Overview
Summary
The useful answer before the supporting detail.
Bombora is a B2B data company providing intent, identity, and audience solutions, not a software platform S39. Sales, marketing, and advertising teams use its data to identify accounts actively researching topics and to power campaigns and measurement S17. Its practical value lies in delivering proprietary intent signals from a Data Co-op into existing tools and workflows S1 S17.
Product identity and positioning
Name, category, positioning, audience, and first-party claims.
- Identity: Bombora is a B2B data provider specializing in intent, identity, and digital audience solutions S39.
- Core purpose: It reveals when buyers are actively researching topics across the internet, helping teams target prospects S17.
- Intended users: Brands, agencies, and publishers rely on its data solutions S1.
- Product scope: A data company, not a platform, offering intent data, identity resolution, audiences, and measurement S39 S1.
- Positioning: The pioneer in B2B GTM data, fueling the B2B ecosystem S1.
- Claimed distinction: 86% of Data Co-op signals are exclusive to Bombora, providing unique intelligence S17.
Use cases and audiences
Who the product serves and the jobs it is designed to handle.
| Audience | Practical use case |
|---|---|
| Marketing teams | Align campaigns, content, and event strategies with target accounts' research behavior to build pipeline S17. |
| Sales teams | Identify target companies and buying-group members actively researching specific solutions S17. |
| Advertising teams | Use intent data to create addressable audiences for programmatic campaigns S39. |
| Publishers | Leverage Data Co-op signals to understand audience research journeys S17. |
Traffic and search
SEO analysis
Collected Oct 24, 2026bombora.com: an estimated 46,040 total monthly visits and about 17,537 monthly organic visits across 222 ranking keywords. Scout crawled 15 pages and measured a technical health score of 98/100.
Search summary
The useful answer before the supporting detail.
Elevate GTM results with the leader in B2B Intent, identity, and digital audience solutions. Built for enterprise brands and their agencies. bombora.com: an estimated 46,040 total monthly visits and about 17,537 monthly organic visits across 222 ranking keywords. Scout crawled 15 pages and measured a technical health score of 98/100.
- Total traffic (modeled): 46,040 monthly visits across all channels.
- Organic search traffic (estimated): 17,537 monthly visits from search.
- Strongest sampled ranking: bombora at position 1.
- Leading page in the collected evidence: https://bombora.com/.
- Closest measured organic competitor: reddit.com, appearing 2 times in the sampled first-page SERPs.
- Technical crawl: 15 pages, health score 98/100.
Website intelligence — Collected evidence
Company identity and positioning
| Page type | Evidence | Source |
|---|---|---|
| other | Elevate GTM results with the leader in B2B Intent, identity, and digital audience solutions. Built for enterprise brands and their agencies. | https://bombora.com/ |
| other | At Bombora, we built something special — a Data Co‑op that brings together thousands of trusted and influential publishers, brand sites, and premium data providers from across the world of B2B. | https://bombora.com/ |
| other | Bombora is a data company, not a platform. Whether you use one Bombora solution or the entire suite, we empower teams to activate, measure, and scale go-to-market strategies exactly where you already work. | https://bombora.com/ |
| other | Transform any key account list into an addressable audience. Build custom digital audiences or activate hundreds of off-the-shelf segments. Activate our audiences on any B2B ad tech platform including DV360, The Trade Desk, Amazon DSP, and more. | https://bombora.com/ |
| other | On-demand digital campaign measurement designed to measure what matters: account and buying-group level reach and engagement, powered by unparalleled 90%+ match rates. | https://bombora.com/ |
| other | (for the purposes of deriving Intent) | https://bombora.com/ |
| other | Bombora is a data company, not a platform. We deliver our data where you already work: directly into your CRM, MAP, and ad tech stack. No new infrastructure, no new workflows. | https://bombora.com/ |
| other | Driving success for leading B2B companies | https://bombora.com/ |
| other | for more than a decade. | https://bombora.com/ |
| other | 86% of the data in our Co‑op is exclusively shared with Bombora for the purpose of deriving Intent. No other data provider has access to these signals. | https://bombora.com/co-op/ |
| other | > “Bombora’s B2B Co-op is made up primarily of sites with exclusive relationships, allowing for a highly unique, future-proofed dataset.” | https://bombora.com/co-op/ |
| other | Our data is designed to meet the quality and privacy standards of industry-leading companies (e.g., GDPR, CCPA). | https://bombora.com/co-op/ |
Domain performance
Modeled total traffic, six-month trend, engagement, countries, and domain identity.
