Overview
Summary
The useful answer before the supporting detail.
BuzzSumo is a content research and social media analytics platform that helps marketers discover what content performs best, monitor brand mentions, and identify influencers S1 S19. It is used by marketers and agencies to create data-driven content strategies and improve audience engagement S19. The platform provides access to billions of articles and social engagements, enabling users to track trends, analyze competitors, and build media lists S1 S19.
Product identity and positioning
Name, category, positioning, audience, and first-party claims.
- Identity: BuzzSumo, a content marketing and social media analytics platform S1.
- Core purpose: Helps marketers create engaging content by providing data on content performance and audience interests S1.
- Intended users: Marketers and marketing agencies S19.
- Product scope: A web application with tools for content research, social monitoring, influencer discovery, and media outreach S19.
- Positioning: Positioned as a comprehensive content research tool that makes it easy to identify trends and understand audiences S1.
- Claimed distinction: Claims to be the go-to content marketing tool for creators worldwide since 2014 S1.
Use cases and audiences
Who the product serves and the jobs it is designed to handle.
| Audience | Practical use case |
|---|---|
| Content marketers | Generate content ideas and briefs based on trending topics and audience questions S19. |
| PR professionals | Find and engage with journalists relevant to their topics for media outreach S19. |
| Marketing agencies | Monitor client coverage, research competitors, and track trends for reporting S19. |
| Social media managers | Identify influencers and manage lists for partnership campaigns S111. |
| SEO specialists | Analyze backlinks and keyword performance to inform SEO strategy S75. |
Traffic and search
SEO analysis
Collected Oct 22, 2026buzzsumo.com: an estimated 90,865 total monthly visits and about 8,652 monthly organic visits across 4,185 ranking keywords. Scout crawled 15 pages and measured a technical health score of 93/100.
Search summary
The useful answer before the supporting detail.
Get the inside scoop on your industry with BuzzSumo. From tracking mentions, to finding creative content ideas, we. buzzsumo.com: an estimated 90,865 total monthly visits and about 8,652 monthly organic visits across 4,185 ranking keywords. Scout crawled 15 pages and measured a technical health score of 93/100.
- Total traffic (modeled): 90,865 monthly visits across all channels.
- Organic search traffic (estimated): 8,652 monthly visits from search.
- Strongest sampled ranking: buzzsumo at position 1.
- Leading page in the collected evidence: https://buzzsumo.com/.
- Closest measured organic competitor: uk.linkedin.com, appearing 1 times in the sampled first-page SERPs.
- Technical crawl: 15 pages, health score 93/100.
Website intelligence — Collected evidence
Company identity and positioning
| Page type | Evidence | Source |
|---|---|---|
| other | Get the inside scoop on your industry with BuzzSumo. From tracking mentions, to finding creative content ideas, we | https://buzzsumo.com/ |
| identity | Brandwatch helps you to understand the people of the world in ways you didn’t think possible. No matter how fast things change, our technology follows in real-time. We’re the difference between leading the way and getting left behind. | https://buzzsumo.com/about/ |
| identity | Run a search to quickly discover content ideas, uncover platform insights, identify passionate influencers and more. Start your free trial now! | https://buzzsumo.com/contact/ |
| other | What BuzzSumo can do for you | https://buzzsumo.com/ |
| other | Create alerts for topics, brands, and keywords | https://buzzsumo.com/ |
| other | Pick from the best of the best for your partnerships and promotions | https://buzzsumo.com/ |
| other | “I can search for terms/phrases and quickly identify content that’s performing well in a niche or with an audience.” | https://buzzsumo.com/ |
| other | “Whatever technology you have fuelling the engine of BuzzSumo seems to be better than most others. It can pick up new links a lot quicker than other link index tools or manual searches. For us, that’s absolutely crucial.” | https://buzzsumo.com/ |
| other | “I fell in love with BuzzSumo. It was the missing link I’d been looking for. I use it religiously, every single day. The result we’re aiming for is top tier press coverage – not just UK, but global coverage – across some of the largest publications in the world, and BuzzSumo is absolutely pivotal to us achieving that. Without BuzzSumo, we would struggle.” | https://buzzsumo.com/ |
| other | “What I love is that I’m able to use data, thanks to BuzzSumo, to help people gain a lot better understanding of who their audience is, and where they’re actually engaging with content.” | https://buzzsumo.com/ |
| other | The answer is: Yes. And with BuzzSumo it’s a steal! We’ve got payment options for all budgets, and a 20% cost saving on annual plans. | https://buzzsumo.com/ |
| other | For marketers and marketing agencies wanting to take their content to the next level. | https://buzzsumo.com/ |
Domain performance
Modeled total traffic, six-month trend, engagement, countries, and domain identity.
