Privacy Policies · Reviewed 20 Oct 2026

Termly

Privacy compliance suite for websites and apps.

free tier · termly.io ↗

Paid against free › Privacy Policies › Termly

Termly at a glance

SEO analysis

Collected Oct 20, 2026

termly.io: an estimated 425,961 total monthly visits and about 221,921 monthly organic visits across 8,909 ranking keywords. Scout crawled 15 pages and measured a technical health score of 99/100.

Overview

01

Summary

The useful answer before the supporting detail.

Termly is a data privacy compliance service that helps businesses generate legal policies and manage user consent for cookies and data collection S1. It is used by small and large businesses to comply with privacy laws such as GDPR, PIPEDA, and Quebec's Law 25 S18. The main practical value is providing an easy, affordable, and user-friendly way to maintain compliance without extensive legal resources S1.

02

Product identity and positioning

Name, category, positioning, audience, and first-party claims.

  • Identity: Termly is a data privacy compliance service offering policy generation and consent management S1.
  • Core purpose: It solves the problem of complying with complex global privacy regulations S1.
  • Intended users: Businesses of all sizes, from startups to large enterprises, that need privacy compliance S1.
  • Product scope: It is a suite of compliance tools, including a consent management platform, cookie scanner, and legal policy generators S7.
  • Positioning: Termly positions itself as a leading, easy-to-use compliance solution for businesses worldwide S1.
  • Claimed distinction: It claims to provide the most comprehensive policy and consent solution on the market S1.
03

Use cases and audiences

Who the product serves and the jobs it is designed to handle.

AudiencePractical use case
Small and medium businesses (SMBs)Manage user consent on their website with a simple CMP S37.
StartupsUse the free plan to generate a basic policy and manage up to 10,000 banner views per month S7.
Web developers and designersImplement consent management and policy generation for client sites S7.
Businesses with global audiencesComply with international privacy laws like GDPR, PIPEDA, and Quebec's Law 25 S18.
Google Ad publishersMeet TCF requirements imposed by Google for ad personalization S18.

Features

09

Features and capabilities

Core functions and evidence-backed product capabilities.

CapabilityWhat it does
Legal Policy GenerationGenerates a variety of legal policies, such as privacy policies, disclaimers, and shipping policies, that are automatically updated S7.
Cookie ScanningAutomatically scans and categorizes cookies on a website, providing a report and identifying potential compliance issues S26.
Consent ManagementProvides customizable consent banners and a preference center for users to manage cookie preferences S7 S26.
Consent LoggingRecords and exports consent interactions for documentation and compliance purposes S37 S7.
IAB TCF 2.3 SupportSupports the IAB's Transparency & Consent Framework 2.3, enabling compliance with advertising industry standards S18.
Google Consent Mode IntegrationIntegrates with Google Consent Mode to manage consent signals for Google services S31.
10

Integrations and ecosystem

Connected products, exports, APIs, and workflow compatibility.

Integration or interfaceTypeWhat it enables
WordPress PluginIntegrationAllows easy installation and management of consent on WordPress sites S7.
Google Consent ModeIntegrationIntegrates with Google Consent Mode to manage consent signals and avoid data loss S31.
IAB TCF 2.3IntegrationSupports the IAB's Transparency & Consent Framework for advertising compliance S18.
APIAPISupports technical and strategic partners via API integrations S7.
Consent Logs ExportData portabilityAllows access and export of consent logs for every interaction S7.

Pricing

11

Pricing and plans

Published plans, free access, trials, credits, and pricing limitations.

Plan or offerVerified price and billingIncludedLimits
Free$0 S11 basic legal policy, cookie policy and banner S110,000 banner views a month; quarterly cookie scans S1
Starter$10 per website per month billed annually ($14 billed monthly) S12 legal policies, 10 policy edits S150,000 banner views a month; monthly scans; 5 users S1
Pro+$15 per website per month billed annually ($20 billed monthly) S1Unlimited policies and edits S1Unlimited banner views; weekly scans; auto-updated, multi-language hosted policies S1
AgencyContact sales S1Everything in Pro+ S1Starting at 10 websites; bulk discounts; multi-domain management S1

Competition

12

Competitive landscape

Domains competing for the same organic search demand.

