Overview
Summary
The useful answer before the supporting detail.
Lusha is a B2B data and sales intelligence system that provides verified contact data, company insights, and buying signals to revenue teams S1. It is used by sales, marketing, recruiting, RevOps, and AI agents to find and connect with prospects more efficiently S1. The platform offers a Chrome extension, web app, API, and MCP integration, enabling teams to enrich records and automate prospecting workflows S17.
Product identity and positioning
Name, category, positioning, audience, and first-party claims.
- Identity: Lusha is a B2B data and sales intelligence system S1.
- Core purpose: Solves the problem of finding accurate contact data and buying signals for prospecting S1.
- Intended users: Sales, marketing, recruiting, RevOps teams, and AI agents S1.
- Product scope: A platform with a Chrome extension, web app, API, and MCP server, not just a single tool S17.
- Positioning: Positioned as the data and intelligence layer for GTM teams and AI agents S17.
- Claimed distinction: Claims verified data with high accuracy and seamless integration across tools S1 S17.
Use cases and audiences
Who the product serves and the jobs it is designed to handle.
| Audience | Practical use case |
|---|---|
| Sales teams | Find and connect with C-suite executives using accurate contact numbers S17. |
| Marketing teams | Build targeted lists using filters like company size and revenue S132. |
| Recruiting teams | Source candidates with verified contact data and company insights S1. |
| RevOps teams | Enrich CRM records and automate data workflows via API and integrations S17. |
| AI agents | Access verified B2B data through MCP to power AI-driven prospecting S17. |
Features
Features and capabilities
Core functions and evidence-backed product capabilities.
| Capability | What it does |
|---|---|
| Contact Data Enrichment | Reveals verified emails and phone numbers for prospects, with credits per reveal S58. |
| Company Data & Signals | Provides access to 515M+ contacts and 29M+ companies, with 26 buying signals refreshed weekly S1 S17. |
| AI Assistant | Conversational interface to find prospects, verify details, and build lists in plain language S143. |
| API & MCP Integration | Pull contacts, companies, and signals into your own code or AI agents via API and MCP S17. |
| CRM Integration | Enrich records directly in Salesforce, HubSpot, or other CRMs S17. |
| Email Sequences | Automate email outreach with sequences, with sending emails free of credits S58 S136. |
| Subscribe to Search | Hands-free prospecting by subscribing to searches and receiving new leads automatically S132. |
Integrations and ecosystem
Connected products, exports, APIs, and workflow compatibility.
| Integration or interface | Type | What it enables |
|---|---|---|
| Salesforce | Integration | Enrich and sync records directly into Salesforce S17. |
| HubSpot | Integration | Enrich and sync records directly into HubSpot S17. |
| API | API | Pull contacts, companies, and signals into your own code S17. |
| MCP (Model Context Protocol) | AI interface | Connect AI agents like AI modelto Lusha's data for natural language queries S17 S132. |
| Webhooks | Webhook | Trigger real-time data updates in external systems S58. |
| Chrome Extension | Browser extension | Reveal contact data on LinkedIn, Gmail, and any website S1 S17. |
| n8n | Integration | Automate workflows by running enriched records through n8n S17. |
Pricing
Pricing and plans
Published plans, free access, trials, credits, and pricing limitations.
| Plan or offer | Verified price and billing | Included | Limits |
|---|---|---|---|
| Free | $0 per month S58 | 40 credits per month, 1 seat, basic and advanced filters S58 | No credit card required S58 |
| Starter | $37.45 per month, billed yearly (25% off monthly) S58 | 4,800 credits per year, bulk enrichment, 5 intent topics S58 | 1 seat S58 |
| Pro | $52.45 per month, billed yearly (25% off monthly) S58 | 7,200 credits per year, API, CSV enrichment, webhooks S58 | 2 seats S58 |
| Premium | $299.95 per month, billed yearly (25% off monthly) S58 | 40,800 credits per year, advanced API, credit allocation S58 | 5 seats S58 |
| Scale | Get a demo S58 | Custom credits, SSO, 25 intent topics S58 | Custom seats S58 |
Trust and proof
Customers, proof, and reviews
Published proof, customer signals, and review evidence.