Total website traffic
Six-month trafficModeled monthly visits
Monthly visits90,865
Global rank#390,074
Top-country rankIN #126,005
Bounce rate39.4%
Pages per visit2.40
Visit duration27s
| Month | Modeled visits |
|---|---|
| 2026-04 | 135,153 |
| 2026-05 | 124,898 |
| 2026-06 | 122,647 |
| 2026-07 | 128,698 |
| 2026-08 | 102,557 |
| 2026-09 | 90,865 |
Top visitor countries
| Country | Name | Traffic share |
|---|---|---|
| US | United States | 12.8% |
| GB | United Kingdom | 10.8% |
| IN | India | 6.7% |
| VN | Vietnam | 5.9% |
| BR | Brazil | 4.5% |
12.8%United States
United States12.8%United Kingdom10.8%India6.7%Vietnam5.9%Brazil4.5%Other59.2%
Domain identity
| Signal | Value |
|---|---|
| Registered | Sep 17, 2012 |
| Last changed | Aug 6, 2018 |
| Expires | Sep 17, 2027 |
| WHOIS server | whois.verisign-grs.com |
| DNSSEC | Signed |
| Nameservers | MAX.NS.CLOUDFLARE.COM, SIMA.NS.CLOUDFLARE.COM |
Website capture
Organic keywords
Top keywords and an independent Google result page.
Top organic keywords
| Keyword | Volume | CPC | Estimated value |
|---|---|---|---|
| buzzsumo | 20,890 | $2.74 | $17,160 |
| buzz sumo | 1,160 | $8.89 | $1,040 |
| akayla gardner | 24,830 | $2.21 | $650 |
| ritika chopra | 36,690 | $0.00 | $510 |
| ウーマンエキサイト | 26,790 | $1.77 | $330 |
Independent Google result page
Query: buzzsumo
| Position | Title | URL | Description |
|---|---|---|---|
| 1 | BuzzSumo | Media Mentions In Minutes. Content Ideas For ... | https://buzzsumo.com/ | Get the inside scoop on your industry with BuzzSumo. From tracking mentions, to finding creative content ideas, we've got you covered. |
| 2 | BuzzSumo | https://uk.linkedin.com/company/buzzsumo | BuzzSumo is the leading content analytics, monitoring, and PR outreach platform. It gives digital marketers and PR professionals powerful insights to: ... |
| 3 | 6 Top BuzzSumo Alternatives & Competitors (2024) | https://explodingtopics.com/blog/buzzsumo-alternatives | 6 Top BuzzSumo Alternatives & Competitors (2024) · 1. Exploding Topics · 2. Mention · 3. Semrush · 4. Sprout Social · 5. ContentStudio · 6. |
| 4 | 15 Best Free and Paid BuzzSumo Alternatives | https://blog.socialmediastrategiessummit.com/buzzsumo-alternatives/ | 15 Best Free and Paid BuzzSumo Alternatives · 10 Best BuzzSumo Alternatives · 1. Ahrefs · 2. SEMrush · 3. Social Animal · 4. Content Studio · 5. |
| 5 | BuzzSumo | https://x.com/BuzzSumo | Understand journalists Earn ongoing press coverage Manage your #MediaMonitoring Try BuzzSumo, used by 100K #DigitalPR |
| 6 | BuzzSumo Tutorial & Demo (Content Discovery, Research & ... | https://www.youtube.com/watch?v=p7yreKw5PF0 | Get BuzzSumo 30-day free trial: https://businessolution.org/get/buzzsumo/ See also our video on best AI social media marketing tools: ... |
| 7 | BuzzSumo: The Definitive Guide | https://backlinko.com/buzzsumo-guide | BuzzSumo to create viral content, build backlinks, improve their Google rankings, and more. |
Important pages
Pages earning the most estimated search traffic in the sample.
