Overview
Summary
The useful answer before the supporting detail.
Zelt is a cloud-based, all-in-one HR and payroll platform built for growing UK businesses, unifying people management, payroll, benefits, time off, and performance in one system S83. It is used by People, HR, Finance, and Ops leaders to automate manual HR work, such as onboarding, payroll, and benefits administration, reducing the need for multiple disconnected tools S83. The platform's practical value lies in connecting HR, payroll, benefits, and IT processes—including device and access management—into a single source of truth, saving time and improving the employee experience S83.
Product identity and positioning
Name, category, positioning, audience, and first-party claims.
- Identity: Zelt is a cloud-based, all-in-one HR and payroll software for UK businesses S83.
- Core purpose: It solves the problem of fragmented people operations by connecting HR, payroll, benefits, and IT in one platform S83.
- Intended users: People, HR, Finance, and Ops leaders at small and mid-sized UK companies S83.
- Product scope: A unified platform covering HR, payroll, benefits, time off, performance, and device/access management S83.
- Positioning: Zelt positions itself as the modern, all-in-one solution that replaces multiple tools with a single, easy-to-use system S83.
- Claimed distinction: It claims to connect the entire people ops puzzle—HR, payroll, benefits, time off, and performance—in one platform that feels easy to use S83.
Use cases and audiences
Who the product serves and the jobs it is designed to handle.
| Audience | Practical use case |
|---|---|
| People & HR leaders | Automate onboarding, payroll, benefits, holidays, hardware, and offboarding workflows in one place S83. |
| Finance leaders | Run payroll and manage benefits with salary-sacrifice savings and clear cost visibility S21 S140. |
| Ops leaders | Manage device fleets and app access to prepare for security certifications like Cyber Essentials S15 S83. |
| Charities & non-profits | Manage paid staff, volunteers, and seasonal workers with discounted rates and DBS checks S140. |
| Startups | Track OKRs and manage people operations as the team scales, replacing spreadsheets and separate systems S144. |
Traffic and search
SEO analysis
Collected Oct 24, 2026zelt.app: an estimated 67,135 total monthly visits and about 29,098 monthly organic visits across 7,152 ranking keywords. Scout crawled 15 pages and measured a technical health score of 100/100.
Search summary
The useful answer before the supporting detail.
Zelt is modern HR software built for growing UK businesses. Effortlessly manage all things people in one flexible and intuitive platform. zelt.app: an estimated 67,135 total monthly visits and about 29,098 monthly organic visits across 7,152 ranking keywords. Scout crawled 15 pages and measured a technical health score of 100/100.
- Total traffic (modeled): 67,135 monthly visits across all channels.
- Organic search traffic (estimated): 29,098 monthly visits from search.
- Strongest sampled ranking: 7am to 5pm is how many hours at position 2.
- Leading page in the collected evidence: https://zelt.app/blog/hours-calculator/.
- Closest measured organic competitor: calculatorsoup.com, appearing 1 times in the sampled first-page SERPs.
- Technical crawl: 15 pages, health score 100/100.
Website intelligence — Collected evidence
Company identity and positioning
| Page type | Evidence | Source |
|---|---|---|
| integrations | Zelt is modern HR software built for growing UK businesses. Effortlessly manage all things people in one flexible and intuitive platform. | https://zelt.app/ |
| features | Zelt is the perfect OKR tracking, all in one HR platform for Spotted Zebra | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Spotted Zebra stands at the forefront of addressing the global skills-gap crisis by offering a unique workforce management platform that matches skills with opportunities throughout the talent lifecycle. As many companies pivot to skills-based operations, many falter due to a lack of the right tools. Spotted Zebra emerges as the game-changer in this realm, placing skills at the very heart of talent decisions, be it hiring, succession planning, or reskilling. Their ethos is deeply rooted in the belief that everyone has a distinct skill or ‘superpower’, essential in combating this crisis. Facing challenges in streamlining HR processes, Spotted Zebra turned to Zelt to transform their HR operations and resolve these pressing issues. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | A growing team with scattered data | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Mark Chalmers, the Head of People, faced a daunting task. With the team size rapidly approaching 60 members, relying on individual spreadsheets and separate systems to manage HR processes was becoming unsustainable. Mark needed a comprehensive platform that could manage employee information, track absences, conduct engagement surveys, facilitate performance evaluations, and offer easy data exporting. The platform also needed to integrate seamlessly with tools like Workable for onboarding, equipment management systems for IT purposes, and systems for automating background checks. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | The solution | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Zelt emerged as the answer to Mark’s challenges. Beyond merely being an HRIS, Zelt consolidated various functionalities, thus eliminating the need for multiple systems. With Zelt, Mark found himself saving considerable time and effort, handling everything from storing employee contracts to sending out engagement surveys, all from a singular platform. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Easy to track team goals | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | One of Zelt’s standout features, as highlighted by Chief of Staff Patrick Davis, was its capacity to handle OKRs efficiently. Davis appreciated that the tool permitted employees and line managers to establish and monitor OKRs with minimal intervention from HR or leadership. Gone were the days of cumbersome spreadsheets; now, with a growing team, Zelt made the OKR process straightforward and integrated. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | All in one platform | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | A critical element that set Zelt apart, especially when compared to competitors like Humaans, was its holistic approach. As Davis emphasized, having a shared calendar feature for time-off information was instrumental in facilitating teamwide meetings. The platform’s all-encompassing nature meant that employees were already familiar with it for tasks like checking holiday schedules or verifying pay. Chalmers, handling multiple HR tasks single-handedly, found the unified platform to be a game-changer, making his workload more manageable and efficient. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Unified solution | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
Domain performance
Modeled total traffic, six-month trend, engagement, countries, and domain identity.
