Overview
Summary
The useful answer before the supporting detail.
Keka HR is a cloud-based platform that combines HR and payroll management for growing businesses, primarily in India S21. It addresses the complexity of payroll processing, compliance, and employee management as organizations scale S1. The platform offers a unified suite covering the entire employee journey, from hiring to performance and learning S1.
Product identity and positioning
Name, category, positioning, audience, and first-party claims.
- Identity: Keka HR is a cloud-based HR and payroll platform for growing enterprises S21.
- Core purpose: It solves the problem of managing payroll, compliance, and HR processes as headcount grows S1.
- Intended users: HR and payroll teams in small and medium-sized businesses S1.
- Product scope: A single platform covering the entire employee journey, including payroll, workforce management, and learning S1.
- Positioning: Positioned as a platform tailored to your business, unifying HR and payroll S1.
- Claimed distinction: Offers a comprehensive, integrated platform for the entire employee journey S1.
Use cases and audiences
Who the product serves and the jobs it is designed to handle.
Traffic and search
SEO analysis
Collected Oct 24, 2026keka.com: an estimated 8,907,311 total monthly visits and about 215,168 monthly organic visits across 49,850 ranking keywords. Scout crawled 15 pages and measured a technical health score of 95/100.
Search summary
The useful answer before the supporting detail.
Run HR and payroll on a single platform. Keka automates payroll, compliance, attendance and performance for 10,000+ growing companies. keka.com: an estimated 8,907,311 total monthly visits and about 215,168 monthly organic visits across 49,850 ranking keywords. Scout crawled 15 pages and measured a technical health score of 95/100.
- Total traffic (modeled): 8,907,311 monthly visits across all channels.
- Organic search traffic (estimated): 215,168 monthly visits from search.
- Strongest sampled ranking: analytical skills interview questions at position 1.
- Leading page in the collected evidence: https://www.keka.com/media/2021/06/Accountig-Interview-questions.pdf.
- Closest measured organic competitor: reddit.com, appearing 6 times in the sampled first-page SERPs.
- Technical crawl: 15 pages, health score 95/100.
Website intelligence — Collected evidence
Company identity and positioning
| Page type | Evidence | Source |
|---|---|---|
| other | Run HR and payroll on a single platform. Keka automates payroll, compliance, attendance and performance for 10,000+ growing companies. Sign up today! | https://www.keka.com/ |
| other | IT Services](/hr-software-for-it-businesses) | https://www.keka.com/ |
| other | Healthcare & Pharma](/hr-software-for-healthcare/) | https://www.keka.com/ |
| other | Manufacturing](/hr-software-for-manufacturing/) | https://www.keka.com/ |
| other | Financial Services](/hr-software-for-financial-services/) | https://www.keka.com/ |
| other | Retail](/hr-software-for-retail/) | https://www.keka.com/ |
| other | Construction](/hr-software-for-construction) | https://www.keka.com/ |
| other | CHRO](/us/hr-software-for-chros) | https://www.keka.com/ |
| other | CFO](/hr-software-for-cfos) | https://www.keka.com/ |
| other | TA (Talent Acquisition)](/hr-software-for-recruiters) | https://www.keka.com/ |
| other | Founder](/hr-software-for-founders) | https://www.keka.com/ |
| other | Meet the platform tailored to your business | https://www.keka.com/ |
Domain performance
Modeled total traffic, six-month trend, engagement, countries, and domain identity.
Total website traffic
| Month | Modeled visits |
|---|---|
| 2026-04 | 8,095,975 |
| 2026-05 | 8,122,958 |
| 2026-06 | 8,483,820 |
| 2026-07 | 8,994,158 |
| 2026-08 | 8,951,296 |
| 2026-09 | 8,907,311 |
Top visitor countries
| Country | Name | Traffic share |
|---|---|---|
| IN | India | 92.2% |
| US | United States | 2.5% |
| AE | United Arab Emirates | 1.1% |
| QA | Qatar | 0.3% |
| DE | Germany | 0.3% |
Domain identity
| Signal | Value |
|---|---|
| Registered | May 4, 2003 |
| Last changed | Nov 11, 2025 |
| Expires | May 4, 2031 |
| WHOIS server | whois.verisign-grs.com |
| DNSSEC | Not signed |
| Nameservers | NS-132.AWSDNS-16.COM, NS-1396.AWSDNS-46.ORG, NS-1546.AWSDNS-01.CO.UK, NS-903.AWSDNS-48.NET |
Website capture

Organic keywords
Top keywords and an independent Google result page.
