ZoomInfo

ZoomInfo is an all-in-one AI go-to-market platform that helps B2B sales, marketing, RevOps, and customer success teams find, win, and grow business ^S1. It solves the problem of inaccurate and incomplete B2B data by providing a verified data foundation and tools for prospecting, engagement, and analytics ^S1. The platform offers a free tier with consumption credits, making it accessible to start with ^S1.

• Identity: ZoomInfo is an all-in-one AI GTM platform ^S1.
• Core purpose: Helps B2B teams find, win, and grow business with verified data ^S1.
• Intended users: Sales, marketing, RevOps, and customer success teams at B2B companies ^S1.
• Product scope: A platform with GTM Workspace, GTM Studio, GTM.AI, and Agent Teams ^S1.
• Positioning: Positioned as the #1 GTM platform with unmatched intelligence ^{S1 S17}.
• Claimed distinction: Free to start with consumption credits, unlike quote-only competitors ^S1.

ZoomInfo is the #1 GTM Platform: Marketing and sales AI plus the best B2B data. All-in-one lead generation, prospecting, market intelligence , and ABM software. zoominfo.com: an estimated 6,812,843 total monthly visits and about 5,622,892 monthly organic visits across 1,578,334 ranking keywords. Scout crawled 15 pages and measured a technical health score of 97/100.

• Total traffic (modeled): 6,812,843 monthly visits across all channels.
• Organic search traffic (estimated): 5,622,892 monthly visits from search.
• Strongest sampled ranking: 1145 e 7th st wilmington de 19801 at position 1.
• Leading page in the collected evidence: https://www.zoominfo.com/pic/light-action-inc/70931163.
• Closest measured organic competitor: mapquest.com, appearing 7 times in the sampled first-page SERPs.
• Technical crawl: 15 pages, health score 97/100.

Website intelligence — Collected evidence

Company identity and positioning

Total website traffic

Domain identity

Website capture

Top organic keywords

Independent Google result page

Query: 1145 e 7th st wilmington de 19801

Website intelligence — Collected evidence

Prioritized website intelligence pages

Features

Pricing and plans

Integrations and supported platforms

No supporting public-page evidence was collected for this category.

Product and company updates

No supporting public-page evidence was collected for this category.

This analysis created the first position baseline at 2026-10-22T03:47:48.907Z. Movement appears after the next fresh analysis using the same location and language.

Sampled competitors

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

No supporting public-page evidence was collected for this category.

Independent review sources discovered

Backlink comparison profile

• Domain rating: 85/100
• Backlinks: 5,179,459
• Referring domains: 39,775
• Dofollow backlinks: 78.0%
• Dofollow referring domains: 75.0%

Collection decision

The Scout search index remains intentionally excluded from automatic Scout analysis. This Scout traffic model profile costs 5 credits (0.5 cents) and is included in the first comparison run so its usefulness can be judged before the recurring collection is finalized.

AI-assistant referral traffic

• Estimated current generative-AI referral share: 0.8%

Website intelligence — Collected evidence

Site-stated AI capabilities

These are first-party product claims, not independent measurements of AI-search visibility.

Website intelligence — Collected evidence

Website evidence gaps

• integrations: no usable public page was collected; verify whether the site publishes this evidence.
• customers: no usable public page was collected; verify whether the site publishes this evidence.
• reviews: no usable public page was collected; verify whether the site publishes this evidence.
• changes: no usable public page was collected; verify whether the site publishes this evidence.
• identity: no usable public page was collected; verify whether the site publishes this evidence.
• technical: no usable public page was collected; verify whether the site publishes this evidence.

Independent reviews

Customer proof

No named customers, testimonials, or customer case studies were found.