Independent reviews
| Platform | Page | How it was found | Note |
|---|---|---|---|
| Trustpilot | Lusha Reviews / Read Customer Service Reviews of lusha.com | Grounded web search | Most reviewers were let down by their experience overall. Many people expressed dissatisfaction with certain data handling practices and concerns regarding data management. Customers frequently reported receiving unsolicited communications. Reviewers also found the website and contact processes prob lematic, noting difficulties in managing personal data preferences. The customer service was also a source of frustration, with many experiencing unhelpful interactions and a lack of transparency. Ho |
| Capterra | Lusha Pricing, Cost & Reviews - Capterra UK 2026 | Grounded web search | ### Overall rating Based on 398 reviews 4.0 ### Reviews sentiment Positive 76% Neutral 16% Negative 8% ... - 5.0 (160) Reviews - 4.0 (142) Reviews - 3.0 (64) Reviews - 2.0 (16) Reviews - 1.0 (16) Reviews |
| Software Advice | Lusha User Reviews | Grounded web search | # Lusha User Reviews ## Overall Rating 4.0 ## Ratings Breakdown 5 (160) 4 (142) 3 (64) 2 (16) 1 (16) ## Secondary Ratings Ease-of-use 4.6 Customer Support 3.9 Value for money 3.7 Functionality 4.1 |
| emelia.io | Lusha Reviews (2026): G2, Capterra, Trustpilot Compared | Grounded web search | block automated access: the G2 figure is the one Lusha publishes in its own pricing page data, the Capterra one comes from search results. 4.3 G2 (shown by Lusha) 1,619 reviews 4.0 Capterra 398 reviews 1.2 Trustpilot 780 reviews 4.6 Chrome Web Store 1.9K |
| productauditors.com | Lusha review: pricing, ratings and alternatives 2026 · Product Auditors | Grounded web search | The most repeated patterns aren’t just about data quality but about trust: users describing automatic renewal charges of over $ ... people saying they were contacted on a private phone number by third parties claiming to have obtained it through Lusha |
| prospeo.io | Lusha Reviews 2026: What 2,900+ Users Say | Grounded web search | / Platform / Score / Reviews / / --- / --- / --- / / G2 / 4.3/5 / ~1,610 / / Capterra / 4.0/5 / ~365 / / TrustRadius / 8.1/10 / ~248 / / Trustpilot / 1.3/5 / ~728 / ... who chose Lusha and use it daily. These users generally like the Chrome extension, |
| marketbetter.ai | Lusha Review 2026: Real User Feedback on Data Quality, Credits & Limitations / Blog / MarketBetter | Grounded web search | Lusha has become one of the most popular B2B contact data tools, with over 1,400 reviews on G2 (4.3/5) and 396 on Capterra (4.0/5). It's known for simplicity — install the Chrome extension, find emails and phone numbers, export to your CRM. |
Customer proof
| Proof type | Named customer or source | Evidence |
|---|---|---|
| Testimonial | Adrian Walford, Jon Quinton, Lance Burnstein | testimonial — 90-95% accuracy: why ten years matters in relationship businessAdrian Walford Vice President of Global Business DevelopmentRead more 12 sold-out events: when referrals can't be your only engineJon Quinton FounderRead more 10X… (How teams build pipeline with Lusha) |
Independent mentions
- Lusha Reviews — aggregated from G2, Capterra, Reddit & more — with a clear pattern: praised for simplicity and phone-number quality, criticized for mediocre email accuracy, fast credit burn, and billing practices. Sales communities generally treat it as a good dialer-feed that should be paired with other tools
External links were grounded in one live web search. Search snippets are leads, not independently scraped page content; rejected links remain available in Review evidence.
Company, security, and trust
Ownership, policies, security signals, and public trust evidence.
| Signal | Finding | Source |
|---|---|---|
| Company and ownership | Lusha Search covers 515M+ verified contacts and 29M+ companies, with 77 fields on every record. Each email comes with a confidence score, and each phone and email shows its last update date. It also carries 26 buying sig | source |
| Contact and support | Fill in missing emails, phone numbers, and company details in your CRM, CSV lists, through the API, or directly in AI modeland ChatGPT. | source |
| Legal and privacy | “I needed a sales intelligence solution with accurate, up-to-date contact data, global reach, and GDPR-compliant coverage—and Lusha delivered.” | source |
| Security and compliance | Yes. Lusha is GDPR and CCPA compliant, and independently certified under ISO 27001, ISO 27701, ISO 31700, ISO 42001 and SOC 2 Type II, with a TRUSTe seal. Certificates are published on the trust center. | source |
| Uptime and status page | Not published on the collected pages. | — |
| Domain registered | 1999-07-09 | — |
| Domain expires | 2029-07-09 | — |
Not found on the collected pages: uptime and status page. This only means Scout did not find it on the pages it read; it says nothing about the company itself.
Documentation and product updates
Help resources, product guidance, and visible changes over time.
| Resource or update | Type | What is available | Date or freshness |
|---|---|---|---|
| How to Turn Product Qualified Leads (PQLs) into Sales Pipeline | Guide | Learn how to identify and convert Product Qualified Leads (PQLs) with Lusha. Capture usage signals, enrich contacts, sync to CRM, and boost demo conversion rates. (source) | Not dated |
| New product release signals: spot launches, win early deals | Release notes | Learn how RevOps and sales teams can use new product release signals to identify fresh opportunities, enrich contacts, and run timely outreach that closes deals faster. (source) | Not dated |
| Lusha Product Updates: July 2025 - Lusha | Changelog | Public product change history. (source) | Not dated |
Not found in the collected public sources: public roadmap, status page, separate help center or knowledge base.