Top organic keywords
| Keyword | Volume | CPC | Estimated value |
|---|---|---|---|
| keka | 144,500 | $0.29 | $143,880 |
| keka login | 33,970 | $0.30 | $42,460 |
| keka hr | 9,170 | $0.27 | $9,590 |
| pf | 250,450 | $0.22 | $4,320 |
| keka employee login | 1,130 | $0.00 | $1,480 |
Independent Google result page
Query: analytical skills interview questions
| Position | Title | URL | Description |
|---|---|---|---|
| 1 | Analytical Skills Interview Questions With Answers | https://www.keka.com/analytical-skills-interview-questions-and-answers | 1.Describe the process you go through when you are faced with a problem or issue. 2.How do you break down a complex problem? 3.How do you ... |
| 2 | Behavioral Interview Questions for Analysis Skills | https://yardstick.team/interview-questions/analysis-skills | Tell me about a time when you had to analyze a large amount of data to solve a complex problem. What was your approach, and what was the outcome? |
| 3 | Analytical Interview Questions: 15 Examples & Answers | https://consultadd.com/blog/analytical-interview-questions-and-how-to-answer-them | 15 common analytical interview questions. Tell me about a time you had to solve a complex problem with limited information. Walk me through how ... |
| 4 | As an interviewer, what questions would you ask ... | https://www.reddit.com/r/interviews/comments/1dtup7j/as_an_interviewer_what_questions_would_you_ask/ | They might give you a hypothetical scenario related to the job and ask "How would you approach this?" or "What factors would you consider?". |
| 5 | Analytical Interview Questions for Software Engineers | https://www.lever.co/blog/analytical-interview-questions-for-software-engineer | What are the main differences between Java and C++? · How does AJAX work in a web-based application? · What's the difference between REST and SOAP ... |
| 6 | Analytical Interview Questions (& Puzzles) - Tips from a Hiring ... | https://www.youtube.com/watch?v=X8VZaEJS-GE | Tell me about a time you used good judgement and logic a race is over, What is the minimum number of races you need to identify the fastest 3 ... |
| 7 | 6 Interview Questions About Analytical Skills and How to ... | https://careerwaves2portal.com/blog/2025/01/23/6-interview-questions-about-analytical-skills-and-how-to-answer-them/ | 1. “Can you give an example of a time you used analytical skills to solve a problem?” 2. “How do you approach a situation … 3. “How do you ... |
| 8 | Top 7 Analytical Skills Interview Questions | https://www.testgorilla.com/blog/analytical-skills-interview-questions/ | 1. Can you describe a time when you had to solve a problem with limited information? How did you approach the situation? 2. What methods do you use to track ... |
| 9 | The best interview questions to assess problem-solving skills. | https://www.metaview.ai/resources/interview-questions/problem-solving-skills | Results-oriented problem-solving interview questions · Can you give me examples of metrics you use to measure the success of your problem-solving ... |
| 10 | Analytical Thinking Interview Questions for 2026 | https://www.theknowledgeacademy.com/interview-questions/analytical-thinking-interview-questions-and-answers/ | Analytical Thinking Interview Questions To Ask: Describe a situation where you had to analyse complex data to solve a problem, and more. |
Important pages
Pages earning the most estimated search traffic in the sample.