Total website traffic
Six-month trafficModeled monthly visits
Monthly visits46,040
Global rank—
Top-country rank—
Bounce rate40.3%
Pages per visit1.61
Visit duration15s
| Month | Modeled visits |
|---|---|
| 2026-04 | 82,041 |
| 2026-05 | 72,678 |
| 2026-06 | 60,673 |
| 2026-07 | 53,279 |
| 2026-08 | 53,633 |
| 2026-09 | 46,040 |
Top visitor countries
| Country | Name | Traffic share |
|---|---|---|
| US | United States | 43.9% |
| IN | India | 11.1% |
| GB | United Kingdom | 7.3% |
| VN | Vietnam | 4.7% |
| DE | Germany | 4.2% |
43.9%United States
United States43.9%India11.1%United Kingdom7.3%Vietnam4.7%Germany4.2%Other28.9%
Domain identity
| Signal | Value |
|---|---|
| Registered | Oct 28, 1997 |
| Last changed | Sep 22, 2026 |
| Expires | Oct 27, 2027 |
| WHOIS server | whois.verisign-grs.com |
| DNSSEC | Not signed |
| Nameservers | NS-141.AWSDNS-17.COM, NS-1412.AWSDNS-48.ORG, NS-1573.AWSDNS-04.CO.UK, NS-781.AWSDNS-33.NET |
Website capture
Organic keywords
Top keywords and an independent Google result page.
Top organic keywords
| Keyword | Volume | CPC | Estimated value |
|---|---|---|---|
| bombora | 8,620 | $27.69 | $3,670 |
| bombara | 550 | $9.37 | $410 |
| bombora intent data | 390 | $50.39 | $230 |
| bombora/6sense | 230 | $0.00 | $220 |
| bombora surge topics | 110 | $0.00 | $210 |
Independent Google result page
Query: bombora
| Position | Title | URL | Description |
|---|---|---|---|
| 1 | Bombora | B2B data provider for Intent, audience and identity | https://bombora.com/ | Bombora is the true pioneer in B2B data. Amplify your marketing and sales motions with industry-leading Intent, identity, and audience solutions. Not just big ... |
| 2 | Bombora | https://en.wikipedia.org/wiki/Bombora | Bombora is an Indigenous Australian term from the Eora language [1] for sea waves breaking over a shallow area such as a submerged rock shelf, reef, or sand ... |
| 3 | Bombora Supplies | https://bomborasupplies.com/ | Bombora Supplies have evolved from the need to fulfill the increasing demand for 'tough' commercial quality products for the coffee industry |
| 4 | Bombora | https://www.linkedin.com/company/bomboradata | The true B2B data pioneer, Bombora connects the B2B ecosystem in a one-of-a-kind Data Co-op of leading publishers, brand websites, and premium data providers. |
| 5 | What Bombora Intent Data Gets Right (+ Where it Falls Short) | https://www.influ2.com/blog/bombora-intent-data | Bombora intent data helps B2B teams find in-market accounts using topic-based signals. Bombora is the source of some of your favorite ABM tools' intent data. ... |
| 6 | Bombora - Crunchbase Company Profile & Funding | https://www.crunchbase.com/organization/bombora | Bombora is the provider of Intent data solutions for B2B marketers. Its data aligns marketing and sales teams, enabling them to base their actions |
| 7 | Seamless.ai + Intent Data (Bombora) : r/sales | https://www.reddit.com/r/sales/comments/134bvps/seamlessai_intent_data_bombora/ | These are good tools for marketing, but I've found them more difficult to use on the sales side. Do you know the specific reason you should ... |
| 8 | Bombora (@bomboradata) · New York, NY | https://www.instagram.com/bomboradata/ | The leading provider of B2B Intent data. getting real about data, measurement, and the leadership journeys behind it all. |
Important pages
Pages earning the most estimated search traffic in the sample.
| URL | Ranking keywords | Estimated traffic | Best position |
|---|---|---|---|
| https://bombora.com/ | 6 | 1,267.8 | 1 |
| https://bombora.com/what-is-intent-data/ | 3 | 136.8 | 1 |
| https://bombora.com/core-concepts/how-to-identify-and-engage-your-b2b-target-audience/ | 5 | 94.2 | 1 |
| https://bombora.com/careers/ | 1 | 27.4 | 1 |
| https://bombora.com/intent/ | 2 | 18.2 | 1 |
| https://bombora.com/blog/intent-data-benchmarking/ | 1 | 15.2 | 1 |
| https://bombora.com/core-concepts/what-is-audience-segmentation/ | 1 | 9.1 | 1 |
| https://surfing.bombora.com/hslp/bombora-the-b2b-data-pioneer | 1 | 2.8 | 1 |
Website intelligence — Collected evidence
Prioritized website intelligence pages
| Type | Page | Words | Change | URL |
|---|---|---|---|---|
| other | Bombora \ | static | 569 | new |
| other | One-of-a kind B2B Data Co-op \ | static | 521 | new |
| features | New AI feature unlocks work-from-home B2B visitor data - Bombora | 860 | new | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Bombora’s B2beacon™ Outperforms ABM Platform | 831 | new | https://bombora.com/case-studies/bomboras-b2beacon-outperforms-abm-platform/ |
| integrations | Transform Adobe CDP into an ABM powerhouse with Bombora | 531 | new | https://bombora.com/integration/adobe/ |
| integrations | Bombora Company Surge® Intent data embedded in Apollo | 399 | new | https://bombora.com/integration/apollo/ |
| integrations | Reddit Integration with Bombora | 460 | new | https://bombora.com/integration/reddit/ |
| integrations | B2B audiences and measurement \ | static | 841 | new |
| customers | Customer support \ | static | 478 | new |
| trust | Privacy philosophy \ | static | 355 | new |
| trust | Privacy Policy \ | static | 4,485 | new |
| trust | Website term of use \ | static | 4,692 | new |
| trust | Privacy philosophy \ | static | 355 | new |
Features
| Page type | Evidence | Source |
|---|---|---|
| features | [Skip to Main Content](#content) | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | [](https://bombora.com/?s=) 0 | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | 0 | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | [](https://bombora.com/?s=) | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Speak to an expert | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Back to all resources | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | New AI feature unlocks work-from-home B2B visitor data | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Written by Dr. Elena Drozd, Senior Vice President, Data Science | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | B2B sales and marketing teams benefit significantly from knowing when visitors from their target companies interact with their web content. But when it comes to determining who’s visiting websites, there’s a problem that’s been difficult to solve – identifying professionals who don’t work from a corporate office location. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | During and after Covid-19 , the way in which employees “go to work” changed dramatically. For years, offices remained empty, and some businesses went permanently virtual. Between 2019 and 2021, the number of people working from home tripled – from 9 to 27.6 million individuals. 