In simple English
This tool connects an artificial intelligence assistant directly to your Google Ads account. You can chat with your assistant to check campaign performance, list customers, and review account statistics. Setting it up requires a Google Cloud project, an API token, and some familiarity with command-line tools. It is free to download, but you still pay for any Google Ads API calls or cloud hosting you use. The ongoing work involves managing authentication tokens and keeping your server updated.
What it is
A Python-based Model Context Protocol (MCP, an open standard that lets AI models talk to external data sources and tools) server that bridges AI clients with the Google Ads API. It exposes account search, resource metadata, and customer lists as tools that language models can call automatically.
What it is good for
Solo builders and marketers who want to query advertising data using natural language inside their favorite coding or AI assistant environment.
- Lets you query ad campaigns using plain English prompts.
- Supports local deployment or cloud hosting on Google Cloud Run.
- Includes configurable tool namespacing and granular access controls.
- Requires an approved Google Ads developer token and OAuth credentials.
- Complex multi-step setup involving Google Cloud and command-line configuration.
- Ongoing maintenance needed for token management and API updates.
manual Google Ads dashboard reporting and custom API scripts
Anthropic Claude Code
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pipx run --spec "google-ads-mcp==0.0.5" google-ads-mcp