Website intelligence — Collected evidence
Prioritized website intelligence pages
| Type | Page | Words | Change | URL |
|---|---|---|---|---|
| other | Modern HR & Payroll Software for Growing Enterprises \ | static | 2,092 | new |
| pricing | Pricing \ | static | 3,830 | new |
| pricing | Turn Billable Hours into Revenue with Project Billing Software \ | playwright | 2,060 | new |
| pricing | The Price of Ignoring Employee Experience \ | playwright | 1,503 | new |
| features | Product Demos \ | playwright | 1,449 | new |
| integrations | Marketplace \ | static | 3,337 | new |
| customers | Customer Stories \ | static | 1,277 | new |
| customers | How FiftyFive Tech Fixed Hiring & Performance \ | static | 1,547 | new |
| customers | How Keka made Noise loud and proud of their HR processes | 1,459 | new | https://www.keka.com/customer-story/noise |
| customers | Srijan Technologies Processes Invoices in 3 Days | 1,473 | new | https://www.keka.com/customer-story/srijan-technologies |
| customers | Streamlining people, process and tech for a 300% growth | 1,430 | new | https://www.keka.com/customer-story/taazaa |
| reviews | 360 Performance Review Software for Better Performance Insights \ | static | 2,033 | new |
| trust | Compliance \ | static | 1,531 | new |
| trust | Manage Payroll Compliance Without Manual Complexity \ | static | 2,306 | new |
Features
| Page type | Evidence | Source |
|---|---|---|
| features | https://www.keka.com/product-demos | |
| features | Book a demo | https://www.keka.com/product-demos |
| features | [Products](javascript:void\(0\);) | https://www.keka.com/product-demos |
| features | Payroll Suite | https://www.keka.com/product-demos |
| features | Compliance](/payroll-compliance) | https://www.keka.com/product-demos |
| features | Payroll Processing](/payroll-processing) | https://www.keka.com/product-demos |
| features | Expenses](/expense-management-software) | https://www.keka.com/product-demos |
| features | Benefits](/payroll-benefits) | https://www.keka.com/product-demos |
| features | Global Payroll](/global-payroll-software) | https://www.keka.com/product-demos |
| features | Managed Services](/managed-services) | https://www.keka.com/product-demos |
| features | Payroll Analytics](/payroll-analytics) | https://www.keka.com/product-demos |
| features | HR Suite | https://www.keka.com/product-demos |
| features | Onboarding](/employee-onboarding-software) | https://www.keka.com/product-demos |
| features | Workforce Management](/workforce-management-software) | https://www.keka.com/product-demos |
| features | Timekeeping](/timekeeping) | https://www.keka.com/product-demos |
| features | HRIS](/hris) | https://www.keka.com/product-demos |
| features | AI Helpdesk](/helpdesk) | https://www.keka.com/product-demos |
| features | HR Analytics](/hr-analytics-software) | https://www.keka.com/product-demos |
| features | Talent Suite | https://www.keka.com/product-demos |
| features | Hiring | https://www.keka.com/product-demos |
Pricing and plans
Integrations and supported platforms
| Page type | Evidence | Source |
|---|---|---|
| integrations | Marketplace \ | static |
| integrations | https://www.keka.com/marketplace | |
| integrations | Book a demo | https://www.keka.com/marketplace |
| integrations | [Products](javascript:void\(0\);) | https://www.keka.com/marketplace |
| integrations | Payroll Suite | https://www.keka.com/marketplace |
| integrations | Compliance](/payroll-compliance) | https://www.keka.com/marketplace |
| integrations | Payroll Processing](/payroll-processing) | https://www.keka.com/marketplace |
| integrations | Expenses](/expense-management-software) | https://www.keka.com/marketplace |
| integrations | Benefits](/us/payroll-benefits) | https://www.keka.com/marketplace |
| integrations | Global Payroll](/us/global-payroll-software) | https://www.keka.com/marketplace |
| integrations | Managed Services](/managed-services) | https://www.keka.com/marketplace |
| integrations | Payroll Analytics](/payroll-analytics) | https://www.keka.com/marketplace |
| integrations | HR Suite | https://www.keka.com/marketplace |
| integrations | Onboarding](/employee-onboarding-software) | https://www.keka.com/marketplace |
| integrations | Workforce Management](/workforce-management-software) | https://www.keka.com/marketplace |
| integrations | Timekeeping](/ph/timekeeping) | https://www.keka.com/marketplace |
| integrations | HRIS](/hris) | https://www.keka.com/marketplace |
| integrations | AI Helpdesk](/helpdesk) | https://www.keka.com/marketplace |
| integrations | HR Analytics](/hr-analytics-software) | https://www.keka.com/marketplace |
| integrations | Talent Suite | https://www.keka.com/marketplace |
Product and company updates
No supporting public-page evidence was collected for this category.
Rank tracking
Persistent keyword baselines and position movement.
This analysis created the first position baseline at 2026-10-24T13:53:41.341Z. Movement appears after the next fresh analysis using the same location and language.