Sampled competitors

CompetitorFirst-page appearancesSampled queriesAverage positionQueries observed
websitepolicies.com222.5accept terms and conditions, accepting terms and conditions
reddit.com222.5accept terms and conditions, accepting terms and conditions
quora.com214accepting terms and conditions
youtube.com111accepting terms and conditions
termsfeed.com112accept terms and conditions
support.apple.com114accept terms and conditions
cookieyes.com115accept terms and conditions
discussions.apple.com116accept terms and conditions
justanswer.com116accepting terms and conditions
termsandconditions.game117accept terms and conditions

Website intelligence — Collected evidence

Customers, testimonials, and first-party review claims

No supporting public-page evidence was collected for this category.

Independent review sources discovered

PlatformStatusDiscovered source
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/reviews/65bb85054bba4cca08ad3c78
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/users/67d1c4029a702652b4a484df
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/reviews/659e70db7c359d7970008371
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/reviews/667ae4afbd301648edf1dbd0
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/users/63970e0e35f7dd0012598fad
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/users/67b38e27d7c7295d051cf37d
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/users/62a10327871da70014624917
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/reviews/613fc64a6223e22118af90d5
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/reviews/624aea7d2b3c3c43cfc832df
Googlediscovered_not_scrapedhttps://support.google.com/admanager/answer/13554116?hl=en
Googlediscovered_not_scrapedhttps://developers.google.com/tag-platform/security/guides/consent?consentmode=advanced
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/reviews/64be7899706f837cb1149448
Capterradiscovered_not_scrapedhttps://www.capterra.com/p/165919/Termly/reviews/
G2discovered_not_scrapedhttps://www.g2.com/products/termly/reviews
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/review/termly.io
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/reviews/68ee47d7ccfd6d83a88bd891
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/reviews/6530f55709faa751372a6087
Trustpilotdiscovered_not_scrapedhttps://www.trustpilot.com/users/64c1613509c9a100122b7b71
14

AI visibility

Measured ChatGPT and Google AI mentions with cited sources.

AI-assistant referral traffic

  • Estimated current generative-AI referral share: 1.9%
MonthSource
—All AI assistants
—All AI assistants

Website intelligence — Collected evidence

Site-stated AI capabilities

No supporting public-page evidence was collected for this category.

These are first-party product claims, not independent measurements of AI-search visibility.

15

Marketing opportunities

Actions calculated directly from the collected evidence.

OpportunityRecommended actionEvidence
Competitor gap2 first-page appearances across accept terms and conditions, accepting terms and conditions

Website intelligence — Collected evidence

Website evidence gaps

  • integrations: no usable public page was collected; verify whether the site publishes this evidence.
  • customers: no usable public page was collected; verify whether the site publishes this evidence.
  • reviews: no usable public page was collected; verify whether the site publishes this evidence.
  • changes: no usable public page was collected; verify whether the site publishes this evidence.
  • identity: no usable public page was collected; verify whether the site publishes this evidence.
  • technical: no usable public page was collected; verify whether the site publishes this evidence.

Trust and proof

16

Customers, proof, and reviews

Published proof, customer signals, and review evidence.