1 | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Even after the Covid pandemic, work-from-home is going strong. A 2023 Pew Research Center study found that 35% of workers with jobs that can be done remotely are working from home all the time. 2 While more companies are now encouraging onsite attendance, 53% of U.S. workers still report they’re working hybrid in 2024. 3 | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Missing B2B web traffic identification | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | With over a half of U.S. employees doing work from a place other than a business address, marketers are struggling to track the companies where their anonymous website visitors work. That’s because the IP address in a person’s home will show up as owned by an internet provider like Comcast, Verizon, AT&T, Xfinity, etc . The result is that marketers have been missing millions of visitors in their B2B web traffic. That’s a lot of powerful data that can help direct marketing, sales, and content strategy. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Another issue is that in many homes the internet is accessed by several household members, including children. In 2021, 97% of 3- to 18-year-olds had home internet access. 4 In addition, it’s very common for multiple household members to share the same location while working for different companies. Filtering out the noisy data of household internet use has been a struggle as marketers seek to look for quality Intent signals from their ICP. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | For employees who use the WiFi in cafes and co-working spaces, the IP address of the business will be associated with site vistors, further thwarting efforts to glean insights from B2B web traffic. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Bombora’s AI model cracks the work-from-home code | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Today, the ability to resolve identity in the remote world is vital to provide businesses with a full picture of their website visitor data. Starting in early 2020 Bombora has been responding to customer needs by building an AI model incorporated into our Visitor Insights solutions that could recognize when employees of large, small, and medium-sized corporations work from home . | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | This best-in-class AI technology uses behavioral modeling powered by Bombora’s Data Co-Op and robust deterministic traffic signals. Our proprietary IP-to-company data, used in combination with external vendors, feeds a composition-based model to maximize both reach and accuracy of identity resolution. Today, our AI solution has achieved high reliability and operates continuously behind the scenes, delivering large-scale visitor data resolution to our clients while maintaining exceptional quality. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Neural networks contextualize traffic and resolve identity | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Identifying web traffic as originating from a company employee rather than an unrelated individual is a complex challenge. To solve this, we utilize signals from our proprietary Data Co-op alongside a custom deep learning model to resolve anonymous web traffic back to specific companies . Our new deep learning AI model connects multiple anonymous profiles and generates a densely connected graph of events that link unknown visits to known ones. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
Pricing and plans
No supporting public-page evidence was collected for this category.
Integrations and supported platforms
| Page type | Evidence | Source |
|---|---|---|
| integrations | [Skip to Main Content](#content) | https://bombora.com/integration/adobe/ |
| integrations | [](https://bombora.com/?s=) 0 | https://bombora.com/integration/adobe/ |
| integrations | 0 | https://bombora.com/integration/adobe/ |
| integrations | [](https://bombora.com/?s=) | https://bombora.com/integration/adobe/ |
| integrations | Speak to an expert | https://bombora.com/integration/adobe/ |
| integrations | Back to all partners and integrations | https://bombora.com/integration/adobe/ |
| integrations | Bombora + Adobe | https://bombora.com/integration/adobe/ |
| integrations | Bombora transforms the Adobe Real-Time CDP into a high performance ABM engine powered by Company Surge® Intent data, Bombora’s identity solutions, and our leading audience activation capability and infrastructure. | https://bombora.com/integration/adobe/ |
| integrations | Powering an open, flexible approach to ABM | https://bombora.com/integration/adobe/ |
| integrations | As B2B teams adopt more data, more channels, and more sophisticated account-based strategies, they’re rethinking how those programs are executed. | https://bombora.com/integration/adobe/ |
| integrations | Account strategy is now built in systems like Adobe Real-Time CDP, where data is unified, segments are created, and prioritization happens. But activation across paid media still sits outside that system. | https://bombora.com/integration/adobe/ |
| integrations | Bombora connects the system where account strategy is built with the paid media channels where engagement happens. The integration brings Intent data into Adobe to strengthen account intelligence and turns Adobe account segments into addressable digital audiences that are ready to activate across the broader advertising ecosystem. | https://bombora.com/integration/adobe/ |
| integrations | Bring industry-leading Intent data into Adobe | https://bombora.com/integration/adobe/ |
| integrations | Bombora’s Company Surge® Intent data enriches Adobe account profiles with signals of active research across the B2B web. | https://bombora.com/integration/adobe/ |
| integrations | With Intent embedded directly in Real-Time CDP, you can: | https://bombora.com/integration/adobe/ |
| integrations | Identify accounts actively researching your solutions | https://bombora.com/integration/adobe/ |
| integrations | Enrich unified profiles with real buying activity | https://bombora.com/integration/adobe/ |
| integrations | Combine Intent with your first-party and third-party data | https://bombora.com/integration/adobe/ |
| integrations | Build more informed account segments | https://bombora.com/integration/adobe/ |
| integrations | Prioritize based on actual in-market behavior | https://bombora.com/integration/adobe/ |
Product and company updates
No supporting public-page evidence was collected for this category.