Website intelligence — Collected evidence
Prioritized website intelligence pages
| Type | Page | Words | Change | URL |
|---|---|---|---|---|
| other | BuzzSumo \ | static | 1,338 | new |
| pricing | Affordable & Flexible Pricing For Your Business \ | playwright | 1,723 | new |
| integrations | BuzzSumo \ | playwright | 372 | new |
| customers | Testimonials \ | static | 358 | new |
| changes | Articles On Fake News After Trump's Election \ | static | 1,791 | new |
| trust | BuzzSumo Cookies Policy \ | static | 703 | new |
| identity | BuzzSumo \ | static | 444 | new |
| identity | BuzzSumo \ | static | 246 | new |
| other | BuzzSumo Blog \ | static | 911 | new |
| other | Success Stories \ | static | 285 | new |
| other | BuzzSumo Chrome Extension \ | BuzzSumo.com | static | 2,408 |
| other | BuzzSumo \ | static | 495 | new |
| other | BuzzSumo \ | static | 277 | new |
Features
No supporting public-page evidence was collected for this category.
Pricing and plans
| Page type | Evidence | Source |
|---|---|---|
| pricing | Pricing Plans | https://buzzsumo.com/pricing/ |
| pricing | Billed yearly, save $478/yr | https://buzzsumo.com/pricing/ |
| pricing | Unlimited Searches The number of searches you can run per month. Searches are shared by all users on an account, and will refresh monthly on the date of subscription. Read more about what counts as a search. | https://buzzsumo.com/pricing/ |
| pricing | Start Trial | https://buzzsumo.com/pricing/ |
| pricing | Billed yearly, save $718/yr | https://buzzsumo.com/pricing/ |
| pricing | Media Database & Outreach Find and engage with Journalists most relevant to your specific topics. With exclusive insights, you can find journalists writing about your brand, market, and competitors right now, not a year ago. | https://buzzsumo.com/pricing/ |
| pricing | Coverage Reports Find out all you need to know about your past month’s media mentions. Discover publication data and social media engagement, as well as mention count, placement (headline, first paragraph, full article), and excerpts. | https://buzzsumo.com/pricing/ |
| pricing | Billed yearly, save $1198/yr | https://buzzsumo.com/pricing/ |
| pricing | Annual billing only | https://buzzsumo.com/pricing/ |
| pricing | Show all plan features | https://buzzsumo.com/pricing/ |
| pricing | Annual billing only, | https://buzzsumo.com/pricing/ |
| pricing | Searches The number of searches you can run per month. Searches are shared by all users on an account, and will refresh monthly on the date of subscription. Read more about what counts as a search. | https://buzzsumo.com/pricing/ |
| pricing | 2k articles / month | https://buzzsumo.com/pricing/ |
| pricing | 10k articles / month | https://buzzsumo.com/pricing/ |
| pricing | Media Database Beta Find and engage with journalists most relevant to your specific topics. With exclusive insights, you can find journalists writing about your brand, market, and competitors right now, not a year ago. | https://buzzsumo.com/pricing/ |
| pricing | Facebook Analyzer Analyze Facebook page performance, improve the performance of Facebook campaigns, and benchmark against competitors. Compare post types and a year’s worth of engagement trends, to bolster your social media strategy. | https://buzzsumo.com/pricing/ |
| pricing | Contact Us For Pricing View Developer Docs | https://buzzsumo.com/pricing/ |
| pricing | We allow you to cancel at any time, but bear in mind you will still be charged for the full duration of your subscription. For example, if you subscribe to an annual plan and decide to cancel after two months, we cannot issue a refund for the remaining 10 months. Equally, if you subscribe to a monthly plan and cancel on day 10, we will be unable to refund the remaining 20 days pro rata. | https://buzzsumo.com/pricing/ |
Integrations and supported platforms
Product and company updates
Rank tracking
Persistent keyword baselines and position movement.
This analysis created the first position baseline at 2026-10-22T02:06:21.052Z. Movement appears after the next fresh analysis using the same location and language.