Technical
Technical and delivery signals
Delivery model, platforms, API, data ownership, reliability claims and release activity.
| Signal | Finding | Source |
|---|---|---|
| Delivery model (cloud, self-hosted, desktop, browser extension) | Cloud-based web app and Chrome extension S1 S17. | S1 S17 |
| Platforms and apps | Web app and browser extension; no native mobile or desktop apps mentioned S1 S17. | S1 S17 |
| API and extensibility (API, SDK, webhooks, MCP, plugins) | Offers API, webhooks, and MCP server for AI agents S17 S58. | S17 S58 |
| Data ownership and export | Supports CSV export and direct export to CRM S58. | S58 |
| Performance and reliability claims | Claims 98% email accuracy and 85% US / 86% global phone accuracy S17. | S17 |
| Release activity | Regular monthly product updates published S132 S136 S138. | S132 S136 S138 |
Measured infrastructure
Domain, certificate, and hosting signals, measured directly.
| Signal | Finding |
|---|---|
| Domain registered | 1999-07-09 — Amazon Registrar, Inc. |
| Domain expires | 2029-07-09 |
| TLS certificate | Google Trust Services, valid, expires 2026-12-14 |
| Security headers | HSTS, CSP, X-Content-Type-Options, X-Frame-Options, Referrer-Policy |
| Server header | cloudflare |
| Mail handled by | aspmx.l.google.com, alt1.aspmx.l.google.com |
| Nameservers | ns-502.awsdns-62.com, ns-552.awsdns-05.net |
Not measurable: wayback: rate limited by archive.org, ladder stopped after 1 probe(s); rdap: exceeded the overall budget; wayback: exceeded the overall budget; tls: exceeded the overall budget; dns: exceeded the overall budget; headers: exceeded the overall budget. A gap here means the lookup was unavailable, not that the finding is negative.
Limits and method
Limitations and open questions
Known constraints and missing evidence from the collected pages.
Collected pages mention competitors ZoomInfo and RocketReach in customer testimonials S17. No other alternatives are discussed. Evidence gaps include lack of detailed pricing for Scale plan, no explicit uptime or status page information, and no independent review ratings collected. Open questions: How does Lusha's data accuracy compare across regions beyond stated percentages? What are the specific terms for the Scale plan's custom pricing?
Sources, method, and limitations
Evidence inventory, collection method, provider use, and constraints.
This report is based on 15 collected pages from lusha.com, including the homepage, about, pricing, integrations, customers, and blog posts. Static and browser rendering rendering were used to capture content. External proof search was enabled but only verified the existence of linked results, not their content. Limitations: Some pages may have been dynamically loaded and not fully captured; customer testimonials are self-reported and not independently verified.
- Official Websitehttps://www.lusha.com/Verified
- Official Websitehttps://www.lusha.com/about/Verified
- Pricing Pagehttps://www.lusha.com/pricing/Verified
- Official Websitehttps://www.lusha.com/blog/lusha-globalbiz-outlook-feature-summary/Verified
- Official Websitehttps://www.lusha.com/blog/lusha-product-updates-august-2025/Verified
- Official Websitehttps://www.lusha.com/blog/lusha-product-updates-january-2025/Verified
- Official Websitehttps://www.lusha.com/blog/lusha-product-updates-july-2025/Verified
- Official Websitehttps://www.lusha.com/blog/lusha-product-updates-march-2025/Verified
- Official Websitehttps://www.lusha.com/blog/lusha-product-updates-october-2025-2/Verified
- Official Websitehttps://www.lusha.com/blog/lusha-product-updates-september-2024/Verified
- Official Websitehttps://www.lusha.com/blog/lusha-prospecting-platform/Verified
- Official Websitehttps://www.lusha.com/blog/product-qualified-leads/Verified
- Official Websitehttps://www.lusha.com/blog/product-qualified-leads-pqls/Verified
- Official Websitehttps://www.lusha.com/blog/revops-new-product-release-signals/Verified
- Documentationhttps://www.lusha.com/integrations/Verified
- Review Sitehttps://www.g2.com/products/lusha/reviewsVerified
- Review Sitehttps://www.trustpilot.com/review/lusha.comVerified
- Review Sitehttps://www.capterra.co.uk/software/198383/lushaVerified
- Articlehttps://www.lusha.com/customers/Verified
- Articlehttps://peopledatabenchmarks.com/reviews/lushaVerified
- Review Sitehttps://www.softwareadvice.com/marketing/lusha-profile/reviews/Verified
- Review Sitehttps://emelia.io/software/lusha/reviewsVerified
- Review Sitehttps://www.productauditors.com/en/audits/lusha/Verified
- Review Sitehttps://prospeo.io/s/lusha-reviewsVerified
- Review Sitehttps://marketbetter.ai/blog/lusha-review-2026/Verified