Rank tracking
Persistent keyword baselines and position movement.
This analysis created the first position baseline at 2026-10-24T12:20:57.208Z. Movement appears after the next fresh analysis using the same location and language.
Features
Features and capabilities
Core functions and evidence-backed product capabilities.
| Capability | What it does |
|---|---|
| Intent data | Tracks millions of companies researching thousands of B2B topics to identify active buyers S17. |
| Data Co-op | Unifies traffic and engagement signals from publishers and brands for a comprehensive view of research journeys S17. |
| Identity resolution | Uses AI and deep learning to resolve anonymous web traffic back to specific companies S112. |
| Audience building | Transforms key account lists into addressable audiences for targeted campaigns S39. |
| Campaign measurement | Provides account-level reporting to measure reach and engagement, with 90%+ match rates S39 S65. |
| Data delivery | Integrates data into ad, martech, sales, and CRM platforms S17. |
Integrations and ecosystem
Connected products, exports, APIs, and workflow compatibility.
| Integration or interface | Type | What it enables |
|---|---|---|
| Adobe Real-Time CDP B2B Edition | Integration | Activates Company Surge intent data for segmentation and targeting within Adobe Experience Platform S105. |
| Apollo sales platform | Integration | Integrates intent topics into Apollo to improve audience targeting and email performance S71. |
| The Trade Desk | Integration | Powers B2beacon programmatic solution with frequency capping S65. |
| Partner platforms | Integration | Delivers intent data into partner platforms and custom audiences S63. |
Pricing
Pricing and plans
Published plans, free access, trials, credits, and pricing limitations.
Competition
Competitive landscape
Domains competing for the same organic search demand.
Sampled competitors
| Competitor | First-page appearances | Sampled queries | Average position | Queries observed |
|---|---|---|---|---|
| reddit.com | 2 | 2 | 1.5 | bombora, bombora intent data |
| smarte.pro | 2 | 2 | 7 | bombora, bombora intent data |
| advanttechnology.com | 1 | 1 | 1 | bombora intent data |
| instagram.com | 1 | 1 | 3 | bombora |
| lead411.com | 1 | 1 | 3 | bombora intent data |
| aisdr.com | 1 | 1 | 4 | bombora |
| commonroom.io | 1 | 1 | 4 | bombora intent data |
| dictionary.com | 1 | 1 | 5 | bombora |
| platform.softwareone.com | 1 | 1 | 6 | bombora |
| builtin.com | 1 | 1 | 7 | bombora |
Website intelligence — Collected evidence
Customers, testimonials, and first-party review claims
| Page type | Evidence | Source |
|---|---|---|
| customers | [Skip to Main Content](#content) | https://bombora.com/contact-customer-support/ |
| customers | [](https://bombora.com/?s=) 0 | https://bombora.com/contact-customer-support/ |
| customers | 0 | https://bombora.com/contact-customer-support/ |
| customers | [](https://bombora.com/?s=) | https://bombora.com/contact-customer-support/ |
| customers | Speak to an expert | https://bombora.com/contact-customer-support/ |
| customers | Customer support | https://bombora.com/contact-customer-support/ |
| customers | The support you need to activate with confidence | https://bombora.com/contact-customer-support/ |
| customers | Got a question? Look for a quick answer in our FAQs or contact us for personalized support. We’re here to help you activate our solutions with confidence. | https://bombora.com/contact-customer-support/ |
| customers | How do I reset my Bombora login password? | https://bombora.com/contact-customer-support/ |
| customers | To reset your password, go to the Bombora Data User Interface and click the ‘Reset Password’ button below the email login. An email will be sent to your inbox with reset instructions. If you do not see an email, please check your spam/junk folder. If you are having any issues, please reach out to Bombora Support. | https://bombora.com/contact-customer-support/ |
| customers | What is Bombora’s privacy policy? | https://bombora.com/contact-customer-support/ |
| customers | Information regarding our Privacy Policy can be found here. | https://bombora.com/contact-customer-support/ |
| customers | Where can I get the latest Intent topic taxonomy? | https://bombora.com/contact-customer-support/ |
| customers | You can explore our latest Intent topic taxonomy here. | https://bombora.com/contact-customer-support/ |
| customers | How do I suggest a new topic for the Intent topic taxonomy? | https://bombora.com/contact-customer-support/ |
| customers | We add over 1,000 topics every quarter. The instructions to submit a new topic suggestion can be found here. | https://bombora.com/contact-customer-support/ |
| customers | What happens if a company my team is tracking changes its name or domain? | https://bombora.com/contact-customer-support/ |
| customers | If you notice that a company has changed its name or domain, please reach out and let us know. We will make sure their new company name is added with a new topic\_id and that this new topic accounts for their previous and current mentions. Once the new topic is accepted into the taxonomy you will see that the Company Surge® scores are the same for both topics and you can begin using the updated one. | https://bombora.com/contact-customer-support/ |
| customers | Why are there duplicate topics in the topic taxonomy? | https://bombora.com/contact-customer-support/ |
| customers | Fewer than 1% of the topics in our 25,300+ topic taxonomy are duplicates. While we continuously refine our automated detection, occasional duplicates in our taxonomy arise due to subtle name variations, corporate rebranding, or the proactive consolidation of highly similar concepts to deliver cohesive data. When we are made aware of duplicated topics, they yield the same scale and insights so there isn’t an implication of using one versus another. | https://bombora.com/contact-customer-support/ |
Independent review sources discovered
No links to supported independent review platforms were discovered on the collected pages.