Total website traffic
| Month | Modeled visits |
|---|---|
| 2026-04 | 77,351 |
| 2026-05 | 75,896 |
| 2026-06 | 81,434 |
| 2026-07 | 97,473 |
| 2026-08 | 77,361 |
| 2026-09 | 67,135 |
Top visitor countries
| Country | Name | Traffic share |
|---|---|---|
| GB | United Kingdom | 35.8% |
| US | United States | 12.8% |
| IN | India | 5.1% |
| VN | Vietnam | 3.2% |
| AU | Australia | 3.2% |
Domain identity
| Signal | Value |
|---|---|
| Registered | Jan 29, 2021 |
| Last changed | Oct 8, 2025 |
| Expires | Jan 29, 2028 |
| WHOIS server | — |
| DNSSEC | Not signed |
| Nameservers | ns-1030.awsdns-00.org, ns-1595.awsdns-07.co.uk, ns-385.awsdns-48.com, ns-735.awsdns-27.net |
Website capture

Organic keywords
Top keywords and an independent Google result page.
Top organic keywords
| Keyword | Volume | CPC | Estimated value |
|---|---|---|---|
| zelt | 3,360 | $0.53 | $1,180 |
| uk bank holidays 2026 | 33,120 | $0.26 | $830 |
| bank holidays 2026 | 70,170 | $0.26 | $310 |
| activate paye online | 0 | $0.00 | $150 |
| pto meaning | 32,470 | $1.04 | $120 |
Independent Google result page
Query: 7am to 5pm is how many hours
| Position | Title | URL | Description |
|---|---|---|---|
| 1 | Hours Calculator (How many hours between times?) | https://www.gigacalculator.com/calculators/hours-between-times-calculator.php | The answer is exactly eight hours. 7AM to 5PM |
| 2 | Hours Calculator | Calculate Time Between Two Times | https://zelt.app/blog/hours-calculator/ | How many hours am I working? ; 7AM to 5PM, 10:00 ; 8AM to 4PM, 8:00 ; 8AM to 8PM, 12:00 ; 8AM to 6PM, 10:00. |
| 3 | Hours Calculator | https://www.calculator.net/hours-calculator.html | This hours calculator computes the number of hours and minutes between two times. An hour is most commonly defined as a period of time equal to 60 minutes, ... |
| 4 | How many hours in 7am to 5pm? | https://math.answers.com/math-and-arithmetic/How_many_hours_in_7am_to_5pm | From 7 AM to 5 PM is a total of 10 hours. If you subtract a 30-minute break, the total working hours would be 9.5 hours. |
| 5 | Hours Calculator Between Two Times | https://dqydj.com/hours-calculator/ | This hours calculator calculates the number of hours between two times you enter. See the time duration for a start and end time you enter, even overnight! |
| 6 | How many hours are there from 7:30 am to 5 pm? | https://www.quora.com/How-many-hours-are-there-from-7-30-am-to-5-pm | How many hours are there from 7:30 am to 5 pm? |
| 7 | Hours calculator (How many hours...) 📆 | https://www.topster.net/calendar/stundenrechner.php | The hours calculator calculates the duration between two dates in hours and minutes. This application determines the number of hours between two times or add ... |
| 8 | Free Time Duration Calculator | https://timerewards.com/time-duration-calculator/ | Calculate the time duration between two times or dates with our free online calculator. Get instant results in hours, minutes, seconds, and decimal format. |
| 9 | Hours Calculator | https://www.inchcalculator.com/hours-calculator/ | Use our hours calculator to find the time you worked. Plus, learn how to calculate how many hours you're working with examples. |
| 10 | Hours Calculator | https://www.omnicalculator.com/everyday-life/hours | The hours calculator can add and convert hours, find the hours between two times, determine weekly working hours, and tell you what time it'll be some hours ... |
Important pages
Pages earning the most estimated search traffic in the sample.
