⚡Stack Radar

Backlinks · Reviewed 20 Oct 2026

SE Ranking

AI-powered SEO platform for tracking, auditing, and content optimization.

from $129 · free tier · seranking.com ↗

Paid against free › Backlinks › SE Ranking

1.2MEstimated total trafficModeled monthly visits21.1KRanking keywordsPublic search sample98/100Technical health15 pages checked25.9KReferring domainsLive backlink summary

Overview

01

Summary

The useful answer before the supporting detail.

SE Ranking is an AI-powered SEO platform that helps agencies and in-house marketers track rankings, audit websites, research keywords and backlinks, and monitor AI visibility across search engines S1. It solves the problem of fragmented SEO data by providing a unified suite for organic search, AI answers, and social performance S78. The platform's practical value lies in its actionable insights, automation capabilities, and API access that streamline workflows and reporting S1.

02

Product identity and positioning

Name, category, positioning, audience, and first-party claims.

  • Identity: SE Ranking is an AI SEO software platform S1.
  • Core purpose: It helps users improve search visibility and track performance across organic and AI search S1.
  • Intended users: Agencies and in-house marketing teams managing SEO at scale S1.
  • Product scope: A comprehensive platform covering rank tracking, audits, keyword research, content, and social tools S1.
  • Positioning: Positioned as a complete AI SEO platform for every challenge S1.
  • Claimed distinction: Claims to provide unique insights through advanced data processing algorithms S1.
03

Use cases and audiences

Who the product serves and the jobs it is designed to handle.

AudiencePractical use case
SEO agenciesManage multi-client SEO and GEO workflows, automate reporting, and prove value to clients S1.
In-house marketing teamsTrack brand visibility across AI search engines and benchmark competitors S1.
Content marketersCreate SEO-optimized content with AI Writer and Content Editor S1 S75.
Local businessesManage local presence and track local rank to attract nearby customers S1.
Developers and data teamsIntegrate SEO and GEO data into custom workflows via API and MCP S1.

Features

09

Features and capabilities

Core functions and evidence-backed product capabilities.

CapabilityWhat it does
Rank TrackingTracks daily keyword positions across desktop, mobile, and locations, with competitor comparisons S78.
Website AuditIdentifies technical SEO issues and provides actionable insights to improve site health S1 S87.
Keyword ResearchDiscovers keywords with search volume, CPC, competition, and difficulty data S96.
Backlink MonitoringAnalyzes backlink profiles and monitors link building efforts S1 S64.
AI Visibility TrackingMonitors brand presence and citations in AI-generated answers across ChatGPT, AI model, and AI Overviews S1 S78.
Content MarketingProvides AI Writer and Content Editor to create and optimize SEO content S1 S75.
Social Media ManagementPlans, collaborates, publishes, and tracks social performance in one workflow S1.
API and MCP AccessEnables programmatic access to SEO and GEO data for custom integrations and AI assistants S1.
10

Integrations and ecosystem

Connected products, exports, APIs, and workflow compatibility.

Integration or interfaceTypeWhat it enables
Google Analytics 4 (GA4) and Search ConsoleIntegrationConnect search performance data for unified reporting S1 S78.
WordPressIntegrationPublish content directly from SE Ranking to WordPress S75.
Make.com, n8n, ZapierIntegrationAutomate workflows across multiple client projects without coding S1.
Data Studio, Whatagraph, Agency AnalyticsIntegrationBuild custom dashboards reflecting client priorities S1.
SE Ranking APIAPIAccess rankings, keywords, backlinks, and AI visibility data programmatically S1.
MCP ServerAI interfaceQuery SE Ranking data inside AI model, ChatGPT, or other AI assistants via natural language S1 S82.
Google Business ProfileIntegrationManage local presence and track local rankings S78.

Pricing

11

Pricing and plans

Published plans, free access, trials, credits, and pricing limitations.