Backlink profile
Authority and referring-domain signals.
Backlink comparison profile
- Domain rating: 76/100
- Backlinks: 2,092,545
- Referring domains: 5,023
- Dofollow backlinks: 57.0%
- Dofollow referring domains: 70.0%
Collection decision
The Scout search index remains intentionally excluded from automatic Scout analysis. This Scout traffic model profile costs 5 credits (0.5 cents) and is included in the first comparison run so its usefulness can be judged before the recurring collection is finalized.
AI visibility
Measured ChatGPT and Google AI mentions with cited sources.
AI-assistant referral traffic
- Estimated current generative-AI referral share: 0.6%
| Month | Traffic share | Source |
|---|---|---|
| — | — | All AI assistants |
| — | — | All AI assistants |
Website intelligence — Collected evidence
Site-stated AI capabilities
| Page type | Evidence | Source |
|---|---|---|
| other | Bombora was founded to benefit the B2B ecosystem by activating the full potential of its hidden signals. We apply a proprietary suite of advanced AI models, continuously trained for precision and industry relevance, to derive meaningful insights from the billions of data points in our Co‑op. | https://bombora.com/co-op/ |
| features | Today, the ability to resolve identity in the remote world is vital to provide businesses with a full picture of their website visitor data. Starting in early 2020 Bombora has been responding to customer needs by building an AI model incorporated into our Visitor Insights solutions that could recognize when employees of large, small, and medium-sized corporations work from home . | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | This best-in-class AI technology uses behavioral modeling powered by Bombora’s Data Co-Op and robust deterministic traffic signals. Our proprietary IP-to-company data, used in combination with external vendors, feeds a composition-based model to maximize both reach and accuracy of identity resolution. Today, our AI solution has achieved high reliability and operates continuously behind the scenes, delivering large-scale visitor data resolution to our clients while maintaining exceptional quality. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | For sales and marketing leaders, the remote work trend has been a source of frustration in their visitor tracking efforts. But with the new AI features in Bombora’s Visitor Insights solution, Intent data can be gleaned from B2B web visitors no matter where they get their work done. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Historically a user of a SaaS-based ABM platform, AppFolio partnered with Bombora to run a head-to-head test of their incumbent platform and B2beacon™ with frequency capping (available on The Trade Desk in partnership with Chalice AI). | https://bombora.com/case-studies/bomboras-b2beacon-outperforms-abm-platform/ |
| features | B2beacon™ with frequency capping is a programmatic solution powered by Bombora’s industry-leading B2B identity and audiences, paired with a custom account-level frequency optimization algorithm built by Chalice AI, available exclusively through The Trade Desk. | https://bombora.com/case-studies/bomboras-b2beacon-outperforms-abm-platform/ |
| features | New AI feature unlocks work-from-home B2B visitor data | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Bombora’s AI model cracks the work-from-home code | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Today, the ability to resolve identity in the remote world is vital to provide businesses with a full picture of their website visitor data. Starting in early 2020 Bombora has been responding to customer needs by building an AI model incorporated into our Visitor Insights solutions that could recognize when employees of large, small, and medium-sized corporations work from home . | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | This best-in-class AI technology uses behavioral modeling powered by Bombora’s Data Co-Op and robust deterministic traffic signals. Our proprietary IP-to-company data, used in combination with external vendors, feeds a composition-based model to maximize both reach and accuracy of identity resolution. Today, our AI solution has achieved high reliability and operates continuously behind the scenes, delivering large-scale visitor data resolution to our clients while maintaining exceptional quality. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Identifying web traffic as originating from a company employee rather than an unrelated individual is a complex challenge. To solve this, we utilize signals from our proprietary Data Co-op alongside a custom deep learning model to resolve anonymous web traffic back to specific companies . Our new deep learning AI model connects multiple anonymous profiles and generates a densely connected graph of events that link unknown visits to known ones. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | For sales and marketing leaders, the remote work trend has been a source of frustration in their visitor tracking efforts. But with the new AI features in Bombora’s Visitor Insights solution, Intent data can be gleaned from B2B web visitors no matter where they get their work done. | https://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/ |
| features | Historically a user of a SaaS-based ABM platform, AppFolio partnered with Bombora to run a head-to-head test of their incumbent platform and B2beacon™ with frequency capping (available on The Trade Desk in partnership with Chalice AI). | https://bombora.com/case-studies/bomboras-b2beacon-outperforms-abm-platform/ |
| features | B2beacon™ with frequency capping is a programmatic solution powered by Bombora’s industry-leading B2B identity and audiences, paired with a custom account-level frequency optimization algorithm built by Chalice AI, available exclusively through The Trade Desk. | https://bombora.com/case-studies/bomboras-b2beacon-outperforms-abm-platform/ |
These are first-party product claims, not independent measurements of AI-search visibility.