Independent reviews

PlatformPageHow it was foundNote
CapterraTermly Software Pricing, Alternatives & More 2026 / CapterraGrounded web searchTermly is a policy management tool that helps businesses comply with global privacy laws like GDPR, CCPA, and ePrivacy Regulation. It offers attorney-crafted legal policy generators for privacy policies, terms and conditions
G2Compare CookieYes and Termly Social Share OptionsGrounded web searchCookieYes(212)4.8 out of 5CookieYes By CookieYes Limited Termly(38)4.3 out of 5Termly By Termly ... Termly Most Helpful Favorable Review SR Steven R. Verified User in Information Technology and Services --- It is so easy to use. I don't need to
capterra.aeTermly Price, Reviews & Ratings - Capterra United Arab Emirates 2026Grounded web search### Overall rating Based on 80 reviews 4.7 ### Reviews sentiment Positive 93% Neutral 4% Negative 4% ... choices could be more adaptable. The UI is spotless yet may demand an investment to see completely. Generally speaking,
G2Compare Termly and Usercentrics Cookiebot CMP Social Share OptionsGrounded web search- Users report that Termly's customizable design options, scoring 8.5, allow for greater flexibility in branding compared to Usercentrics Cookiebot CMP's score of 6.4. Reviewers mention that this feature helps businesses maintain their unique identity while ensuring compliance. - Reviewers say that Termly's ability to generate privacy policies automatically is a standout feature, scoring 9.1, while Usercentrics Cookiebot CMP's similar functionality is less impressive. Users report that Termly's
CapterraCompare Termly vs Axeptio 2026 / CapterraGrounded web searchTermly 4.7 (80) Axeptio 4.9 (61) ## Termly 4.7 (80) Starting Price $14.00/month Value-for-Money 4.5 Functionality 4.7 Ease of Use 4.7 Customer Service 4.4 Reviews Sentiment Based on 80 reviews Positive 74 Neutral 3 Negative 3
G2Compare Osano and Termly Social Share OptionsGrounded web searchTermly(38)4.3 out of 5Termly By Termly ... they provide the means and make it so easy to provide terms and conditions and privacy policy for customers. The ease of ... and so greatly appreciated. I use it constantly, and I don't know what I would do...

Customer proof

Proof typeNamed customer or sourceEvidence
Case studyAnebicustomer case study — Looking back, Anebi estimates that Termly has saved them at least 6 hours each week that they would have spent fiddling with legal policies otherwise. (Eikon Labs Streamlines Compliance Using Termly - Termly)

Independent mentions

  • Termly Customer Case Studies — # Case Studies See how our customers succeed using Termly with our collection of case studies that highlight how we are a perfect fit for any industry or business. ##### Eikon Labs Streamlines Compliance Using Termly February 18, 2026 Natasha

External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.

17

Company, security, and trust

Ownership, policies, security signals, and public trust evidence.

SignalFindingSource
Company and ownershipentrepreneurs to join our team.source
Contact and supportNot published on the collected pages.—
Legal and privacyNeed compliance solutions, but don’t want to spend thousands in legal fees? Termly’s compliance suite can help you stay up to date and compliant with privacy laws like the GDPR, CCPA / CPRA, PIPEDA, ePrivacy Regulation,source
Security and complianceNot published on the collected pages.—
Uptime and status pageNot published on the collected pages.—

Not found on the collected pages: contact and support, security and compliance, uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.

18

Documentation and product updates

Help resources, product guidance, and visible changes over time.

Resource or updateTypeWhat is availableDate or freshness
Product FAQFAQAnswers common product, workflow, pricing, privacy, ownership, API, and team questions. (source)Not dated
Termly Releases API for Partners and Agencies - TermlyRelease notesTermly is rolling out access to their API which will allow a new level of compliance integration for partners and agencies. (source)Not dated
Termly Releases GTM Consent Mode Template - TermlyRelease notesTermly is excited to announce the Termly Consent Mode template has been added to the Google Tag Manager (GTM) template gallery! (source)Not dated

Not found in the collected public sources: public roadmap, status page, separate help center or knowledge base.

Technical

19

Technical and delivery signals

Delivery model, platforms, API, data ownership, reliability claims and release activity.

SignalFindingSource
Delivery model (cloud, self-hosted, desktop, browser extension)Termly is a web-based service; no self-hosted or desktop version mentioned S1.S1
Platforms and appsAvailable as a web application; no native mobile or desktop apps mentioned S1.S1
API and extensibility (API, SDK, webhooks, MCP, plugins)Supports API integrations for partners and a WordPress plugin S7.S7
Data ownership and exportUsers can access and export consent logs S7.S7
Performance and reliability claimsNot published on the collected pages.—
Release activityNot published on the collected pages.—
20

Measured infrastructure

Domain, certificate, and hosting signals, measured directly.