Plan or offerVerified price and billingIncludedLimits
Core$129 per month billed monthly; $103.20 per month billed annually S641 manager seat, unlimited backlink research, 10 projects, 2,000 keywords, 25,000 API credits S64Not established
Growth$279 per month billed monthly; $223.20 per month billed annually S643 manager seats, unlimited backlink research, 30 projects, 5,000 keywords, 100,000 API credits S64Not established
EnterpriseContact sales S64Custom limits, full API S64Not established
Free trial14 days, no credit card required S78Full functionality: 10 projects, 750 keywords tracked daily, 100,000 free Data API credits S78SE Visible not included S78
API add-onFrom $45 per month (annual only) S64Backlinks API access S64Requires subscription S64
Standalone API$179 per month S64API access without web app subscription S64Not established

Competition

12

Competitive landscape

Domains competing for the same organic search demand.

Sampled competitors

CompetitorFirst-page appearancesSampled queriesAverage positionQueries observed
reddit.com213.5backlink monitor tool
salespanel.io111analysing website traffic
serpstat.com112analysing website traffic
agencyanalytics.com112backlink monitor tool
airfocus.com113analysing website traffic
brand24.com113backlink monitor tool
boomcycle.com114analysing website traffic
seo-hacker.com114backlink monitor tool
factors.ai115analysing website traffic
monitorlinks.io115backlink monitor tool

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

No supporting public-page evidence was collected for this category.

Independent review sources discovered

PlatformStatusDiscovered source
Googlediscovered_not_scrapedhttps://play.google.com/store/apps/details?id=com.seranking&hl=en

Website intelligence — Scout synthesis

First-party claims:

  • Competitive benchmarks for AI visibility, share of voice, and gaps to close W24.
  • Domain analysis API provides organic and paid competitors, and competitor gaps W238W240.
  • The platform helps understand why a competitor is pulling more traffic from the same term W94.

Scout inference: No specific competitor data or market share figures are available.

14

AI visibility

Measured ChatGPT and Google AI mentions with cited sources.

AI-assistant referral traffic

  • Estimated current generative-AI referral share: 1.8%
MonthSource
—All AI assistants
—All AI assistants
—All AI assistants

Website intelligence — Collected evidence

Site-stated AI capabilities

Page typeEvidenceSource
otherSE Ranking is a trusted AI SEO tool that pays for itself. Get accurate data, actionable insights, and automated reports. Powerful tools, simple execution.https://seranking.com/
otherLive data inside your AI assistanthttps://seranking.com/
otherComplete AI SEO platform for every challengehttps://seranking.com/
otherCompetitive benchmarks for AI visibility, share of voice, and the gaps to closehttps://seranking.com/
otherCreate new content faster and get AI-powered optimization tips to help your existing pages rock the SERPhttps://seranking.com/
other[Content Marketing Tool](https://seranking.com/content-marketing-platform.html "Content Marketing Tool") [Content Editor](https://seranking.com/content-editor.html "Content Editor") [AI Writer](https://seranking.com/ai-writer.html "AI Writer")https://seranking.com/
otherThe SE Ranking AI SEO platform relies on advanced data processing algorithms to deliver unique insights. We regularly expand our databases and securely store them.https://seranking.com/
featuresMake your content SEO-friendly with SE Ranking and watch your traffic boom – in days, not months. Get everything you need and more with our Content Marketing tools, including SERP-driven insights, AI help, and quality checks.https://seranking.com/content-marketing-platform.html
featuresEstimated visits by organic, paid, and AI search for any domain, the keywords driving them, and competitor ad spend.https://seranking.com/features.html
featuresA stable ranking doesn’t mean a stable presence in ChatGPT, Gemini, or AI Overviews — that’s a separate layer, and most teams have no visibility into it yet.https://seranking.com/features.html
featuresTrack whether each of your business locations gets named in AI answers for its own city, engine by engine, instead of one blended national score.https://seranking.com/features.html
featuresYour AI visibility is measurable now — most teams just haven’t looked yethttps://seranking.com/features.html
featuresReports built on live rank tracker, audit, and backlink data, with AI-generated summaries available on the Agency Pack.https://seranking.com/features.html
featuresSEO and Content Marketing Expert at SE Ranking. Anna combines industry experience and platform expertise to create actionable content on tech SEO, strategic growth, and AI in search.https://seranking.com/blog/google-serp-features/
featuresChatGPT Claude Grokhttps://seranking.com/blog/google-serp-features/
featuresStart doing more with your **AI Visibility Data** →https://seranking.com/content-marketing-platform.html
featuresGrow your visibility with AI SEOhttps://seranking.com/content-marketing-platform.html
featuresAnalyze AI visibility strategicallyhttps://seranking.com/content-marketing-platform.html
featuresMake your content SEO-friendly with SE Ranking and watch your traffic boom – in days, not months. Get everything you need and more with our Content Marketing tools, including SERP-driven insights, AI help, and quality checks.https://seranking.com/content-marketing-platform.html
featuresGenerate a draft with AI Writerhttps://seranking.com/content-marketing-platform.html

These are first-party product claims, not independent measurements of AI-search visibility.