| URL | Ranking keywords | Estimated traffic | Best position |
|---|---|---|---|
| https://zelt.app/blog/hours-calculator/ | 15 | 1,000.4 | 1 |
| https://zelt.app/ | 1 | 218.9 | 1 |
| https://zelt.app/blog/what-is-pto-paid-time-off/ | 1 | 27.4 | 1 |
| https://zelt.app/blog/employee-feedback-examples/ | 1 | 12.2 | 1 |
| https://zelt.app/blog/performance-review-phrases/ | 1 | 9.1 | 1 |
| https://zelt.app/blog/performance-reviews/ | 1 | 9.1 | 1 |
Website intelligence — Collected evidence
Prioritized website intelligence pages
| Type | Page | Words | Change | URL |
|---|---|---|---|---|
| integrations | Zelt: All-in-One HR Software for UK Businesses | 1,609 | new | https://zelt.app/ |
| pricing | Zelt Pricing \ | static | 276 | new |
| features | Zelt is the perfect OKR tracking, all in one HR platform for | 739 | new | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| integrations | Integration for Slack | 910 | new | https://zelt.app/blog/don-t-miss-any-important-team-events-with-the-zelt-x-slack-integration/ |
| integrations | The 15 essential legal docs every startup needs | 1,327 | new | https://zelt.app/blog/essential-start-up-legal-docs/ |
| integrations | Integration for Greenhouse | 708 | new | https://zelt.app/blog/integration-for-greenhouse/ |
| integrations | Integration for Workable | 192 | new | https://zelt.app/blog/integration-for-workable/ |
| integrations | Integration for Xero | 1,587 | new | https://zelt.app/blog/xero-integration-overview/ |
| integrations | Zelt Access Management: Secure App Access & Onboarding | 533 | new | https://zelt.app/products/apps/ |
| integrations | Zelt Case Studies \ | static | 402 | new |
| integrations | How Archvale grew 3x without expanding HR team \ | static | 775 | new |
| integrations | Former Revolut execs choose Zelt for Deblock | 1,156 | new | https://zelt.app/customer/former-revolut-coo-picks-zelt-as-people-operations-backbone/ |
| integrations | Private equity backed OneDome consolidates HR and payroll | 1,015 | new | https://zelt.app/customer/how-onedome-uses-zelt-to-manage-four-payrolls-in-one-system/ |
| integrations | How Uncapped consolidated 3 HR platforms into one \ | static | 911 | new |
Features
| Page type | Evidence | Source |
|---|---|---|
| features | Zelt is the perfect OKR tracking, all in one HR platform for Spotted Zebra | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | https://www.spottedzebra.co.uk/ | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Zelt features used | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Spotted Zebra stands at the forefront of addressing the global skills-gap crisis by offering a unique workforce management platform that matches skills with opportunities throughout the talent lifecycle. As many companies pivot to skills-based operations, many falter due to a lack of the right tools. Spotted Zebra emerges as the game-changer in this realm, placing skills at the very heart of talent decisions, be it hiring, succession planning, or reskilling. Their ethos is deeply rooted in the belief that everyone has a distinct skill or ‘superpower’, essential in combating this crisis. Facing challenges in streamlining HR processes, Spotted Zebra turned to Zelt to transform their HR operations and resolve these pressing issues. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | The challenge | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | A growing team with scattered data | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Mark Chalmers, the Head of People, faced a daunting task. With the team size rapidly approaching 60 members, relying on individual spreadsheets and separate systems to manage HR processes was becoming unsustainable. Mark needed a comprehensive platform that could manage employee information, track absences, conduct engagement surveys, facilitate performance evaluations, and offer easy data exporting. The platform also needed to integrate seamlessly with tools like Workable for onboarding, equipment management systems for IT purposes, and systems for automating background checks. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | The solution | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Zelt aids time saving and efficiency | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Zelt emerged as the answer to Mark’s challenges. Beyond merely being an HRIS, Zelt consolidated various functionalities, thus eliminating the need for multiple systems. With Zelt, Mark found himself saving considerable time and effort, handling everything from storing employee contracts to sending out engagement surveys, all from a singular platform. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | OKR management | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Easy to track team goals | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | One of Zelt’s standout features, as highlighted by Chief of Staff Patrick Davis, was its capacity to handle OKRs efficiently. Davis appreciated that the tool permitted employees and line managers to establish and monitor OKRs with minimal intervention from HR or leadership. Gone were the days of cumbersome spreadsheets; now, with a growing team, Zelt made the OKR process straightforward and integrated. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | All in one platform | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | A holistic approach to HR | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | A critical element that set Zelt apart, especially when compared to competitors like Humaans, was its holistic approach. As Davis emphasized, having a shared calendar feature for time-off information was instrumental in facilitating teamwide meetings. The platform’s all-encompassing nature meant that employees were already familiar with it for tasks like checking holiday schedules or verifying pay. Chalmers, handling multiple HR tasks single-handedly, found the unified platform to be a game-changer, making his workload more manageable and efficient. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Key Takeaways | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | How Zelt helped? | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Unified solution | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
| features | Integrated numerous HR functions, eliminating the need for multiple systems and platforms. | https://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/ |
Pricing and plans
No supporting public-page evidence was collected for this category.