Features
Features and capabilities
Core functions and evidence-backed product capabilities.
| Capability | What it does |
|---|---|
| Payroll Management | Automates payroll processing, including salary components, deductions, and compliance S1. |
| Workforce Management | Manages attendance, leave, and other workforce-related tasks S1. |
| Learning & Development | Provides tools for employee training and skill development S1. |
| Performance Reviews | Facilitates 360-degree performance reviews and talent insights S1. |
| Project & Task Management | Enables project and task tracking within the platform S1. |
| Paperless Onboarding | Supports day-one paperless workflows for new hires S1. |
| Talent Pipeline Building | Helps build talent pipelines for recruitment S1. |
| Resource Management | Manages resource allocation and planning S1. |
Integrations and ecosystem
Connected products, exports, APIs, and workflow compatibility.
Pricing
Pricing and plans
Published plans, free access, trials, credits, and pricing limitations.
| Plan or offer | Verified price and billing | Included | Limits |
|---|---|---|---|
| Foundation | Contact sales S28 | Core HR, leave, attendance, payroll, self-service, mobile app S28 | Nominal setup fee S28 |
| Strength | Contact sales S28 | Adds Keka Sign, advanced onboarding, people analytics, SSO S28 | Not established |
| Growth | Contact sales S28 | Adds workflow automation, custom reports, performance, API and webhooks S28 | Not established |
Competition
Competitive landscape
Domains competing for the same organic search demand.
Sampled competitors
| Competitor | First-page appearances | Sampled queries | Average position | Queries observed |
|---|---|---|---|---|
| reddit.com | 6 | 2 | 4.2 | analytical skills interview questions, analytical skills questions in interview |
| brunel.net | 2 | 2 | 3.5 | analytical skills interview questions, analytical skills questions in interview |
| linkedin.com | 2 | 2 | 6 | analytical skills interview questions, analytical skills questions in interview |
| foundit.sg | 1 | 1 | 2 | analytical skills interview questions |
| testpartnership.com | 1 | 1 | 3 | analytical skills interview questions |
| founditgulf.com | 1 | 1 | 3 | analytical skills questions in interview |
| joinhandshake.com | 1 | 1 | 6 | analytical skills questions in interview |
| finalroundai.com | 1 | 1 | 7 | analytical skills interview questions |
| hr-survey.com | 1 | 1 | 7 | analytical skills questions in interview |
| foundit.hk | 1 | 1 | 9 | analytical skills interview questions |
Website intelligence — Collected evidence
Customers, testimonials, and first-party review claims
| Page type | Evidence | Source |
|---|---|---|
| customers | https://www.keka.com/customer-stories | |
| customers | Book a demo | https://www.keka.com/customer-stories |
| customers | [Products](javascript:void\(0\);) | https://www.keka.com/customer-stories |
| customers | Payroll Suite | https://www.keka.com/customer-stories |
| customers | Compliance](/payroll-compliance) | https://www.keka.com/customer-stories |
| customers | Payroll Processing](/payroll-processing) | https://www.keka.com/customer-stories |
| customers | Expenses](/expense-management-software) | https://www.keka.com/customer-stories |
| customers | Benefits](/us/payroll-benefits) | https://www.keka.com/customer-stories |
| customers | Global Payroll](/us/global-payroll-software) | https://www.keka.com/customer-stories |
| customers | Managed Services](/managed-services) | https://www.keka.com/customer-stories |
| customers | Payroll Analytics](/payroll-analytics) | https://www.keka.com/customer-stories |
| customers | HR Suite | https://www.keka.com/customer-stories |
| customers | Onboarding](/employee-onboarding-software) | https://www.keka.com/customer-stories |
| customers | Workforce Management](/workforce-management-software) | https://www.keka.com/customer-stories |
| customers | Timekeeping](/ph/timekeeping) | https://www.keka.com/customer-stories |
| customers | HRIS](/hris) | https://www.keka.com/customer-stories |
| customers | AI Helpdesk](/helpdesk) | https://www.keka.com/customer-stories |
| customers | HR Analytics](/hr-analytics-software) | https://www.keka.com/customer-stories |
| customers | Talent Suite | https://www.keka.com/customer-stories |
| customers | Hiring | https://www.keka.com/customer-stories |
Independent review sources discovered
| Platform | Status | Discovered source |
|---|---|---|
| discovered_not_scraped | https://play.google.com/store/apps/details?id=com.keka.xhr&utm_source=chatgpt.com |
Backlink profile
Authority and referring-domain signals.