Website intelligence — Scout synthesis

First-party claims:

  • Analyze brand visibility across major AI search engines with SE Visible by SE Ranking — track mentions, sentiment, and share of voice, and benchmark competitors W22.
  • Comprehensive visibility analysis across 5 major AI engines W23.
  • AI Visibility API tracks brands across ChatGPT, Gemini, Perplexity, AI Overviews, and AI Mode W138.
  • Millions of prompts, five AI engines, one dataset W140.
  • MCP server allows querying AI visibility data via Claude or other assistants W144.

Scout inference: No specific AI visibility metrics for the domain are provided.

15

Marketing opportunities

Actions calculated directly from the collected evidence.

OpportunityRecommended actionEvidence
Competitor gapReview the sampled queries where reddit.com appears.2 first-page appearances across backlink monitor tool

Website intelligence — Collected evidence

Website evidence gaps

  • customers: no usable public page was collected; verify whether the site publishes this evidence.
  • reviews: no usable public page was collected; verify whether the site publishes this evidence.
  • changes: no usable public page was collected; verify whether the site publishes this evidence.
  • identity: no usable public page was collected; verify whether the site publishes this evidence.
  • technical: no usable public page was collected; verify whether the site publishes this evidence.

Website intelligence — Scout synthesis

First-party claims:

  • SE Ranking offers a free trial and request a demo options W19W91.
  • API pricing includes a 14-day trial to test every API endpoint, with full API & MCP access from day one W45W46.
  • Pay-as-you-go or annual plans with volume discounts W41.
  • MCP included W44.
  • Content marketing platform includes AI Writer and quality checks W68W65.
  • Social media management as a team W6W29W54W78W102.

Scout inference: No specific marketing opportunities or recommendations are provided.

Trust and proof

16

Customers, proof, and reviews

Published proof, customer signals, and review evidence.

Independent reviews

PlatformPageHow it was foundNote
TrustpilotSE Ranking Reviews / Read Customer Service Reviews of seranking.comGrounded web searchReviewers overwhelmingly had a great experience with this company. Customers consistently praise the platform for its user-friendliness, intuitive interface, and comprehensive features, making SEO tasks straightforward and efficient. Many highlight the excellent customer service, noting the team's h elpfulness, quick responses, and willingness to guide users. People also appreciate the accurate data, reliable tracking, and the overall value for money, often finding it more affordable than compet
CapterraCompare SE Ranking vs SpyFu 2026 / CapterraGrounded web search## SE Ranking 4.7 (298) remove product Starting Price $103.20/month Value-for-Money 4.7 Better rated in this comparison Functionality 4.6 Ease of Use 4.6 Customer Service 4.7 Based on 298 reviews Positive 288 Neutral 5 Negative 5
CheckThat.aireviewsGrounded web searchThis review synthesizes 2,612 verified reviews from G2, Capterra, TrustRadius, Trustpilot, and GetApp to reveal what users actually think: the features they praise, the frustrations they encounter, and whether SE Ranking delivers on its value proposition for agency founders and SEO freelancers. ... SE Ranking maintains a 4.8/5 rating on G2 across approximately 1,357 reviews, with consistent scores (0.3-star variance) across platforms. The 0.3-star variance between platforms (4.5-4.8/5) indicates
Product HuntSE Ranking Customer Reviews (2025) / Product HuntGrounded web searchSE Ranking Customer Reviews (2025) / Product Hunt # SE Ranking reviews ## SEO software for 360 degree SEO Analysis of your Website • 167 reviews• 40 followers Visit website Follow - More ... - Awards - Team - Reviews - Shoutouts - Forums - Launches
G2Compare SE Ranking vs. Surfer / G2Grounded web searchSE Ranking(1,432)4.8 out of 5SE Ranking By SE Ranking Try for free ... Star Rating (1,432) 4.8 out of 5 ... Market Segments Small-Business (89.6% of reviews) ... Ease of Use (52) Keyword Research (35) Limited Features (15) Limitations (11
Corina Burri BlogSE Ranking Review: Pros & Cons, Pricing and Affiliate commissionGrounded web searchs a wrap. So, is SE Ranking worth it? For me, yes ... It’s a legit, full-stack SEO tool that does what it promises, at a price that still undercuts the big names, and the ... than ever. I hope my honest review helps you decide whether you want to trial
rankability.comSE Ranking’s AI Visibility Tracker Review for Agencies (2026): Is It Worth It for Client AI Visibility? / Rankability BlogGrounded web searchEarly adopters on platforms like Reddit have provided valuable insights into the tool’s practical applications. The consensus among users is notably positive, with many considering SE Ranking’s offering as the “most well-rounded AI SEO checking tool”
G2Compare SE Ranking and SearchAtlas Social Share OptionsGrounded web searchSE Ranking(1,371)4.8 out of 5SE Ranking By SE Ranking Try for free SearchAtlas(94)4.8 out of 5SearchAtlas By LinkGraph At a Glance SE Ranking Star Rating (1,371) 4.8 out of 5 Market Segments Small-Business (89.8% of reviews)