Features
Features and capabilities
Core functions and evidence-backed product capabilities.
| Capability | What it does |
|---|---|
| Content Analyzer | Search an index of billions of articles to find top-performing content by topic or domain S19. |
| Question Analyzer | Discover customer questions from forums like Reddit and Quora to inform content ideas S19. |
| Media Database | Find and connect with journalists relevant to your topics for PR outreach S19. |
| Monitoring & Alerts | Track brand mentions, competitors, and industry updates with customizable alerts S19 S75. |
| Chrome Extension | View social engagement metrics and backlinks while browsing any webpage S75. |
| API Access | Integrate BuzzSumo data into dashboards and internal tools via APIs S19 S104. |
| Backlink Analyzer | Track backlinks to domains and URLs over time S75. |
| Brief Generator | Create content briefs on any topic using data from the Content Ideas Generator S75. |
Integrations and ecosystem
Connected products, exports, APIs, and workflow compatibility.
| Integration or interface | Type | What it enables |
|---|---|---|
| Slack | Integration | Receive alerts and media monitoring updates directly in Slack channels S19 S75. |
| Chrome Extension | Extension | View social engagement and backlink data while browsing any website S75. |
| API | API | Integrate BuzzSumo data into custom dashboards and automate workflows S19 S104. |
| RSS Feed Sync | Data portability | Sync BuzzSumo data with apps like Zapier or IFTTT for reporting S19. |
| Account API | API | Push alert information and access saved projects programmatically S75 S104. |
Pricing
Pricing and plans
Published plans, free access, trials, credits, and pricing limitations.
| Plan or offer | Verified price and billing | Included | Limits |
|---|---|---|---|
| Content Creation | $199 per month, billed yearly S75 | 1 user, unlimited searches, 2 alerts S75 | 2 years of history S75 |
| PR & Comms | $299 per month, billed yearly S75 | 5 users, unlimited searches, 5 alerts S75 | 3 years of history, Slack alerts S75 |
| Suite | $499 per month, billed yearly S75 | 10 users, unlimited searches, 10 alerts S75 | 5 years of history S75 |
| Enterprise | $999 per month, annual billing only S75 | 30 users, unlimited searches, 50 alerts S75 | 5 years of history, invoicing S75 |
| API | Contact sales S75 | Account and Search API S75 | Not established |
Competition
Competitive landscape
Domains competing for the same organic search demand.
Sampled competitors
| Competitor | First-page appearances | Sampled queries | Average position | Queries observed |
|---|---|---|---|---|
| uk.linkedin.com | 1 | 1 | 2 | buzzsumo |
| explodingtopics.com | 1 | 1 | 3 | buzzsumo |
| x.com | 1 | 1 | 4 | buzzsumo |
| blog.socialmediastrategiessummit.com | 1 | 1 | 5 | buzzsumo |
| linkedin.com | 1 | 1 | 5 | buzzsumo influencer marketing |
| youtube.com | 1 | 1 | 6 | buzzsumo |
| ainfluencer.com | 1 | 1 | 6 | buzzsumo influencer marketing |
| goodcall.com | 1 | 1 | 8 | buzzsumo influencer marketing |
| browsermedia.agency | 1 | 1 | 9 | buzzsumo influencer marketing |
Website intelligence — Collected evidence
Customers, testimonials, and first-party review claims
Independent review sources discovered
No links to supported independent review platforms were discovered on the collected pages.
Backlink profile
Authority and referring-domain signals.
Backlink comparison profile
- Domain rating: 86/100
- Backlinks: 889,925
- Referring domains: 21,816
- Dofollow backlinks: 94.0%
- Dofollow referring domains: 81.0%
Collection decision
The Scout search index remains intentionally excluded from automatic Scout analysis. This Scout traffic model profile costs 5 credits (0.5 cents) and is included in the first comparison run so its usefulness can be judged before the recurring collection is finalized.
AI visibility
Measured ChatGPT and Google AI mentions with cited sources.
AI-assistant referral traffic
- Estimated current generative-AI referral share: 4.4%
| Month | Traffic share | Source |
|---|---|---|
| — | — | All AI assistants |
| — | — | All AI assistants |
| — | — | All AI assistants |
Website intelligence — Collected evidence
Site-stated AI capabilities
No supporting public-page evidence was collected for this category.
These are first-party product claims, not independent measurements of AI-search visibility.