SignalFinding
First archived2017-09-25 — web archive
TLS certificateGoogle Trust Services, valid, expires 2027-01-14
Security headersX-Content-Type-Options, X-Frame-Options
Headers not servedHSTS, CSP, Referrer-Policy
Server headercloudflare
Mail handled bytermly-io.mail.protection.outlook.com
Nameserversnikon.ns.cloudflare.com, gigi.ns.cloudflare.com

Not measurable: rdap: no RDAP server published for .io. A gap here means the lookup was unavailable, not that the finding is negative.

21

Technical site audit

A bounded multi-page crawl with page-level issues and URLs.

Scout — Bounded technical crawl

  • Pages crawled: 15 of 15 maximum
  • Technical health: 99/100
  • Critical issues: 0
  • Warnings: 1
  • Notices: 3

Issues

SeverityIssueValueAffected URL
warningTitle length should be reviewed72https://termly.io/
noticeMeta description length should be reviewed230https://termly.io/products/
noticeImages are missing alt text2https://termly.io/products/
noticeImages are missing alt text8https://termly.io/products/consent-management-platform/

Crawled pages

StatusTitleH1sWordsResponseURL
200All-in-One Data Privacy Compliance Solution for Websites & Apps - Termly11683146 mshttps://termly.io/
200Products - Termly1249377 mshttps://termly.io/products/
200Free Privacy Policy Generator - Termly1265458 mshttps://termly.io/products/privacy-policy-generator/
200Free Terms and Conditions Generator - Termly1245064 mshttps://termly.io/products/terms-and-conditions-generator/
200Cookie Policy Generator \Termly1291283 ms
200Free Impressum Generator For Websites11434123 mshttps://termly.io/products/impressum-generator/
200Free EULA Generator for Your Apps and Software - Termly12144130 mshttps://termly.io/products/eula-generator/
200Acceptable Use Policy Generator1198046 mshttps://termly.io/products/acceptable-use-policy-generator/
200Disclaimer Generator - Create a Free Disclaimer in Minutes1133140 mshttps://termly.io/products/disclaimer-generator/
200Free Return & Refund Policy Generator1139452 mshttps://termly.io/products/refund-return-policy-generator/
200Free Shipping Policy Generator1148927 mshttps://termly.io/products/shipping-policy-generator/
200Free Accessibility Statement Generator For Websites1187174 mshttps://termly.io/products/accessibility-statement-generator/
200Consent Management Platform (CMP) - Termly1208564 mshttps://termly.io/products/consent-management-platform/
200Cookie Consent Manager for GDPR & CCPA - Termly1306948 mshttps://termly.io/products/cookie-consent-manager/
200Cookie Scanner & Cookie Checker for Websites \Termly1216871 ms

This is a bounded Scout crawl. Core Web Vitals and Lighthouse scores are not claimed unless a dedicated performance audit is connected.

22

Search Console and Analytics

First-party search and behavioral data connection state.

Modeled acquisition channels

ChannelEstimated share
direct52.3%
search29.7%
search organic25.0%
search paid4.7%
social2.1%
social organic2.1%
social paid0.0%
referrals9.6%
paid referrals0.7%
mail1.5%
gen ai1.9%
affiliate2.2%
other0.0%

First-party connections

IntegrationStatusData available after connection
Google Search ConsoleNot connectedClicks, impressions, CTR, average position, queries, pages, countries, and devices
Google AnalyticsNot connectedOrganic sessions, engagement, landing pages, conversions, geography, and devices

No first-party Search Console or Analytics numbers are shown until the site owner authorizes the corresponding Google account. Scout traffic model values above are modeled estimates, not private analytics totals.

Limits and method

23

Limitations and open questions

Known constraints and missing evidence from the collected pages.

The collected pages do not mention any competitors by name. Evidence gaps include lack of detailed pricing for the Agency plan, no specific customer names or case studies, and no information on uptime or performance metrics. Open questions remain about the full scope of API capabilities and the exact frequency of policy updates.

24

Sources, method, and limitations

Evidence inventory, collection method, provider use, and constraints.

This report is based on 15 collected pages from termly.io, including product pages, feature pages, and an About page. The evidence catalog includes 180 entries, with pricing data from an authoritative pricing page. External proof search was enabled but did not verify any additional customer claims. Limitations include reliance on vendor-published information and lack of independent verification of testimonials.

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