⚡Stack Radar

Campaign Management · Reviewed 27 Oct 2026

Adalysis

PPC automation, audit, and optimization platform for Google and Microsoft Ads.

from $149 · adalysis.com ↗

Paid against free › Campaign Management › Adalysis

Adalysis at a glance
25.7KEstimated total trafficModeled monthly visits312Ranking keywordsPublic search sample100/100Technical health15 pages checked0Referring domainsLive backlink summary

Overview

01

Summary

The useful answer before the supporting detail.

Adalysis is a PPC management platform that automates campaign audits, budget management, bid adjustments, and reporting for Google Ads and Microsoft Ads S12. It is used by PPC agencies and brand advertisers to reduce manual work and improve campaign performance S45. The platform provides automated checks, alerts, and optimization actions that run continuously, freeing teams from repetitive spreadsheet analysis S12 S1.

02

Product identity and positioning

Name, category, positioning, audience, and first-party claims.

  • Identity: Adalysis is a PPC management software platform for Google Ads and Microsoft Ads S12.
  • Core purpose: It solves the problem of repetitive manual analysis and campaign management by automating audits, alerts, and optimizations S1 S12.
  • Intended users: PPC agencies and brand advertisers S45.
  • Product scope: A single web application with tools for automation, audits, budget management, reporting, and bid management S12.
  • Positioning: Positioned as a 24/7 PPC copilot that scales performance without scaling workload S1 S45.
  • Claimed distinction: Claims to be the world's only fully automated ad testing platform S12.
03

Use cases and audiences

Who the product serves and the jobs it is designed to handle.

AudiencePractical use case
PPC agenciesManage multiple client accounts with automated audits and reporting S45 S87.
Brand advertisersOptimize campaign budgets and bids to improve ROI S45 S86.
PPC teamsReduce manual spreadsheet work and focus on strategy S1 S87.

Features

09

Features and capabilities

Core functions and evidence-backed product capabilities.

CapabilityWhat it does
Automated auditsRuns 100+ prebuilt rules or custom rules to check account health and alert on issues S12 S75.
Budget managementTracks budgets in real-time, automates daily adjustments, and prevents over/underspend S12 S45 S75.
Bid managementAutomates bid adjustments based on goals and provides suggestions S12.
Ad testingFully automated ad testing platform S12.
ReportingGenerates interactive, automated audit reports and dashboards S12 S87.
Bulk operationsCreates hundreds of campaigns from uploaded files and supports bulk updates S12 S45.
Performance monitoringTracks KPIs and provides root cause analysis for performance changes S45.
10

Integrations and ecosystem

Connected products, exports, APIs, and workflow compatibility.

Integration or interfaceTypeWhat it enables
Google AdsIntegrationConnects to Google Ads accounts to retrieve performance data and manage campaigns S12 S105.
Microsoft AdsIntegrationConnects to Microsoft Ads accounts for similar management and optimization S12 S105.
AI assistant connector (AI model, ChatGPT)AI interfaceOptional connector that lets users link Adalysis to an AI assistant for data retrieval S105.
Analytics and product accountsIntegrationConnects to advertising, analytics, and product accounts for data aggregation S105.

Pricing

11

Pricing and plans

Published plans, free access, trials, credits, and pricing limitations.

Plan or offerVerified price and billingIncludedLimits
Up to $50K monthly ad spend$149/month; $126/month billed annually; 10% off six-monthly S75All features; unlimited accounts and users; one onboarding session; standard email support S75Not published
Higher spend tiers (to $5M+)Not published in page text; rises with ad spend S75Adds priority support, training sessions, and at top tier a dedicated account manager S75Not published

Competition

12

Competitive landscape

Domains competing for the same organic search demand.

Sampled competitors

CompetitorFirst-page appearancesSampled queriesAverage positionQueries observed
support.google.com212.5google ads quality score
trustpilot.com112adalysis
g2.com113adalysis
semrush.com113google ads quality score
uk.linkedin.com114adalysis
reddit.com115adalysis
factors.ai115google ads quality score
copy.ai116adalysis
wordstream.com116google ads quality score
facebook.com117adalysis