Marketing opportunities
Actions calculated directly from the collected evidence.
| Opportunity | Recommended action | Evidence |
|---|---|---|
| Competitor gap | Review the sampled queries where uk.linkedin.com appears. | 1 first-page appearances across buzzsumo |
Website intelligence — Collected evidence
Website evidence gaps
- features: no usable public page was collected; verify whether the site publishes this evidence.
- reviews: no usable public page was collected; verify whether the site publishes this evidence.
- technical: no usable public page was collected; verify whether the site publishes this evidence.
Trust and proof
Customers, proof, and reviews
Published proof, customer signals, and review evidence.
Independent reviews
| Platform | Page | How it was found | Note |
|---|---|---|---|
| Capterra | BuzzSumo Price, Features, Reviews & Ratings - Capterra India | Grounded web search | 4.0 (46) Reviews - 3.0 (9) Reviews ... followers. 2. Identify Influencers who have a high engagement rate & good fan ... 4. Improve content success and team enthusiasm through best analytics, reports, and numbers. |
| The Next Scoop | BuzzSumo Review 2026: Is It Still Worth $199/Month for Marketers? | Grounded web search | BuzzSumo carries a 4.5 out of 5 average across 106 verified reviews on G2, with the majority of reviewers from small-business segments. ... BuzzSumo saves hours of research and helps plan content more likely to succeed |
| Toolradar | Buzzsumo Reviews, Pricing & Alternatives (2026) - 4.5/5 | Grounded web search | Web 4.5(253 reviews) Buzzsumo holds an aggregate rating of 4.5 out of 5 from 253 reviews across G2 and Capterra, last checked September 17, 2026. G2 107 reviews 4.5/5 Capterra 146 reviews 4.5/5 Ratings aggregated from independent review platforms. |
| Copy.ai | BuzzSumo Review: Powerful Content Research & Monitoring Tool | Grounded web search | BuzzSumo receives overwhelmingly positive reviews on G2. Users praise its content research and marketing capabilities, with many finding it an essential tool for their work. The sentiment is generally very favorable, with minor criticisms mainly focused on pricing. ... ## Reddit Review Summary ... Sentiments about BuzzSumo are mixed, with users generally acknowledging its usefulness for content research and social media analysis, but questioning its value for money, especially for smaller operat |
| Influencer Marketing Hub | BuzzSumo Review / Pricing & Features (2025) - Social Media Monitoring Platform | Grounded web search | is a leading content marketing tool. This platform helps provide content research and performance insights worldwide. BuzzSumo partners with Facebook, Twitter ... Pinterest and Reddit and also scans content, incluenders, trending news stories, and more. |
| G2 | Compare BuzzSumo and Meltwater Social Share Options | Grounded web search | BuzzSumo(103)4.5 out of 5BuzzSumo By Cision Meltwater(2,258)4.0 out of 5Meltwater By Meltwater Visit company website ... BuzzSumo Star Rating (103) 4.5 out of 5 Market Segments Small-Business (60.4% of reviews) Entry-Level Pricing $199.00 |
| zendikt.com | BuzzSumo review, pricing, and verified intelligence / Zendikt | Grounded web search | identification + content alerts. Strengths: strongest content discovery in category (find top ... and PR teams. Best fit for content marketers and PR teams wanting content discovery layered with brand monitoring. Trade-offs: nested two layers deep |
| G2 | BuzzSumo vs. Semrush Comparison 2026 / G2 | Grounded web search | BuzzSumo(107)4.5 out of 5BuzzSumo By Cision Semrush(4,016)4.4 out of 5Semrush ... report that while BuzzSumo has slightly higher ratings in areas like ease of setup and support quality, Semrush's overall satisfaction score reflects a robust performance |
| brand24.com | Competitor Analysis Tools in 2026: 16 Best Options / Brand24 | Grounded web search | ### 06 BuzzSumo ... 4.5/5 – G2 (106 reviews) 4.5/5 – Capterra (146 reviews) Free 7-day trial available ... BuzzSumo is a content intelligence and social media analytics tool that helps you analyze competitors’ influencer marketing, content marketing, and PR performance. The tools showed which topics, formats, and articles generate the highest engagement for your competitors. Why I picked BuzzSumo? ... - It answered a question no other tool in this list could: Which of my competitor’s articles we |
| G2 | Compare BuzzSumo and Quid Social Share Options | Grounded web search | BuzzSumo(103)4.5 out of 5BuzzSumo By Cision Quid(304)4.3 out of 5Quid By Quid At a Glance BuzzSumo Star Rating (103) 4.5 out of 5 Market Segments Small-Business (60.4% of reviews) ... any) site in the last year. This helps clients understand how |
Customer proof
No named customers, testimonials, or customer case studies were found.