Backlink comparison profile
- Domain rating: 78/100
- Backlinks: 374,172
- Referring domains: 8,076
- Dofollow backlinks: 69.0%
- Dofollow referring domains: 76.0%
| Source DR | Source title | Anchor | Source URL | Target URL |
|---|---|---|---|---|
| 97 | Employees' Provident Fund Organisation | the original | https://en.wikipedia.org/wiki/Employees%27_Provident_Fund_Organisation | https://www.keka.com/glossary/epfo |
| 64 | Billing Software for Small Businesses in India \ | myBillBook | Careers | https://mybillbook.in/ |
| 73 | Buy OnePlus Nord - OnePlus (India) | Careers | https://www.oneplus.in/oneplus-nord | https://oneplus.keka.com/careers/ |
| 62 | — | Careers | https://www.codingninjas.com/ | https://codingninjas.keka.com/careers |
| 63 | All-in-one D2C eCommerce Growth Platform \ | GoKwik | Careers | https://www.gokwik.co/ |
| 60 | Online Pet Store, Shop Pet Supplies and Products: Supertails | Careers @ Supertails | https://supertails.com/ | https://petfully.keka.com/careers |
| 46 | Paradyes Hair Colors \ | No-Bleach, Ammonia-Free & Grey Coverage | Careers | https://www.birdsofparadyes.com/ |
| 48 | SPF 50 Sunscreen - Buy Best Sunscreen for Men and Women Online at Deconstruct | Careers | https://thedeconstruct.in/collections/sunscreen | https://baypure.keka.com/careers/ |
| 35 | Home - RCM | Careers | https://www.rcmworld.com/ | https://rcmconsumerproducts.keka.com/careers |
| 51 | Travel Smart with Zero Forex Fees, Cards & Travel Services - Niyo | Careers | https://goniyo.com/ | https://niyo.keka.com/careers |
Collection decision
The Scout search index remains intentionally excluded from automatic Scout analysis. This Scout traffic model profile costs 5 credits (0.5 cents) and is included in the first comparison run so its usefulness can be judged before the recurring collection is finalized.
AI visibility
Measured ChatGPT and Google AI mentions with cited sources.
AI-assistant referral traffic
- Estimated current generative-AI referral share: 0.6%
| Month | Traffic share | Source |
|---|---|---|
| — | — | All AI assistants |
| — | — | All AI assistants |
| — | — | All AI assistants |
Website intelligence — Collected evidence
Site-stated AI capabilities
| Page type | Evidence | Source |
|---|---|---|
| features | AI Helpdesk](/helpdesk) | https://www.keka.com/product-demos |
| integrations | AI Helpdesk](/helpdesk) | https://www.keka.com/marketplace |
| customers | AI Helpdesk](/helpdesk) | https://www.keka.com/customer-stories |
| customers | AI Helpdesk](/helpdesk) | https://www.keka.com/customer-story/fiftyfive-technologies |
| customers | AI Helpdesk](/helpdesk) | https://www.keka.com/customer-story/noise |
These are first-party product claims, not independent measurements of AI-search visibility.
Marketing opportunities
Actions calculated directly from the collected evidence.
| Opportunity | Recommended action | Evidence |
|---|---|---|
| Competitor gap | Review the sampled queries where reddit.com appears. | 6 first-page appearances across analytical skills interview questions, analytical skills questions in interview |
Website intelligence — Collected evidence
Website evidence gaps
- changes: no usable public page was collected; verify whether the site publishes this evidence.
- identity: no usable public page was collected; verify whether the site publishes this evidence.
- technical: no usable public page was collected; verify whether the site publishes this evidence.
Trust and proof
Customers, proof, and reviews
Published proof, customer signals, and review evidence.