Integrations and supported platforms
| Page type | Evidence | Source |
|---|---|---|
| integrations | HR software for the employee lifecycle | https://zelt.app/ |
| integrations | Get a 360° employee view across HR, Payroll and IT | https://zelt.app/ |
| integrations | Get started | https://zelt.app/ |
| integrations | Hire to retire | https://zelt.app/ |
| integrations | Now you can manage the whole employee lifecycle in a single flexible and intuitive platform. | https://zelt.app/ |
| integrations | Not just the best HR software | https://zelt.app/ |
| integrations | Zelt is the modern all-in-one HR software to effortlessly manage all things people. | https://zelt.app/ |
| integrations | Platform overview | https://zelt.app/ |
| integrations | HR and Payroll Software | https://zelt.app/ |
| integrations | Automate payroll within a single unified system. Zelt's payroll software natively integrates with your people data, bridging the gap between timesheets, expenses, benefits and payouts. Our built-in compliance and smart automation ensure accuracy, transparency and less manual effort every pay cycle. | https://zelt.app/ |
| integrations | Find out more | https://zelt.app/ |
| integrations | Automate the admin of adding and removing employees to pension and healthcare. Give your team better visibility into their benefits and empower them to make choices themselves without having to worry about reconciling payroll deductions. | https://zelt.app/ |
| integrations | Find out more | https://zelt.app/ |
| integrations | After approving payroll and contractor invoices in Zelt, make local salary and global contractor payments in one go with just a few clicks. | https://zelt.app/ |
| integrations | Find out more | https://zelt.app/ |
| integrations | Request, approve and keep track of time and attendance seamlessly. Whether it's holiday, sick days, work from home or parental leave. Create custom policies and assign employees by rule. Fully integrated with Payroll and available for everyone in one single HR software. | https://zelt.app/ |
| integrations | Find out more | https://zelt.app/ |
| integrations | Manage access to your business apps centrally. Protect your data and save time by managing employee accounts automatically when on and offboarding employees. Spot inactive users and monitor access from outside of your organisation. | https://zelt.app/ |
| integrations | Find out more | https://zelt.app/ |
| integrations | Embed device as a service directly into your people processes. Equip your team with a few clicks and stop wasting time on IT admin. The better alternative to complicated MDM tools and expensive outsourcing. | https://zelt.app/ |
Product and company updates
No supporting public-page evidence was collected for this category.
Rank tracking
Persistent keyword baselines and position movement.
This analysis created the first position baseline at 2026-10-24T13:58:01.143Z. Movement appears after the next fresh analysis using the same location and language.
| Keyword | Current | Previous | Movement | Volume | Ranking URL |
|---|---|---|---|---|---|
| 7am to 5pm is how many hours | 2 | Baseline | Baseline | 2,400 | https://zelt.app/blog/hours-calculator/ |
| zelt | 1 | Baseline | Baseline | 720 | https://zelt.app/ |
| 8am to 6pm | 2 | Baseline | Baseline | 880 | https://zelt.app/blog/hours-calculator/ |
| 7am to 5pm | 2 | Baseline | Baseline | 720 | https://zelt.app/blog/hours-calculator/ |
| 9am to 5pm | 2 | Baseline | Baseline | 720 | https://zelt.app/blog/hours-calculator/ |
| 9 am to 5 pm | 2 | Baseline | Baseline | 320 | https://zelt.app/blog/hours-calculator/ |
| 8am to 5 30pm | 2 | Baseline | Baseline | 260 | https://zelt.app/blog/hours-calculator/ |
| 9am 5pm how many hours | 2 | Baseline | Baseline | 210 | https://zelt.app/blog/hours-calculator/ |
| what is pto leave | 1 | Baseline | Baseline | 90 | https://zelt.app/blog/what-is-pto-paid-time-off/ |
| 9am to 5 30pm is how many hours | 2 | Baseline | Baseline | 110 | https://zelt.app/blog/hours-calculator/ |
| 9am to 5:30pm is how many hours | 2 | Baseline | Baseline | 110 | https://zelt.app/blog/hours-calculator/ |
| 10am to 1pm how many hours | 1 | Baseline | Baseline | 40 | https://zelt.app/blog/hours-calculator/ |
| 18 hours from 6 am | 1 | Baseline | Baseline | 40 | https://zelt.app/blog/hours-calculator/ |
| 3 11pm is how many hours | 1 | Baseline | Baseline | 40 | https://zelt.app/blog/hours-calculator/ |
| giving feedback to colleagues sample | 1 | Baseline | Baseline | 40 | https://zelt.app/blog/employee-feedback-examples/ |
| how long is 12pm to 3pm | 1 | Baseline | Baseline | 40 | https://zelt.app/blog/hours-calculator/ |
| how long is 6am to 12am | 1 | Baseline | Baseline | 40 | https://zelt.app/blog/hours-calculator/ |
| 9 to 5 30 how many hours | 2 | Baseline | Baseline | 70 | https://zelt.app/blog/hours-calculator/ |
| key phrases in performance reviews | 1 | Baseline | Baseline | 30 | https://zelt.app/blog/performance-review-phrases/ |
| regular review | 1 | Baseline | Baseline | 30 | https://zelt.app/blog/performance-reviews/ |
Features
Features and capabilities
Core functions and evidence-backed product capabilities.