External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.
Company, security, and trust
Ownership, policies, security signals, and public trust evidence.
| Signal | Finding | Source |
|---|---|---|
| Company and ownership | Founder & CEO, SparkToro Rand Fishkin | source |
| Contact and support | Contact Us For Pricing View Developer Docs | source |
| Legal and privacy | Can I get a refund? | source |
| Security and compliance | Not published on the collected pages. | — |
| Uptime and status page | Not published on the collected pages. | — |
| Domain registered | 2012-09-17 | — |
| Domain expires | 2027-09-17 | — |
Not found on the collected pages: security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.
Documentation and product updates
Help resources, product guidance, and visible changes over time.
| Resource or update | Type | What is available | Date or freshness |
|---|---|---|---|
| How To Organize Your Content Creation Process / BuzzSumo.com | Guide | The content creation process can be messy: it (source) | Not dated |
| How To Analyse Content Trends With BuzzSumo / BuzzSumo.com | Guide | Content marketing is hard work, but we can help with the heavy lifting. Find out here how BuzzSumo’s chart feature can help you analyse content trends. (source) | Not dated |
Not found in the collected public sources: public roadmap, changelog or release notes, status page, separate help center or knowledge base.
Technical
Technical and delivery signals
Delivery model, platforms, API, data ownership, reliability claims and release activity.
| Signal | Finding | Source |
|---|---|---|
| Delivery model (cloud, self-hosted, desktop, browser extension) | Web application with a browser extension S19 S75. | S19 S75 |
| Platforms and apps | Available as a web app and Chrome extension S19 S75. | S19 S75 |
| API and extensibility (API, SDK, webhooks, MCP, plugins) | Provides APIs for integration and automation S19 S104. | S19 S104 |
| Data ownership and export | Users can export search results and reports to CSV, Excel, or PDF S75. | S75 |
| Performance and reliability claims | Not published on the collected pages. | — |
| Release activity | Product updates are communicated via email newsletters S103. | S103 |
Measured infrastructure
Domain, certificate, and hosting signals, measured directly.
| Signal | Finding |
|---|---|
| Domain registered | 2012-09-17 — NameCheap, Inc. |
| Domain expires | 2027-09-17 |
| First archived | 2012-10-18 — web archive |
| TLS certificate | Google Trust Services, valid, expires 2026-12-12 |
| Security headers | HSTS, CSP |
| Headers not served | X-Content-Type-Options, X-Frame-Options, Referrer-Policy |
| Server header | cloudflare |
| Mail handled by | buzzsumo-com.mail.protection.outlook.com |
| Nameservers | max.ns.cloudflare.com, sima.ns.cloudflare.com |
Technical site audit
A bounded multi-page crawl with page-level issues and URLs.