Independent reviews
| Platform | Page | How it was found | Note |
|---|---|---|---|
| Capterra | Keka Pricing, Cost & Reviews - Capterra Singapore 2026 | Grounded web search | ### Overall rating Based on 92 reviews 4.4 ### Reviews sentiment Positive 91% Neutral 3% Negative 5% ... ### Keka 4.4 (92) Reviews US$20.00 month Free version Free trial 4.4 (92) 4.1 (92) 3.9 (92) |
| G2 | Keka Reviews & Product Details / G2 AI | Grounded web search | - ✓ Reviewers frequently mention the user-friendly interface, seamless automation of complex tasks, and the time-saving benefits of having all HR operations in one place. ... ### Cons - ✗ Users mentioned occasional slow loading times, limited customization options, and the need for more robust security measures in certain areas like payroll. |
| Software Advice | Keka User Reviews | Grounded web search | # Keka User Reviews ## Overall Rating 4.4 ## Ratings Breakdown 5 (53) 4 (31) 3 (3) 2 (1) 1 (4) ## Secondary Ratings Ease-of-use 4.4 Customer Support 3.9 Value for money 4.1 Functionality 4.3 |
| HROne Blog | Keka Review 2026: An Expert's Verdict On Pricing, Pros, Cons & Top Alternatives For Indian SMBs | Grounded web search | - ✅ Sandbox tenant provisioned, 14 modules stress-tested against a ... 14 months - ✅ Payroll simulation across Maharashtra, Karnataka, Kerala, and Tamil Nadu to test state-wise PT (Professional Tax), LWF ( |
| ToolRadar | Keka Reviews, Pricing & Alternatives (2026) - 4.4/5 | Grounded web search | ## Ratings Across the Web 4.4(2,391 reviews) Keka holds an aggregate rating of 4.4 out of 5 from 2,391 reviews across G2, last checked September 17, 2026. G2 2,391 reviews 4.4/5 Ratings aggregated from independent review platforms. Learn more |
| saasrat.com | Keka Review 2026: Pricing, Pros, Cons & Alternatives / SaaSrat | Grounded web search | and the customer support responsiveness during implementation. The common critiques are the pricing complexity (per-employee charges above base seats create billing ... quickly), occasional feature gaps in the mid-tier plans that require upgrading to |
| geniusfirms.com | Keka HR Reviews: Real Feedback from Users, Platforms & Employees | Grounded web search | / Platform / Rating / Highlights / / --- / --- / --- / / Capterra / 4.4/5 / Simple UI, time tracking, and strong payroll capabilities / / G2 / 4.3/5 / Appreciated for onboarding, shift scheduling / / GetApp / 4.4/5 / Cloud-based, flexible for SMBs / / TrustRadius / 8.4/10 / Good scalability, minor issues with reporting / / TechJockey / 4.4/5 / Feature-rich for Indian HR teams / |
| selectsoftwarereviews.com | Keka Expert Review, Pricing, Alternatives - 2026 / SelectSoftware Reviews | Grounded web search | In our demo, Keka’s payroll workflow started at the very first step of HR: onboarding. Once an employee’s profile was created with personal details, role, pay structure, and tax info, the data was automatically available in |
Customer proof
| Proof type | Named customer or source | Evidence |
|---|---|---|
| Case study | FeaturedCustomers | testimonial — Premium Read 121 Keka reviews and testimonials from customers, explore 63 case studies and customer success stories, and watch 8 customer videos to see why companies chose Keka as their HR Software ... (192 Keka Customer Reviews & References / FeaturedCustomers) |
Independent mentions
- Keka Customer Stories - Real HR Success Stories — # Customer stories that inspire A lot of our customer journeys started just like yours. Share with your colleagues and management to inspire a decision ... Media & Entertainment - Medical & Healthcare - Non Profit Organization - Pharmaceutical - Retail -
External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.
Company, security, and trust
Ownership, policies, security signals, and public trust evidence.
| Signal | Finding | Source |
|---|---|---|
| Company and ownership | Not published on the collected pages. | — |
| Contact and support | Not published on the collected pages. | — |
| Legal and privacy | Not published on the collected pages. | — |
| Security and compliance | Not published on the collected pages. | — |
| Uptime and status page | Not published on the collected pages. | — |
| Domain registered | 2003-05-04 | — |
| Domain expires | 2031-05-04 | — |
Not found on the collected pages: company and ownership, contact and support, legal and privacy, security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.
Documentation and product updates
Help resources, product guidance, and visible changes over time.
Not established in the collected sources.