| Capability | What it does |
|---|---|
| HR & employee lifecycle | Manage the whole employee lifecycle in a single platform, from onboarding to offboarding S83. |
| Payroll automation | Automate payroll within a unified system, natively integrated with people management S83. |
| Benefits administration | Automate adding/removing employees to pension and healthcare, with self-service choices S21 S83. |
| Time off & attendance | Request, approve, and track time off and attendance, with custom policies and payroll integration S83. |
| Performance & OKRs | Streamline reviews with automated timelines and anonymity, and track goals in one connected system S83. |
| Access management | Centrally manage app access, auto-provision, offboard, and audit accounts for connected apps S11. |
| Device management | Order, configure, ship, and monitor company devices, with MDM security controls S15 S83. |
| Contract management | Send offers and contracts for e-signature, reducing email admin S83 S140. |
Integrations and ecosystem
Connected products, exports, APIs, and workflow compatibility.
| Integration or interface | Type | What it enables |
|---|---|---|
| Google Workspace | Integration | Automate user management, sync employee data, enable SSO, and streamline app access S11. |
| Slack | Integration | Remove friction for approvals and get reminders of important team events S11. |
| HubSpot | Integration | Simplify access management, automate onboarding and offboarding, and manage user accounts S11. |
| Xero | Integration | Automate payroll, invoicing, and expenses for seamless accounting S11. |
| Greenhouse | Integration | Automate onboarding of successful hires in Zelt S11. |
| Notion | Integration | Manage user accounts, sync employee info changes, and measure activity S11. |
| Intercom | Integration | Manage user access, sync employee data, and streamline account administration S11. |
| API | API | Access management programmatically S11. |
Pricing
Pricing and plans
Published plans, free access, trials, credits, and pricing limitations.
| Plan or offer | Verified price and billing | Included | Limits |
|---|---|---|---|
| Core | From £5 per month; billing unit not published S142 | Basic access to all modules: People, Money, Tech, Growth S142 | People, Money, Tech and Growth need at least 20 seats S142 |
| Pro | Contact sales S142 | Upgrade by module with higher or unlimited limits S142 | Not established |
Competition
Competitive landscape
Domains competing for the same organic search demand.
Sampled competitors
| Competitor | First-page appearances | Sampled queries | Average position | Queries observed |
|---|---|---|---|---|
| calculatorsoup.com | 1 | 1 | 1 | 7am to 5pm is how many hours |
| de.wikipedia.org | 1 | 1 | 1 | zelt |
| quora.com | 1 | 1 | 2 | 7am to 5pm is how many hours |
| qeedo.de | 1 | 1 | 2 | zelt |
| officeclip.com | 1 | 1 | 3 | 7am to 5pm is how many hours |
| padutchdictionary.com | 1 | 1 | 3 | zelt |
| math.answers.com | 1 | 1 | 4 | 7am to 5pm is how many hours |
| amazon.de | 1 | 1 | 4 | zelt |
| almanac.com | 1 | 1 | 5 | 7am to 5pm is how many hours |
| instagram.com | 1 | 1 | 5 | zelt |
Website intelligence — Collected evidence
Customers, testimonials, and first-party review claims
No supporting public-page evidence was collected for this category.
Independent review sources discovered
No links to supported independent review platforms were discovered on the collected pages.
Backlink profile
Authority and referring-domain signals.
