles (paid or unpaid)source
Contact and supportSupport Team Lead, Phonesource
Legal and privacyWhat is the Givebutter Plus cancellation policy?source
Security and complianceNot published on the collected pages.—
Uptime and status pageNot published on the collected pages.—
Domain registered2016-03-09—
Domain expires2030-03-09—

Not found on the collected pages: security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.

17

Documentation and product updates

Help resources, product guidance, and visible changes over time.

Resource or updateTypeWhat is availableDate or freshness
How to Price Raffle Tickets (Real Nonprofit Examples) / GivebutterGuideGuides, comparisons, pricing breakdowns, use cases, and how-to articles. (source)Not dated
QuickBooks Nonprofit Pricing Guide (& How to Pay Less) / GivebutterGuideGuides, comparisons, pricing breakdowns, use cases, and how-to articles. (source)Not dated
Contact and supportSupportPublic contact and support channel. (source)Not dated
Free Annual Fundraising Plan Template (& Examples!) / GivebutterRoadmapPublic product roadmap. (source)Not dated

Not found in the collected public sources: changelog or release notes, status page, separate help center or knowledge base.

Technical

18

Technical and delivery signals

Delivery model, platforms, API, data ownership, reliability claims and release activity.

SignalFindingSource
Delivery model (cloud, self-hosted, desktop, browser extension)Cloud-based web platform S1.S1
Platforms and appsAvailable as a web app and mobile app for iOS and Android S16.S16
API and extensibility (API, SDK, webhooks, MCP, plugins)Over 1,000 integrations available natively and via Zapier S108.S108
Data ownership and exportFinancial reports, payout reconciliations, and data exports are available S108.S108
Performance and reliability claimsNot published on the collected pages.—
Release activityThe Spread 2026 recap highlights launched features S1.S1
19

Measured infrastructure

Domain, certificate, and hosting signals, measured directly.

SignalFinding
Domain registered2016-03-09 — Cloudflare, Inc.
Domain expires2030-03-09
First archived2016-08-02 — web archive
TLS certificateGoogle Trust Services, valid, expires 2026-12-10
Security headersHSTS, CSP, X-Frame-Options, Referrer-Policy
Headers not servedX-Content-Type-Options
Server headercloudflare
Mail handled byaspmx.l.google.com, alt1.aspmx.l.google.com
Nameserversashley.ns.cloudflare.com, vick.ns.cloudflare.com

Not measurable: rdap: exceeded the overall budget; wayback: exceeded the overall budget; tls: exceeded the overall budget; dns: exceeded the overall budget; headers: exceeded the overall budget. A gap here means the lookup was unavailable, not that the finding is negative.

20

Technical site audit

A bounded multi-page crawl with page-level issues and URLs.

Scout — Bounded technical crawl

  • Pages crawled: 15 of 15 maximum
  • Technical health: 95/100
  • Critical issues: 0
  • Warnings: 8
  • Notices: 16

Issues

SeverityIssueValueAffected URL
noticeImages are missing alt text2https://givebutter.com/
noticeImages are missing alt text1https://givebutter.com/blog/the-spread-2026-recap
noticeImages are missing alt text1https://givebutter.com/demo
warningTitle length should be reviewed71https://givebutter.com/donor-management-crm
noticeMeta description length should be reviewed186https://givebutter.com/donor-management-crm
noticeImages are missing alt text1https://givebutter.com/donor-management-crm
warningTitle length should be reviewed69https://givebutter.com/nonprofit-marketing
noticeImages are missing alt text1https://givebutter.com/nonprofit-marketing
warningTitle length should be reviewed70https://givebutter.com/fundraising-pages
noticeImages are missing alt text1https://givebutter.com/fundraising-pages
noticeImages are missing alt text1https://givebutter.com/donation-forms
noticeImages are missing alt text1https://givebutter.com/fundraising-events
warningTitle length should be reviewed78https://givebutter.com/auctions
noticeImages are missing alt text1https://givebutter.com/auctions
warningTitle length should be reviewed69https://givebutter.com/widgets
noticeImages are missing alt text1https://givebutter.com/widgets
warningTitle length should be reviewed69https://givebutter.com/nonprofit-payment-processing
noticeImages are missing alt text1https://givebutter.com/nonprofit-payment-processing
noticeImages are missing alt text1https://givebutter.com/magic
warningTitle length should be reviewed66https://givebutter.com/wallet
noticeImages are missing alt text1https://givebutter.com/wallet
warningTitle length should be reviewed68https://givebutter.com/mobile-app
noticeImages are missing alt text1https://givebutter.com/mobile-app
noticeImages are missing alt text1https://givebutter.com/integrations

Crawled pages

StatusTitleH1sWordsResponseURL
200Fundraising Software For Nonprofits \Givebutter1858127 ms
200The Spread 2026 Recap: See Everything New \Givebutter1757845 ms
200Join A Free Demo \Givebutter1122666 ms
200Free Donor Management Software: A CRM Built for Nonprofits \Givebutter1176369 ms
200Free Nonprofit Marketing Software \Free Marketing Tools \Givebutter11556
200Free Fundraising Pages for Nonprofits \Set Up in Minutes \Givebutter11034
200Free Nonprofit Donation Forms \Givebutter11094394 ms
200Free Nonprofit Event Management Software \Givebutter11281398 ms
200Free Online Auction Site \Silent Auction Software For Nonprofits \Givebutter11733
200Free Donation Widgets \Donation Goal Widget & Many More \Givebutter11613
200Free Payment Processing for Nonprofits \Card Processing \Givebutter12052
200Givebutter Magic: AI Built For Nonprofits \Givebutter1149957 ms
200Givebutter Wallet: Earn 2.5% APY Rewards On Donations \Givebutter1173252 ms
200Free Mobile Fundraising App \Giving App For Nonprofits \Givebutter11313
200Integrations \Givebutter1280555 ms

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

21

Search Console and Analytics

First-party search and behavioral data connection state.

Modeled acquisition channels

ChannelEstimated share
direct53.1%
search14.7%
search organic8.6%
search paid6.1%
social9.2%
social organic4.6%
social paid4.5%
referrals11.2%
paid referrals4.0%
mail7.1%
gen ai0.6%
affiliate0.1%
other0.0%

First-party connections

IntegrationStatusData available after connection
Google Search ConsoleNot connectedClicks, impressions, CTR, average position, queries, pages, countries, and devices
Google AnalyticsNot connectedOrganic sessions, engagement, landing pages, conversions, geography, and devices

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

Limits and method

22

Limitations and open questions

Known constraints and missing evidence from the collected pages.

The collected pages do not mention specific competitors. Evidence gaps include lack of detailed security certifications, uptime statistics, and specific customer success stories with measurable outcomes. Open questions remain about the exact features included in the free tier versus Plus, and the full scope of AI capabilities.

23

Sources, method, and limitations

Evidence inventory, collection method, provider use, and constraints.

This report is based on 15 collected pages from givebutter.com, including the homepage, features, pricing, about, and expert partner pages. The evidence catalog includes 153 entries from these pages. External proof search was enabled but only verified the existence of linked results, not their content. Pricing information was verified from the pricing page on 2026-10-25. Limitations include potential marketing bias in the source material and lack of independent verification of claims.

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