Customer proof

No named customers, testimonials, or customer case studies were found.

Independent mentions

  • SE Ranking — AI SEO Software That Gets Results — value of every decision across SEO, GEO, and social. Trusted by 40,000+ agencies ... ### Highly rated by large teams running SEO at scale Don’t just take our word for it, check out our latest awards from G2

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

17

Company, security, and trust

Ownership, policies, security signals, and public trust evidence.

SignalFindingSource
Company and ownershipPrincipal & Founder, Kick Pointsource
Contact and supportTrack impressions, clicks, direction requests, phone calls, and photo views over timesource
Legal and privacyTerms of Service and Privacy Statement.source
Security and complianceNot published on the collected pages.—
Uptime and status pageNot published on the collected pages.—
Domain registered2010-09-16—
Domain expires2027-09-16—

Not found on the collected pages: security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.

18

Documentation and product updates

Help resources, product guidance, and visible changes over time.

Resource or updateTypeWhat is availableDate or freshness
SE Ranking Features / The Full SEO, AI Search & Social EcosystemRoadmapPublic product roadmap. (source)Not dated
AI Visibility API: Track Brands Across AI Search & LLMsProduct updateProduct update is publicly available. (source)Not dated
AI Visibility API: Track Brands Across AI Search & LLMsRoadmapPublic product roadmap. (source)Not dated

Not found in the collected public sources: changelog or release notes, status page, separate help center or knowledge base.

Technical

19

Technical and delivery signals

Delivery model, platforms, API, data ownership, reliability claims and release activity.

SignalFindingSource
Delivery model (cloud, self-hosted, desktop, browser extension)Cloud-based web application S1.S1
Platforms and appsWeb platform accessible via browser S1.S1
API and extensibility (API, SDK, webhooks, MCP, plugins)Provides API, MCP server, and integrations with automation tools S1.S1
Data ownership and exportNot published on the collected pages.—
Performance and reliability claimsNot published on the collected pages.—
Release activityNot published on the collected pages.—
20

Measured infrastructure

Domain, certificate, and hosting signals, measured directly.

SignalFinding
Domain registered2010-09-16 — GoDaddy.com, LLC
Domain expires2027-09-16
TLS certificateGoogle Trust Services, valid, expires 2026-12-11
Security headersHSTS, CSP, X-Content-Type-Options, X-Frame-Options
Headers not servedReferrer-Policy
Server headercloudflare
Mail handled byaspmx.l.google.com, alt1.aspmx.l.google.com
Nameserversmatt.ns.cloudflare.com, dawn.ns.cloudflare.com

Not measurable: wayback: rate limited by archive.org, ladder stopped after 1 probe(s). A gap here means the lookup was unavailable, not that the finding is negative.

21

Technical site audit

A bounded multi-page crawl with page-level issues and URLs.