Backlink comparison profile
- Domain rating: 61/100
- Backlinks: 11,809
- Referring domains: 3,245
- Dofollow backlinks: 64.0%
- Dofollow referring domains: 69.0%
Collection decision
The Scout search index remains intentionally excluded from automatic Scout analysis. This Scout traffic model profile costs 5 credits (0.5 cents) and is included in the first comparison run so its usefulness can be judged before the recurring collection is finalized.
AI visibility
Measured ChatGPT and Google AI mentions with cited sources.
AI-assistant referral traffic
- Estimated current generative-AI referral share: 0.0%
Scout traffic model did not return a separate AI-referral trend series for this domain.
Website intelligence — Collected evidence
Site-stated AI capabilities
No supporting public-page evidence was collected for this category.
These are first-party product claims, not independent measurements of AI-search visibility.
Marketing opportunities
Actions calculated directly from the collected evidence.
| Opportunity | Recommended action | Evidence |
|---|---|---|
| Competitor gap | Review the sampled queries where calculatorsoup.com appears. | 1 first-page appearances across 7am to 5pm is how many hours |
Website intelligence — Collected evidence
Website evidence gaps
- customers: no usable public page was collected; verify whether the site publishes this evidence.
- reviews: no usable public page was collected; verify whether the site publishes this evidence.
- changes: no usable public page was collected; verify whether the site publishes this evidence.
- identity: no usable public page was collected; verify whether the site publishes this evidence.
- technical: no usable public page was collected; verify whether the site publishes this evidence.
Trust and proof
Customers, proof, and reviews
Published proof, customer signals, and review evidence.
Independent reviews
| Platform | Page | How it was found | Note |
|---|---|---|---|
| Trustpilot | Zelt Reviews / Read Customer Service Reviews of zelt.app | Grounded web search | # Zelt Reviews 26 ... 3.4 ... ## Lots of features, not all very well thought out ... My company grew too big for a previous system (we had different systems for holiday, payroll, expenses) and moved to Zelt. It's mediocre. Not terrible, but also doesn't in my mind earn the five star reviews. It's a classic do all of the things and don't do any of them particularly well. I appreciate that I'm coming from a series of platforms that were laser focussed on one thing and as a result excelled at it. B |
| Apple App Store | Zelt on the App Store | Grounded web search | ## Ratings and Reviews 5.0 out of 5 28 Ratings 28 Ratings ThMavros , 04/02/2025 ... Zelt app is a great tool for managing your teams and HR tasks efficiently! With a clean and intuitive user interface that both employees and managers use with ease. |
| FeaturedCustomers | 41 Zelt Customer Reviews & References / FeaturedCustomers | Grounded web search | reviews and testimonials from customers, explore 17 case studies and customer success stories, and watch customer videos to see why companies chose Zelt as their HR Software ... companies use to manage all of their HR, Finance & IT workflows in a one |
| Capterra | Zelt Software Pricing, Alternatives & More / Capterra | Grounded web search | management by integrating core functions like employee records, payroll, benefits, time off tracking, performance reviews, goal ... reduces administrative tasks and eliminates data duplication. The platform features automated payroll linked to timesheets |
| apps.xero.com | Zelt Xero Integration Reviews & Features — Xero App Store UK | Grounded web search | Zelt is the go-to HR system for companies wanting to reduce time on payroll & IT. Onboard employees in 2 mins from creating a contract to providing equipment and access to email & tools ... employees across the lifecycle with features including time off, |
| rfp.wiki | Zelt · Adoption Signals: Training & Change (2026) | Grounded web search | / Source/Feature / Score & Rating / Details & Insights / / --- / --- / --- / / G2 / 4.6 / 250 reviews / / Trustpilot / 3.4 / 26 reviews / / RFP.wiki Score / 4.1 / Review Sites Score Average: 4.0 Features Scores Average: 4.1 / |
Customer proof
| Proof type | Named customer or source | Evidence |
|---|---|---|
| Case study | Croci Collective | customer case study — Discover how Croci Collective reduced review cycles from 5+ weeks to just 3 weeks with Zelt as their unified HR platform ... (Zelt Case Studies / HR, Payroll & IT Success Stories) |
Independent mentions
- Zelt: All-in-One HR Software for UK Businesses — -in-One HR Software for UK Businesses # HR software for the employee lifecycle Get a 360° ... Reliable 24/7 Support 99.99% uptime Trusted 4.7 G2 4.7 Trustpilot 5.0 Xero App Store Secure ISO 27001 certified GDPR compliant Cyber Essentials certified
- Payroll and HR Software - Digital Marketplace — Zelt is the UK’s leading cloud HR and payroll platform. Rated No. 1 for customer support quality by G2 Research across public and private sectors, Zelt is trusted by teams from the Shakespeare’s Globe, Mumsnet and Revolut, enabling self-service and the integration of essential HR and Finance processes.