Technical
Technical and delivery signals
Delivery model, platforms, API, data ownership, reliability claims and release activity.
| Signal | Finding | Source |
|---|---|---|
| Delivery model (cloud, self-hosted, desktop, browser extension) | Cloud-based platform S21. | S21 |
| Platforms and apps | Web app and mobile app S28. | S28 |
| API and extensibility (API, SDK, webhooks, MCP, plugins) | API and webhooks are part of the Growth plan S28. | S28 |
| Data ownership and export | Not published on the collected pages. | — |
| Performance and reliability claims | Not published on the collected pages. | — |
| Release activity | Not published on the collected pages. | — |
Measured infrastructure
Domain, certificate, and hosting signals, measured directly.
| Signal | Finding |
|---|---|
| Domain registered | 2003-05-04 — GoDaddy.com, LLC |
| Domain expires | 2031-05-04 |
| First archived | 2003-05-30 — web archive |
| TLS certificate | Google Trust Services, valid, expires 2027-01-02 |
| Security headers | none served |
| Headers not served | HSTS, CSP, X-Content-Type-Options, X-Frame-Options, Referrer-Policy |
| Server header | cloudflare |
| Mail handled by | keka-com.mail.protection.outlook.com |
| Nameservers | ns-1396.awsdns-46.org, ns-1546.awsdns-01.co.uk |
Technical site audit
A bounded multi-page crawl with page-level issues and URLs.
Scout — Bounded technical crawl
- Pages crawled: 15 of 15 maximum
- Technical health: 95/100
- Critical issues: 0
- Warnings: 8
- Notices: 16
Issues
| Severity | Issue | Value | Affected URL |
|---|---|---|---|
| notice | Images are missing alt text | 114 | https://www.keka.com/ |
| warning | Missing meta description | — | https://www.keka.com/katalyst-winter-edition |
| notice | Page is marked noindex | — | https://www.keka.com/katalyst-winter-edition |
| notice | Images are missing alt text | 6 | https://www.keka.com/katalyst-winter-edition |
| notice | Images are missing alt text | 114 | https://www.keka.com/ |
| warning | Page should have one primary H1 | 2 | https://www.keka.com/signup |
| notice | Images are missing alt text | 4 | https://www.keka.com/signup |
| notice | Images are missing alt text | 115 | https://www.keka.com/payroll-software |
| notice | Images are missing alt text | 112 | https://www.keka.com/payroll-compliance |
| warning | Title length should be reviewed | 68 | https://www.keka.com/payroll-processing |
| notice | Images are missing alt text | 107 | https://www.keka.com/payroll-processing |
| notice | Images are missing alt text | 115 | https://www.keka.com/expense-management-software |
| notice | Images are missing alt text | 103 | https://www.keka.com/us/payroll-benefits |
| notice | Images are missing alt text | 108 | https://www.keka.com/us/global-payroll-software |
| notice | Images are missing alt text | 95 | https://www.keka.com/managed-services |
| notice | Images are missing alt text | 106 | https://www.keka.com/payroll-analytics |
| notice | Images are missing alt text | 115 | https://www.keka.com/hr-software |
| notice | Images are missing alt text | 111 | https://www.keka.com/employee-onboarding-software |
| warning | Title length should be reviewed | 67 | https://www.keka.com/workforce-management-software |
| notice | Images are missing alt text | 118 | https://www.keka.com/workforce-management-software |
| warning | Duplicate title in audit sample | 2 | https://www.keka.com/ |
| warning | Duplicate title in audit sample | 2 | https://www.keka.com/ |
| warning | Duplicate meta description in audit sample | 2 | https://www.keka.com/ |
| warning | Duplicate meta description in audit sample | 2 | https://www.keka.com/ |
Crawled pages
| Status | Title | H1s | Words | Response | URL |
|---|---|---|---|---|---|
| 200 | Modern HR & Payroll Software for Growing Enterprises \ | Keka HR | 1 | 1698 | 338 ms |
| 200 | Keka HR Katalyst – Winter Edition | 1 | 1485 | 404 ms | https://www.keka.com/katalyst-winter-edition |
| 200 | Modern HR & Payroll Software for Growing Enterprises \ | Keka HR | 1 | 1698 | 256 ms |
| 200 | Sign Up for a Free HR Software Demo \ | Keka HR | 2 | 163 | 980 ms |
| 200 | Payroll Software That Makes Payroll Easy \ | Keka HR | 1 | 2049 | 306 ms |
| 200 | Manage Payroll Compliance Without Manual Complexity \ | Keka HR | 1 | 1862 | 533 ms |
| 200 | Payroll Processing Software Built for Faster Salary Cycles \ | Keka HR | 1 | 1753 | 367 ms |
| 200 | Expense Management Software \ | Keka HR | 1 | 1694 | 733 ms |
| 200 | Employee Payroll Benefits Simplified for Businesses \ | Keka HR | 1 | 1485 | 501 ms |
| 200 | Global Payroll Software \ | Keka HR | 1 | 1515 | 283 ms |
| 200 | Managed Services in India \ | Keka HR | 1 | 1406 | 551 ms |
| 200 | Payroll Analytics Software in India \ | Keka HR | 1 | 1522 | 274 ms |
| 200 | HR Management Software for Hiring \ | Keka HR | 1 | 2133 | 307 ms |
| 200 | Employee Onboarding Software for Faster Hiring \ | Keka HR | 1 | 1598 | 287 ms |
| 200 | Workforce Management Software That Keeps Teams Productive \ | Keka HR | 1 | 1751 | 451 ms |
This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.