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

Page typeEvidenceSource
customers[](https://adalysis.com "Adalysis")Start free trialhttps://adalysis.com/customer-reviews/
customersLogin Start free trialhttps://adalysis.com/customer-reviews/
customersCustomer reviewshttps://adalysis.com/customer-reviews/
customersHear what our clientshttps://adalysis.com/customer-reviews/
customershave to say abouthttps://adalysis.com/customer-reviews/
customers“Our prayers have been answered.”https://adalysis.com/customer-reviews/
customersAdalysis is what we've been searching for and in an accessible package. We've been able to move away from spreadsheet-based insight reporting, and greatly speed up account health reviews, bidding modifications, and high-level insights. The Google Data Studio report templates are a nice bonus. They blow every other platform in this range out of the water and have stayed current with the ever-changing features, such as RSAs. (Something other platforms have not done.)https://adalysis.com/customer-reviews/
customersMarketing adminhttps://adalysis.com/customer-reviews/
customers“Well-designed platform with a large set of features”https://adalysis.com/customer-reviews/
customersGreat tool, which makes managing our Google Ads so much easier. Saves time and effort. I really love how the data is presented, very understandable formats - diagrams, flowcharts - all visually appealing. Will definitely keep using the tool.https://adalysis.com/customer-reviews/
customersHealth, Wellness & Fitness, 11–50 Employeeshttps://adalysis.com/customer-reviews/
customers“Very happy”https://adalysis.com/customer-reviews/
customersAdalysis is a great tool for Google Ads managers. The custom performance alerts are a really useful feature, as they can help you to identify and take action on performance issues quickly. Makes Google Ads management much easier.https://adalysis.com/customer-reviews/
customersMarketing managerhttps://adalysis.com/customer-reviews/
customers“Among the best PPC management tools”https://adalysis.com/customer-reviews/
customersAllowed us to replace spreadsheet-based insight reporting, and greatly speed up account audits, bidding modifications, and ad analysis and testing. The Looker Studio is well done. Adalysis easily beats every other platform in this range.https://adalysis.com/customer-reviews/
customersMarketing & Advertising, 51–200 Employeeshttps://adalysis.com/customer-reviews/
customers“PPC tool saves me so much time”https://adalysis.com/customer-reviews/
customersIt's easy to use and also comes with great PPC analysis training toohttps://adalysis.com/customer-reviews/
customersIT Services, 201–500 Employeeshttps://adalysis.com/customer-reviews/

Independent review sources discovered

No links to supported independent review platforms were discovered on the collected pages.

13

AI visibility

Measured ChatGPT and Google AI mentions with cited sources.

AI-assistant referral traffic

  • Estimated current generative-AI referral share: 2.6%
MonthSource
—All AI assistants

Website intelligence — Collected evidence

Site-stated AI capabilities

Page typeEvidenceSource
identityManaging PPC campaigns can feel like running in circles — staying on top of trends while juggling the details can be stressful. Machine learning in Google Ads and Microsoft Ads has reached new heights, but many teams still run on manual processes and the occasional script.https://adalysis.com/about-us/
featuresData analysis and monthly reporting take up a lot of PPC marketers’ time. Adalysis gives you the PPC reporting tools you need: scheduled reports, visualizations, and AI summaries that explain what’s changed and why.https://adalysis.com/ppc-reporting-solution/

These are first-party product claims, not independent measurements of AI-search visibility.

14

Marketing opportunities

Actions calculated directly from the collected evidence.

OpportunityRecommended actionEvidence
Competitor gapReview the sampled queries where support.google.com appears.2 first-page appearances across google ads quality score

Website intelligence — Collected evidence

Website evidence gaps

  • integrations: no usable public page was collected; verify whether the site publishes this evidence.
  • reviews: no usable public page was collected; verify whether the site publishes this evidence.
  • changes: no usable public page was collected; verify whether the site publishes this evidence.
  • technical: no usable public page was collected; verify whether the site publishes this evidence.

Trust and proof

15

Customers, proof, and reviews

Published proof, customer signals, and review evidence.