- Zelt Simplifies and Automates HR, IT, and Finance Workflows on a Unified Platform Built to Scale — Zelt’s secure, friendly, and customizable HRIS automates onboarding and offboarding, enables employee updates, streamlines approvals, and ensures compliance. The information system can also draw data insights that can feed into company goals.
External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.
Company, security, and trust
Ownership, policies, security signals, and public trust evidence.
| Signal | Finding | Source |
|---|---|---|
| Company and ownership | After many years as a startup founder and using a lot of different tools, I am now building my new ventures on Zelt. It helps us stay lean and reduce distraction from administration. | source |
| Contact and support | ‘Buying brand new laptops is expensive, I liked that using Zelt’s device rentals was like having a phone contract deal, you can easily swap out machines.’ | source |
| Legal and privacy | Is Zelt secure and GDPR-compliant? | source |
| Security and compliance | ISO 27001 certified | source |
| Uptime and status page | Not published on the collected pages. | — |
| Domain registered | 2021-01-29 | — |
| Domain expires | 2028-01-29 | — |
Not found on the collected pages: uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.
Documentation and product updates
Help resources, product guidance, and visible changes over time.
| Resource or update | Type | What is available | Date or freshness |
|---|---|---|---|
| Product FAQ | FAQ | Answers common product, workflow, pricing, privacy, ownership, API, and team questions. (source) | Not dated |
| Performance Improvement Plan (PIP) Guide + Free Template | Guide | Need to guide employees effectively? Follow our performance improvement plan guide with examples, tips, and download a free PIP template. (source) | Not dated |
Not found in the collected public sources: public roadmap, changelog or release notes, status page, separate help center or knowledge base.
Technical
Technical and delivery signals
Delivery model, platforms, API, data ownership, reliability claims and release activity.
| Signal | Finding | Source |
|---|---|---|
| Delivery model (cloud, self-hosted, desktop, browser extension) | Zelt is cloud-based HR and payroll software S83. | S83 |
| Platforms and apps | Zelt is a web application; no native mobile or desktop apps are mentioned S83. | S83 |
| API and extensibility (API, SDK, webhooks, MCP, plugins) | Zelt offers API access for programmatic management S11 S142. | S11 S142 |
| Data ownership and export | Not published on the collected pages. | — |
| Performance and reliability claims | Not published on the collected pages. | — |
| Release activity | Not published on the collected pages. | — |
Measured infrastructure
Domain, certificate, and hosting signals, measured directly.
| Signal | Finding |
|---|---|
| Domain registered | 2021-01-29 — Squarespace Domains II LLC. |
| Domain expires | 2028-01-29 |
| First archived | 2021-05-12 — web archive |
| TLS certificate | Amazon, valid, expires 2027-02-27 |
| Security headers | none served |
| Headers not served | HSTS, CSP, X-Content-Type-Options, X-Frame-Options, Referrer-Policy |
| Server header | Apache |
| Mail handled by | aspmx.l.google.com, alt1.aspmx.l.google.com |
| Nameservers | ns-385.awsdns-48.com, ns-735.awsdns-27.net |
Technical site audit
A bounded multi-page crawl with page-level issues and URLs.
Scout — Bounded technical crawl
- Pages crawled: 15 of 15 maximum
- Technical health: 100/100
- Critical issues: 0
- Warnings: 0
- Notices: 1
Issues
| Severity | Issue | Value | Affected URL |
|---|---|---|---|
| notice | Meta description length should be reviewed | 4 | https://zelt.app/products/goals-okrs/ |
Crawled pages
| Status | Title | H1s | Words | Response | URL |
|---|---|---|---|---|---|
| 200 | Zelt: All-in-One HR Software for UK Businesses | 1 | 1692 | 125 ms | https://zelt.app/ |
| 200 | Zelt People: Centralise people operations | 1 | 868 | 1,143 ms | https://zelt.app/products/hr-software/ |
| 200 | Zelt Time Off: Simplify Employee Leave & PTO Tracking | 1 | 502 | 1,262 ms | https://zelt.app/products/time-off/ |
| 200 | Rota software made simple for shift-based teams | 1 | 693 | 22 ms | https://zelt.app/products/scheduling-rota-software/ |
| 200 | Zelt Performance Review Software: Reviews, Feedback & 360 | 1 | 708 | 1,122 ms | https://zelt.app/products/performance-review-software/ |
| 200 | Zelt Employee Surveys: Gather Feedback & Measure Engagement | 1 | 502 | 856 ms | https://zelt.app/products/engagement-surveys/ |
| 200 | Zelt OKR Software: Set, Track & Align Employee Objectives | 1 | 735 | 15 ms | https://zelt.app/products/goals-okrs/ |
| 200 | Zelt Employee Benefits Platform: Modernise Perks & Benefits | 1 | 413 | 506 ms | https://zelt.app/products/benefits/ |
| 200 | Cloud-Based Payroll Software For UK Businesses | 1 | 956 | 793 ms | https://zelt.app/products/payroll-software/ |
| 200 | Zelt Payments: Bulk Pay Staff & Contractors Fast | 1 | 304 | 547 ms | https://zelt.app/products/payments/ |
| 200 | Zelt Access Management: Secure App Access & Onboarding | 1 | 608 | 650 ms | https://zelt.app/products/apps/ |
| 200 | Zelt Device Management: Manage Company Equipment & MDM | 1 | 614 | 887 ms | https://zelt.app/products/devices/ |
| 200 | Knowledge Center | 1 | 732 | 775 ms | https://zelt.app/knowledge-center/ |
| 200 | Zelt Case Studies \ | HR, Payroll & IT Success Stories | 1 | 438 | 17 ms |
| 200 | About Zelt \ | Discover the Team Transforming People Ops | 1 | 582 | 501 ms |
This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.
