In simple English
This tool gives your artificial intelligence assistant a set of instructions for public relations work. It helps you find breaking news stories, write pitches, check facts, and plan what to say. You can use it to manage press coverage without hiring an expensive agency. It is free and open source, but some advanced features require an external connection.
What it is
A collection of plain Markdown instructions and a small command-line helper that teaches coding assistants how to handle public relations tasks. It includes specific commands for finding news, drafting comments, checking journalist fit, and analyzing AI search visibility.
What it is good for
Solo founders and small business marketers who need public relations help but cannot afford a traditional agency retainer.
- Turns any major coding assistant into a public relations specialist instantly.
- Includes dozens of specific commands for writing pitches, checking facts, and monitoring news.
- Frees solo founders from spending money on traditional public relations agencies.
- Requires a local agent setup like Claude Code or Codex for scheduled monitoring and automated PDF clips.
- Some live news search and journalist enrichment features rely on an external service.
- Consumer ChatGPT accounts run the tool in a limited mode without persistent memory.
Hiring an expensive public relations agency or writing pitches entirely by hand.
Claude Code or another supported artificial intelligence coding assistant.
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curl -fsSL newsjack.sh | bash