Independent reviews

PlatformPageHow it was foundNote
CapterraAdalysis Software Pricing, Alternatives & More 2026 / CapterraGrounded web searchAdalysis Software Review 2026: Features, Integrations, Pros & Cons 4.6 (119) Last updated on September 28, 2026 ... Overall rating Based on 119 user reviews 4.6 Reviews sentiment Positive 97% Neutral 3% Negative 1%
TrustpilotAdalysis Reviews / Read Customer Service Reviews of adalysis.comGrounded web search# Adalysis Reviews 92 4.3 Clickable button that opens a pop-up explaining how the Trustscore is calculated. ... ## All reviews 92 total ## Write a review 5-star 85% 4-star 15% 3-star 0% 2-star 0% 1-star 0%
PipeRocket DigitalAdalysis Reviews 2026: Scores, Pricing, SupportGrounded web search### G2: 4.8/5 (4 reviews, checked September 2026, all incentivized, dated 2019 to 2022) ... G2 shows the highest score on this page, and it rests on the thinnest and oldest sample here: 4 reviews total, all 4 tagged “Incentivized” with “Source: G2 invite,” and all dated between October 2019 and June 2022, with none in the years since. G2 itself states on the profile: “There are not enough reviews of Adalysis for G2 to provide buying insight.” ... - Getting insights and making changes directly wi
Copy.aiAdalysis Review: Streamline PPC Management & Drive ResultsGrounded web search## Reddit Review Summary ... Sentiments about Adalysis are generally positive, with users praising its functionality for ad testing and account management. However, some users question its value proposition compared to native Google Ads features and its pricing. - Excellent for managing large accounts with many ad groups - Helpful quality score tool and ad split testing capabilities "It's an amazing tool if you have a LOT of ad groups, or if you use SKAGs. We have over 50,000 ad groups in our ac
GroasAdalysis Review 2026: Pricing, Ad Testing, and the Manual Work It Leaves YouGrounded web search- The interface is often described as dated or clunky. - New users report a real learning curve. - Dashboard customization and filter management create friction. - Daily data refreshes limit anyone who needs to make decisions within
adalysis.comIntuitive PPC Management Software – AdalysisGrounded web searchWe've been able to move away from spreadsheet-based insight reporting, and greatly speed up account health reviews. Marketing admin Adalysis is among the ... far. We find the Alerts tab most useful since it points to certain elements in our account
capterra.inAdalysis Price, Features, Reviews & Ratings - Capterra IndiaGrounded web search### Overall rating Based on 119 reviews 4.6 ### Reviews sentiment Positive 97% Neutral 3% Negative 1% ... changer for my workflow. Before using Adalysis, I was spending hours every ... question, they've gotten back to me with a real answer
paidmediacollective.comAdalysis: pricing, features & alternativesGrounded web searchG2 4.8/ 5 4 reviews~May 2026 snapshot Rated product: Adalysis Capterra 4.6/ 5 113 reviews~Feb 2026 snapshot Rated product: Adalysis Scores are dated snapshots ... indexed text. Each provider uses its own review process; scores are not combined into a

Customer proof

Proof typeNamed customer or sourceEvidence
Case studyHigherVisibilitycustomer case study — ### No more surprises with proactive alerts With Adalysis, the paid media team has adopted a more proactive approach. (HigherVisibility Case Study)

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

16

Company, security, and trust

Ownership, policies, security signals, and public trust evidence.

SignalFindingSource
Company and ownershipThe technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance onsource
Contact and supportGoogle does not display any conversion metrics for this content. So you can take Google’s word that the content has high engagements, but you can’t actually measure it at all. If you are doing a popular product launch (tsource
Legal and privacyCan I cancel at any time?source
Security and complianceWe take the security of your data seriously. Data is encrypted in transit and at rest, credentials and access tokens for connected accounts are stored encrypted and never appear in our logs, and access is limited to authsource
Uptime and status pageWe take the security of your data seriously. Data is encrypted in transit and at rest, credentials and access tokens for connected accounts are stored encrypted and never appear in our logs, and access is limited to authsource
Domain registered2012-06-04—
Domain expires2031-06-04—

Every trust signal above is backed by a collected page or a registration record.

17

Documentation and product updates

Help resources, product guidance, and visible changes over time.

Resource or updateTypeWhat is availableDate or freshness
How to Get More from Your Search Terms Data - AdalysisGuideReviewing search terms is an essential part of managing your PPC account. Find out how to get more from your data. (source)Not dated
Account-level app exclusions: How to use the Google Ads blocker - AdalysisGuideGuides, comparisons, pricing breakdowns, use cases, and how-to articles. (source)Not dated
How to gain customer insight through ad testing - AdalysisGuideTurn paid search data into customer insights. Learn how to design, run, and measure strategic ad tests across multiple ad groups. (source)Not dated
PPC Reporting Tools – AdalysisRoadmapPublic product roadmap. (source)Not dated
Adalysis wins Best PPC Management Suite again - AdalysisProduct updateProduct update is publicly available. (source)Not dated

Not found in the collected public sources: changelog or release notes, status page, separate help center or knowledge base.

Technical

18

Technical and delivery signals

Delivery model, platforms, API, data ownership, reliability claims and release activity.

SignalFindingSource
Delivery model (cloud, self-hosted, desktop, browser extension)Web-based platform accessed via browser S12.S12
Platforms and appsWeb application; no native mobile or desktop apps mentioned S12.S12
API and extensibility (API, SDK, webhooks, MCP, plugins)Optional connector for AI assistants like AI modelor ChatGPT S105.S105
Data ownership and exportData belongs to the user; users can export data before canceling S105.S105
Performance and reliability claimsNot published on the collected pages.—
Release activityNot published on the collected pages.—
19

Measured infrastructure

Domain, certificate, and hosting signals, measured directly.