Search Console and Analytics
First-party search and behavioral data connection state.
Modeled acquisition channels
| Channel | Estimated share |
|---|---|
| direct | 70.3% |
| search | 14.4% |
| search organic | 14.4% |
| search paid | 0.0% |
| social | 6.9% |
| social organic | 6.9% |
| social paid | 0.0% |
| referrals | 5.9% |
| paid referrals | 0.4% |
| 2.1% | |
| gen ai | 0.0% |
| affiliate | 0.0% |
| other | 0.0% |
First-party connections
| Integration | Status | Data available after connection |
|---|---|---|
| Google Search Console | Not connected | Clicks, impressions, CTR, average position, queries, pages, countries, and devices |
| Google Analytics | Not connected | Organic sessions, engagement, landing pages, conversions, geography, and devices |
No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.
Limits and method
Limitations and open questions
Known constraints and missing evidence from the collected pages.
The collected pages do not mention specific competitors. Evidence gaps include: no detailed pricing beyond starting prices, no independent review ratings, no uptime or performance data, and no data export details. Open questions remain about annual billing, per-employee pricing, and the full scope of the API.
Sources, method, and limitations
Evidence inventory, collection method, provider use, and constraints.
This report is based on 14 of 15 collected pages from zelt.app, including product pages, pricing, about, and customer case studies. Static and rendered page collection were used; external proof search was enabled but only verified the existence of linked results, not their content. Limitations: pricing details are partial, and customer testimonials are self-reported by Zelt.
- Documentationhttps://zelt.app/Verified
- Documentationhttps://zelt.app/about/Verified
- Documentationhttps://zelt.app/products/apps/Verified
- Documentationhttps://zelt.app/products/devices/Verified
- Official Websitehttps://zelt.app/products/benefits/Verified
- Pricing Pagehttps://zelt.app/pricing/Verified
- Pricing Pagehttps://zelt.app/blog/hr-software-pricing/Verified
- Pricing Pagehttps://zelt.app/blog/performance-improvement-plan/Verified
- Official Websitehttps://zelt.app/blog/modern-employee-platform/Verified
- Official Websitehttps://zelt.app/blog/payroll-software-features/Verified
- Official Websitehttps://zelt.app/blog/zelt-wins-the-b2b-tech-category-at-the-2023-product-awards/Verified
- Official Websitehttps://zelt.app/customer/how-the-european-leadership-network-found-an-all-in-one-platform-for-onboarding-and-device-management-in-zelt/Verified
- Official Websitehttps://zelt.app/customer/zelt-is-the-perfect-okr-tracking-all-in-one-hr-platform-for-spotted-zebra/Verified
- Official Websitehttps://zelt.app/solutions/industries/charities/Verified
- Review Sitehttps://www.trustpilot.com/review/zelt.appVerified
- Articlehttps://zelt.app/customers/Verified
- Review Sitehttps://apps.apple.com/gb/app/zelt/id1632033172Verified
- Review Sitehttps://www.featuredcustomers.com/vendor/zeltVerified
- Review Sitehttps://www.capterra.com/p/254760/Zelt/Verified
- Review Sitehttps://apps.xero.com/uk/app/zeltVerified
- Review Sitehttps://www.rfp.wiki/hr-office/hcm-suites-1000-employee-enterprises/hris-systems/zeltVerified
- Articlehttps://www.applytosupply.digitalmarketplace.service.gov.uk/g-cloud/services/999782676935927Verified
- Articlehttps://www.cardrates.com/news/the-zelt-platform-unifies-hr-it-and-finance-workflows/Verified