Scout — Bounded technical crawl
- Pages crawled: 15 of 15 maximum
- Technical health: 93/100
- Critical issues: 0
- Warnings: 16
- Notices: 13
Issues
Crawled pages
| Status | Title | H1s | Words | Response | URL |
|---|---|---|---|---|---|
| 200 | BuzzSumo \ | Media Mentions In Minutes. Content Ideas For Days. | 1 | 1657 | 542 ms |
| 200 | BuzzSumo \ | Explore BuzzSumo's Content Discovery Tools | 1 | 700 | 562 ms |
| 200 | BuzzSumo \ | Explore BuzzSumo's Content Research Tools | 1 | 483 | 549 ms |
| 200 | BuzzSumo \ | How To Find Influencers In 4 Easy Steps | 1 | 1599 | 416 ms |
| 200 | BuzzSumo \ | Discover BuzzSumo's Brand Monitoring Tool | 1 | 533 | 578 ms |
| 200 | BuzzSumo Chrome Extension \ | Performance Data As You Browse \ | BuzzSumo.com | 1 | 2466 |
| 200 | BuzzSumo \ | Automate Your Marketing With BuzzSumo's API | 1 | 549 | 458 ms |
| 200 | Competitor Research, Analysis & intelligence Tool \ | BuzzSumo | 1 | 572 | 422 ms |
| 200 | Content Marketing Strategy & Planning Tool \ | BuzzSumo | 1 | 479 | 450 ms |
| 200 | Brand Monitoring & Crisis Alerts \ | BuzzSumo | 1 | 451 | 561 ms |
| 200 | Digital PR Research & Outreach Tool \ | BuzzSumo | 1 | 585 | 590 ms |
| 200 | Social Media Influencer Marketing Tool \ | BuzzSumo | 1 | 555 | 544 ms |
| 200 | BuzzSumo Video Marketing: Find the videos that work and the creators who matter | 1 | 564 | 505 ms | https://buzzsumo.com/use-cases/video-marketing/ |
| 200 | BuzzSumo Blog \ | Your Complete Guide To Content Marketing | 1 | 848 | 1,219 ms |
| 200 | BuzzSumo Research \ | Studies, Content Examples & Data | 1 | 362 | 417 ms |
This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.
Search Console and Analytics
First-party search and behavioral data connection state.
Modeled acquisition channels
| Channel | Estimated share |
|---|---|
| direct | 45.6% |
| search | 43.2% |
| search organic | 43.2% |
| search paid | 0.0% |
| social | 3.5% |
| social organic | 3.5% |
| social paid | 0.0% |
| referrals | 3.3% |
| paid referrals | 0.0% |
| 0.0% | |
| gen ai | 4.4% |
| affiliate | 0.0% |
| other | 0.0% |
First-party connections
| Integration | Status | Data available after connection |
|---|---|---|
| Google Search Console | Not connected | Clicks, impressions, CTR, average position, queries, pages, countries, and devices |
| Google Analytics | Not connected | Organic sessions, engagement, landing pages, conversions, geography, and devices |
No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.
Limits and method
Limitations and open questions
Known constraints and missing evidence from the collected pages.
The collected pages do not mention specific competitors. Evidence gaps include lack of detailed security certifications, uptime statistics, and independent review ratings. Open questions remain about the exact number of customers and specific outcomes from case studies beyond the GetApp example.
Sources, method, and limitations
Evidence inventory, collection method, provider use, and constraints.
This report is based on 15 collected pages from buzzsumo.com, including the homepage, about, pricing, testimonials, case studies, and blog posts. The evidence catalog includes static and rendered page captures. External proof search was performed but no additional verification was completed. Limitations include potential outdated information on blog posts and lack of third-party review data.
- Official Websitehttps://buzzsumo.com/Verified
- Official Websitehttps://buzzsumo.com/about/Verified
- Pricing Pagehttps://buzzsumo.com/pricing/Verified
- Pricing Pagehttps://buzzsumo.com/blog/18-content-marketers-tell-us-plan-content/Verified
- Pricing Pagehttps://buzzsumo.com/blog/plans-pricing/Verified
- Pricing Pagehttps://buzzsumo.com/pricing-plan/content-creation/Verified
- Pricing Pagehttps://buzzsumo.com/pricing-plan/enterprise/Verified
- Pricing Pagehttps://buzzsumo.com/pricing-plan/pr-comms/Verified
- Pricing Pagehttps://buzzsumo.com/pricing-plan/suite/Verified
- Official Websitehttps://buzzsumo.com/blog/analyze-content-trends-buzzsumos-new-chart-feature/Verified
- Official Websitehttps://buzzsumo.com/email/product-update-jul-2022/Verified
- Documentationhttps://buzzsumo.com/buzzsumo-api/Verified
- Official Websitehttps://buzzsumo.com/case-studies/getapp/view/Verified
- Official Websitehttps://buzzsumo.com/testimonials/Verified
- Official Websitehttps://buzzsumo.com/blog/6-ways-improve-content-researching-customer-questions/Verified
- Review Sitehttps://www.capterra.in/software/177181/buzzsumoVerified
- Review Sitehttps://thenextscoop.com/buzzsumo-review/Verified
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