Marketing opportunities
Actions calculated directly from the collected evidence.
| Opportunity | Recommended action | Evidence |
|---|---|---|
| Competitor gap | Review the sampled queries where reddit.com appears. | 2 first-page appearances across bombora, bombora intent data |
Website intelligence — Collected evidence
Website evidence gaps
- pricing: no usable public page was collected; verify whether the site publishes this evidence.
- reviews: no usable public page was collected; verify whether the site publishes this evidence.
- changes: no usable public page was collected; verify whether the site publishes this evidence.
- identity: no usable public page was collected; verify whether the site publishes this evidence.
- technical: no usable public page was collected; verify whether the site publishes this evidence.
Trust and proof
Customers, proof, and reviews
Published proof, customer signals, and review evidence.
Independent reviews
| Platform | Page | How it was found | Note |
|---|---|---|---|
| G2 | Bombora Products / Read 149 Reviews on G2 | Grounded web search | 4.4 out of 5 stars ... ProductBombora Company Surge®155 reviewsBombora is an aggregated source of behavioral Intent Data for B2B, creating a data cooperative of premium B2B Media Companies. The company's Content Consumption Monitoring technology fuels this Intent Data Cooperative, which empowers marketers to more efficiently monetize their businesses, delivering data for use cases throughout the sales and marketing funnel. |
| Gartner Peer Insights | Bombora Reviews & Ratings 2026 / Gartner Peer Insights | Grounded web search | ## Bombora Reviews and Ratings #### 3.7 ##### ( 4 Ratings) ### Rating Distribution 5 Star 50 % 4 Star 25 % 3 Star 25 % 2 Star 0 % 1 Star 0 % Why ratings and reviews count differ? ... 1B-10B USD IT ServicesReview Source #### Helps me target |
| GTM Ranked | Bombora Review (2026): What Real Users Say / GTM Ranked | Grounded web search | > I’ll share. 5 calls for a connect. 10 connects for a meeting. You know your math for how many meetings for revenue. Leads are cold, using intent services + a database. I’d recommend buying bombora + any cell phone provider. ICP is whatever the past 10 customers that signed. Use Sandler for discovery. Good luck! ... > this reads like a linkedin post that's about to pitch me something in the comments but yeah intent data's useful. we use bombora signals + 6sense, cross-reference with our own eng |
| Intent Data Tools | Bombora Review: Features, Pricing & Fit (2026) | Grounded web search | platform's intent scores look credible. - The co-op sourcing model is praised for being explainable to legal and privacy teams compared with bidstream vendors. - Integrations ... - The most common complaint is that surge scores alone do not tell a rep |
| Derrick App | Bombora Review 2026: Pros, Cons & Pricing Guide / Derrick App | Grounded web search | Based on 161+ verified G2 reviews (4.4/5) and Bombora's leader status in 12 consecutive G2 Grid Reports for Buyer Intent Data Providers. ... "Bombora's coverage is the deepest in the category. We see signals from accounts our |
| Toolradar | Bombora Reviews, Pricing & Alternatives (2026) / Toolradar | Grounded web search | ## Ratings Across the Web 4.4(161 reviews) Bombora holds an aggregate rating of 4.4 out of 5 from 161 reviews across G2, last checked March 19, 2026. G2 161 reviews 4.4/5 Ratings aggregated from independent review platforms. Learn more |
| Docket | Bombora Review 2026: Pricing, Features & Honest Verdict | Grounded web search | G2 verified reviewer — Bombora Company Surge reviews They really have wide range of topics plus most of the intent comes from publisher network giving it high accuracy. G2 verified reviewer — co-op data quality theme Bombora is a super power. |
| rfp.wiki | Bombora · What Buyers Miss: Key Hidden Limits (2026) | Grounded web search | 155 reviews / / / 4.5 / 2 reviews / / Software Advice / 4.5 / 2 reviews / / Gartner Peer Insights / 5.0 / 1 reviews / / / 4.4 / 95 reviews / / RFP.wiki Score / 3.5 / Review Sites Score Average: 4.6 Features Scores Average: 3.7 / |
Customer proof
No named customers, testimonials, or customer case studies were found.