Scout — Bounded technical crawl

  • Pages crawled: 15 of 15 maximum
  • Technical health: 98/100
  • Critical issues: 0
  • Warnings: 2
  • Notices: 8

Issues

SeverityIssueValueAffected URL
noticeImages are missing alt text3https://seranking.com/se-ranking-for-agencies.html
noticeImages are missing alt text3https://seranking.com/se-ranking-for-enterprises.html
noticeImages are missing alt text3https://seranking.com/se-ranking-for-smbs.html
noticeImages are missing alt text13https://seranking.com/local-marketing-tool.html
warningTitle length should be reviewed66https://seranking.com/integrations.html
noticeImages are missing alt text2https://seranking.com/integrations.html
noticeImages are missing alt text3https://seranking.com/website-audit.html
warningSlow HTML response2409https://seranking.com/competitor-traffic-research.html
noticeMeta description length should be reviewed176https://seranking.com/backlink-checker.html
noticeImages are missing alt text3https://seranking.com/ai-visibility-tracker.html

Crawled pages

StatusTitleH1sWordsResponseURL
200SE Ranking — AI SEO Software That Gets Results118611,134 mshttps://seranking.com/
200Migrate to SE Ranking Without Losing What You’ve Built11761630 mshttps://seranking.com/migrate-to-se-ranking.html
200SE Ranking for Agencies: Your One-Stop Solution for Daily SEO12038700 mshttps://seranking.com/se-ranking-for-agencies.html
200SE Ranking Platform for Enterprises \Explore Advanced Features11403816 ms
200SE Ranking for SMBs: SEO Made Simple and Scalable11527721 mshttps://seranking.com/se-ranking-for-smbs.html
200Local Marketing Tool: Automate Local SEO for Smarter Growth11840860 mshttps://seranking.com/local-marketing-tool.html
200SE Ranking Integrations: Connect Your Data, Reporting, & Workflows12475599 mshttps://seranking.com/integrations.html
200Free Website Ranking Checker: Keyword & Prompt Rank Tracker12926834 mshttps://seranking.com/position-tracking.html
200Free Keyword Tool: Keyword Suggestions for SEO and PPC12789987 mshttps://seranking.com/keyword-suggestion-tool.html
200On-Page SEO Checker: Get Your Page Optimization Score11939823 mshttps://seranking.com/on-page-checker.html
200Website Audit Tool: Automated SEO Audit ⚙ 115+ Checks13667897 mshttps://seranking.com/website-audit.html
200SEO Competitor Analysis Tool: Outsmart Rivals in SEO & PPC117962,409 mshttps://seranking.com/competitor-traffic-research.html
200Free Backlink Checker: Comprehensive Backlink Analytics12078677 mshttps://seranking.com/backlink-checker.html
200AI Search Visibility Tool: Optimize for AI Search12516772 mshttps://seranking.com/ai-visibility-tracker.html
200AI Overviews Tracker: Advanced Analytics for GenAI Search122241,169 mshttps://seranking.com/ai-overviews-tracker.html

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

22

Search Console and Analytics

First-party search and behavioral data connection state.

Modeled acquisition channels

ChannelEstimated share
direct40.0%
search34.7%
search organic31.5%
search paid3.3%
social3.4%
social organic3.3%
social paid0.1%
referrals15.7%
paid referrals1.2%
mail3.1%
gen ai1.8%
affiliate0.0%
other0.0%

First-party connections

IntegrationStatusData available after connection
Google Search ConsoleNot connectedClicks, impressions, CTR, average position, queries, pages, countries, and devices
Google AnalyticsNot connectedOrganic sessions, engagement, landing pages, conversions, geography, and devices

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

Limits and method

23

Limitations and open questions

Known constraints and missing evidence from the collected pages.

The collected pages do not mention specific competitors. Evidence gaps include lack of detailed security, compliance, and uptime information. Open questions remain about data ownership and export capabilities.

24

Sources, method, and limitations

Evidence inventory, collection method, provider use, and constraints.

This report is based on 15 collected pages from seranking.com, including the homepage, features, pricing, and API documentation pages. Evidence was gathered via static and browser rendering rendering. External proof search was performed but no additional verification was completed. Limitations: some pages were not fully rendered, and pricing details were supplemented by an authoritative pricing table from the subscription page.

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