Independent mentions

• ZoomInfo: The #1 GTM Platform - Sales AI for Lead Generation — ZoomInfo: The #1 GTM Platform - Sales AI for Lead Generation ... ZoomInfo is an all-in-one AI GTM Platform that helps B2B sales, marketing, RevOps, and customer success teams find, win, and grow business. It combines verified data on 500M+ contacts and 100M+ companies with the GTM Context Graph, AI agents that act on it, and access from any tool your team already uses. ZoomInfo was founded in 2007, is headquartered in Vancouver, Washington, and trades on Nasdaq as GTM. Learn more about ZoomInfo.
• About Us / ZoomInfo — ZoomInfo is an all-in-one AI GTM Platform that helps B2B sales, marketing, RevOps, and customer success teams find, win, and grow business. ... ZoomInfo has three layers, each on top of the one beneath it: a verified B2B data foundation (the GTM Context Graph), agent orchestration that executes, and apps and surfaces for universal access. ... The GTM Context Graph combines Chorus call, meeting, and email data with CRM, intent, and behavioral signals across 1.5B+ data points a day. No other compe
• ZoomInfo Sales - B2B Sales Prospecting Software — Access 420M+ global contacts including 120M+ direct dials and 145M+ companies to define and filter your target market. Build precise lists using 300+ attributes such as technology stack and ... data, with CRM integration and automatic data updates to keep
• Overview — sales, marketing, and revenue teams find, enrich, ... With APIs, MCP, and CLI, you can access 100M+ companies, ... + professionals, and 50+ real-time buying and business signals to build AI agents, automate workflows, and create powerful integrations
• Start your free trial / ZoomInfo — - Best B2B data: Access 500M+ contacts globally and 110M+ ... AI signal stacking: Take instant action when prospects change jobs, visit your website, mentions your company online, and more. - AI‑led GTM workflows: Unify all your data connections into one
• What Is ZoomInfo? Go-to-Market Platform for B2B Sales & Marketing — Platform that helps B2B revenue teams identify the right customers, understand ... and engage them at the right moment. Publicly traded on Nasdaq under the ticker GTM, ZoomInfo counts 8 of the 10 largest companies in the world among its customers and
• Welcome to the ZoomInfo Newsroom / ZoomInfo — ZoomInfo’s software enables business-to-business sales, marketing, and recruiting professionals to find, reach, and convert target companies and prospects with unrivaled data coverage, accuracy, and depth of contacts. The company’s large and diversified customer base consists of more than 35,000 customers from global enterprises, mid-market companies, and small
• Find Verified Company Profiles by Industry & Location / ZoomInfo — Find Verified Company Profiles by Industry & Location / ZoomInfo Likely to Engage Contact Company Name/URL/Ticker Industry Employee Count ## Build Targeted Company Lists Using ZoomInfo’s Business Database

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

Not found on the collected pages: uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.

Not found in the collected public sources: public roadmap, changelog or release notes, status page, separate help center or knowledge base.

Not measurable: rdap: exceeded the overall budget; wayback: exceeded the overall budget; tls: exceeded the overall budget; dns: exceeded the overall budget; headers: exceeded the overall budget. A gap here means the lookup was unavailable, not that the finding is negative.

Scout — Bounded technical crawl

• Pages crawled: 15 of 15 maximum
• Technical health: 97/100
• Critical issues: 0
• Warnings: 6
• Notices: 5

Issues

Crawled pages

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

Modeled acquisition channels

First-party connections

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

The collected pages do not mention specific competitors by name, except for a comparison to Apollo.io, Lusha, and Clay regarding API access ^S1. Pricing details are limited to contact sales for most plans, with no published prices ^S1. Specific security certifications and uptime status are not published on the collected pages. Customer counts and revenue figures are not independently verified.

This report is based on 15 collected pages from zoominfo.com, including product pages, features, and the About page. The evidence catalog includes 172 items, with sources ranging from identity, features, pricing, integrations, and reviews. External proof search was enabled but no verification requests were made. Limitations include the absence of pricing details for most plans and lack of independent verification of customer claims.

• Official Websitehttps://www.zoominfo.com/Verified
• Official Websitehttps://www.zoominfo.com/aboutVerified
• Official Websitehttps://www.zoominfo.com/platformVerified
• Official Websitehttps://www.zoominfo.com/products/chatVerified
• Official Websitehttps://www.zoominfo.com/products/salesVerified
• Pricing Pagehttps://www.zoominfo.com/pricingVerified
• Official Websitehttps://www.zoominfo.com/features/contact-company-searchVerified
• Official Websitehttps://www.zoominfo.com/solutions/crm-enrichmentVerified
• Official Websitehttps://www.zoominfo.com/features/form-optimizationVerified
• Official Websitehttps://www.zoominfo.com/features/ideal-customerVerified
• Official Websitehttps://www.zoominfo.com/features/identify-website-visitorsVerified
• Official Websitehttps://www.zoominfo.com/features/intent-dataVerified
• Official Websitehttps://www.zoominfo.com/features/workflow-toolsVerified
• Official Websitehttps://www.zoominfo.com/solutions/ad-audiencesVerified
• Official Websitehttps://www.zoominfo.com/solutions/cloud-partnersVerified
• Articlehttps://docs.zoominfo.com/docs/overviewVerified
• Articlehttps://www.zoominfo.com/free-trialVerified
• Articlehttps://pipeline.zoominfo.com/sales/what-is-zoominfoVerified
• Articlehttps://www.zoominfo.com/newsroomVerified
• Articlehttps://www.zoominfo.com/companies-searchVerified
• Articlehttps://www.zoominfo.com/s/searchVerified