Search Console and Analytics
First-party search and behavioral data connection state.
Modeled acquisition channels
| Channel | Estimated share |
|---|---|
| direct | 62.6% |
| search | 5.8% |
| search organic | 5.4% |
| search paid | 0.3% |
| social | 14.4% |
| social organic | 14.4% |
| social paid | 0.1% |
| referrals | 8.4% |
| paid referrals | 0.1% |
| 8.0% | |
| gen ai | 0.6% |
| affiliate | 0.0% |
| other | 0.0% |
First-party connections
| Integration | Status | Data available after connection |
|---|---|---|
| Google Search Console | Not connected | Clicks, impressions, CTR, average position, queries, pages, countries, and devices |
| Google Analytics | Not connected | Organic sessions, engagement, landing pages, conversions, geography, and devices |
No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.
Limits and method
Limitations and open questions
Known constraints and missing evidence from the collected pages.
The collected pages do not mention specific competitors. Evidence gaps include lack of detailed pricing, security certifications, and customer testimonials with verifiable outcomes. Open questions remain about the platform's scalability for large enterprises and its international compliance capabilities.
Sources, method, and limitations
Evidence inventory, collection method, provider use, and constraints.
This report is based on 15 collected pages from keka.com, including the homepage, pricing, marketplace, and customer stories. Static and rendered page collection was used. External proof search discovered a FeaturedCustomers profile but did not verify its content. Limitations include missing pricing details and limited first-party customer evidence.
- Official Websitehttps://www.keka.com/Verified
- Official Websitehttps://www.keka.com/why-smes-need-payroll-softwareVerified
- Official Websitehttps://www.keka.com/what-is-payrollVerified
- Pricing Pagehttps://www.keka.com/esop-employee-stock-option-planVerified
- Pricing Pagehttps://www.keka.com/pricingVerified
- Pricing Pagehttps://www.keka.com/project-billing-softwareVerified
- Pricing Pagehttps://www.keka.com/whitepaper/the-price-of-ignoring-employee-experienceVerified
- Official Websitehttps://www.keka.com/6-must-have-features-in-your-atsVerified
- Official Websitehttps://www.keka.com/kekahire-the-solution-to-complex-recruitment-challengesVerified
- Official Websitehttps://www.keka.com/payroll-software-featuresVerified
- Official Websitehttps://www.keka.com/product-demosVerified
- Documentationhttps://www.keka.com/marketplaceVerified
- Documentationhttps://www.keka.com/top-11-best-hr-appsVerified
- Official Websitehttps://www.keka.com/customer-storiesVerified
- Official Websitehttps://www.keka.com/customer-story/fiftyfive-technologiesVerified
- Review Sitehttps://www.capterra.com.sg/software/149253/kekaVerified
- Review Sitehttps://ai.g2.com/product/kekaVerified
- Review Sitehttps://www.softwareadvice.com/hr/keka-profile/reviews/Verified
- Articlehttps://www.featuredcustomers.com/vendor/kekaVerified
- Review Sitehttps://hrone.cloud/blog/keka-hrms-review/Verified
- Review Sitehttps://toolradar.com/tools/kekaVerified
- Articlehttps://keka.com/customer-storiesVerified
- Review Sitehttps://saasrat.com/products/kekaVerified
- Review Sitehttps://www.geniusfirms.com/blog/keka-hr-reviews-real-feedback-from-users-platforms-employees/Verified
- Review Sitehttps://www.selectsoftwarereviews.com/reviews/kekaVerified