Independent mentions
- Customer case studies / Bombora — ## Proven results: Bombora customer case studies Discover how industry leaders partner with Bombora to activate Intent, identity, B2B digital audiences, and campaign measurement to sharpen their strategy, streamline activation, and accelerate growth.
External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.
Company, security, and trust
Ownership, policies, security signals, and public trust evidence.
| Signal | Finding | Source |
|---|---|---|
| Company and ownership | A team of founders, data pioneers, and seasoned leaders. | source |
| Contact and support | Not published on the collected pages. | — |
| Legal and privacy | Not published on the collected pages. | — |
| Security and compliance | Not published on the collected pages. | — |
| Uptime and status page | Not published on the collected pages. | — |
| Domain registered | 1997-10-28 | — |
| Domain expires | 2027-10-27 | — |
Not found on the collected pages: contact and support, legal and privacy, security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.
Documentation and product updates
Help resources, product guidance, and visible changes over time.
| Resource or update | Type | What is available | Date or freshness |
|---|---|---|---|
| How "The 2022 State of ABM" report can help you measure where you stand and plan how to navigate - Bombora | Guide | Get recommendations to ramp up your ABM and continue to win as we discuss the 2022 State of ABM report and how it might impact your planning. (source) | Not dated |
Not found in the collected public sources: public roadmap, changelog or release notes, status page, separate help center or knowledge base.
Technical
Technical and delivery signals
Delivery model, platforms, API, data ownership, reliability claims and release activity.
| Signal | Finding | Source |
|---|---|---|
| Delivery model (cloud, self-hosted, desktop, browser extension) | Data is delivered into partner platforms and custom audiences, indicating cloud-based delivery S63. | |
| Platforms and apps | Platform agnostic, integrating with ad, martech, sales, and CRM platforms S17. | |
| API and extensibility (API, SDK, webhooks, MCP, plugins) | Not published on the collected pages. | — |
| Data ownership and export | Not published on the collected pages. | — |
| Performance and reliability claims | 90%+ match rates for campaign measurement S39. | |
| Release activity | Not published on the collected pages. | — |
Measured infrastructure
Domain, certificate, and hosting signals, measured directly.
| Signal | Finding |
|---|---|
| Domain registered | 1997-10-28 — Gandi SAS |
| Domain expires | 2027-10-27 |
| First archived | 1999-11-04 — web archive |
| TLS certificate | Let's Encrypt, valid, expires 2026-11-26 |
| Security headers | CSP, X-Content-Type-Options, X-Frame-Options, Referrer-Policy |
| Headers not served | HSTS |
| Server header | cloudflare |
| Mail handled by | smtp.google.com |
| Nameservers | ns-141.awsdns-17.com, ns-1412.awsdns-48.org |
Not measurable: rdap: exceeded the overall budget; wayback: exceeded the overall budget; tls: exceeded the overall budget; dns: exceeded the overall budget; headers: exceeded the overall budget. A gap here means the lookup was unavailable, not that the finding is negative.
Technical site audit
A bounded multi-page crawl with page-level issues and URLs.
Scout — Bounded technical crawl
- Pages crawled: 15 of 15 maximum
- Technical health: 98/100
- Critical issues: 0
- Warnings: 6
- Notices: 0
Issues
| Severity | Issue | Value | Affected URL |
|---|---|---|---|
| warning | Slow HTML response | 2561 | https://bombora.com/identity-and-enrichment/ |
| warning | Title length should be reviewed | 66 | https://bombora.com/digital-audiences/ |
| warning | Slow HTML response | 2335 | https://bombora.com/publishers/ |
| warning | Slow HTML response | 2545 | https://bombora.com/sales/ |
| warning | Slow HTML response | 3162 | https://bombora.com/marketing/ |
| warning | Slow HTML response | 3906 | https://bombora.com/intent-topics-we-track/ |
Crawled pages
| Status | Title | H1s | Words | Response | URL |
|---|---|---|---|---|---|
| 200 | Bombora \ | B2B data provider for Intent, audience and identity | 1 | 747 | 495 ms |
| 200 | Bombora Company Surge® \ | The gold standard in B2B Intent data | 1 | 1292 | 546 ms |
| 200 | Visitor Insights \ | Identify & enrich B2B site traffic \ | Bombora | 1 | 795 |
| 200 | Digital advertising audience segmentation and activation \ | Bombora | 1 | 998 | 454 ms |
| 200 | B2B digital campaign measurement \ | Bombora | 1 | 697 | 741 ms |
| 200 | Insights suite \ | Bombora | 1 | 764 | 269 ms |
| 200 | B2B audience targeting & advertising for agencies \ | Bombora | 1 | 1039 | 314 ms |
| 200 | Publisher solutions: scale & monetize audiences \ | Bombora | 1 | 886 | 2,335 ms |
| 200 | Elevate sales productivity & accelerate pipeline \ | Bombora | 1 | 900 | 2,545 ms |
| 200 | Enterprise B2B Intent data, identity & ABM solutions \ | Bombora | 1 | 1064 | 3,162 ms |
| 200 | What is Intent data \ | Bombora | 1 | 974 | 204 ms |
| 200 | One-of-a kind B2B Data Co-op \ | Bombora | 1 | 687 | 225 ms |
| 200 | B2B Intent topics we track \ | Bombora | 1 | 788 | 3,906 ms |
| 200 | Bombora's topic taxonomy | 1 | 357 | 1,497 ms | https://bombora.com/topic-taxonomy/ |
| 200 | Privacy philosophy \ | Bombora | 1 | 365 | 1,311 ms |
This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.