SignalFinding
Domain registered2012-06-04 — 123-Reg Limited
Domain expires2031-06-04
TLS certificateGoogle Trust Services, valid, expires 2026-12-25
Security headersHSTS, CSP, X-Content-Type-Options, X-Frame-Options, Referrer-Policy
Server headercloudflare
Mail handled bymx1.improvmx.com, mx2.improvmx.com
Nameserverskip.ns.cloudflare.com, cass.ns.cloudflare.com

Not measurable: wayback: rate limited by archive.org, ladder stopped after 1 probe(s); rdap: exceeded the overall budget; wayback: exceeded the overall budget; tls: exceeded the overall budget; dns: exceeded the overall budget; headers: exceeded the overall budget. A gap here means the lookup was unavailable, not that the finding is negative.

20

Technical site audit

A bounded multi-page crawl with page-level issues and URLs.

Scout — Bounded technical crawl

  • Pages crawled: 15 of 15 maximum
  • Technical health: 100/100
  • Critical issues: 0
  • Warnings: 0
  • Notices: 0

Issues

The bounded crawl did not detect title, description, H1, canonical, indexing, thin-content, image-alt, response-time, or duplicate-metadata issues.

Crawled pages

StatusTitleH1sWordsResponseURL
200Intuitive PPC Management Software – Adalysis1133240 mshttps://adalysis.com/
200Smart PPC Automation, Audit & Optimization Tools1148429 mshttps://adalysis.com/features/
200The PPC Budget Management Solution from Adalysis1126638 mshttps://adalysis.com/budget-management-solution/
200PPC Optimization Tools: Save Time & Drive Results – Adalysis11276699 mshttps://adalysis.com/optimization/
200PPC Automation Tools: Get More Done in Less Time – Adalysis1109947 mshttps://adalysis.com/automation/
200PPC audit tools for Google Ads & Microsoft Ads – Adalysis194636 mshttps://adalysis.com/auditing/
200PPC Monitoring Tools for Data-Driven Decisions – Adalysis11203205 mshttps://adalysis.com/monitoring/
200PPC Performance Monitoring Tools – Adalysis11263396 mshttps://adalysis.com/ppc-performance-monitoring-tools/
200How to Improve PPC Performance – Adalysis11024381 mshttps://adalysis.com/ppc-performance-boost/
200PPC Budget Management Tools – Adalysis11247204 mshttps://adalysis.com/ppc-budget-management/
200PPC audit tools & alerts – Adalysis11332367 mshttps://adalysis.com/ppc-audits-rule-engine/
200Get Faster Insights with PPC Bid Management Tools – Adalysis1104528 mshttps://adalysis.com/ppc-bid-management-tools/
200AI Max tools for Google Ads – Adalysis11073217 mshttps://adalysis.com/ai-max-performance/
200PMax tools for Google Ads – Adalysis11134125 mshttps://adalysis.com/performance-max/
200PPC Campaign Builder – Adalysis11040370 mshttps://adalysis.com/ppc-campaign-builder-tool/

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

21

Search Console and Analytics

First-party search and behavioral data connection state.

Modeled acquisition channels

ChannelEstimated share
direct59.3%
search14.1%
search organic10.6%
search paid3.4%
social5.4%
social organic4.9%
social paid0.5%
referrals4.7%
paid referrals7.1%
mail6.6%
gen ai2.6%
affiliate0.1%
other0.0%

First-party connections

IntegrationStatusData available after connection
Google Search ConsoleNot connectedClicks, impressions, CTR, average position, queries, pages, countries, and devices
Google AnalyticsNot connectedOrganic sessions, engagement, landing pages, conversions, geography, and devices

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

Limits and method

22

Limitations and open questions

Known constraints and missing evidence from the collected pages.

The collected pages do not mention specific competitors. Evidence gaps include lack of detailed pricing for higher tiers, no explicit uptime or performance guarantees, and no release notes or changelog. Open questions: how the AI connector handles data retention beyond 7 days, and whether the platform supports other ad networks beyond Google and Microsoft.

23

Sources, method, and limitations

Evidence inventory, collection method, provider use, and constraints.

This report is based on 15 collected pages from adalysis.com, including product, pricing, privacy, and case study pages. Static and rendered content were captured; external proof search was used but no external reviews were scraped. Limitations: some pages were not fully rendered, and pricing details for higher tiers were not published.

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