Search Console and Analytics
First-party search and behavioral data connection state.
Modeled acquisition channels
| Channel | Estimated share |
|---|---|
| direct | 41.9% |
| search | 47.2% |
| search organic | 45.2% |
| search paid | 2.0% |
| social | 3.3% |
| social organic | 1.9% |
| social paid | 1.4% |
| referrals | 1.2% |
| paid referrals | 0.0% |
| 5.9% | |
| gen ai | 0.6% |
| affiliate | 0.0% |
| other | 0.0% |
First-party connections
| Integration | Status | Data available after connection |
|---|---|---|
| Google Search Console | Not connected | Clicks, impressions, CTR, average position, queries, pages, countries, and devices |
| Google Analytics | Not connected | Organic sessions, engagement, landing pages, conversions, geography, and devices |
No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.
Limits and method
Limitations and open questions
Known constraints and missing evidence from the collected pages.
Collected pages do not mention specific competitors. Evidence gaps include lack of pricing details beyond contact sales, no API documentation, and no security certifications. Open questions remain about data freshness, coverage, and specific integration capabilities beyond named platforms.
Sources, method, and limitations
Evidence inventory, collection method, provider use, and constraints.
This report is based on 15 collected pages from bombora.com, including company, product, case study, and blog pages. Static and rendered captures were used; external proof search was enabled but only verified existence of results. Limitations: no pricing page beyond a summary, no API docs, and no independent reviews were collected.
- Official Websitehttps://bombora.com/Verified
- Official Websitehttps://bombora.com/company/Verified
- Official Websitehttps://bombora.com/what-is-intent-data/Verified
- Pricing Pagehttps://bombora.com/company_press/interest-soars-for-whatsapp-attention-analytics-declines-for-price-sensitivity/Verified
- Pricing Pagehttps://bombora.com/company_press/marketers-zero-in-on-price-sensitivity-attention-and-yes-even-radio/Verified
- Pricing Pagehttps://bombora.com/resources/embracing-the-shifting-tides-top-b2b-trends-impacting-your-2023-gtm-plan/Verified
- Pricing Pagehttps://bombora.com/resources/how-the-2022-state-of-abm-report-can-help-you-measure-where-you-stand-and-plan-how-to-navigate/Verified
- Official Websitehttps://bombora.com/blog/bombora-intent-data-now-available-in-the-real-time-customer-data-platform-b2b-edition-of-adobe-experience-platform/Verified
- Official Websitehttps://bombora.com/blog/new-ai-feature-unlocks-work-from-home-b2b-visitor-data/Verified
- Official Websitehttps://bombora.com/blog/zylotech-ai-intent-data-customer-data-platform/Verified
- Official Websitehttps://bombora.com/case-studies/bomboras-b2beacon-outperforms-abm-platform/Verified
- Official Websitehttps://bombora.com/case-studies/sphere-dsg-integrates-bombora-data-into-apollo-sales-platform/Verified
- Official Websitehttps://bombora.com/company_press/clear-channel-outdoor-dials-in-new-b2b-audience-planning-measurement-solution-connecting-brands-with-business-decision-makers/Verified
- Official Websitehttps://bombora.com/company_press/consumers-intent-starts-with-consent-says-analytics-platform-bombora/Verified
- Official Websitehttps://bombora.com/company_press/intent-data-shows-brands-looking-to-programmatic-billboards-ad-solutions-bombora-company-surger-spots-trend/Verified
- Review Sitehttps://www.g2.com/sellers/bomboraVerified
- Review Sitehttps://www.gartner.com/reviews/product/bomboraVerified
- Review Sitehttps://gtmranked.com/tools/bombora/Verified
- Review Sitehttps://intentdatatools.com/reviews/bombora/Verified
- Review Sitehttps://derrick-app.com/tools/bombora-reviewVerified
- Review Sitehttps://toolradar.com/tools/bomboraVerified
- Review Sitehttps://www.docket.io/resources/research/bombora-reviewVerified
- Articlehttps://bombora.com/case-studies/Verified
- Review Sitehttps://www.rfp.wiki/crm-marketing/sales-intelligence-platforms/bomboraVerified